Edgar “Injap” Sia II

Edgar “Injap” Sia II’s idea might have seemed ludicrous at the time, but the founder of the
country’s first fast-food barbecue business did not doubt his idea one bit.

The country’s youngest billionaire at 40 years old, Injap Sia is the man behind one of the
country’s most popular food chains, Mang Inasal. Yes, it’s now under Jollibee Foods Corporation, but the
barbecued chicken they sell came from the mind of Injap Sia, whose nickname comes from the lineage of
his parents: Edgar Sia Sr. is half Chinese orInstik, while his mother Paz is half Japanese.

A hard worker even at a young age, the Iloilo-born Injap was no stranger to doing the legwork
just to reach your goal. He took up Architecture at the University of San Agustin in Iloilo City, but would
later drop out at the age of 19 to start a laundry business and open up his own photo-developing center.

2003 was the year when Injap came up with the grand idea of opening up a chicken barbecue
fast-food restaurant – an idea that was a bit of a novelty at the time. His father, a Filipino-Chinese, gave
him a hard time before eventually giving in.

The name “Mang Inasal” was pretty straightforward: it’s Ilonggo for Mr. Barbecue. His father,
Edgar Sr., had other ideas. He wanted the name to be shorted to “Mng Inasal”, citing feng shui and
companies like Jollibee and Chowking. Both had eight letters in their name, and both were successful in
the fast food business.

Injap nearly gave in to the suggestion until he came across Banco de Oro, which had 10 letters
and was just as successful as Jollibee and Chowking. Edgar Sr. eventually gave in, and Mang Inasal was
born at a mall in Iloilo City.

From that one branch, Mang Inasal ballooned to over a hundred in 2009. One Manila-based
company took notice and wanted in on the chicken barbecue craze: Jollibee Foods Corporation and its
owner, Tony Tan Caktiong.

Caktiong later acquired 70 percent of Mang Inasal’s stake for a whopping Php 3 billion in 2010. In
April 2016, Jollibee acquired the remaining 30 percent to the tune of Php 2 billion.
 Two years after fully acquiring Mang Inasal, a partnership between Sia and Caktiong was born:
Double Dragon Properties, a real estate company that wants to develop 100 community shopping
complexes called City Malls in the smaller cities of Visayas and Mindanao.

That first Php 3 billion didn’t go to waste. Ever the eager businessman and learner, Injap invested
the money he got from Jollibee into banking (he was part of Philippine Bank of Communication’s board
for two and a half years), and health maintenance (he still serves as a director for Maxicare, the country’s
largest HMO).

Today, he is the CEO of Injap Investments, Inc., which holds a joint venture in Double Dragon
Properties with Tony Tan Caktiong’s Honeystar Holdings Corporation. He’s also the owner of People’s
Hotel, a 5-storey businessman’s hotel in Iloilo City. Injap Investments also owns Hotels of Asia, Inc.,
known for its line of Hotel101 condotels. They also acquired Deco’s La Paz Batchoy in 2007, the country’s
oldest La Paz batchoy restaurant in the country, and is located mostly in the Visayas region.

Edgar "Injap" J. Sia II (born 1977) is a Filipino businessman. Sia is the chairman of DoubleDragon
Properties (and co-owner with billionaire Tony Tan Caktiong), and the founder of the Mang Inasal fast
food restaurant chain.

1977 (age 41–42)Residence Philippines Nationality Filipino Alma mater University of San
Agustin (dropped out)Occupation Property developer Known for Chairman, CEO, and Director of Double
Dragon Philippines, Inc. Net worth$820 million (August 2017)Spouse(s)marriedChildren2

In 2011, Sia become the youngest billionaire in the Philippines at the age of 34 after selling his
70% stake in Mang Inasal to Jollibee.

Sia was born in Iloilo City in 1977 and grew up in Roxas City, the eldest of three siblings having
parents from both Capiz and Iloilo. He was nicknamed "Injap", a portmanteau of "Intsik"
(the Filipino pejorative for a Chinese person) and "Japanese"; as his father, Edgar Sr., is half Chinese,
while his mother, the former Pacita Jaruda, is half Japanese.

Sia had planned to become an architect, but dropped out of the University of San Agustinto start
a business career.

Sia co-founded the barbecue chain Mang Inasal in Iloilo City in 2003. In seven years, Mang Inasal
grew to 338 branches nationwide, before being acquired by Jollibee in 2010.

In 2009, Sia founded Injap Land Corporation (now DoubleDragon Properties Corporation),
developer of CityMall chain of malls . In 2014, DoubleDragon Properties became a public company.
DoubleDragon has been developing commercial and residential properties and reportedly plans to build
100 malls by 2020. In August 2016, the company announced it was acquiring a majority stake in Hotel of
Asia, Inc.

Sia is married with two children and lives in the Philippines.