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1.

Stocks
- Stocks are simply shares of ownership in a corporation. Thus anyone
owning stocks or shares of a company is called the company’s
shareholder or stockholder. Being a part-owner, you partake in the
performance, growth, earnings and profits, as well as losses, of these
companies. 
2. Stock Market
The stock market is the place where people converge to buy and sell
shares or stocks through an authorized stockbroker. That means once
you have your broker and enough money to buy stocks, you can readily
start investing in the stock market and brand yourself as a noble
shareholder of giant fantastic companies. In the Philippines, the
Philippine stock market is the place where you can invest in Philippine
Stock Exchange (PSE) - listed companies. And only those people or firms
accredited by PSE as authorized brokers can participate directly in
trading and putting buy or sell orders.

The stock market is a place where stocks are bought and sold or a place where people can
invest in publicly listed companies through the Philippine Stock Exchange, Inc. (PSE).

3. SEC
The Securities and Exchange Commission (Filipino: Komisyon sa mga Panagot at
Palitan, commonly known as SEC) is the agency of the Government of the
Philippines responsible for regulating the securities industry in the Philippines. In
addition to its regulatory functions, the SEC also maintains the country's company
register.
SEC actively promotes the development of a globally competitive
Philippine capital market, effectively regulate and monitor its
operations, and widely disseminate reliable information for the
protection of the investing public.
4. PSE
The Philippine Stock Exchange (PSE) is the only stock exchange in the Philippines. It is one of
the oldest stock exchanges in Asia, having been in continuous operation since the establishment of
the Manila Stock Exchange in 1927.
is a private organization that provides and ensures a fair, efficient,
transparent and orderly market for the buying and selling of
securities
Role : The PSE bring together companies which aim to raise capital through the issue of
new securities. Through the listing of their share in the stock exchange, companies can
have easier access to funds. Raising new capital through an additional public offering is
easier and less expensive when the company is already listed in the Exchange.
Therefore, the PSE plays a vital role in the financing of productive enterprises that use
the funds for growth and expansion of new jobs. It is therefore essential to the growth
of the Philippine economy.  Furthermore, the PSE facilitates the selling and buying of
the issued stocks and warrants. It provides a suitable market for the trading of securities
to individuals and organizations seeking to invest their saving or excess funds through
the purchase of securities.  Apart from these functions, the PSE has committed itself to
(a) protecting the interest of the investing public; and (b) developing and maintaining an
efficient, fair, orderly and transparent market.

5. Blue Chips
The term blue chip came from the popular game poker because blue chips have the highest
value. Blue-chip stocks are stocks from large corporations or well-established companies that
have operated for many years already.
These companies are well-known, well- established and well-recognized as “Giants” because
they usually come profitable and stable in spite of economic challenges thus making them not
too volatile.

 with history of stable and reliable financial growth;


 with reputation of quality earnings; and
 relatively low-risk, with reduced stock price fluctuations and volatility

Who usually invest blue chip stocks?


Usually everyone or those passive investors who are into long term and who
prefer less volatility than active trading, penny stocks, new stocks and the like.

Note that we didn’t list all the blue chips, we just listed our best
recommendations. Meaning we have carefully selected the best picks. If
you’d rather be looking for the complete list, go over this page: PSEI Stocks.

Again, the list below are the best blue chip stocks we believe have the best
fundamentals, strong balance sheets, excellent management, great recurring
income, and reputable status.

 Ayala Corp. (Conglomerates)


 Ayala Land, Inc. (Property)
 Aboitiz Power Corp. (Power)
 Banco De Oro (Bank)
 Bank of the Philippine Islands (Bank)
 Int’l Container Terminal Services (Port Operations)
 Jollibee Foods Corp. (Consumer)
 Metropolitan Bank & Trust Company / Metrobank (Bank)
 Metro Pacific Investments (Infrastructure)
 SM Investments Corp. (Conglomerates)
 SM Prime Holdings (Property)
 TEL PLDT (Telecom)
 Universal Robina Corp. (Consumer)

To fully help and guide you better in investing, we have the Buy-Below-


Price margin and Target Price based from recent valuations of the stocks.

6. Investor vs. Traders


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7. Technical Analysis vs. Fundamental Analysis


The Big 5 Accounting and Auditing Firms in the
Philippines
1. SGV & Co. (SyCip Gorres Velayo & Co.) (affiliate of Ernst & Young)
2. Manabat Delgado Amper & Co. (formerly C.L. Manabat & Co.) (affiliate of Deloitte Touche
Tohmatsu (DTT))
3. Isla Lipana & Co. (formerly Joaquin Cunanan & Co.) (affiliate of PricewaterhouseCoopers)
4. Manabat Sanagustin & Co. (formerly Laya Mananghaya & Co.) (affiliate of KPMG)
5. BDO Alba Romeo & Co. (Philippine Member Firm of BDO International)
Note: Punongbayan & Araullo is another major accounting company.

What are stocks?

Stocks are shares of ownership in a company. When you buy stocks of a


publicly listed company, you become part owner of that company.  As a part
owner, you participate in the company’s growth and future profits.
Conversely, you may also lose if the company suffers a loss or performs
below market expectations.

What is a stock market?

The stock market is a place where stocks are bought and sold or a place
where people can invest in publicly listed companies through the Philippine
Stock Exchange, Inc. (PSE).

Why invest in stocks? How do I make my money grow in the stock


market?

Historical data has shown that investing in stocks over the long-term
provides superior returns. Stocks offer potentially higher yields compared
with fixed income instruments such as time deposits, government securities
and bonds. There are three (3) rationales for stock investing:

a.    Ownership in a company


When an individual invests in the stock market, he automatically becomes a
stockholder of a particular listed company. As a stockholder, he is entitled to
the following benefits: a.1) voting rights; a.2) dividends to be declared by
the corporation; and a.3) share of the remaining assets of the company if it
is to be liquidated.

b.    Liquidity of funds


A stock market investor has  easier access to funds. Compared with banks
which require high minimum conditions for deposits and credit, an individual
can start an investment for as low as Php 5,000.00. He can cash in or out
his funds during trading hours, through his broker.

c.    Make money


Investors in the stock market make money through dividends and capital
appreciation. When a listed company declares dividends, its shareholders
increase their investing power. An investor who buys into the company at a
low market price and sells it at a higher price will gain capital appreciation.

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