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Assessment Task 3

(Web text project)


BSBWRT401 Write complex documents

BSB42415 Certificate IV in Marketing and Communication


15055 Pornnipa PORTAMA

Assessment Task 3: Web text project


1. Draft and submit an ‘about us’
Draft About us

Luxury real estate from a company you can rely on.

Company focus

From one small office in Fitzroy back in 1950 to a booming market and new expansion, Keys
real estate have certainly found the keys to success. Dedicated to providing the very best in Victorian
property management, Keys Real Estate have expanded to luxurious William Island.

Background

Gerald Keys founded the company in Fitzroy and it has been growing ever since. It was
certainly a family commitment. From a young age, Luisa and James Keys, now heads of the company
after their father’s retirement in 2005, were learning filing systems and grew up inspecting properties.
Luisa quotes “I guess you could say real estate is in our blood”

As children, the yearly Christmas vacation would be to William Island where the love affair
with the island began. Described as an undiscovered paradise and almost deserted, it’s easy to see
why the Keys family have begun their new venture on William Island.

Current status

We are currently moving into a new phase of the company and about to launch a new website
devoted to holiday rentals on William Island alongside a new, live online booking system. We are
experts at what we do and know our markets ad clients very well. Our property managers are trained,
mentored and have expertise in all aspects of property management which is why our customers keep
returning. To find out more about our William Island holiday rentals, please visit
www.keysrealestate.com.au

Final Keys Real Estate ‘About us’


From one small office in Fitzroy back in 1950 to a booming market and new expansion, Keys
real estate have certainly found the keys to success.

Gerald Keys founded the company in Fitzroy and it has been growing ever since. It was
certainly a family commitment. From a young age, siblings Luisa and James Keys, now heads of the
company after their father’s retirement in 2005, were learning filing systems.

As children, the yearly Christmas vacation would be to William Island where the love affair
with the Island began. Described then as an undiscovered paradise and almost deserted, it’s easy to
see why the Keys family have begun their new venture on William Island. Sun, surf and wildlife make
it an attractive option for families and the Grand prix races made tourism boom.

we have a family owned and managed business that has an advantage of expert and loyal staff
that know exactly our clients’ needs and expectations and with years of experience will find the right
rental for you.

Media Release

3 June 2018
BOOKITNOW TO GRAND PRIX VINTAGE CAR RACE AT WILLAM ISLAND
WITH WRITERS REAL ESTATE

Dedicated to going above and beyond to provide the very best in Victorian property
management, with the figure was $40 million, we have expanded to the luxurious William Island,
that’s just only 100km from the CBD, you will discover surf beaches, beautiful weather, hiking trails,
bike tracks and Aussie wildlife are making this paradise a favourite amongst families.

Keys Real Estate has been focussing on expanding and updating the William Island holiday
rentals. We are currently moving into a new phase of the company and about to launch a new website
devoted to holiday rentals on William Island alongside a new, live online booking system called
‘bookitnow’, dedicated solely to our William Island rental properties. This will provide you with 24/7
live booking access and availability checker to and we believe that it will increase landlords’ holiday
rental by up to 30%. We currently rent 70 properties on the Island and can advise anyone looking to
buy or sell. Moreover, currently we have over 100 metro and rural properties for sale listed on our
books.

From quote of Luisa; the director of Keys Real Estate said “I guess you could say real estate
is in our blood”, we are experts at what we do and know our markets and clients very well. Our
property managers and staff are trained, mentored and have expertise in all aspects of property
management which is why our customers keep returning. To find out more about our William Island
holiday rentals, please visit www.keysrealestate.com.au

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