Академический Документы
Профессиональный Документы
Культура Документы
http://www.godrejcp.com/about-us.aspx
1 Security 1897- Godrej introduced the first lock with lever technology in India.
1902 - Godrej makes its first Indian Safe
2 personal care : godrej first ‘vegetable soap’ in 1918. Soap name : chavi without animal fat. Scored
not only foe ahimsa but also swadeshi.
1922- godrej no 1 is launched. As it was launched during the swadeshi movement, was supported by
annie beasant, Rabindranath tagore.
Then came the legendary soap cinthol, in 1952.. from the unforgettable vinod Khanna riding a horse
into the sunset to virat kohli ‘s advertisement cinthol is fresh and packed with high energy..thats
what it made it a household favourite.
1974- godrej first liquid hair dyes.. followed by hair dye in powdered form…. They became so
popular that 8 saschets of the powder are purchased per second.
appliances began in 1958 godrej made first ever refrigerator in India. Today godrej has added
future ready
Air conditioners, washing machines, latest cooking technologies. Godrej is the first company to ake
100% cfc free refrigerators.
Driven by the knowledge that air conditioners are power guzzling appliances and
the biggest contributors to high electricity bills as well as responsible for global
warming, the core design features of this product are based on power saving and
eco-friendliness. The AC incorporates Godrej’s unique Green Inverter Technology,
a smart combination of Inverter Technology and Green Balance Technology,
Unique selling point of the Edge Duo is, it's India's first single door refrigerator with a separate
veggie drawer. As per company's research and development says, if a refrigerator is opened 3
times for 30 seconds each, it results in a 100% increase in temperature in the cooling chamber.
Loss of cool air causes thermal shock to the food stored inside and affect freshness. The
compressor works for 2 hours in order to regain optimal temperature inside the refrigerator
leading to higher energy consumption. Hence, if the door is opened frequently, it leads to
significant cooling loss and higher energy consumption. Furthermore, the company's internal
surveys also revealed that Indian consumers open a refrigerator at least 10 times a day, of
which the vegetable section alone is accessed up to 40% of the time. Considering these
insights, Godrej Edge Duo incorporates the unique Duo Flow Technology which ensures that
consumers no longer need to open the full refrigerator door while accessing vegetables and
helps in reducing cooling loss by 50%.