A PROJECT REPORT

ON

“MARKET ANALYSIS OF WEBSITE DEVELOPMENT IN PUNE,

MAHARASHTRA AND INDIA”

PRESENTED BY:-

PUSHPENDRA RAJ VERMA

PREM PRAKASH DWIVEDI
PRADEEP KUMAR SAINI
PUNEET AGGARWAL
PARUL SINGH

(PG Programme 2007-2009)

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 ACKNOWLEDGEMENT

We are thankful to the MIT School of Telecom and

Management Studies to provide us a great
opportunity to work under GLOBAL INFOTECH,
CEO Satendra Shukla in our winter industry
interface DECEMBER 2007.

We also feel thankful to our faculty guide prof. Atul

Pise who help us lot to complete the winter project.

We also pay thanks to Prof.Ravi Kanitkar, our

placement coordinator Mrs. Shobana Anand.

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 COMPANY PROFILE

GLOBAL INFOTECH is a part of Shukla Group of Company, founded by

Mr.Mahendranath Shukla, in year 1993. They first initiated in logistic
business by the name of Shukla Transport Company in Aurangabad
(Maharashtra)

After a great success in Logistics, Mr.Satendra

Shukla put the foundation of a software solution company, Global InfoTech
in May 2005.

Vision

Is to be one of the most respected and admired company in the world for its
quality products, professional approach, and giving more than the
expectation to its clients at affordable cost.

Mission

Is to deliver customized software solution to every individual, which will

add value to their business and life.

OBJECTIVES
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Every work which we have done have some purpose like this our winter
industry interface also has some purpose which are a follows:-
• To gain a knowledge of corporate world.

• How the corporate business units work.

• On the basis of comparison every single competitors to give a ranking

order from one to Ten.

• To use the basic communication as well as intellectual skills and same

apply during this seven days span of time.

• To understand the use of websites in today’s business scenario and the

needs.

• Find out the potential customers in the market.

• Find out the areas or sectors in which there are lots of requirement of
Websites

• To provide an opportunity to work with the corporate business units.

• To understand how they work, what are their products, services and
customers?

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 PRODUCT AND SERVICES

PRODUCTS

• Web Development of custom designed solutions.

• Full-Service Web Site Development.
• Web-enabled Databases development and Applications.
• Web application development, Business to Consumer Web
Sites.
• E-Business and E- commerce enabled website development.
• Simple “STATIC” sites or complex interactive sites
development.
• Flash Development.

SERVICES

• Customer software Development

• Web Development
• Open source Technology
• Software Maintenance
• Software Testing

SERVICE DETAILS

Customer Software Development

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Global Infotech provides a robust scalable and cost effective
service. Its experts help people to solve their software relating
problems.

Web Development

They help various business in different industries to cut out their

carrying cost and provide a fast communication way. It helps to
drive a particular business in an effective way.

Open Source Technology:

Global Infotech has successfully completed projects using

PHP/MYSQL on windows and Linux platform.

Software maintenance

They provide after sales services to their customers as fast as

possible.

Software Testing:

Global infotech provide free timely delivery and solve the queries
of customers through the Question – Answer section.

COMPETITORS

SEO Services (Delhi)

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url:-www.seoservices.com

S.N. InfoTech (P) Ltd. (Hyderabad)

url:- www.sninfotech.com

Royal ways Technologies Pvt. Ltd. (Ludhiana)

url:- www.royalways.com

Invitra Technologies (Pune)

url:- www.invitratech.com

City IT Solutions (Pune)

url:- www.cityitsolutions.net

Creative Web Solutions (Mumbai)

url:- www.creativewebsolutions.com

Riva Logic (Pune)

url:- www.rivalogic.com

Soft logics & Developments (Delhi)

url:- www.softlogics.com

Delta One Technology (Mumbai)

url:- www.deltaonetechnology.com

Solution Point (Delhi)

url:- www.solutionpoint.com

CUSTOMERS

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• E-commerce
• Education
• NGOs
• Adventure sports
• Manufacturing
• Import / Exports
• Information Technologies
• Office supplies
• Consulting
• Entertainment and Events
• Real Estate
• Jewellery
• Health Care & Hospitals
• Art & Culture
• Hospitality
• Telecom
• Web Portals
• Religion & Spirituality
• Holistic Healing
• Defence

SWOT ANALYSIS

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 STRENGTH

• Free technical support for two years

• Fast approachable service
• Capture 40% market share within 2 years
• Fulfilling customer needs with value addition
• No hidden cost

WEAKNESS

• High cost in comparison with others

• Limited number of branches
• Having no search engine optimization services
• Don’t have data processing services

OPPORTUNITIES

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• Evolution of E-commerce
• Wants of business sector increases its credibility
• Majority of the business market still don’t have websites
• Rapid growth of IT sector
• Increase of E-education

THREATS

• Mostly domestic clients

• Increased customer demand
• Increasing competitors in market

TECHNOLOGY

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Web Technology

Microsoft windows DNA/.Net, Java swing, Java Servelets, HTML,

DHTML, Java Script

OPERATING SYSTEMS

Linux, FreeBSD, Windows 2000, Windows NT, Windows XP,

SUN Solaris

Databases

MS SQL Server, Oracle (PL/SQL, OCI), PostGreSQL,

Web Development tools

Microsoft Visual, Macromedia Flash, Adobe Photoshop

TAKE AWAYS

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As we know that Today’s business scenario is very rigorous. Every
one is running for the expansion of their business, every one wants
a success in their life and to earn more and more profit.

During working for seven days as an employee of Global

InfoTech, we got good and bad experiences and we come out with
some conclusion.

• Everyone in this world who is doing M.B.A is passed by

mugging up, but it is difficult to apply management skills
whatever they learn in the day to day life.

• The business of website development for designing is

increasing very rapidly because everyone who running their
business wants a fast approach of his product or services to
reach the customers.

• To do a business is an easy task but to run a business or

survive for a long period is very hard.

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 • Website designing business is increasing rapidly but not with
a continuous rate so there is a need of some total quality
management techniques like business re-designing,
benchmarking etc.

In our point of view Global InfoTech capture market a market of

40% of pune within a span of two years, which is a great
achievement but they have a branches only in Pune, Kolhapur,
Aurangabad.

So, in our point of view they should focus not only in domestic
market but they should also start their operations in international
market.

Limitations

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There are some limitations or problems which we face during this
industry interface and we come out with some limitations;-

Most of the companies in the business run as a free lancers but

they show their websites on the internet as a private limited.

During the visiting of companies we were not able to find out the
exact addresses of the companies are not in the existence.

We find out that Global InfoTech is running their operations only

in domestic market not in the international market so they also
expand their operations in the international market.

The average cost of developing a website is little high than some

other companies.

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