Bklassy Apparels for Every Occasion

“Chamak Badalte Hindustan Ki”

Premium (Rs. 1200 to 1800)

Mid Range (Rs. 600 to 1200)

Economy (Rs350 to 600)

Online Portal http://bklassy.com/

Product Attributes should be respective & Smart & subjective only to Product Category Like For Shirt
it should have Regular Collar, Button Down Collars, Chinese Collar etc whereas for T-Shirt it should
be regular Collar, Round Neck or Without Collar. Likewise in Women section for example a kurta can
have duppata or it can be back-less whereas a shirt or T-shirt can’t be backless.

Mgmt View

Master Code will be a dynamic Google Excel Sheet and Bklassy Internal should be the First Vendor
henceforth whatever Bklassy or its Backoffice Team will upload will come under Bklassy Vendor
Code. Master Code is a code we at Bklassy use for product upload to auto populate details like
Category, Sub-Category –Lvl 1, Sub-Category –Lvl 2 and Sub-Category –Lvl 3 Type. It can
CONCATENATE product details to form description and vis-a-viz when a vendor will Update
Category Description it will form a Master Code for internal use, which will apprise the Bklassy Staff
easy to understand code while handling & Shipping packages. It will also enable us identify the
“Return Policy & Refunds” for a specific order. Every Product Master Code will Prefix before Vendor
SKU Code for Vendor & Inventory Mgmt and further in the product shipping, vendor payments,
Refunds & Returns. It will enable us understanding “D” Stock and Taxing Issues.

Vendor View

Vendor View will enable a vendor to see his/her uploaded inventory, sales, payments & refunds.
Product in vendor view will be listed as vendor code followed vendor provide SKU Code. Each
Product uploaded and its Variants will have a specific SKU Code.

Bklassy Customer View

BKI Customer View

This is the App for Retailers & Shopkeepers to place their Bulk order. They can make
payments, tracker orders E-way Bills and order cancellation & Refunds. This app will be used
by our MKT Team

Brand Promotion

Bklassy App Download or Registration of a End User will enable a special 50% off code as a
reward for end user. Once a app is installed on a phone reinstallation of app on same IMEI
 Code or Mobile No. should not offer a discount for new customer enrolment. This will not
be offered on BKI Retailers / Shopkeepers.

Every purchase on Bklassy Portal or App will add 1% of Payment Value as Cashback in
Customer’s Bklassy Wallet. This Wallet Cash will not be transferable and en-cashable.

Online Promotion will automatically post on Social Media Sites Like FB, Google Plus,
Instagram, Twitter, Tumblr, etc . like BOTs do it.

Regular App and portal adv will run on Google Adwords & FB along FB Business

Direct Marketing – Stitch on Demand and Style

BKI Mkt Team is a separate document

To Create an instant Retail Outlet Penetration, we Should focus on extending atleast 40 - 60%
Margins to Retailers. Our Profit Margins should be around 10- 30% and instead of giving cash
discount we should make slab system to boost bulk orders extend margins on quantum of order.

Proposing League system for Retailers to extend benefits like

Cash discounts

Full expense paid family trip to Dudhwa Fun Resort

Showroom Display Material like Stickers, Posters, Carry Bags with Store Details on Purchase Min
Order etc, Flexible size Charts Project The BRAND as Pro – Retailer.

Mannequin – Grade / Quality wise

Ensuring Order Delivery within 10-15 days

Discount Card with Store (POS Details and contact no.) Mutual Publicity

Door to Door Direct Marketing; Stitch on Demand & Style.

Product Upload
This is majorly defined through 5 Criteria’s and their sub definitions

1. Category By Master Code (Contains Vendor Code)

1.1. Sub-Category 1
1.2. Sub-Category 2
1.3. Type
2. Key Details - Variants
2.1. Vendor’s SKU Code (Vendor Input for Inventory Mgmt)
2.2. Size
 2.3. Brand (Brand Mgmt & Counter fake Regulation)
2.4. Product Name
2.5. Product Description
2.6. EAN (European Article Number)
2.7. UPC (Universal Product Number)
3. Image Upload (Disclaimer – Product Color may slightly vary due to Photographic Lighting
Source or your Display Resolution)
3.1. Single
3.2. Multiple
4. Attributes (Will be used in Description and Search Filters)
4.1. Color
4.2. Fabric
4.3. Neck Type
4.4. Size
4.5. Pattern
4.6. Fit
4.7. Sleeve
4.8. Styling
4.8.1.Style Code
4.8.2.Style Type
4.8.3.Disclaimer (Product Color may slightly vary due to Photographic Lighting Source or
your Display Resolution)
4.8.4.Wash Care
4.8.5.Fabric Structure
4.8.6.Front Opening
4.8.7.Shoulder Flap
4.8.8.Pocket
4.8.9.Length
4.8.10. Reversible
4.8.11. Wear
4.8.12. Print
4.8.13. Hood
5. Pricing & Shipping
5.1. MRP
5.2. Selling Price
5.3. Inventory (Vendor Input for Inventory Mgmt)
5.4. Shipping Time in Days (Courier Charge Calculation)
5.5. Packing Height (Cm) (Courier Charge Calculation)
5.6. Width (Cm) (Courier Charge Calculation)
5.7. Length (Cm) (Courier Charge Calculation)
5.8. Weight (gms) (Courier Charge Calculation)
5.9. Wooden Packing Required Y/N(Courier Charge Calculation)