10/27/2019 MBA 1st Semester ANDHRA UNIVERSITY Syllabus - MBA 1st year

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MBA 1st Semester ANDHRA UNIVERSITY Syllabus – MBA 1st

Year
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site or You may also .check the syllabus on the o cial website. The o cial website is
www.andhrauniversity.edu.in/syllabusarts.html

Content in this Article

MBA 1st Semester Subjects

Andhra University MBA 1st Semester Syllabus
Download MBA 1st Semester AU Syllabus
CP:1 PERSPECTIVES OF MANAGEMENT
CP:2 ACCOUNTING FOR MANAGEMENT
CP:3 BUSINESS ENVIRONMENT
CP:4 MANAGERIAL COMMUNICATION
CP:5 MANAGERIAL ECONOMICS
CP:6 ORGANISATIONAL BEHAVIOUR
CP:7 QUANTITATIVE TEACHNIQUES FOR MANAGEMENT

MBA 1st Semester Subjects

1st Semester subjects are common for all the courses in MBA. The subjects are given below:

Perspectives of Management
Accounting for Management
Business Environment
Managerial Communication
Managerial Economics
Organizational Behaviour
Quantitative Techniques for Management

Andhra University MBA 1st Semester Syllabus

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Semester – I

Core
Subjects Internal External Total Hrs/week Credits
Paper

Perspectives of
1. 20 80 100 4 4
Management

Accounting for
2. 20 80 100 4 4
Management

3. Business Environment 20 80 100 4 4

Managerial
4. 20 80 100 4 4
Communication

5. Managerial Economics 20 80 100 4 4

6. Organizational Behaviour 20 80 100 4 4

Quantitative Techniques
7. 20 80 100 4 4
for Management

Download MBA 1st Semester AU Syllabus

<< Download Andhra University MBA 1st Semester Syllabus  >>

CP:1 PERSPECTIVES OF MANAGEMENT

Unit I: Management – Evolution of Management Thought -Principles of Management –
Functions of
Management – Social Responsibility of Management.
Unit II: Planning – Nature, Purpose and Importance of Planning-Types of Plans-Steps in
Planning
Premises and Forecasting – process of Decision Making-Decision Tree Analysis.
Unit III: Organization – Principles of Organization – Formal and informal Organization – types of
Organization Structure – Line and Sta Relations – Delegation – Decentralization –Span of
Control.
Unit – IV: Directing- Leadership Theories and Styles –Motivation –Theories: Maslow’s Theory
and
Herzberg’s Theory.
Unit- V: Control-Importance, Steps, Processes, Techniques-PERT/CPM-Total Quality
Management.

CP:2 ACCOUNTING FOR MANAGEMENT

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Unit-I: Accounting for Management –Nature and Scope – Management Process and Accounting
– Financial Accounting Vs Cost Accounting Vs Accounting for Management –Role of Account in
Modern Organization                                                                                                                                     
                           Unit – II: Financial Accounting System – Generally Accepted Accounting
Principles and Accounting Standards Governing Financial Statements – Contents of Pro t and
Loss Account – Balance Sheet (Theory only)
Unit- III: Elements of Cost–Cost Sheet Preparation – Absorption Vs Marginal Costing –Cost –
Volume – Pro t Analysis – Cost Behaviour – Breakeven Analysis – Contribution Approach – Pro t
Planning.
Unit-IV: Cost Concepts for Decision making – Decision Making Process – Decision
SituationsSales
Volume Decisions – Pricing and Special Order Pricing – Make / Buy Decisions – Product
Decisions- Addition, Deletion and Alteration of Mix – Plant Shutdown Decision.
Unit- V: Budgeting – Types of Budgets – Financial Vs Operation Budgets – Short Term Vs Long
Term Budgets – Preparation of Sales Budgets – Purchase Budgets- Expenditure Budgets for
Material, Labour and Overheads – Construction of Cash Budget- Flexible Budget – Master
Budget – Management Control and Budgeting – Performance Budgeting and Zero Based
Budgeting.

CP:3 BUSINESS ENVIRONMENT

Unit-I: Business Environment: Components and Signi cance – Socio Cultural, Economic, Legal,
Political, Technological and External Factors In uencing Business Environment, Dimensions of
International Business Environment and Challanges
Unit-II: Structure of Indian Economy ; Economic systems- Economic planning with special
reference to last three plans, public, private joint and cooperative sectors Multinational
Corporations, Impact of Multinational Corporations in Indian Economy.
Unit-III: Industrial policies of the Govt., Policy resolutions of 1956 and 1991 and subsequent
changes, Monetary and Fiscal policies, Export and Import policies with reference to latest
policies.
Unit – IV: Public Sector and Small Industry in India, Past, Present and Future of Public Sector,
Performance, Problems, Priviatisation, disinvestment, SEZs – their role, Role of SSIs, Procedure
for establishing SSIs, Role of DICs, Problems of SSIs, Sickness in SSIs..
Unit – V: Stock Markets, SEBI, its rules and regulations, Stock Exchange, Functions of Stock
Exchanges, Primary and Secondary markets, Competition Act 2002 – Conmpetitiveness,
Foreign Exchange Management Act, Social Responsibilities and Ethics in Business.

CP:4 MANAGERIAL COMMUNICATION

Unit – I: Role of Communication in Business – Objective of Communication – The Process of
Human Communication – Media of Communication, Written Communication – Oral
Communication – Visual Communication, Audio Visual Communication – Silence – Developing
Listening Skills – Improving Non–verbal Communication kills – Understanding Cultural E ects
of Communication.
Unit – II: Managing Organization Communication – formal and Informal Communication- Intra
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and Personal Communication – Models for Inter Personal Communication – Exchange Theory,
Johari Window and Transactional Analysis.
Unit-III: Managing Motivation to In uence Interpersonal Communication – Inter-Personal
Perception – Role of Emotion in Inter Personal Communication- Communication Styles –
Barriers of Communication – Gateways to E ective Interpersonal Communication
Unit-IV: Business Writing Skills – Signi cance of Business Correspondence, Essentials of
E ective Business Correspondence, Business Letter and Forms, Oral Presentations – Meetings,
Telephone Communication – Use of Technology in Business Communication, E-mail Messages.
Unit-V: Report Writing – Meaning and Signi cance; Structure of Reports; Negative, Persuasive
and Special Reporting; Informal Report – Proposals; Formal Reports; Organization of Press
Report

CP:5 MANAGERIAL ECONOMICS

Unit I: Introduction: Nature and Scope of Managerial Economics; Objectives of the Firm-
Traditional
Theory, Sales and Revenue Maximizing Theories, Managerial Theories and Behavioral Theories;
Pro t Maximization. Vs. Wealth Maximization.
Unit II: Demand Analysis : Demand-Meaning, Determinations Of Demand, Demand Function;
Law
of Demand; Elasticity of Demand –Price, Income, Cross and Promotional or Advertising Elasticity
of demand, Managerial Uses of Elasticity of Demand; Demand Forecasting. Demand
Forecasting
Methods for Existing and New Products, Criteria for Good Forecasting Method.
Unit III: Production Analysis: Production Function –Law of Variable Proportions, Isoquant and
Isocost Curves, Least Cost Combination, and Returns to Scale; Economies of Large Scale;
CobbDouglas
Production Function and Constant Elasticity of Substitution – Production Function; Cost
concepts and Cost Oriented Pricing Methods.
Unit-IV: Market Analysis: Price and Output Determination under Perfect Competition;
Pro tMeaning
and Pro t Theories-Pro t Planning-Measurement.
Unit – V: Economic Optimization: Economic Problems and Optimization Techniques –
Unconstrained and Constrained Optimization; Unbounded Maxim – Optimization of Functions
of
One Variable and Optimization with Multivariate Function;

CP:6 ORGANISATIONAL BEHAVIOUR

Unit-I: Meaning and scope of OB-Challenges and opportunities – Foundations of Individual
behaviour, values, attitude, job satisfaction, personality, perception and emotions.
Unit – II: Motivation-Theories, Group dynamics – Leaderships styles..
Unit –III: Organizational con ict-causes and consequences-con ict and Negotiation.
Unit-IV: Organisational change, change process resistance to change and Organisational
Development
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Unit – V: Organisational Culture-Creating an Ethical Organisation-Managing Stress-

Organisational
E ectiveness.

CP:7 QUANTITATIVE TEACHNIQUES FOR MANAGEMENT

Unit-I: Functions, Linear, Quadratic, Logarithmic and Exponential Functions- Permutations and
Combinations – Matrices – Solving System of Equations with Matrix Methods – Di erentiation
and
Integration of Simple Functions and their Applications.
Unit – II: Measures of Central Tendency – Measures of Dispersion –Simple Correlation and
Regression Analysis – Concept and Applications of Multiple Regressions.
Unit –III: Concept of Probability- Probability Rules – Joint and Marginal Probability – Baye’s
Theorem- Probability Distributions- Binomial, Poisson, Normal and Exponential Probability
Distributions.
Unit-IV: Sampling and Sampling Distributions – Estimation – Point and Interval Estimates of
Averages and proportions of small and Large Samples –Concepts of Testing Hypothesis –One
Sample Test for Testing Mean and Proportion of Large and Small Samples.
Unit – V: Tests Two Samples –Tests of Di erence between Mean and Proportions of Small and
Large Samples – Chi-square Test of Independence and Goodness of Fitness- Analysis of
Variance.

Also read
MBA Books & Notes For All Semesters in PDF – 1st, 2nd Year
MBA Course Details – Eligibility, Fee, Duration, Colleges, Salary
MBA Subjects in Finance, Marketing, HR 1st, 2nd Year – Semester wise

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4 COMMENTS

Pavan Says  1 year ago

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unable to get pdf for mba 1st year

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K.V Bhavani Says  12 months ago

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Mandati Adarsh Says  11 months ago

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Anitha Kumari Says  5 months ago

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