APRIL 2014 72202/MBM1A

Time : Three hours Maximum : 75 marks

PART A — (10 × 2 = 20 marks)

Answer any TEN questions.

All questions carry equal marks.

1. State the motives of demand for money.

2. List the exceptions to the law of demand.

3. Define price elasticity of demand.

4. Name the types of elasticity of demand.

5. State the aspects of income demand relationship.

6. What are the demand forecasting approaches?

7. Define economics of scale.

8. Classify markets on the basis of area.

9. State the three characteristics of monopolistic

competition.
10. Define market price.

11. Is managerial economics related to OR and OB? If

yes, give reasons.

12. What does managerial economics stresses upon?

PART B — (5 × 5 = 25 marks)

Answer any FIVE questions.

All questions carry equal marks.

13. Explain positive and normative analysis.

14. Bring out the main criticisms of cost plus pricing.

15. Discuss the disadvantages of large scale

production.

16. Explain the factors influencing demand forecast.

17. Describe the four types of imperfect competition.

18. Examine the factors influencing location of site.

19. Classify goods on the basis of difference in their

nature.

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 PART C — (3 × 10 = 30 marks)

Answer any THREE questions.

All questions carry equal marks.

20. Elaborate the role of cost in managerial decision

making.

21. Enumerate the objectives of pricing policies.

22. Explain the various price leadership models in

detail.

23. Examine the reasons for existence of product line.

24. Explain the determinents of demand in detail.

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