Designed for: Designed by: On: 18 Maret 2016

The Business Model Canvas MAIKA Etnik MAIKA Etnik

Iteration #

Key Partners Key Activities Value Propositions Customer Relationships

What type of relationship does each of our Customer
Customer Segments
Who are our Key Partners? What Key Activities do our Value What value do we deliver to the customer? For whom are we creating value?
Which one of our customer’s problems are we Segments expect us to establish and maintain with
Who are our key suppliers? Propositions require? Who are our most important customers?
helping to solve? them?
Which Key Resources are we acquiring Our Distribution Channels? Which ones have we established?
from partners? Customer Relationships? What bundles of products and services are we
offering to each Customer Segment? How are they integrated with the rest of our business
Which Key Activities do partners perform? Revenue streams? model?
Which customer needs are we satisfying?
1. Desain Produk dan Motif How costly are they?
1. Supplier bahan baku Terhubung melalui Media sosial, 1. Wanita
2. Pemilihan bahan baku 1. Design yang Fun, 2. Menengah ke bawah
2. Vendor & Makloon FB, Twitter,IG,BBM, WA, dan Live
3. Update trend fashion Colourful, Casual. 3. Usia 17 - 35 tahun
3. Jasa Ekspedisi (Mega Chatt Website, Telepon,Email,
4. Pengolahan Data 2. Dengan banyak pilihan 4. Pelajar,Mahasiswi,
Trans, MPS,LTH, warna dan aplikasi.
Iklan Majalah,Tabloid,Brosure,
Penjualan untuk referensi Katalog , Spanduk. Karyawan dan IRT
Herona,Pusaka, JNE,DK 3. Produk Lokal dengan
produk baru 5. Tinggal diperkotaan
ekspress, Indah Cargo. harga yang terjangkau.
5. Mastering produk 6. Pengguna Medsos
4. Supplier aksesoris. 4. Banyak pilihan produk (FB, Twitter, IG).
6. Produksi dengan fungsi sesuai
kebutuhan.
Key Resources Channels
5. Kuat dan tahan lama. Through which Channels do our Customer Segments
What Key Resources do our Value Propositions
want to be reached?
require? 6. Handmade. How are we reaching them now?
Our Distribution Channels? Customer
Relationships? 7. Padat karya. How are our Channels integrated?
Which ones work best?
Revenue Streams?
Which ones are most cost-efficient?
1. Purchasing. How are we integrating them with customer routines?

2. RnD. 1.DEX
3. Operator Perca, Bordir, 2.SUBDEX
Zigzag, Rakit. 3.Distributor
4. QC, Packing.
4.Reseller
5. Admin, Sales &Marketing.
5.Direct Sale
6.Konsinyasi

Cost Structure Revenue Streams

For what value are our customers really willing to pay?
What are the most important costs inherent in our business model? For what do they currently pay?
Which Key Resources are most expensive? How are they currently paying?
Which Key Activities are most expensive? How would they prefer to pay?
How much does each Revenue Stream contribute to overall revenues?
1. Gaji Karyawan 10. Iuran Lingkungan
2. Biaya Produksi 11. Kesehatan 1. Penjualan tas 7. Katalog
3. Sewa gedung produksi 12. Biaya KSO 2. Smallbag 8. Penjualan bahan baku
4. Bonus Karyawan 13. Biaya Operasional 3. Smallcase 9. Penjualan aksesoris
5. Gathering 14. ATK 4. Travelbag 10. Custom produk
6. Outing 15. THR 5. Laptop bag 11. Penjualan limbah
7. Friday lunch 16. Biaya penyusutan 6. Clutch
8. Pajak 17. Biaya promosi
9. Listrik ,air dan Internet 18. Biaya pemotretan
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