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NAME: SECTION:

CALLIGRAPHY PRINTING

The Book of Kells, Page of Guttenberg


12th Century AD Bible, 1454

The finest work of calligraphy The first book printed in


During medieval period. the West using movable
types

CERAMICS ADVERTISING
DESIGN
Manunggul Jar,
870-710 BC, Tabon Logo for the Musical
Cave Palawan Play Miss Saigon,
1989
The design in the
cover of this burial jar Shadowy image of a
expresses the ancient Filipino helicopter
belief in after-life.

IKEBANA MASONRY

Picture of Japanese Arc de Triophe de


Flower Arrangement I’Etoile, 1919, Paris

The three flowers represent It means “Arch of the


The heaven, earth and man. Triumph of the Star”
The making of arch was
one time the kept secret
of stone builders who
formed fraternities from
which originated The
Masons

PHOTOGRAPHY
LANDSCAPING

Your own picture


Picture of the Tan
Taken by a Digital
Yan Kee Garden in
Camera and printed
UE-Manila
Using a computer
A garden beautifies the
The use of modern environment even at the
Technology in graphic center of urban area.
Design has revolutionized
The product of representa-
tional images.

“A thing of beauty is a joy forever.”


JOHN KEATS

LESSONS AND WORKSHEET IN ZHU 111 PREPARED BY DR. ALLAN C. ORATE


NAME: SECTION:

PERPECTUAL, EMOTIONAL AND INTELLECTUAL ANALYSIS OF ART

Mondrian, Composition with


Red, Yellow and Blue, 1929

VISUAL ELEMENTS
What sense-data do you see in the painting?
____________________________
____________________________
____________________________
____________________________
____________________________

Amorsolo, Winnowing Rice, 1956

REPRESENTATIONS
What things do you see in the painting?
____________________________
____________________________
____________________________
____________________________
____________________________

Munch, The Scream, 1893

EMOTIONAL SUGGESTION
What do you feel about the painting?
________________________________
____________________________
____________________________
____________________________
____________________________

Dali, The Persistence of Memory, 1931

INTELLECTUAL MEANING
What ideas do you think of the painting?
_______________________________________
____________________________
____________________________
____________________________
____________________________

LESSON 3. ART AND AESTHETICS

DEFINITION OF AESTHETICS

____________________________________ 1. The Greek word from which the term “aesthetics” was derived. In English
It is equivalent to “sensory perception” (Etymological Definition)
_______________________________________ 2. The Philosophy of beauty and art (Real Definition).
Name: Section:

THE THREE DIVISIONS IN THE STUDY OF AESTHETICS

_______________________________________ 1. Inquires about the nature of beautiful things. It asks the questions “What
Makes something beautiful or ugly?”

_______________________________________ 2. Deals with the essence of art. It asks “What makes something an art?

_______________________________________ 3. Concern with the evaluation of the merit or demerit of the work art. It asks
“What makes an art great?”

Aesthetic is a branch of philosophy. The word “aesthetics” was first employed by Alexander Baumgarten (1714-1762) to
Mean “the science of sensory perception.” Particularly, he used it to denote a realm of concrete knowledge, as distinct from
Abstract in which a content is communicated in sensory forms.

LESSON 4. THE APPRECIATION OF ART

THE WAY TO APPRECIATE ART

_______________________________ 1. The positive perpetual, emotional and intellectual response to the beauty of
Work of art.

_______________________________ 2. Popular expressions used when a person is confronted with beautiful thing.

_______________________________ 3. Words use to express when one beholds an ugly object.

ART IS. . . . . . . . . (Give 9 words commonly associated with art)

1. ___________________________ 4.__________________________ 7. ___________________________

2. ___________________________ 5. __________________________ 8. ___________________________

3. ___________________________ 6. __________________________ 9. ___________________________

WHICH ART IS THE MOST REAL?

Leonardo, The Mona Lisa, 1501 Picasso, The Weeping Woman, 1937 Mondrian, Composition With
Red, Yellow and Blue, 1929

Malevich, White on White, 1917 Duchamp, The Foundation (Urinal), 1917

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