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15th October 2019 Vol 1 Issue 1

22ND OCTOBER 2019


The JKBS Broadcast
ISSUE #02 A Weekly Newsletter By Digital Media Relationship Cell

Inside the Issue

STUDYING THE WEEKLY GOING


BUSINESS WORLD RECAP INTERNATIONAL
What's up in the Business World? Want to go through a summary of Thrive to read this amazing
Curious? Let's see. what has happened this week here article about International Politics
Catch this week's write up by at JK Business School? by Vaibhav. An intersting knack
Rishabh [P. 02]. Give a Hop to [P. 03]. to go for!

THE HR RECRUITMENT
TECHNIQUE IN THE ERA
Faculty Speaks | by Prof Charu Sharma
There are many things to consider when you're looking to fill a position.
But just how do you weigh the most important factors in a process that
can seem to take a long time? Employers can shorten their recruitment
cycle, find great employees, and legally & ethically hire people if they
follow these steps.

Identify the Need for the Position


The first step in any hiring process is to determine whether the position is, in

GOING
fact, needed in your company. There are a few ways to help you decide. If this is
for a sales position, cross-check sales per employee.

Plan Your Recruitment for the Job INTERNATIONAL


The second step in the hiring process is to plan your employee recruitment.
Recruitment planning identifies the job description or specification for the by Vaibhav Lodhi [UG1]
position so you know the skills and experience you seek.
One week after and now let's
Publicize the availability of the Open Position
talk about the 'informal' summit
An important step in the posting process is to notify current employees of the
opening. If you believe you have no qualified internal candidates, you may also
between India & China held at
post the position externally as well. Mahabalipuram, Tamil Nadu.

Review Applications First, we have to know how such


If you have advertised the position effectively, you will have collected a large summits help the two countries.
pool of applicants. HR can take the lead on resume and cover letter review, and
Let's know more about it.
give the qualified applicants to the hiring manager. Some hiring managers may
want to see all of the applications — especially for technical, scientific,
engineering and development positions.
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CONTINUED FROM P. 01

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Select the Most Qualified Person for the Job


If you have reached a positive decision on a candidate, following the interviews
and background checks, determine the compensation you will offer the selected
candidate. These are the seven most critical factors to make sure you’ve
considered before you make the actual job offer.

HERE'S HOW BURGER KING These summits help to reduce


tensions between the two Asian

EXPLAINS NET NEUTRALITY giants. Solutions of major


problems can be discussed in an
'informal' way. India sends a
Marketing Kings | by Aaryan Kapoor [UG1] message that it is being as an old
civilization as China which
Isn't it so much great that corporates Beijing needs to be mindful of
use such interesting, and attracting while dealing with India. Major
marketing techniques that just blow issues between India and China
your mind away? Well, here's one. Bilateral trade between China
My favorite marketer, Burger King. and India touched $89.6 Billion
Remember what a chaos we had with in 2017-18. Trade deficit against
Net Neutrality all over the world? India is $53 Billion.
According to the new regulations ISPs
[Internet Service Providers] would be
able to charge you more for higher
speeds & data. Well here's what
Burger King did. What they did is, to
get a whopper as fast as possible, you
would need to pay extra. They
introduced ''Whopper MBPS [Making
Burgers Per Second]'. The Hyperfast
MBPS being delivered as fastest, the
Slow MBPS being delivered the This figure excludes bilateral
slowest. So now you would have to trade between India and Hong
pay extra to get your whopper. Kong which stands at another US
Adding, they made a very interesting $34 Billion. India and China plan
video of the campaign. Just take a Make sure to to set up a new mechanism to
look at the faces of customers. watch the video discuss ways and means to
at bit.ly/31ua9IZ reduce trade deficit ($53 Billion),
Interesting, right? or Scan the QR
enhance mutual trade,
beside.
investment & services.

BUSINESS TALKS
by Rishabh Jha [UG1]

While the automobile sector continues to go downhill, look who's our man to
invest in electric. Yep, Ratan Tata, now investing in an electric two-wheeler
startup called 'Tork Motors'.

This chipmaker giant, whose chip is most probably in your device right now,
Qualcomm, is hosting the first-ever demo of ISRO's NavIC Navigation This was one of the important
System. NavIC is an autonomous regional satellite navigation system that understandings reached out by
provides accurate real-time positioning and timing services. Indian Prime Minister Narendra
Modi and Chinese President Xi
Here's our all-rounder HUL [Hindustan Unilever Limited], who has enjoyed
a 21% increase in their 'quarterly' profits to 1,848 Crores! Great Job HUL. Jinping at the end of the 2-day
informal summit between the
two nations.
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THE WEEKLY RECAP


by Kanika Singh [UG2]

On Wednesday, 16th October, we got the opportunity to have words


with Dr. Ridwana Sanam. She was awarded the "woman of substance"
award in 2013 by Dr. APJ Abdul Kalam. She talked about body
postures and different joint-related problems.

On the 16th of October, an arm-wrestling competition was organized


by the sports committee for all the houses, the match was conducted
in Kotler Park at 4:30 PM. All the houses participated actively.

Following, 17th October, Thursday, we got the opportunity to have


words with Mr. Udayan Ray and Mr. Lalit Sharma from Fundoo
Money and Aditya Birla Capital respectively. They talked about how
to manage money, about mutual funds, planning about future funds.

They also engaged students about


finance, capital markets and how to
differentiate between needs and desires
furthermore, how to invest in what and
which company.

Clockwise from the top, Dr. Ridwana Sanam addressing students on Joint Problems; Mr Lalit Sharma from
Aditya Birla Capital & Mr Udayan Ray from Fundoo Money giving a speech on Financial Management;
Students participate in the Tug of War held at Kotler Park at JKBS Campus.

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