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Executive summary

The English supermarket was held in PAF KIET on 11 November 2010 this idea was
given by our sir Qaiser Hussein and English department set up this supermarket which
was first time in the history of PAF KIET held with the main idea to make students to
participate with students how to interacted with students and customers and the objective
was to polish the communication skill of the students.

The reason behind establishment of supermarket:

 Student’s current performance level


 Content or functional area to be addressed
 Expected improvement in interaction skill
 To prepare student for future entrepreneur
 To motivate students to increase their confidents level.

This is team group activity, Nabeel and Faheem participated in this market and we
decided to sell awesome milk at discount rate and this was our main strategy to attracted
customers.

English supermarket was appreciatedby all department of PAF KIET all the team was
evaluate by the evaluator from other university.and the main objective was to enhanced
students sklill and prepares them for business point of view

Introduction

This report covers all the information about the English Super market which was set up
by students of English course on 11th Nov, this market contained everything which a real
market has. People were buying stuff from that market as they do from real market. The
purpose of setting up this kind of market is to bring confidence into students that they
will face these kinds of situations in future. To prepare them, to change their mindsets,
and to provide them the opportunity they had never before.
Conclusion

The super market concept was really innovative because many students who shy or do
not have enough confidence to deal with market customer can learn many things from
these activities. It was also good for the reputation of our University because there are
less number of universities that arrange activates like this. We learned a lot from this and
hope that these kinds of activities will happen again in future.
Recommendations

Besides everything, this was really the most excellent idea for this course “English-IV”.
Being a student I would suggest that this “English supermarket” should be continued in
the upcoming semesters.

The basic concept behind English super market give opportunity for self improvement
and set our goal for future goal setting and give us better understanding of business
environment strength and weakness.

This concept improve our confidents level and enhances our interactions skills and its
also help in our marketing field for to understand the customer point of view, their needs,
their demands and how to make our products according to their needs.
Discussion

This supermarket chief guest was Sir Irfan Sheikh and he feedback us also give as
motivation and the credit of establishment go to our Sir Qaiser Hussain. Under his
supervision we made the market successful because it was his idea. The products was buy
by the students as well as teacher also every one appreciate and also provide us feedback
which motivate us and increase are confident level.

This supermarket was visited by all department of PAF KIET and all motivate us.

This activity was based on group work and we are 2 members’ Nabeel and Faheem. We
decided to sell owsume milk the main strategy was to sell at discount rate as it original
price is 20 Rs but we are selling at Rs 18 and the reason behind selling at discount rate is
to attracted customer with discount to buy are product more. This English supermarket
was arranged in the cafeteria. We provided with a table to place our items and a tape
solution to stick our posters or advertisement papers.

We bought 15 packages of owsume milk from cafeteria, as we are the students of PAF
KIET so the cafeteria manager also give as owsume milk at discount rate and each
packages cost Rs 16 each, as we are selling at discount rate student enjoyed are discount
rate and buy more and more owsume milk and due to that we earned profit of Rs 80.

This was really a wonderful experience, a good interaction with all the students of PAF-
KIET main campus whom we never get into. Lots of new things we learned with a little
enjoyment. New things came into our minds, new ideas developed. I think that this
English supermarket was a rehearsal for our future challenges

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