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customer service.
1. Immediate response and information availability -Scanning the package and all information related to
5.Data tracking and real time tracking that is the ability to track customer package on the spot using
Technology (GPRS/CDMA).
Que 2 Write out the steps a package takes from pick-up by a UPS driver to delivery including the
role of DIAD, the USP Data Center, and the UPS Package Center.
1 The beginning of the process information of the package and its destination is add by the customer.
2. the main database system of UPS receives the information of the package is sent to it, the system
automatically creates a (smart label) which is then attached to the package for shipment.
3. Driver who has a DIAD picks up the package which shows the place of delivery and new pick-ups.
4. the package is scanned to show all the information that was sent up to the main data center,Once
package is picked up and delivered by the driver .Consumers will be able to track their package with
5. The system concurrently gets updated whenever a package is scanned through the center.
When all the information is updated in the system, the final destination center has all the
information on hand available, for routing purposes and planning ahead of time.
Que 3 What role does wireless communication play in the UPS systems? List the different types of
1 Wireless communication allow for more flexibility,mobility real time data in the package and delivery
operation of UPS With different kinds of wireless connectivity and technology USP provides a more
2. Bluetooth - wireless personal area network and is an infrared (IRDA) port to communicate
3. GPRS (General Packet Radio Services) and CDMA ( Code Division Multiple Access) radio – an acoustical
modem to facilitate dial-up access if required, and 802.11b wireless local area network connectivity to enable
4. GPS - Global Positioning Satellites that will allow drivers to easily verify customer locations for
5. WiFi support - enables larger and richer content downloads like training videos.
Que 4 Why doesn’t UPS use much more powerful and smaller smartphones like the iPhone or Android?
It has a robust technology research and development department that helps support its strategic operating goals.
DIAD is designed for this kind of special application to collect and processing package and delivery data. While
iPhone or Androids are open source software which are not designed for such a robust technology.
1. DIAD V will provide Roaming - wireless performance and can switch automatically to strongest carrier signal
possible.
2. Navigation – GPS so that UPS knows where the driver is at any time. Which is Real time navigation.
3. New Hardware - The DIAD V has 1GB flash memory with speedy 1 GHz processor (runs more powerful apps
which will integrate via the wireless connection) while DIAV IV has 128 megabytes and slow processor
comparatively.
4. The colour screen also enables UPS to colour-code messages transmitted to a driver's DIAD. Urgent customer can
pick-up messages,now for example it can be can be color-coded to alert the driver.
5. A colour auto - focus, flash camera can be used to enhanced performance of delivery and to help resolve customer
claims.
6. An aggressive multi-dimensional; imager to decode many symbolises, including UPS linear barcode, without
Que 6 How does UPS’s investment in IT help it achieve the strategic business objectives described in
Chapter 1?
and optimizing customer values and eliminating. Responding to customer with real time data or
information.
2. Survival – it Continue to make a profit and market campaigns to meet any shortfalls Financial Security
where they will be able to calculate and monitor the marketing efficiency and effectiveness, while
meeting the aims of stakeholder and continue to keep the good image.
3. Operational excellence – UPS continuously seeking to improve their efficiency to achieve higher
profitability. Improve performance and increase revenue as a business solution. Information system and
technology is the most vital tool for managers to achieve higher level of efficiency and productivity in the
4. New products, services, and business models – Diversification and culture change, that USP made an
upgrade from DIAD IV to V in order to meet customer satisfaction. Making their service more upgrade d,