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Slides Explanation
Purpose
1. To enable the researcher to gather empirical data (gaining
knowledge by means of direct and indirect observation or
experience) which are difficult to obtain by other means.
Advantage of Observation:
1. Gather directly, first-hand information about the subject
of the study. This kind of information is more accurate,
more valid, and more reliable than any information
gathered through other means.
2. The researcher can observe his subject for as long as
he needs the time and as many time as he can for
greater accuracy.
3. Observation is a superior technique of collecting
information from non-verbal behavior and inanimate
objects.
4. The subject of the inquiry can be observed in their
natural settings and will exclude artificiality in description
and interpretation.
Disadvantage of Observation:
1. In observation in natural settings, there is a lack of
control upon extraneous variables which may affect the
validity of attributing certain causes upon certain effects.
2. There is smaller size of sample if the universe covers a
very wide area and the researcher the researcher cannot
afford to observe a substantial area.
3. It is difficult to qualify data for standard tabulation
especially in unstructured observation and when
recording is done in the essay form.
4. Sometimes it is hard to gain entry in to the area to be
observed.
5. Lack of anonymity makes the observed subject
withdraw or keep secret some vital but sensitive and
controversial information.