Quarterly Issue of Alkhorayef Group of Companies Issue (40) - 1430 - 2009

Alkhorayef exports
submersible electric pumps
to Russia and Indonesia

Sheikh Abdulrahman Alkhorayef, Alkhorayef Group opens

Member of Riyadh Area Council new factory in Libya
for the Second Time

Alwasi’ Poultry..
High Quality Food Products
 We congratulate

HRH Prince Sultan bin Abdulaziz Al Saud,

may Allah protect him,
Crown Prince, Prime Minister, Defense and Aviation Minister and Inspector General,
Honorable Royal family and the noble Saudi people
on the Crown Prince’s recovery

We ask Allah Almighty to preserve his health

Alkhorayef Group
Editorial

An Enriching
Experience
As part of its continuing demonstration for agricultural projects
and as a pioneer in agricultural production in the Kingdom of
Saudi Arabia, Alkhorayef moves successfully ahead. It was one of
the first wheat producers in the early 1980s when the government
started to support the agricultural sector for wheat self-sufficiency.
It was also one of the leaders in producing fodder based on the
latest irrigation systems and mechanization through the Alkhorayef
Group’s Equipment Sector.
Agricultural production of the company started to become more
diversified with the production of field and greenhouse vegetables.
It continued developing, confronting the challenges the agriculture
sector faced with such price hikes of production inputs and the
decrease of products’ prices. However, it has followed a steady
course.
As part of efforts to vary its income sources and look for
alternatives and because of the poultry industry’s importance as a
promising sector for increasing demand and the big gap between
production and consumption, after feasible studies, the company
developed projects to produce chickens on its Alwasi’ farms in
Al-Kharj, benefiting from the latest international systems in poultry
barns at a production capacity of more than four million chickens
annually. It signed a cooperation agreement with ARASCO to be
supplied with the required fodder for feeding because ARASCO
has a vast experience and a good position in fodder production.
Thanks to Allah, by the beginning of this year the company
started to market chickens under Alwasi’ trademark in Riyadh, Al-
Kharj and Al-Qusaim. Moreover, it intends to expand by increasing
production and number of farms according to well-advised
strategies in case customer demand, thanks to Allah, increases.
Finally, as we endorse this step, and we thank the company
employees for their efforts, I call upon them to have Alwasi’
chickens and enjoy its taste, wishing them all prosperity and
success.

Abdulrahman bin Abdullah Alkhorayef

The President of Board of Directors
of Abdullah Alkhorayef Sons Co.

Issue (40) 1430 - 2009 1

 News
Abdullah Ibrahim Alkhorayef
Sons Company
Riyadh 11411 P.O.Box 305
Tel.: (+9661) 435 14 79
Fax: (+9661) 435 88 52
Issue (40) 1430 - 2009
Alkhorayef Group Company Quarterly Bulletin of Alkhorayef Group of Companies
Riyadh 11411 P.O.Box 305
Tel.: (+9661) 495 54 52
Fax: (+9661) 495 02 61
Sheikh Abdulrahman Alkhorayef, Member of Riyadh
Alkhorayef Petroleum Company
Area Council for the Second Time.
AlKhobar 31952 P.O.Box 30204 Chairman, Board of Directors
Royal Decree, (No. 4797 mb), was issued to approve the
Tel.: (+9663) 858 80 90
Fax: (+9663) 857 85 69
Abdulrahman Abdullah Alkhorayef appointment of the Council Members of the thirteen regions of the
Kingdom in its fifth session, for a period of four years starting from
Alkhorayef Lubricants
Editor-in-Chief 1430h. up to 1434h.
Company Saud Abdulaziz Alswailem The Decree stipulated the renewal of the term-off-office of His
Jadah 21312 P.O.Box 11810 Excellency Sheikh Abdulrahman bin Abdullah as a member of Riyadh
Tel.: (+9662) 697 44 14
Editorial Supervisor
Area Council.
Fax: (+9662) 697 38 27
In this occasion, the Human Resources Administration, and on
Saleh M. Alshamrani behalf of all Al Khorayef Group of Companies staff members, presents its
Alkhorayef International
Company sincerest congratulations to his Excellency the Sheikh for this valuable
Riyadh 11411 P.O.Box 305 royal confidence, whishing him all success in all his endeavors.
Tel.: (+9661) 495 28 94
Fax: (+9661) 213 47 58

Alkhorayef Vision
Alkhorayef Industries Reaching our customers throughout the world, providing comprehensive
Company solution programs, and working with colleagues as partners.
Riyadh 11411 P.O.Box 305
Tel.: (+9661) 265 11 24
Fax: (+9661) 265 23 48
Alkhorayef Mission
To achieve our dreams of growth by entering new markets, providing high
Alkhorayef Water & Energy
Technology
quality products and services, and taking opportunities resulting from the hard
work of our employees who were carefully chosen and sent for training to play
Riyadh 11595 P.O.Box 62637
Tel.: (+9661) 435 14 79
an effective role in technology transfer and environmental preservation.
Fax: (+9661) 435 74 10

Alkhorayef Agricultural Alkhorayef Core Values

Projects Company • Growth • Technology transfer.
Riyadh 11583 P.O.Box 53390 • Protecting the environment. • Developing society.
Tel.: (+9661) 435 14 79 • Taking care of employees.
Fax: (+9661) 435 29 68

Saudi Parts Center

All correspondence should be sent to the Editor-in-Chief, G.M., and
Company
Human Resources Department
Riyadh 11551 P.O.Box 42679
P.O.Box 305, Riyadh 11411 Tel: 01/4955452
Tel.: (+9661) 495 09 17
Fax: (+9661) 495 33 51 Fax: 01/4950261 - E-mail: sswailem@alkorayef.com.

Alnakhil Paper Industries

Company
Riyadh 11416 P.O.Box 22815
Tel.: (+9661) 265 02 01
Publisher
Fax: (+9661) 265 01 82

Trans Orient Modern

Machinery Company
Riyadh 11412 P.O.Box 4605
Tel.: (+9661) 478 61 61
Fax: (+9661) 477 54 39
Saudi Installment House
Company
Riyadh 11451 P.O.Box 18331
Tel.: (+9661) 492 50 00
Fax: (+9661) 492 25 70
Alkhorayef Management
Services
Riyadh 11411 P.O.Box 305
Tel.: (+9661) 460 08 58
Fax: (+9661) 460 08 15
Sheikh Abdulrahman bin Abdullah Alkhorayef received
A company of Printing Sheikh the Ambassador of Mali to the Kingdom of Saudi Arabia Mr.
Mohammed Mahmoud Labat, who recently was appointed.
Abdulrahman The meeting took place in Sheikh Abdulrahman’s office in
Al-Ishah.
Alkhorayef Receives The ambassador stressed the excellent relations
P.O.Box 65701, Riyadh 11566 Kingdom of Saudi Arabia Tel: 00966-1-265-7000 Fax: 00966-1-265-8000 between Alkhorayef Company and high ranking officials in
Tel: 00966-1-212-8001 Ext.: 1835 Fax: 1085
editorial@sspc.com.sa
Sales Office
Tel: 00966-1-217-7995 Fax: 00966-1-465-2315
Ambassador of Mali Mali, top of whom is President General Amadou Toumani
Touré. Sheikh Abdulrahman wished the ambassador a
pleasant stay during his tenure in the Kingdom and stressed
cordial relations.
Articles Published in Alkhorayef bulletin express only the writers’ view-
points and the bulletin holds no responsibility for them.

2 Issue (40) 1430 - 2009 Issue (40) 1430 - 2009 3

News
To pump 70,000 barrels a day
Alkhorayef exports submersible electric pumps to Russia and Indonesia
Alkhorayef Petroleum Company, subsidiary of the
Alkhorayef Group, recently won contract to export four
submersible electric pumps of high effusion to Russia
and Indonesia to pump about 70,000 barrels a day.
This follows the signing of a strategic partnership with
International ConocoPhilips Inc. and ConocoPhilips Joint
Stock Company, to enter new markets seen as the most
competitive internationally in oil industries.
Alkhorayef Group’s Chairman and CEO of Alkhorayef
Petroleum Company (APC) Sheikh Saad bin Abdullah
Alkhorayef said the new contract is a significant industrial
achievement to Saudi Arabia and can be added to its
other achievements accomplished in the past years. The
APC executed two contracts signed with International
ConocoPhilips to install four submersible electric pumps of
high effusion in one of ConocoPhilips’ facilities in Indonesia
to pump 35,000 barrels per day so that total production
reaches 70,000 barrels per day after the installation of all
pumps in the offshore facility located on the coast of the
South Natuna Sea, he added.
The chairman affirmed the quality production the group
Workshop at Trans Orient Marketing Co.
Trans Orient Marketing Company, Alkhorayef
Group’s subsidiary in Egypt, organized recently a
workshop titled “Developing John Deere Machines
for Automatic Harvesting of the Egyptian Cotton
Crop in light of Automatic Harvesting Difficulties”.
The workshop was held in honor of the Egyptian
Minister of Agriculture and Land Reclamation Mr.
Amin Abaza and under the patronage of President
of Alkhorayef Company His Excellency Sheikh
Mohammed Alkhorayef. Eng. Ahmed Faisal from
Trans Orient Marketing Company organized
and conducted the workshop. Representatives from
the Egyptian Agriculture Ministry, including heads of its
research, production, operation and guidance departments
were invited. Other invitees to the workshop were Mr Beach
Rex and Mr. David Holliston of the John Deere Company
and the Director General of the Trans Orient Marketing Co.
4 Issue (40) 1430 - 2009
maintains and its on-time delivery added to its international
reputation which helped it win the bid of ConocoPhilips, to
excavate its 15 offshore wells in Indonesia and Russia by
installing the submersible electric pumps in these offshore
oil wells in addition to bottom rigs and surface rigs. The
first three pumps were sent from its Western Submersible
Pumps Factory in a week to complete the project on
time.
Director-General of the Industrial Property Authority,
MODON, Dr. Tawfiq bin Fawzan Al-Rabiah hailed the
agreement stressing the achievements the Alkhorayef
Group accomplished, best illustrated with the use of its
pumps in global markets. This makes Alkhorayef one
of the major competing companies in some of the most
competitive markets in the world—Russia and Malaysia.
Alkhorayef Group is one of the largest investment On area of 11,000 square meters
groups in the region. It is experienced in many commercial
and industrial fields enabling it to enter different global
markets. The new contract will help it continue its
Alkhorayef Group opens new factory in Libya
distinguished performance, achieve more success and
As part of its plans to expand internationally, Alkhorayef Libya—on 350 square meters, a bonded warehouse on
compete with the best oil companies in the world.
Group recently opened a new factory for Alkhorayef 375 square meters, and a 9000 square meter area for
Submersible Electric Pump Factory WSP Co. in Libya. storage and equipments display, and a residence area for
A large ceremony was held celebrating the factory’s workers, a café and entertainment space.
launch in Al-Kremiyyah Street in Tripoli. It was attended Alkhorayef said the facility is large enough to fix and
by Chairman of the Alkhorayef Petroleum Co. and board manufacture more than 3600 units of submersible electric
member of the Riyadh Chamber of Commerce and pumps every year. The testing department is equipped with
Industry Sheikh Saad Alkhorayef, board member and the highest level of technology and equipments needed to
CEO of Alkhorayef Paper Industries Co. Sheikh Bandar test all WSP produced or repaired by the company.
Alkhorayef. President of Alkhorayef Petroleum Company David
In a speech delivered on that occasion Sheikh Saad Henderson, Deputy President of Alkhorayef Petroleum
Alkhorayef said the new facility was built according to Co. for operation in Africa Haitham Al-Maaytah, Deputy
international standards. He stressed the importance of President of Alkhorayef Manufacturing Co. Matt Kena and
quality and security to Alkhorayef Petroleum Co., and its Director General of Operations and Training Majdi Crolls
emphasis on training in all skills, adding his oil company all attended the launch.
is committed to the Libyan market. The new facility has a staff of 54, including 45 Libyans
Mr. Bernard Prince. The area on which the factory is built is about 11,000 responsible for different tasks. Ten engineers supervise
The workshop reflected the active role of the company
square meters including a headquarter building on 1200 the applied engineering processes, maintenance and
and the fruitful cooperation between Alkhorayef Group,
represented by Trans Orient Marketing, and the Egyptian square meters, main maintenance building on 1250 square manufacturing. The facility is now seeking an ISO
government, represented by the Ministry of Agriculture, in meters, a building for engine propelling—first of its kind in 9001:2000 Certificate.
serving the Egyptian market.
Issue (40) 1430 - 2009 5
News

The Alkhorayef Development Company took part in the

Alkhorayef Takes Part First International Agriculture and Irrigation Technologies
Exhibition in Sudan opened by Sudanese Vice President
in Sudan’s Agriculture Ali Othman Mohammed Taha.
Alkhorayef pavilion won the admiration of the many
and Irrigation visitors including the Vice President who was briefed
on the activities of Alkhorayef Industries in the field of
Technologies manufacturing irrigation, water pumps and other products.
Mr. Taha said he was very pleased that he visited the
Delegation from Volvo visits Exhibition pavilion and the technological development Alkhorayef is
seeking.
Alkhorayef Industries Co
A high ranking delegation from the Swedish Volvo Director General of the Equipment Systems Sector
Penta visited Alkhorayef Industries Company’s
Equipment Systems Sector. The delegation comprised
Eng. Saad As-Samari and Deputy Director General of
the Equipment Systems Sector Abdullah Alkhorayef.
Riyadh Chamber Discusses
President of Volvo Penta Region International Giorgio They discussed developments in the agriculture sector Agricultural Investment
Paris, after Sales Services Manager Klaus Gerlach and and means to improve sales and after sales services.
Guarantee Manager Magnus Holton. After the meeting the delegation visited the After Sales Abroad Initiative
The delegation was received by the President Services Department and stressed its organization and Riyadh Chamber of
of Directors Board Sheikh Mohammed Alkhorayef, development. Commerce and Industry’s
food security team of experts
discussed in their second
regular session chaired by
Alkhorayef Alkhorayef Group Chairman and the Riyadh Chamber of
Commerce and Industry board member Sheikh Saad Alkhorayef
Sheikh Saad Alkhorayef the
initiative of the Custodian
Gives Generous presented generous financial support of SR1.5 million to the
Saudi Petroleum Services Polytechnic (SPSP) as he is a
of the Two Holy Mosques
relating to Saudi agricultural
Financial member on the Institute’s Board of Trustees.
He also pledged to sponsor about 50 students who want to
investment
country.
outside the

Support To study and specialize in electricity, mechanics and machinery

operations and pay the charges of TQ UK, a company specialized
Saudi Petroleum in training occupations related to oil services technology.
Sheikh Saad said the market needs national skilled cadres
Services as the Kingdom is the first oil producer in the world but national
workers in this sector form only 30 percent of the workforce.
Polytechnic The modest support aims to help the Institute acquire the best
teaching and training mechanisms in oil specializations, he
added.
The cost of the rehabilitation of a Saudi student to work in this
sector is estimated at SR45 thousands per year. The Institute
seeks to meet the increasing demand of the skilled and trained
workforce in oil services.
The SPSP is an independent and nonprofit organization
licensed by the Technical and Vocational Training Corporation.
It is supported by the Ministry of Petroleum & Mineral Resources
“http://www.mopm.gov.sa/”, the corporation and a number of
companies working in this sector.
HADCO Honors Alkhorayef
Industries as Best Distinguished
Supplier for 2008
Hail Agricultural Development Company HADCO held
the 2008 Distinguished Suppliers Honoring Ceremony, its
Director General Eng. Mohammed Rashid Al-Balwi made
a speech thanking all the companies that cooperated with
Hail and for being patient.
A Certificate of Appreciation and Distinguished Supplier
Shield were sent to Eng. Saad Ibrahim As-Samari, Director
General of Alkhorayef Industries Company’s Information
Systems Sector for its service and cooperation through
the provision of materials on date and contribution for its
2008 positive results.
Team member Ahmed As-Sadhan from the Ministry
of Commerce and Industry briefed the team about the
initiative and its objectives which said is based on the
idea that the private sector is the main investor setting
some targeted strategic products.
After the presentation the team discovered the
full details of the initiative has not been complete yet
and, therefore, they will cooperate with the people in
charge to provide them with the information, opinions
and suggestions. They also discussed the strategic
products that include wheat, barley, sugar, corn, rice,
red meat, soybean, chicken, fish, egg, oil, and powder
milk and their priority for food security.
They also stressed the importance of setting the
mechanisms to achieve the goals of the initiative
and implement the suggestions such as organizing
activities like symposiums, meetings and workshops to
fulfill the vision of the team regarding food security.

6 Issue (40) 1430 - 2009 Issue (40) 1430 - 2009 7

News
Al Marzooq Chosen as Best
A Delegation Representing Egyptian Army visits AIC
Employee of Alkhorayef Lubricants Under the patronage of Eng. Mohamed bin
Al-Abdullah, President of Board of Directors
Our colleague Mr. Khalid bin Abdullah Marzooq, and the Executive Director of AIC and Eng.
of Alkhorayef Lubricants Company, was granted Fayez Al-Alkhalifat, Chairman of AII, Eng.
the certificate of the best employee for the year of Ahmed Al-Faisal from AIC, branch of Egypt,
2008, the certificate was handed to him by Sheikh received, both delegations of the National
Bandar Alkhorayef and Mr. Ian Yarwood, the General Service Projects of the Egyptian army in the
Manager of the Company. Riyadh city recently.
The visiting delegation visited the
companies factories and its different
departments, and looked into the various
Property Development Management established Abdulaziz Alkhorayef obtains Master degree stages of manufacturing, and Dirab farm, in
honor of the guests his Excellency Sheikh
Chairman of Abdullah Ibrahim Abdulrahman Alkhorayef held a dinner
Alkhorayef Sons Company His Sheikh Abdulrahman Alkhorayef and his banquet in presence of his Excellency Sheikh
Excellency Sheikh Abdulrahman family celebrated his son’s Eng. Abdulaziz bin Saad Alkhorayef and Departments Managers
Alkhorayef made an administrative Abdulrahman Alkhorayef obtaining a Master of the Company.
decision setting up Property degree in Manufacturing Management from His Excellency Sheikh Moahammad
Development Management, which will Cranfield University, UK. We congratulate Alkhorayef thanked Director General of the
be working under the administration of him and wish him every success and National Service Projects, his Excellency,
Abdullah bin Abdulrahman Alkhorayef. prosperity in the future. Brigadier Nadir Abdo Qourah for the
acceptance of both military delegations to visit
Alkhorayef Group in Riyadh, and promised
with further corporation and technical support
Sweilem Calls On Youth To Benefit From Available to the National Service Projects under his
leadership.
Job Opportunities For its part, head of the Egyptian
delegation, Brigadier Abdulhameed Ahmad
Saudi Arabia is living an economic boom playing a significant role in pushing forward the Amer Khadher, expressed his happiness
development of skilled human resources and creating new job opportunities, said Alkhorayef towards the enormous developments,
advanced technical production lines and
Group’s Human Resources Director General Saud bin Abdulaziz Al-Sweilem while delivering a
methods of high quality manufacturing that
lecture on “Behavior and its Effect on Careers” at the Saudi Technical and Vocational Training he noted, and wished Alkhorayef Co. further
Corporation’s (TVTC) Communications and Information Technology College in Riyadh. progress and success for it would enrich the
In the lecture attended by 250 undergraduates he defined the concept of human behavior, Arab World economy.
the determining factors and patterns of thinking, linking them with types of job availability in the
market to help students become acquainted with the occupations that suit their personalities.
He also stressed the values private organizations promote and encouraged them to join that
sector to have an effective role in society and achieve a higher level of productivity.
Sweilem talked about the available job opportunities in the Saudi market and the efforts Kazakh delegation visits Alkhorayef Industries Company
the Saudi government is making at Saudization. Moreover, he highlighted the importance of
knowledge, education, technology and acceptance of the available job opportunities for young
people to perform their responsibilities in serving the homeland in the best way they can.

Training course in project management for Alkhorayef Group’s personnel

Alkhorayef Group’s Training Department organized
a training course in project management at its Training
Center on Al-Kharj Road in Riyadh on 16-20 May, 2009.
Twenty employees from the Alkhorayef Power and Water
Technology Co., Alkhorayef Petroleum Co. and Alkhorayef
Industries Co. took part in the course.
At the end of the course Director General of Human
Sheikh Abdulrahman Alkhorayef received a high ranking Alkhorayef on every production line of the manufacturing
Resources Mr. Saud Sweilem handed certificates of delegation from Kazakhstan headed by the country’s Deputy process. They later listened to a briefing on the Alkhorayef
attendance to the attendants and encouraged them to Prime Minister and the Kazakh ambassador in Riyadh in Group and the operations of every subsidiary as well as its
benefit from the training course and implement what they presence of Sheikh Mohammed Alkhorayef and a number operations internationally.
of managers of departments and factories. The delegation was very impressed about the
learnt. On behalf of the Group management, Sweilem The guests went on a field visit of the company’s development and technology used in the manufacturing
thanked Eng. Turki Al-Turki for his efforts in leading the facilities, looking at the manufacturing and production lines. process and hoped to build relations based on cooperation
training course. They were briefed by His Excellency Eng. Mohammed with the company in the very near future.

8 Issue (40) 1430 - 2009 Issue (40) 1430 - 2009 9

Feature
Mohammed Al-Abdullateef,
The General Manager of
Alkhorayef Agricultural Projetcs:
Wasi’ Poultry
Gained Good
Reputation
Our goal is to be one of the best poultry
companies in the kingdom
AlKhorayef Agricultural Projects
Company develops gradually through
strategies that are compatible with the
situation it is coming through and help
access new sectors in order to achieve
its objectives.
10 Issue (40) 1430 - 2009
Through investment in the poultry farming sector, the
company seeks to implement development plans and secure
various income sources that can contribute to development of
the company and the growth of this new sector. The company
hopes to achieve success in its investment in poultry, which
would help it launch new projects in the future.
In 2000 it decided to build poultry plants in Al-Wasi’ region
in east of Al-Kharj city, said Director General of the company
Eng. Mohammed Abdulaziz Al-Abdullateef. Construction
works started in 2002 and in 2006 first group of chickens
was produced. At first, ARASCO was in charge of marketing
the products for two years and AlKhorayef Co. manages the
operation, nutrition and vaccination. AlKhorayef gained good
reputation and is now marketing the products.
Why poultry farming??
AlKhorayef Co. invested in this sector because, according to
studies, it is a promising and rapidly growing sector, affirmed
Al-Abdullateef. Moreover, Saudi Arabia imports chickens to
bridge the gap between supply and demand in local market
and the government has recently adopted policies to decrease the Marketing the production
number of agricultural projects for the purpose of preserving water. ourselves had positive
The company found this project an alternative plan and a way to impacts on the company
secure new income generating projects.
The company has become one of the most experienced in poultry
farming, particularly after it took control of the marketing. This is Poultry sector is promising…
clearly illustrated through increasing profits and the company's We entered it to balance
position in the market. between supply and demand
Trademark
The name of the product “Al-Wasi’ Chickens” is the same of the
region’s where the farms are established. The company did not use
We consider new plans to
its own name because most of the companies do not use their titles
increase production with the
or the names of shareholders for their products.
“Al-Wasi’ Chickens” was registered as a trademark at the Ministry Agricultural Bank’s loans
of Industry, which will help the company promote its new projects.
“Al-Wasi’ Chickens” achieved success because of its high quality
as customers care only about the quality of the product; poor quality
harms the company and distorts its image. If the product is of high
quality and the company is reputed, success is guaranteed.
Issue (40) 1430 - 2009 11
Feature
Depending on its good start, the company wants to be
stronger and more famous to become one of the leading
companies in this sector.
Troubles and difficulties
The Director General said that the company chose
a group of skilled vets and experienced staff who
worked in similar projects in and outside the kingdom
and the management team performs its duties fully and
efficiently.
When the company decided to enter this sector the
road was not paved; one of the main challenges the
company faced was the fluctuation of fodder price. Few
months after we started our project, fodder jumped from
SR700 to SR1400 per ton.
12 Issue (40) 1430 - 2009
Moreover, bird flu crisis resulted in the decline of
demand on chicken. ARASCO, the party responsible
for marketing, was under severe pressure at that
time. AlKhorayef Co. had to take strict procedures
in compliance with instructions by the Ministry of
Agriculture. It had to move the chickens from the farm
to the abattoir, which was very difficult.
A new step forward
For the purpose of running the production process from
A to Z the company wanted to market its products itself.
It took the company's managerial staff eight months to
take that decision. The transfer of the marketing process
from ARASCO lasted five months. During that time,
the company benefited from the experience of some
marketing companies and then started marketing its
production.
In the transitional period the company reconsidered
the production process to provide the market with its
products on daily basis.
Regarding the marketing policy of ARASCO he said
that it used to take two weeks in marketing and then
waits until a new cycle of production begins. When the
company took control of the marketing, it modified the
whole production process so that fresh chickens are
found in market every day. At first, small quantities were
produced because any new product needs time to be
accepted by people.
A big promotion campaign was launched in newspapers
for two weeks to introduce the product. Posters were
given out to distribution agencies and sale outlets. Many
of them are now selling only Wasi’ Chickens and the
logo can be seen at their fronts.
The marketing campaign first hit Riyadh because
of the small production quantities and the high rates
of consumption in the capital. Recently, the company
expanded the marketing reaching Al-Qaseem, As-Sdeer,
Az-Zulfi and Al-Kharj.
AlKhorayef Agricultural Projects Co. seeks to be one of
the main poultry companies in Saudi Arabia, the director
general added.
Reasons of success
To achieve success in poultry farming the company
inspects the product's appearance, taste and
healthiness. This is a long procedure; first, the plant
must be designed in accordance with poultry farming’s
latest technologies in terms of appropriate temperatures
and lighting in addition to good nutrition including the
use of suitable provender in producing healthy chickens
that taste good.
Taking care of the chickens’ health through vaccination
since the first day they enter the farm and until they
are served plays a significant role in providing the best
products.
The slaughtering stage is very important. Only healthy
chickens that during their movement did not suffer any
problems such as cuts and bruises, which would cause
thrombosis and change in appearance, are marketed.
Abdullateef denied rumors saying that chickens are
injected with chemical materials to speed up the growth.
He affirmed that chickens are fed with concentrated
food that contains a very high processing coefficient to
have balance between the weight of the chicken and the
amount of fodder used.
The provender is made upon the recommendation
of experienced companies and specialized studies to
have concentrated food and avoid any loss. The poultry
processing is intensive; it takes only 30-32 days. During
that time the chickens are gathered in small rooms and
prevented from movement; 16-18 chickens occupy only
1 sq m.
Good lighting is essential to encourage them to eat
all the time and grow quickly according to the timetable.
People who have chickens at their houses or in their
own farms put them in open places where they can
move freely. They are not given special food; they have
the rest of the food the owners have, which slows down
the processing and weight gain. Chemicals are never
used in the production process.
Expansion plans
AlKhorayef Co. has four poultry plants in Wasi’
producing 15.000 chickens every day. The total
area of the project’s lands and plants there is 80
million sq m, each plant is 50.000 sq m.
It also has lands and plants in Al-Rughaib region
near Al-Dulm city in Al-Kharj. It is now making efforts
to obtain licenses from the Ministry of Agriculture to
carry out new projects in this region, which is part of
the poultry production expansion plans, he added.
Recently, it got the license to expand the
presently undergoing projects in Wasi’ to raise their
production capacity.
It also hopes that the Agricultural Bank finances
80 per cent of its expansion projects because
there is no interest on its loans and 20 per cent
of the loan is granted as support. The company
will finance the rest of the cost from its profits.
Future plans
The company seeks to enter big markets in
the country when its production gains reputation
because competition in such markets is high
and only the fittest can survive.
Although the project is young, the company
succeeded in marketing its production of
chickens that are free from disease and of high
quality.
Currently, the production capacity is 15.000
chickens a day, i.e. 450.000 chickens a month.
Through new project expansions, the company
seeks to increase it to more than 100.000 a day.
However, its production decided to postpone
those plans for a while because of the global
financial crisis. In the future it will study the
results and take the suitable decisions.
Issue (40) 1430 - 2009 13
Report
Reema Alkhorayef:
“Ain Al-Faras”
is an Integrated
Center for Children
With Special Needs
Early intervention and suitable rehabilitation
are cornerstones for healthy children
Daughters of Abdulrahman bin Abdullah
Alkhorayef Reema and Seema recently
opened the Ain Al-Faras Center for the
Rehabilitation of Children with Special Needs.
It is for training purposes and rehabilitating
children with special needs.
14 Issue (40) 1430 - 2009
program is divided into six stages starting from
exchanging simple pictures to writing sentences.
The program also seeks to develop the
child’s comprehension skills compatible with
his\her mental age, his strength and weakness,
the measure of the degree of autism using the
(pep3) program, identify and explain activities
that help increase concentration and attention,
solve psychological disorders and emotional
problems some kids suffer and hold guidance
sessions for parents and provide programs to be
used in homes and which are aimed at changing
undesirable behavior and dealing with it.
Moreover, the Center provides children with
the necessary education that plays a role in
making the rehabilitation program a success. An
educational assessment is carried out through
the examination of the child’s comprehension
and mental capabilities and then he\she joins
special education classes.
The Center implements the Treatment and
Education of Autistic and related Communication-
handicapped Children (TEACCH) Program,
which is designed to improve the academic
abilities of children with special needs.
The Center’s philosophy is based on the importance of early
Early intervention
Ms. Reema emphasizes that early intervention is the
intervention and suitable rehabilitation as well as providing
cornerstone as it helps build and develop the child on firm
good academic grounding as the cornerstone for healthy
established grounds. At early age those children can be taught
children. The center provides all what children need in one
easily, and trained and assisted to acquire new skills. Because
place.
they are different, they have to be trained to do everything
The Center’s director Reema Alkhorayef stressed it is
including what to do with their hands and feet because these and four ordinary children in its kindergarden because
important for parents to realize a child with special needs can
limbs are ambiguous at best to ordinary children and their use it implements a strategy of integration at an early age. It is
be an important person in society and can have its special
have to be learned as for example, the hand can be used to interested in rehabilitating both sides and integrating them,
imprints in it. She added it is significant to promote awareness
catch things or protect oneself from falling down. When falling, carrying the process gradually by first allowing the child to
of the importance of early intervention and shed light on the
the child with special needs does not use the hands to protect spend half an hour in kindergarden every day accompanied
role of parents in rehabilitating the child, treating him/her as an
himself/herself, something normal for children. That is why by his special needs teacher until both sides become used to
ordinary individual and not as a different person because such
would impede his/her development.
they have to be trained at early age. each other.
When learning those fundamentals in the early years, the child
High quality services Rehabilitation steps
can then focus on education and academic development—the
The Center, which received many applications for the coming The director said a clear improvement is seen by everyone
aspiration of all parents.
new school year, aims to preserve the level of motor movement i.e. parents, teachers and specialists as the Center has a
among handicapped children, enhance their capabilities, and
Students consistent rehabilitation policy. On day one after registration,
There are eight children with special needs at the Center a meeting with the mother is arranged, writing down all data
facilitate their motor growth so that there is greater coordination
between the child’s age and his\her mental age group while about the child including daily routine, medical records,
making sure the body form remains intact and the prevention parents’ remarks, their future vision and aspirations the Center
Children with special needs would achieve with their child. A two-week assessment is then
of deformities and muscle distortion, train them to walk and
determine which tools can best help achieve his\her own goals can play an important role in conducted and a comprehensive rehabilitation plan is set that
in light of their medical condition. society includes providing all skills that need to be developed and
The Center makes an assessment of the personal abilities of rehabilitated. The plan is implemented gradually and according
the child for the purpose of preparing a plan so that he reaches to a fixed time-table. The mother is detailed on every single
Participation of the mother
the highest level of independence and self-dependence objective and her feedback is important for specialists to learn
from. Her visits to the Center is to see what the specialists are
through identifying the correct prosthetic device to help him in the rehabilitation process
achieve this end. It also examines the daily life skills of children doing so she can implement them at home as it is important
is essential to achieve best for the family to take part in the child’s rehabilitation to obtain
with special needs and trains them to develop and help them
become independent in terms of feeding themselves, putting results best results.
on clothes, personal hygiene, motor movement and walking. Cadre
Speech difficulties and psychotherapy The Center’s employees are all women: three special
The Center offers services that include treatment of speech education teachers with a female assistant for each, there is
Excellent cadre to rehabilitate
and language delay, and speech difficulties using PECS a pediatrician, a physical and occupational therapist, a speech
(Picture Exchange Communication System) aiming to help
children and reach best therapist, a psychologist, a secretary and an accountant.
the children acquire communications skills with pictures. The results Contact information:
Tel: 4666601 Fax: 2932339
Issue (40) 1430 - 2009 15
Society
2009 Q1 Best Employees named Alkhorayef Group Organizes
Training Course For
The management of Alkhorayef Industries Company’s Equipment Systems Sector rewarded a Management Staff
number of workshop workers who were named as Best Employees of First Quarter of 2009. They
received certificates of appreciation from the group’s Human Resources Department. The employees Out of its concern to develop the skills of its employees
were Abdulmajeed Ahmed As-Salman, Mudar Mustafa Sarhan, Salah Hamad Ash-Shabanah, Wael Alkhorayef Group’s Information Systems Department in
coordination with the Training Department organized a
Ajaj, Saad Saeed Asiry, Turki Ali Al Shaqhaa and Hossam Mohammad Al Zahrani.
training course “Work Flow” for its management staff to
provide them with the latest in skills.

Civil Defense’s Sports Shahri attends

Affairs thanks Msallam customer service
Sports Affairs Department of the Civil Defense
training course
Directorate’s General Training Management Amer Fayez Ash-
presented a Certificate of Gratitude to employee Eid
Shahri from the
Turki Ali Al Shaqhaa Saad Saeed Asiry Wael Ajaj Abdulmajeed A. As-Salman bin Salama Msallam for his distinguished efforts and
contribution in the success of the boats training course Alkhorayef Industries
HR MSD MSD MSD
held at Sports Affairs. The certificate was signed Company’s Equipment
by Director of the General Training Management Systems Sector
Brigadier General Mohammed bin Abdullah Al- concluded a training
Qarni and designate-Director of the Sports Affairs course in customer
Department Major Khaled bin Saad Al-Hbeish. service.

Khan promoted as Stores Ashraf, Manager of Spare

Control Manager Parts Marketing
Salah Hamad Ash-Shabanah Hossam M. Al Zahrani Mudar Mustafa Sarhan Director General of Alkhorayef
Director General of Alkhorayef Company’s Equipment Systems Sector
MSD MSD MSD
Company’s Equipment Systems Saad As-Samari made an administrative
Sector Saad As-Samari made an decision promoting Mr. Mayan
administrative decision promoting Mr. Mohammed Ashraf to the position of
Shishani assigned director general of Alkhorayef Ihsan Al-Raheem Khan to the position
of Stores Control Manager.
Manager of Spare Parts Marketing.

Limited Development Co in Khartoum

­ hairman of Alkhorayef Industries Co Eng. Mohammed Abdullah Alkhorayef made an ad-
C Ghamedi awarded B.A in New Baby Girl
ministrative decision appointing Eng. Muthanna Al-Shishani director general of Business Administration to Al Jama’an.
Alkhorayef Limited Development Co in Khartoum, Sudan. Dhaifallah Ghazi Al-Ghamedi from
Alkhorayef Industries Company’s Our Colleague Mr. Ali Kazim Al
Government Sales Department Jama’an of Alkhorayef Industries
obtained a B.A degree in Business received a new baby girl , may God
administration from the College of
shower her with all blessings.
Economics and Administration.
Qahtani assigned Regional Director of Marine Sector
in Western Region Al-Hmeidi best sales man Appointment of Al-Metrab
in Marine Section
President of the Board of Directors and Executive Director of Alkhorayef Industries Company Tamer Abdulhadi Othman Al-Hmeidi Abdullah Ali Al-Metrab was appointed
Eng. Mohammed bin Abdullah Alkhorayef appointed Mohammed Majdal Al-Qahtani regional from Alkhorayef Company’s Marine in the General Administration of the
director of the Marine Sector in the Western Region. Section in the Eastern Region was Human Resources Department of the
awarded 2008 Best Sales Man for the Group. We wish him success in his
achievements he accomplished. new position.

Ad-Dusari sales manager of Auto Agencies Workshops

An administrative decision was taken promoting Mohammed Ajlan Ad-Dusari from Alkhorayef Lubricants
Company to the position of Sales Manager of the Auto Agencies Workshops. We wish him every success
in his new post.
Alkhorayef Mourns Al Shabeeb
The HR Administration of Alkhaorayef Group of Companies mourns our
colleague, the Group’s Investment Manager, Mr. Mohammad bin Saad
Al Shabeeb, who passed away recently. May Allah grant him mercy and
forgiveness. We are all to Allah and to Him we shall return.

16 Issue (40) 1430 - 2009 Issue (40) 1430 - 2009 17

Society
Condolences to Al-Jaroudi
Alkhorayef Group’s Human Resources
Department offers its condolences to
Ahmed Jafar Al-Jarourdi who works in
the Equipment Systems Department
of the Alkhorayef Industries Company
(AIC) for the passing away of his brother.
May his soul rest in peace and “To Allah
we belong and to Him we return”.
Condolences to Abu Al-Qasem
Alkhorayef Group’s Human Resources
Department offers its condolences to
Yasser Abu Al-Qasem who works with
Alkhorayef Petroleum for the passing
away of his father in Dammam. May
his soul rest in peace and “To Allah we
belong and to Him we return”.
Condolences to Salman
Alkhorayef Group’s Human Resources
Department offers its condolences to
Hani bin Ahmed bin Salman who works
with the Alkhorayef Lubricants Company
for the passing away of his father. May
his soul rest in peace and “To Allah we
belong and to Him we return”.
Condolences to Mabkhout
Alkhorayef Group’s Human Resources
Department offers its condolences to
Mohammed Mabkhout who works in
the Marine Sector of the Alkhorayef
Industries Company (AIC) for the passing
away of his mother. May her soul rest in
peace and “To Allah we belong and to
Him we return”.
As-Sadeeq’s father passes away
Alkhorayef Group’s Human Resources
Department offers its condolences to
Ahmed Abdullah As-Sadeeq who works
in the Equipment Systems Department
of Alkhorayef Industries Company (AIC)
for the passing away of his father in
Sudan, his homeland. May his soul rest
in peace and “To Allah we belong and to
Him we return”.
18 Issue (40) 1430 - 2009
Condolences to Sulaiman
Alkhorayef Group’s Human Resources
Department offers its condolences to
Abdel Razzak Suliaman who works in
the Manufacturing Sector of Alkhorayef
Industries Company (AIC) for the
passing away of his mother in Sudan,
his homeland. May her soul rest in peace
and “To Allah we belong and to Him we
return”.
Al-Shaer from AIC passes away
Alkhorayef Group’s Human Resources
Department announces the passing away
of colleague Abdullah Waleed Al-Saher
of the Equipment Systems Department
of Alkhorayef Industries Company (AIC).
May his soul rest in peace and “To Allah
we belong and to Him we return”.
Condolences to Ad-Dihaimi
Alkhorayef Group’s Human Resources
Department offers its condolences to
Faisal Saad Ad-Duhami who works with
the Alkhorayef Industries Company (AIC)
for the passing away of his uncle. May
his soul rest in peace and “To Allah we
belong and to Him we return”.
Condolences to Mbarak
Alkhorayef Group’s Human Resources
Department offers its condolences to
Adel Khalifah Al-Mbarak who works in
the Equipment Systems Department of
Alkhorayef Industries Company (AIC)
for the passing away of his brother. May
his soul rest in peace and “To Allah we
belong and to Him we return”.
Alkhorayef Group offers
condolences to Ma’youf
Alkhorayef Groups’ Human Resources
Department offers condolences to
colleague Sulaiman Abdulaziz Al-Ma’youf
from Alkhorayef Industries Company’s
Equipment Systems Sector for his late
mother who passed away.