BUSINESS PLAN

INTRODUTION

Name of Business: PABUSOG!

Address:
Proponents:Dayao, Joshua R.
Gapas, Hans Joseph
Gonzales, Jaye Ric M.
Varona, Kyle Raven B.

Nature of Business
PABUSOG! is a retailing store that offers delicious, clean and affordable food
that is served hot. Products offered such as hotdog, toasted bread, cheese sticks,
french fries and juice for beverages.

Statement of Financing Needs

Materials:
Cooking oil - ₱ 20.00
Super Kalan - ₱145.00
Hotdog - ₱168.00 (1 kilo)
French fries - ₱200.00 (2 kilo)
Juice - ₱120.00 (500 grams)
Cheeses sticks - ₱ 56.00 (100 pieces)
Plastic cups - ₱ 50.00
Salt - ₱ 15.00
Ketchup - ₱ 50.00
Paper plates - ₱ 50.00
Barbeque sticks - ₱ 40.00
₱914.00

Budget: ₱1000.00
Mission
To offer delicious affordable and safe food that will satisfy our customers and
gain their trust on our products.
Vision
Our vision is to be a top class of food satisfaction and service that will gain the
trust and loyalty of our customers in the WCC Aeronautical and Technological
College located at Caloocan City.

PART 3: INDUSRY ANALYSIS

a) Future outlook and Trends

In this dispensation more than ever before, people no longer have sufficient
time to do all they would want to do within the available 24 hours. Hence, the rise
of fast food restaurants all over the cities. As such, mobile food stall business is
another business that is designed to fit into a dispensation like ours.
b) Analysis of Competitors
Our main competitors are the people who also sell just like our products or
foods but it will only differ on how much is the selling price of our products and
how we are going to sell it to our customers.
c) Market Segmentation
When it comes to food, there is indeed a wide range of available customers.
In essence, our target market can’t be restricted to just a group of people, but all
those who eating out and of course those who would want to try it out. These are
the groups of people we intend marketing our food stall business:
 Households
 Children
 Corporate Executives
 Government Officials
 Business People
 Students
 Tourists
 Everyone who resides in our target location
d) Industry and Market Forecast
Our business will only be determined by the data gathered through the past
years of every product of we are selling. We are hoping that the rate of snack
buyers will increase it’s rate and will result to a success business performance to
PABUSOG! business.

PART 4: DESCRIPTION OF VENTURE

a) Product
Products that offered by our business are hotdog, toasted bread, cheese sticks,
french fries and juice for beverages.
b) Size of Business
Micro-business
c) Location
School premises in WCC Aeronautical and Technological College during
Entrepreneurial Week.
d) Equipment and Machineries
 Frying pan
 Super Kalan
 Spatula
 Tong
 Scissors
e) Background of Entrepreneur
All members in our group for our business are Senior High School in WCC
Aeronautical and Technological College North Manila. The group consist of 4
male members taking the ABM Strand School Year 2017-2018.

PART 5: PRODUCTION PLAN

a) Process
We will buy the materials/supplies that we need in the market and after that
we will half-cook the hotdog so we can cook it again and serve it hot to the
customers. The french fries, cheese sticks, and toasted bread will be cook cooked
in the school.
b) Machinery and Equipment
These are the things that are needed to cook our products:
 Oven toaster
 Super Kalan
 Pan
 Tong
 Spatula
 Pitcher
 Dipper
c) Supplies
 Oil
 Ketchup and Mayonnaise
 Salt
 Butter
 Sugar
 Plastic cups
 Paper plates
 Ice block
 Powdered juice
 Bread
 Frozen hotdog
 Frozen french fries

PART 6: OPERATION PLAN

a) Description of Company’s Operation

Our company will sell snacks for the customers that will satisfy their craving
for food that were going to sell. The members of the group will be assigned a task
individually so the flow of operation will be fast and smooth. The faster and
smoother the operation, the more profit we will gain. A person will be assigned
for the cashier, for the cooking, for the customer accommodation and for the
selling. If their will be an emergency or accident happen the person who is in the
customer accommodation will execute the contingency plan that we have
 prepared on. After the event all of the members will now clean their area of
preparation.
b) Flow of orders for goods and/or services
During the selling and buying of our products the customers must pay as the
order so the person who is in the cashier will not be frustrated while selling. The
customers will also have a convenient moment because if they pay ahead of time
they can just eat or leave with their food. This technique will make our operation
and customer service much easier. The members of the group will also provide a
trash can for the customers so they won’t be hassled looking for a garbage can.

PART 7:

PART 8: ORGANIZATIONAL PLAN

a) Form of Ownership
Partnership is our type of ownership of the business because we will have an
equal share for the capital but also in the profit.
b) Identification of Partners
Dayao, Joshua R. Gonzales, Jaye Ric M.
Grade 12 - ABM Grade 12 - ABM
Partner with a 25% share Partner with a 25% share

Gapas, Hans Joseph T. Varona, Kyle Raven B.

Grade 12 - ABM Grade 12 - ABM
Partner with a 25% share Partner with a 25% share
c) Management Team Background
Our team is full of different advantages and has their very own specialty
which is equipment resources, financial resources, cognitive skills, marketing
skills, and customer friendly attitude.
d) Roles and Responsibilities of members of organization
 Joshua R. Dayao
Will be the cashier and seller for the business.
  Jaye Ric M. Gonzales
Will be the cook and also a seller.
 Hans Joseph T. Gapas
Will be the assistant cook and the seller.
 Kyle Raven B. Varona
Will be our runner and seller.

PART 9: SWOT ANALYSIS AND PORTER’S FIVE FORCES

SWOT Analysis

Strength
 The ability to sold all of our product because it is for kids.
 Excellent customer service.
 Our location because of a lot of students and professors that would become our
customers.
Weaknesses
 Increasing target market
 Limited customers
 Limited resources
Opportunities
 Ability to develop additional stall
 Increase target market
Threats
 Arrival of new business that will compete to us and same location where our
business is located.
 Competitors can offer similar products
 Threat of people not patronizing our product and not having a sale that will result
to loss of capital and profit.
Porter’s Five Forces

Rivalry among competing firm

Because of having an event we will be considering a large number of customers
during the event.
New Entrants
During the event there might be new businesses that will be put up because of the
demand of the consumers.
Substitute Products
The products that can be our competitor because of being a substitute for our
products that has a high demand and quality for the consumers.
Bargaining Power of Supplier
Because we are just a small business we won’t need or suppliers won’t be
necessary for our kind of business. The owners of the business will be the one to buy
our resources for our business.
Bargaining Power of Costumers
The consumers for our product will be the students and professors of WCC
Aeronautical and Technological College.