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Management IC
1. Explain this figure below! How relationship between each part? Explain your answer.
Answer
1. A business is usually split into a series of different departments. Each department has a
specific function in the operation of the business. Each of these different functions is a
crucial part of the overall business. If one of the system does not work optimally, the
other systems will also be affected because they are working in synergy with one
another. These are the explanation of each system’s functionality in a business and how
they affect it:
a. Marketing
This is seen by many as the heart of the business as the marketing department tends to
have the most direct contact with customers. It is important to realize that marketing
is not the same as 'selling', but is a much broader concept. The responsibilities of the
marketing department may include:
New product development - the marketing department will often work together with
the production department to develop new products and services. The marketing
department will test if there is a market for the product, identify the features or
characteristics that the product requires and may carry out test launches of the product
in advance of the full product launch.
Marketing mix - the marketing department will develop the mix of strategies that
will help with selling the product. This includes the pricing of the product, the
promotion, the nature of the product and the distribution channels for the product.
Recruitment - the process of finding appropriate people for a given role. This
includes advertising a vacancy, selecting candidates for interview, managing contracts
of employment, job descriptions and so on.
Training - both new and existing staff will need training to help them develop and
improve their skills and this will be the responsibility of the HR department.
Wages and Salaries - people work for money and this process needs managing.
How much is each job worth, what other benefits do employees get (pension
entitlement, fringe benefits and so on), what happens when people are sick? All these
questions and issues are dealt with by the HR department.
Employee relations and welfare - this includes pay negotiations with employees,
disciplinary procedures, considering grievances of employees as well as health and
safety, social activities and so on. All these will usually be handled by the HR
department.
The accounting and finance department is responsible for all issues related to the
management of money and the flows of money around the business and between the
firm and other
firms or customers.
The Finance function, on the other hand, is concerned with raising the money
required for all business operations and the decision-making on how and where that
money should be spent.
The Accounting function involves the collection, recording, presentation and analysis
of financial data. This may include 'management accounts' for the directors of the firm
to view on a regular basis or the public or 'financial accounts' for anyone to view (if
the firm is a public limited company).
Sources of finance -decisions about the most appropriate source of finance for each
activity.
Cash flow -the way in which money moves in and out of the business. It is important
to balance and manage these flows. If too much money flows out at a given time, the
firm is in danger of insolvency.
Credit control - the process of collecting debts and managing payments. At any
given time a firm will be owed money by its customers and may owe money to its
suppliers.
Operations Management
The production function is perhaps the clearest of all. It may also be called the
'operations' function of the firm. However, as with marketing, there is more to the
production function than immediately meets the eye. The responsibilities of the
production department may include:
Quality control - the quality of the product or service is crucial if the reputation of
the firm is to be maintained and enhanced.
Distribution - the production department will organise the distribution of the good or
service to the customers. This may be through middlemen or 'intermediaries' such as
retail shops or agents or direct to the customer through e-commerce.
Purchasing and stock control - the production department is responsible for the
purchase of stocks or raw materials required for production.
4. There are many e-Business application that we can use to improve the small business
according what we need in our business, for example:
a. For finance and accounting
Gusto
This app makes your company’s payroll, tax and benefits processes more efficient.
In addition to managing online employee onboarding, Gusto handles new-hire
reporting and all local, state and federal tax filings; automates deductions for benefits
and workers’ comp payments; and emails digital pay stubs to employees.
Quickbooks
QuickBooks’ accounting software helps you run your business and provides a sense of
your company’s overall financial health. You can use QuickBooks to track your
business’ sales and expenses; view financial statements, such as profit and loss reports;
pay your employees and vendors; track unpaid invoices; maximize your tax deductions;
and more.
Freshbooks
This app gives small-business owners and freelance workers a simple way to manage
and track invoices. FreshBooks lets you create personalized, professional-looking
invoices to match your business; automatically bill your clients for recurring invoices;
and accept credit cards on your mobile device.
b. For communication
Communicating effectively is critical for the daily operations of small businesses. Here
are some of the best communication apps to improve productivity within your company.
Addappt
Addappt makes it easier to manage your contacts. When your business contacts, friends
and family update their contact information, the changes automatically extend to your
phone, provided your contacts also use Addappt. You can also organize contacts into
groups and send messages via the app.
Fuze
Fuze is a videoconferencing app that hosts online meetings for all devices and operating
systems, including iPads and tablets. It offers high-definition video and crisp audio, and
it’s easy to set up and download.
Pushover
Pushover sends push messages to any smartphone and organizes messages and
notifications from your devices in one common space. You can send 7,500 messages
each month for free and receive an unlimited amount of notifications on Android and
iOS devices and desktops.