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Name: .....................................................
Age: .........................................................
Occupation: ............................................
QUESTIONNAIRE
1. Which factor influenced you in buying t
his fairness cream?
Fairness
Sunscreen
Fragrance
Garnier men
White
Black
Moderate
Brown
4. On what type of skin does Fair and H
andsome really work?
Oily
Rough
Dry
5. What grade will you give to Fair and
Handsome in monetary terms?
Excellent
Very good
Good
6. If the price of Fair and Handsome in
creases, to which product will you switch
over to?
Same
Garnier men
Friends
Family/Relatives
Retailers opinion
Advertisements
Less than 25
25 to 35
35 to 40
more than 40
9 . How often do you buy Fair and Hand
some ?
1 -3 months
3 -6 months
Once
Twice
Thrice
Pimples
Rashes
Irritation
Skin allergy
others
12. How do you rate the effectiveness of
Fair and Handsome on sweat control?
Excellent
Very good
Good
Average
Excellent
Very good
Good
Average
Excellent
Very good
Good
Average
15. What rate will you give for the Perfu
me added to Fair and Handsome ?
Excellent
Very good
Good
Average
Excellent
Very good
Good
Average
Excellent
Very good
Good
Average
18. For what purpose do you use Fair an
d Handsome mostly?
Good looks
Fairness
Sweat control
Smoothness1
Very good
Good
Average
Excellent
Very good
Good
Average
Excellent
Very good
Good
Average
22. Will you recommend Fair and Handso
me to others?
Yes
Father
Brother
Cousin
1 - 3 months
3 - 6 months
Small packets
Small tubes
Large one
26. At what times do you use Fair and H
andsome ?
Intervals
Simultaneously
Occasionally
Fair
Handsome
Beautiful
Ugly
28. After using Fair and Handsome how
do you feel about your outlook?
Youth
Normal
Old2
Excellent
Very good
Good
Average
Poor