1.

A/B Testing
A/B testing are term of marketing in which create the headings, wording seating is called A/B
Testing
2. Advertising
Convey the message through social media, print media etc with paid to other and display all
features to consumers.
3. Analytics
Collect the data from other sources and analyse from data and create marketing tools from these
data.
4. Blogging
Blogging is term of Marketing in which create website for marketing and compose the magazine,
Broachers etc.
5. Buyer Persona
Make the summary of personal and buyer in which they are convey the message through auto
message and website or emails.
6. Brand
Brand is a term that produce some innovative features from other products and display all feature
through Designing.
7. Business-to-Business (B2B)
Business to Business mean which business one company produce to products likely equipment
products and buy the other company for produce to products.
8. Business-to-Consumer (B2C)
Define Business to consumer like company direct sale to consumer for suppose TCS company
direct run the Business with consumer
9. Cold Calling
First time approaching with consumer through Cell phone or website or email is called cold calling.
10. Comparative Advertising
A company are compare all products with integrated approach and inter link with other products
11. Content Management System (CMS)
Manage data with all aspect editing to content through software system after make innovative
content.
12. Conversion Rate
How many peoples are registered and signing process through website, browsing page and lead
from appreciate page.
13. Corporate Identity
Make the identification through Mono, Logo, Name, symbols etc in which show to company and
other known to company.
14. Customer Relationship Management (CRM)
A company built and continue to relationship with customers through subscription page through
software and adopt motivational message for satisfy to customers.
15. Cost-Based Pricing
Make a strategy for pricing costing in which arrange any raw material and cover all elements of
running the project.
16. Customer Loyalty
A consumer buy the many products of same company and raptly come at outlet.
17. Demographics
Define all elements of demographic perspective like that Gender, Source of income, age, size etc
for easy access to customers.
18. Digital Marketing (Online Marketing)
Create a channel for customers they easy purchase through internet, online system.
19. Direct Competition
Create mechanism in which beat to direct compotators of same products
20. Direct Mail
Convey the message through direct online advertisement and share the information through email,
reminder message and webpage for built the trust of customers.
21. Direct Marketing
The direct marketing that company are create with third parties for direct marketing with gross
root level public with social or print media
22. E-Commerce
The selling process through digital form and also paid through internet system
23. Engagement Rate
The measure to particular content like, shares, comments.
24. Geographic Segmentation
Described a group of peoples and segment of location, where they lives or located.
25. Direct Response
Create a channel and direct communicate to peoples through different channels.

26. Display Advertising

Create the location in which display the message of products through penflex, sign board, banners
or other broachers for all audiences.

27. Frequency

Many time you’re reaching of audience how person saw your advertisement.

28. Impressions

Each time an ad is delivered that's one impression. Total impressions are the number of times your
ads were viewed during a given time period. People may see your ad more than once.

29. Landing Page

Create a channel for business in which easily capture to customers information and start the
campaign of content and send link to other then easily click for understand through landing page
and watch same related videos.

30. Mobile Advertising

Create mechanism in which search many advertisement of banner or videos through social media
are appearing in android mobile and examine to result through searching blogs.

31. Re-targeting

Create a system in which you see to pervious buyer and easily retarget to them.

32. Social Media Advertising

Share the information to other and use the sources of social media and display through Videos then
easily see the public and understand to message.

33. Internal Marketing

Create a strategy within organization and display internal department and get many
information spread in own organization.

34. Marketing
Create a process in which display the features of products and satisfy to consumer’s needs.

35. New Product Development

Create innovative product in involves research development after product testing after
launching

36. Offer
Create market for peoples in which display to products and give the offer to other and other
are satisfy form these offer.

37. Personal Development Plan

To develop personal skill through training before every person are analyse to self and create
plan of personal grouting.

38. S.W.O.T. Analysis

Any person are analyse to self in which analyse to weaknesses, opportunities, threats and
strength.

39. Product:
Products are describe in two form physical and intangible at market for display the offer in
order sweet able customers for being fulfill to need, want and demand.

40. Core product:

 Core products are define that who are particular audience to purchase actual products and
some basic purpose of purchasing to product.

41. Expected product:

Any products offer in market that meet to expectation’s audience and measure to products
features

42. Potential product:

This products are referred with including potential attributes of products and that add to
survive the features of products.

43. Consumption system:

The consumption system process in which consumer gain and consume to particular
product.

44. Services:

The service term define to intangible market in which offering to specific talent or
familiarities

45. Customization:

Any organization produce to products about customer’s choice and tell to customers what
your choice?

46. Product system:

The products system are define to differentiate competitive products and separate basis sell
to products

47. Product mix:

The term product mix define to group of different products and sell separately.

48. Consumer behavior:

This term define to consumer attitude and purchasing concern products for self-utilization.
49. Culture:

The culture term are define to norms, value and thought’s peoples of specific venue.

50. Brand awareness:

Brand awareness are define to consumer aptitude to distinguish the Brand from several
selection or choice.