Академический Документы
Профессиональный Документы
Культура Документы
Programme: BABS
Academic Academic honesty is required. In the main body of your submission you must
honesty / give credit to authors on whose research and ideas your work is based.
referencing: Append to your submission a reference list that indicates the books, articles,
etc. that you have used, cited or quoted in order to complete this assessment.
Module Learning Outcomes
(from module syllabus)
“…large established companies seek a proactive approach to competitiveness and also a strategic
defence and offense around digital disruption…” (Solis et al., 2016, pp.12). Read the case study
(The Rise of Innovation Empires), and critically evaluate the above statement.
Your work must be presented in REPORT format style. As an academic piece of work you are
expected to link theory and practice. You should take care to ensure that the work you submit has a
high standard of presentation. You must acknowledge the sources of information and evidence
using the Harvard referencing system.
LENGTH
REQUIRED
2500 words +/- 10%. Any deviation from this will be penalised.
FORMATTING AND
LAYOUT
The use of a range of information sources is expected – academic books, peer reviewed journal
articles, professional articles, press releases and newspaper articles, reliable statistics, company
annual reports and other company information. All references should be in the Harvard style.
GUIDANCEFOR STUDENTS IN THE COMPLETION OF
TASKS
NOTE: The guidance offered below is linked to the five generic assessment criteria overleaf.
awarde
availabl
Marks
Marks
Generic Assessment Criteria
d
e
1. Engagement with Literature Skills
.
There have been lot of new developments in the research area. Literature here must be 20
up-to-date. Select and use a variety of sources e.g.: latest publications, journals, books
etc.
2. Knowledge and Understanding Skills
With respect to the assignment topic, students must have a sound knowledge and 25
understanding of approaches as well as construct a balanced review of concepts
associated with the topics
A critical analysis is required and one of the important skills to be assessed is the ability 25
of the student to evaluate the views expressed in the literature reviewed whilst not being
influenced by personal views or assumptions.
Ability to both apply theory and assess practical applications; and identify areas where 20
automated learning could be beneficial.
Present a persuasive Report that is clear and flows consistently rather than a mixture of 10
different pieces and views collated together.
Level 6
In accordance with the Framework for Higher Education Qualifications, at the end of Level 6 students should have coherent and detailed knowledge and a
systematic understanding of their subject area, at least some of which is informed by the latest research and/or advanced scholarship within the discipline.
They will be able to accurately deploy established techniques of analysis and enquiry within a discipline, using their conceptual understanding to devise and
sustain arguments and/or to solve problems. They should be aware of the uncertainty, ambiguity and limits of knowledge. They should be able to critically
evaluate evidence, arguments, assumptions, abstract concepts and data (that may be incomplete), to make judgements, and to frame appropriate questions
to achieve a solution - or identify a range of solutions. They will apply the methods and techniques that they have learned to review, consolidate, extend and
apply their knowledge and understanding, and to initiate and carry out projects. They will have the ability to manage their own learning, and to make use of
scholarly reviews and primary sources (for example, refereed research articles and/or original materials appropriate to the discipline). They will demonstrate
the qualities and transferable skills necessary for employment requiring: the exercise of initiative and personal responsibility; decision-making in complex and
unpredictable contexts; the learning ability needed to undertake appropriate further training of a professional or equivalent nature.