7 c's of Communication

Communication:
Communication means to share or convey information through
experience, speech or behavior.  Communication is considered as a great
skill and its importance is not negligible. Different strategies are
recommended to polish your communication skills .7 C’s of
communication is one of those famous strategy to develop good
communication skills.

7 C’s of communication
 Completeness
 Conciseness
 Consideration
 Concreteness
 Clarity
 Courtesy
 Correctness

COMPLETENES:
 No missing information is necessary.

Completeness is a very demanding characteristic.  In order to impress

your audience, you need to give a brief information about the topic.
Completeness is interconnected with the principle of clarity and courtesy.

CONCISENESS:
 Avoid wordy expressions
 Relevant information
 Avoid repetition

Conciseness means to clear the point of view in fewest possible words. No

doubt Conciseness is very important to keep the reader interested in your
writing.  Conciseness also demands that you must only provide the
relevant information and do not keep repeating the words and sentences.
Conciseness is the interconnected with the principle of concreteness and
consideration.

CONSIDERATION:
 Focus on you instead of I
 Emphasize positive and pleasant facts
 Consideration means writing every message with message receivers in
mind.  In other words, it can be said that bring ‘You attitude” in your
writing. Show a sense of warmth and sincerity to your readers, this will
bring a belief on you and your readers will trust you. Try to emphasize on
the positive aspects. Consideration is interconnected with the principle of
concreteness and completeness.

CONCRETENESS:
 Use facts and figures
 Use active voice

Concreteness refers to the element of being strong and authoritative.

Inclusion of facts and figures boost up the limit of belief and faith on your
writing. In addition to this always try to write in active voice rather than
passive voice. Concreteness is interconnected with the principle of
courtesy and consideration.

CLARITY :
 Precise and familiar words
 Construct effective and well-structured sentences
Clarity demands the use of precise and familiar words that are easily
understandable. In addition to this construct effective and well-structured
sentences that clarify the meanings properly. Clarity is interconnected
with the principle of correctness and conciseness.

COURTESY:
 Be sincere and appreciative
 Respectful expressions

Courtesy involves being aware not only of perspective of others, but also
their feelings. So, while writing use respectful expressions and clear your
point of view sincerely. Moreover, if you do not agree to some point,
discuss it in a positive way. Especially reply to negative comments
humbly. Courtesy is interconnected with the principle of correctness and
completeness.

CORRECTNESS:
 Follow the language rules.
 Accuracy of facts and figures.
 Vocabulary

Correctness demands the follow of language rules, accuracy of facts and

figures and vocabulary. Whenever you are writing, follow the language
rules strictly. Moreover, in order to add Concreteness to your writing never
compromise on the accuracy of facts and figures. Lastly, proper use
of grammar and vocabulary is also essential. Correctness is the
interconnected with the principle of clarity and courtesy.

Pictorial Representation of the 7 C’s:

Clarity

Correctness Conciseness

7 Principle
of Effective
Courtesy Communication Completeness

Concreteness Consideration