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Writing file 4

Responding to an enquiry
1 Look at this response to a letter of enquiry. 3 Match these words and expressions from the text
1 How well do Tony and Claude know each other? with a definition 1–5.
How do you know? intuitive    at their fingertips    significantly
2 What information does the letter not include? downsides    hesitate
a Information about availability of the product 1 ready and easy to use:
b Prices and delivery details 2 the disadvantages or negative aspects:
c Details of a special offer 3 to pause before you do something:
d Details of a promotional event 4 ability to know something by using feelings not
e A general description of the product facts:
5 in a way that is large enough to be important:

AEK Software Plc 


Berlin 4 What is the purpose of each of the five paragraphs
Tony Fuchs in the letter?
Promotech
Unit  5 Underline words or phrases in the letter that help
The Sidlings the writer to do these things.
Aylesbury 1 Welcome the enquiry.
H VF 2 Acknowledge points in the original enquiry.
3 Try to avoid using the first person: I or me.
6 February
4 Refer to something that has already been talked
Re: Enquiry about the new operating system. about.
5 Introduce solutions.
Dear Mr Fuchs 6 Introduce a special offer / invitation.
Thank you for your letter dated 29.01 asking about 7 Mention enclosures / attachments.
our new operating systems. As you know from our 8 Invite further contact.
previous communications, the new system will be
launched in May this year. 6 Read the short letter of enquiry below and
The purpose of the system is to make day-to-day highlight the areas that you would need to
use quicker and more intuitive. In other words, address when you are replying to it.
we want the user to be able to find everything at
their fingertips. The new system is significantly Dear Sir / Madam
different from the one that is currently in use.
I was recently sent a password and username
As you point out, one downside is the need for
for your Internet banking website, however I
initial training. The good news is that as part of
have managed to lose it. Would it be possible for
an introductory offer, all purchasers of the new
you to send the password again or will I have to
operating system will be offered a free on-site
re-register at the local branch?
training day with one of our developers.
Also, once I have access to the website will I be
You might be interested to know that there will
able to set up regular cash transfers overseas
be a preview of the system at an open day at our
online?
offices in April.
Thank you for your prompt response.
Please find enclosed the latest information leaflets
as you requested and an invitation to the open Yours
day mentioned above. If you have any further Candace Park
questions please do not hesitate to contact me.
Yours sincerely 7 Reply to the letter above. Make sure you answer
the questions and give reasons. Also make sure
Claude Fischer you take the opportunity to introduce a special
Sales and Marketing Manager offer to the customer.

2 From the information contained in the reply,


what do you think the original letter of enquiry
said? Do you think this is a positive response?
Why / Why not?

© Oxford University Press 2008 Business Result Intermediate

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