A

Project Report

On

“A STUDY ON DIGITAL MARKETING SERVICES IN SSP TECHNOLOGY”

By

Varad Avinash Vaikar

Under the guidance of

Prof. Shailendra Patil

In Partial Fulfillment of

Bachelor Degree in Business Administration

Submitted To

Alandi (D), Pune

Affiliated to

Savitribai Phule Pune University

Academic Year 2018 - 2019
 (Certificate to be given by company on its letterhead)

Certificate

TO WHOMSOEVER IT MAY CONCERN

This is to certify that _________________________, a student of TYBBA from MIT

Arts, Commerce and Science College, Alandi (D) Pune, affiliated to Savitribai Phule
Pune University , has successfully completed the project on the topic
“__________________________________ at__________________Ltd.,____________
from ____/____/_____to ___/___/__.

During his/ her tenure with us, he/she was found to be very diligent & has taken keen
interest in his/her assignment.
We wish all the best for his/ her bright carrier.

Authorized signatory
(Designation of the authority)

(Certificate to be given by college on its letterhead)

 CERTIFICATE

This is to certify that, the project report entitled “A STUDY ON DIGITAL

MARKETING SERVICES IN SSP TECHNOLOGY” which is submitted by Mr.

Varad Avinash Vaikar in partial fulfillment of Bachelor of Business

Administration has satisfactorily completed the project work under our
guidance and supervision.

We wish our best wishes for his future endeavour.

Prof. Mangesh Bhople Prof. Amol Mane Prof. Dr. B. B. Waphare

Project Guide HoD BBA & BBA (IB) Principal

Internal Examiner External Examiner

 (Acknowledgement & Declaration to be given by student)
ACKNOWLEDGEMENT

I take this opportunity to express my sincere gratitude to everyone who has

directly or indirectly helped me in completing the project successfully.
I own profound intellectual debt to Mr. Prof. Amol Mane (Branch Head)
who notwithstanding his busy schedule and personnel commitments has
been guiding the force and a source of encouragement and helped me
throughout the course of my project & for being an inspirational force and
devoting genuine interest throughout the progress of the project, interacting
with him/her I learnt a few important aspects of professional management
and I am sure the knowledge imparted to me will help me to enrich my
career in the long run. My tenure at _______________ Ltd. has been an
enriching experience.
I am also thankful to Prof. Dr. B. B. Waphare, Principal MIT ACS College
Alandi, and also to Prof. Amol Mane, HOD BBA & BBA IB for providing
me with this opportunity.
I express my gratitude for Prof.Shailendra Patil (Faculty Guide) for providing
me an opportunity to undertake my Internship Programme with
__________________Ltd. under his valuable guidance and continuous
monitoring.
I take this opportunity to thank my family members, friends without their
cooperation I would not have been able to complete this project.

Varad Avinash Vaikar

T.Y.B.B.A.
 DECLARATION

I, hereby declare that the project report on “A STUDY ON DIGITAL

MARKETING SERVICES IN SSP TECHNOLOGY” is written and submitted by
me to MAEER’s MIT ACSC Alandi (D) Pune, towards the partial
fulfillment for the study of B.B.A. in year 2018-2019 is original work done
by me , which is based on the Primary and Secondary data and it is based on
the knowledge and material gained from the company.

The contents provided are true to the best of my knowledge and belief.

I further declare that, this project report has not been submitted to any other
College or University for any other degree or course earlier.

Place:Alandi
Date:
Varad Avinash Vaikar
TYBBA
 INDEX
CHAPTER
CHAPTERS PAGE NO.
No.
EXECUTIVE SUMMARY
1. INTRODUCTION
1.1 INTRODUCTION

1.2 OBJECTIVES OF THE STUDY

1.3 SIGNIFICANCE OF THE STUDY
2. INDUSTRY PROFILE
3 COMPANY PROFILE
3.1 NAME, ADDRESS & LOCATION OF COMPANY
3.2 VISION , MISSION
3.3 HISTORY
3.4 PRODUCT PROFILE OF THE COMPANY
3.5 AWARDS OR ACHIEVEMENTS
4 THEORETICAL BACKGROUND
4.1 LITURATURE REVIEW
4.2 FUNDAMENTAL CONCEPTS RELATED TO YOUR TOPIC
5 RESEARCH METHODOLOGY
5.1 RESEARCH CONCEPTS
5.2 SOURCES OF DATA COLLECTION
5.3 SAMPLE DESCRIPTION
5.4 RESEARCH DESIGN /RESEARCH PLAN
6 DATA ANALYSIS AND INTERPRETATION
7 FINDINGS
7.1 FINDINGS BASED ON ANALYSIS
7.2 LIMITATIONS OF THE STUDY
8 SUGGESTIONS / RECOMMENDATIONS
9 CONCLUSION
REFERENCES (BIBLIOGRAPHY AND WEBLIOGRAPHY etc)
ANNEXURE

Note: Students should give at least 10 reference books

and minimum 5 websites.