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Lisandra Mazzetto Fundamentals of Project Management Dr.

Chahriar Assad
TEAM

Matheus Spinelli Sebastien Cutaia


Designer Journalist

Lisandra Mazzetto
Project Manager

Tamany Bagou
Serkan Koc
Assistance
Video Maker
INSPIRATION

Busker at Santa Monica Pier “Sign for the Homeless”

= to entertain by dancing, singing, or reciting on the street or in a public space.


PURPOSE

Create a sustainable framework, which


combines design and communication
aspects to increase the quality of the
communication between buskers and
their public.

Sustainable = Pertaining to a system that maintains its own


viability by using techniques that allow for continual reuse.
SCOPE

Framework Toolkit Test Improve Follow Up


DELIVERABLES

Framework Toolkit Website Sign Money Jar

Busker Profile Facebook Page Vimeo Account


FRAMEWORK 1 Get to know and access
Buskers plataform.
1

2 Download the guidelines.

3 Capture photographs,
6
videos and make an
2
interview session.

5 3
4 Create busker’s profile-
the designs for signage
+ + and money jar.
5 Hand the materials and
register the performer
with new design.
4
6 Share the experience
uploading the material.
7

7 Follow up.
STAKEHOLDERS
Collect the image and au-
dio of the project, taking
Manage the project, lead-
pictures and recording the
ership, cost and schedule,
performers.
problem solving, risk man-
agement, approve changes.

License and authorization,


laws affecting this project;
Develop the design for the search for partners.
project, such as project
identity, website layout,
buskers’ sign and money jar.

Will benefit from this project;


specify the requirements to
the sign and money jar.
Conduct the testing part of
the project, by selecting and
interviewing the buskers, and
analyzing the guidelines.

Will expand the project


by using the framework
and spreading the word to
friends and community.
Communication Plan
Image and sound of the project

Progress report from all the others


members;
method Changes in project schedule, cost, or
phone call
scope; 
Approvals;
@ w 1
Problem solving situations;.

@ email
@ w 1
Partners activity;
in person Buskers’ feedback

Design and layouts;


Brand concept;
frequency Buskers’ sign and money jar require- @ 1
ments;
every other day Social media interface;
Website development progress;
Marketing plan;
w weekly Required actions from the buskers;
Sign and money jar develop-
@ w 1 ment
1 once

1 1
response
Buskers information;
same day Problems related with buskers;
1
Framework structure;
Guideline composition;
7 7 days

@ 1

@ 7
MEASURES OF SUCCESS

+
Website Framework

Busker Profile

+
User Profile Busker Profile
MILESTONES

Agreement of a Busker to participate on the project

Development of the website by partner


SCHEDULE

Estimated Project Estimated Project


Initiation Completion
Date Date

2014 2014

APRIL SEPTEMBER

2 3

24 weeks = 72 days = 576 hours


SCHEDULE

5 weeks 9 weeks 4 weeks 4 weeks 2 weeks


13 days 40 days 9 days 13 days 19 days
104 hrs 320 hrs 72 hrs 104 hrs 152 hrs

Apr 2nd Apr 2nd Jun 2nd Jun 23rd Jun 23rd

Apr 29th Jun 1st Jun 22nd Aug 29th Sep 2nd
LABOR Distribution and Cost

LABOR COST (US$)


18%
2% Project Manager* 22,200
33%
Designer 8,610

28%
Journalist 13,295
19%
Video Maker 1,160

Assistance 4,740

TOTAL 49,905

*115 hours for project management


COST ESTIMATIVE
Website

Material
Domain 40
Host 348
$
Sign 30 Development 4,500
Money Jar 40
Extras
$
Equipment Parking 30
$ Fuel 48
Camera Rent 225 Coffee 24
Tripod 60
Lens Rent 120
Microphone 50
+ Labor $49,905

Total $ 55,510
RISK MANAGEMENT

Close
Date
WBS Rank Description Strategy Status Out
Found
Date

Any time in - In case more money is need, have an man-


4.4 9 the project
Formulate a suggestion cost control
agement reserves for the unknowns unknowns

Prepare the equipment: forget the - Check twice the equipments and if the cam-
camera, batteries, or memory card; eras have charged batteries and memory card
6.2.1 5 7/2/2014
run out of batteries or space in the with enough space
memory card. - Have a contingency reserves

- Test the platform before the launch date, to


Launch the website: bug when up-
make sure it is working properly
14.12 15 9/2/2014 loading the platform in the website;
- Have a checklist with important test and quick
web service down
solutions to put the website back in service.
CLOSE OUT

Project Goal
Create a framework that can be use by
anyone, where they will combine design
and communication aspects to improve
the relation between street performer
and their public.
Objectives / Deliverables
A framework with information and tools
A tool kit that will serve as a guideline to
expand the project step by step
Website with project information and
framework
Profile of a street performer to be an
illustrative example
A facebook page to communicate the
project
A vimeo account to communicate the
project
Success Criteria
Launch the website with the framework
to be downloaded
Have the first profile from a street per-
former in the website
Have a user published his/her own ex-
perience of supporting a street perform-
er from their community.
Schedule
September 3rd 2014
Budget
U$ 55,510

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