1.

AGE OF THE RESPONDENTS

S.NO. NO.OF
AGE RESPONDENTS PERCENTAGE
1 20-30 34 57
19 32
2 31-40
7 11
3 41-50

Total 60 100

2.GENDER OF THE RESPONDENTS

S.NO.
NO.OF
MALE/FEMALE RESPONDENTS PERCENTAGE
1 MALE 58 97
2 FEMALE 2 3
Total 60 100

3.OCCUPATION OF THE RESPONDENTS

NO.OF
S.NO. OCCUPATION RESPONDENTS PERCENTAGE
1
1 2
AGRI

2 CONTRACT WORK 8 13
5 8
3 MASON

4 PAINTER 38 63
8 13
5 PRIVATE COMPANY

Total 60 100
4.EDUCATION QUALIFICATION OF THE RESPONDENTS

EDUCATION NO.OF PERCENTAGE

RESPONDENTS
S.NO.

1 SCHOOL 40 67
2 COLLEGE 17 28
3 ILLITERATE 3 5

TOTAL 60 100

5.MONTHLY INCOME OF THE RESPONDENTS

NO.OF
S.NO. MONTH- INCOME RESPONDENTS PERCENTAGE
1 5000 TO 10000 7 12
2 10000 TO 15000 49 81
3 15000 TO 20000 4 7

TOTAL 60 100

6.WHEN YOU THINK ABOUT PAINTING WHICH BRAND COMES TO YOURS MIND
FIRST..

S.NO. BRAND NO OF RESPONDENTS PERCENTAGE

1 ACE 17 28
2 APEX 6 10
3 ROYAL 6 10
4 TRACTOR 31 52
TOTAL 60 100
7.WHAT ARE THE BRANDS OF PAINTS DO YOU KNOW

S.NO. BRANDS OF PAINTS NO. OF PERCENTAGE

RESPONDENTS

1 ACE 4 7
2 APEX 3 5
3 ASIAN ALL PAINTS 42 70
4 ROYAL 2 3
5 TRACTOR 9 15

TOTAL 60 100

8.WHICH BRANDS OF PAINTS DO YOU KNOW?

NO. OF
S.NO. PAINTS RESPONDENTS PERCENTAGE
1 ACE 13 22
2 APEX 6 10
3 APEX ULTIMA 3 5
4 ROYAL 6 10
5 TRACTOR 32 53
6
Total 60 100

9.HOW DO YOU KNOW ASIAN PAINTS?

NO. OF
S.NO. ASIAN PAINT RESPONDENTS PERCENTAGE
1 FRIENDS
7 12

2 FAMILY 7 12
3 ADVERTISEMENT 46 76
Total 60 100
10.WHICH IS YOURS FAVORITES PAINTS

S.NO. NO. OF
FAVORITES RESPONDENTS PERCENTAGE
1 TRACTOR 39 65
2 ROYAL 6 10
3 ACE 11 18
4 APEX 3 5
5 APEX ULTIMA 1 2
Total 60 100

11.REASONS FOR PREFERENCE

S.NO. NO .OF
PREFERENCE RESPONDENTS PERCENTAGE
1 BRAND VALUE 7 12
2 PRICE 34 57
3 QUALITY 15 25
4 ALL THE ABOVE 4 6
Total 60 100

12.DO YOU CHANGE YOURS BRANDS FREQUENTLY

NO .OF
S.NO.
BRAND FREQUENTLY RESPONDENTS PERCENTAGE
1 YES 3 5
2 NO 57 95
TOTAL 60 100

13. PURPOSE OF PAINTING

S.NO. PURPOSE NO. OF RESPONDENTS PERCENTAGE

1 MEDICINAL
10 17
PURPOSE
2 CELEBRATIONS 6 10
3 FESTIVAL 44 73
Total 60 100
14.HOW MUCH AMOUNT DO YOU SPEND IN FOR PAINTING / YEAR

S.NO. AMOUNT /SPEND NO .OF RESPONDENTS PERCENTAGE

1 4000 TO 20000 53 88
2 20000 TO 40000 1 2
3 40000 TO 60000 2 3
4 60000 TO 80000
4 7
Total 60 100

15.TYPE OF HOUSE

NO .OF
S.NO. HOUSE RESPONDENTS PERCENTAGE
1 HOUSE 57 95
2 GOVT BUILDING 1 2
3 ENTERTAINMENT 2 3
Total 60 100

16.HOW MUCH DO YOU SPEND IN EACH PAINTING

NO. OF
S.NO. SPEND IN AMOUNT RESPONDENTS PERCENTAGE
1 3000 TO 20000 52 87
2 20000 TO 40000 2 3
3 40000 TO 60000 3 5
4 60000 TO 80000 3 5
Total 60 100
17.WHAT DO YOU FELL ABOUT THE PRODUCT

NO .OF
S.NO. PRODUCT RESPONDENTS PERCENTAGE
1 GOOD
59 98
2 PARTLY
1 2
Total
60 100

18.ANY OTHER PEOPLE /FACTORS INFLUENCED IN PURCHASING THIS PAINTS

?

S.NO. FACTORS OF INFLUENCED NO. OF RESPONDENTS PERCENTAGE

1 FAMILY 1 2
2 FRIENDS 1 2
3 NO 57 94
4 POLITICA 1 2
Total 60 100

19.DO YOU GET ANY GUIDELINES FROM ASIAN PAINT COMPANY ?

NO. OF
S.NO. GUIDELINES RESPONDENTS PERCENTAGE
1 YES 54 90
2 NO 6 10
Total 60 100

20.ARE YOU SATISFIED WITH YOUR PURCHASE

S.NO
SATISFIED NO OF RESPONDENTS PERCENTAGE
1 FULLY
55 92
2 PARTLY
5 8
Total
60 100