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Managing Human Capital and Entrepreneurship

(MHCE)

ASSIGNMENT 2: Presentation Paper


Tutorial Session | 25th March 2019
Head of Academic / Senior Lecturer: Ms. Apsara Hewage 1
MHCE Assignment submission deadline is
25th April 2019.

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▪ You are required to submit a presentation paper
based on the business idea proposed in the
assignment 1.

▪ You should prepare your presentation in PowerPoint.

▪ Number of slides in your presentation SHOULD NOT


exceed 12 slides.

• Word count limit is 2400 words in total including slides


and Notes.
Any deviation from this will be penalized. 3
▪ You should incorporate slide notes effectively.

▪ When you are preparing your Presentation (Assignment 2),


DO NOT directly copy and paste contents from your
Assignment 1.

▪ After completing the presentation (Assignment 2) in


PowerPoint, then you should Save As (Convert) the
PowerPoint presentation into a PDF.

▪ Read the following document for steps:


“Exporting_Powerpoint_with_notes_to_a_PDF”

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▪After you convert your PowerPoint presentation file
into a PDF, you should be able to clearly see the slides
and the slide notes.

▪Your Presentation Paper (Assignment 2) also should be


structured according to a Report Format.

❖In-text citations and the List of references are also


compulsory in the presentation paper.

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Your Presentation Paper should include the following:

Cover Page

Executive Summary

Table of contents / Agenda

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1. The Business Idea & The Window of
opportunity
Summarize the business idea and the window of
Opportunity you indentified in Assignment 1.
▪ Business idea
▪ Opportunities identified from the PESTLE
analysis, Porter’s five forces analysis SWOT
analysis.

Warning: Do NOT directly copy any contents


From assignment 1!
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2. The Business Start Up
When answering for this section you must present the
following:
❖Resources required for the new business startup
Following should be covered in relation to the proposed
business idea.

2.1) Financial resources


Calculate the startup capital required.
When calculating this you will mention most of the other
resources required as well.

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Startup Capital requirement
Startup capital refers to the money that is required to start a
new business.

How to calculate the Startup Capital:

i. Forecasted Capital Expenditures


▪ Money required to purchase Fixed Assets
(what are the fixed assets you need to purchase to start your
new business and what are the projected costs?)

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ii. Other forecasted startup expenses
Not everything you purchase is an asset. You also spend money on expenses.
Example:
▪ Business Registration

▪ Money you spend to build your business website

▪ Costs of fixing up your office

▪ The wages / salaries you pay for people who help you set up your
business

▪ Initial Market research costs

▪ The mileage costs involved in researching a location

▪ Initial advertising, training, wages, and any fees paid to professionals or


consultants such as a lawyer or accountant in order to facilitate the
business start up.

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2.2 )Human Resources
Forecast how many employees and what type of employees
you need how the ownership and the management of the business
will be determined)

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❖ Indicate these requirements over a specified time schedule
with the aid of a Gantt chart.

This is just an example: Do NOT copy this!


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3.0 The Business Model

Draw the business model canvas and fill the contents (in relation to
your business) within the business model diagram in point form. 13
In your slide notes under the business model do not
forget to explain the following:

3.1 Competitive Strategy


How your new business will
compete and what
strategies it may use?

3.2 Critical success factors


Characteristics, conditions, or variables that have a direct
and serious impact on the effectiveness, efficiency, and
viability of the business.

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3.3 Risk Assessment
Identify potential risks to the proposed new business
and proposed actions to eliminate or mitigate the
identified risks.

Risk Probability of Impact of the Risk Proposed Actions to


Occurrence Eliminate / Mitigate
the Risk

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3.4 Breakeven Point
A break-even analysis is an analysis to determine the point
at which revenue received equals the costs associated with
receiving the revenue. (Investopedia, 2014)

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▪ Contribution per unit = Selling price – Variable
per unit Cost per
Unit

Break Even Point = Total Fixed cost


Contribution per unit

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This is just an Example
Tom’s Chocolate Chip Cookie Shop

Each Cookie sells for £ 3


Material Costs (variable costs) are £1 per cookie

Fixed Costs = £10,000


Break Even Calculation Using the Contribution

Break even output = Fixed Costs

Contribution per unit


£10,000
=
£3-£1

= 5000 Units
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References
• Should be according to the Harvard referencing system.
• Should organize the References list according to alphabetical
order.

• When referencing, do not depend only on the web sources.


You need to refer books, journals, magazines, news paper
articles, web and etc.

1) ……………………
2) ……………………
3) ……………………
4) ……………………
5) ……………………
6) ……………………

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VERY IMPORTANT NOTICE !
Following are compulsory in your assignment and you
must comply with the Harvard standard when doing the
following:
- In-text citation
- List of References
- List of Bibliography

If the In-text citations and the list of References are not


there, then your assignment leads to a failure, even
though you have written an exceptionally good
assignment!!
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General Guidelines
Assignment Type: Presentation Paper in a Report Format not
exceeding 12 PowerPoint slides.

Word count : 2400 words in total (slides and slide notes).


Any deviation from this will be penalized

Assignment Submission Deadline: 25th April 2019


Before 11.59PM Sri Lanka Time

❖Upload the right assignment to the right link in your


student portal

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➢ DO NOT conduct any kind of academic malpractices.

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Apsara Hewage
Head of Academic / Senior Lecturer - BSC Colombo

 apsara.hewage@lsclondon.co.uk

 +94 112 595 995


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