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BENJAMIN ALEXANDER WALLER

BWALLER2@WISC.EDU
(C) 917-843-5258
www.linkedin.com/in/benjamin-waller-ct

EDUCATION
University of Wisconsin- Madison December 2019
 Economics Major
 Digital Studies Minor
WORK EXPERIENCE
Digital Media Buying Intern; Omnicom Media Group; Frito-Lay Account Summer 2019; New York City
 Maintained and optimized campaigns on social media and Internet platforms totaling over five million dollars;
 Contributed to the development of campaigns for future quarters totaling over three million dollars;
 Attended strategy and digital investment meetings that study pre-campaign and post-campaign insights;
National Media Buying Intern; Omnicom Media Group; McDonald’s Account Summer 2018; New York City
 Assisted in the purchasing of advertisements that accounted for over ten million dollars
 Organized data to be analyzed for future investments
 Attended training seminars and leveraged marketing expertise to develop industry and brand-specific experience
Marketing & PR Intern; Babette Travel Summer 2017; Madison, Wisconsin
 Expanded social media presence by augmenting client understanding of company amenities;
 Developed deeper ties to international companies in effort to draw a wider client base
Summer Office Clerk; Valley Orthopaedic Associates Summer 2017; Shelton, Connecticut
 Updated and modernized medical filing system;
 Condensed, collated, and converted patient documents into electronic medical records
Assistant Personal Trainer & Receptionist; Saugatuck Rowing Club Summer 2016; Westport, Connecticut
 Assisted with fitness training and responded to customer service issues
EXTRACURRICULAR ACTIVITIES
University of Wisconsin Men’s Varsity Rowing Team - Division I 2015 to Present
 Engaged in daily practices, training, and competitions with a minimum commitment of forty hours per week;
 Attended national and international regattas in eight-man and four-man shells
Business Badgers and Beyond 2015 to Present
 Increase student awareness of the need for community and campus activism
SAESO - Student Athletes Equally Supporting Others 2015 to Present
 Enhance student diversity within the student-athletic community
HONORS
Eagle Scout Award Engaged in Public Service, Community Outreach, and Leadership Advancement June 2015
Moshe Chakak-Yaron Award for Excellence in Religious Academics, Athletics, & Cultural Development June 2015
Frances and Albert Golden Scholarship for Leadership Abilities & Commitment to Community Service June 2014
SKILLS
 Adobe InDesign, Photoshop, and Illustrator
 Microsoft Excel, Word, and PowerPoint
 MediaOcean Spectra and Prisma programs
 Event Planning, Communication, Leadership, Adaptability and Creativity
 Google Ads Search, Video, and Display Certification

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