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Game Changers
Compendium of Best AI Solutions Use Cases
Foreword
If there is one technology that has disrupted every aspect of human existence it will have to be Artificial Intelligence. AI has pervaded across every industry,
every country, and every sphere of life. It is transforming businesses, economies and engagements across the world. India is uniquely positioned to gain
immensely from this prospect as we take huge strides to find our place in the sun. The Government of India too has recognized this game changing
phenomena and has crafted a comprehensive strategy for building a vibrant AI ecosystem in India.
To showcase and recognize the innovative, high impact and hi-tech AI solutions that organizations have delivered from India, NASSCOM Centre of Excellence
for Data Science & Artificial Intelligence (CoEDSAI) launched the first “NASSCOM AI GAME CHANGER AWARDS 2018” We received an overwhelming
response with over 300 use cases and after a stringent process of evaluation, the esteemed jury shortlisted the best 50 top use cases which is presented in
this compendium.
We are highly encouraged by the depth and breadth of use cases covered, be it in the highly evolved area of BFSI or niche areas like fraud detection, smart
policing and healthcare. What is heartening to note is that the innovation, tech stack and the implementation approach followed by these firms are highly
competitive and adhering to global standards. We can confidently say that AI can accelerate growth not only for the industry but for India by addressing
bottlenecks in efficiencies, providing quality healthcare, education and improve the overall well- being of the nation. We hope that these use cases will help the
reader envisage a clear picture about the immense potential and opportunity that AI solutions has created not in labour and cost savings but in actual tangible
growth.
Happy Reading!
Debjani Ghosh
President, NASSCOM
Objective of the report
To showcase and recognize the innovative, high impact and hi-tech AI solutions that organizations have delivered from India, NASSCOM
Centre of Excellence for Data Science & Artificial Intelligence (CoEDSAI) launched the first “NASSCOM AI GAME CHANGER AWARDS
2018”. We received an overwhelming response with over 300 use cases and after a stringent process of evaluation, the esteemed jury
shortlisted the best 50 top use cases.
This report is a compendium of the Top 50 AI Game Changer Solutions. It covers the best use cases we received, applicable across
verticals and horizontals.
The purpose of this compendium is to restate the growing significance and impact of AI applications and to ascertain India as a emerging
hub for innovative and transformational AI solutions and investments.
3
Table of Contents
Click to Navigate
Horizontal Solutions
18 Advanced Analytics
5 AI Basics
27 Conversational Bots
Vertical Solutions
AI Basics
5
What is Artificial Intelligence (AI)
Artificial Intelligence
Supervised Learning
Ability of machines to perform functions similar to that of human mind like
perceiving, learning, and problem solving In Supervised Learning, the machine is trained on data which is labeled and tagged. The
learning algorithm can also compare its output with the correct, intended output and find errors in
Machine Learning order to modify the model accordingly. Ex: Regression Analysis
AI is the need of the hour AI promotes innovation AI enhances workforce AI helps automating
for efficient and effective which is must for the skills and abilities making complex solutions
industrial , economic and growth in today’s era them to be more powerful intelligently for better
social growth efficiency
Foundation layer
Source: PWC 7
Artificial Intelligence (AI) simplified
Deep learning
Un-supervised
Content extraction
Classification
Question answering
Artificial
Intelligence Text generation
Expert systems
Image recognition
Vision
Machine vision
Speech to text
Speech
Text to speech
Planning
Robotics
Source: Dealroom.co 8
AI Stack built on data and insights
Intelligent Cognitive
Cloud Mobile Automation Systems
Data Data Automotive Education Energy
Transpor-
Deep Machine Finance Health care
Insights Insights tation
Big Data Learning Vision
Media Legal
Source: PWC 9
Different forms of AI, varied applications
• Case-based reasoning
• Expert systems
• Recommender systems
• Data mining
• Natural language understanding • Deep learning
• Machine translation • Reinforcement learning
• Sentiment analysis • Unsupervised learning
• Supervised learning
Customer
Marketing Sales IT
Service
Source: Appliedai.com
12
Top 50 AI Game Changer Solutions
13
Top 50 AI Game Changer Solutions (1/4)
Call centre analytics Conversational Intelligent online chat Bilingual voice BOT for Conversational
platform Conversational Chatbot Conversation UX
using conversational AI AI platforms intelligent conversations
Bots
14
Top 50 AI Game Changer Solutions (2/4)
Cardiac care platform Virtual hospital assistant Cuff-less blood pressure Remote ECG diagnosis
Prioritizing head CT
scans
Healthcare monitoring
Identification of rooftop damages Analyzing car images & automate Real-time flight delay Property damage
Claims processing Insurance
using drone images insurance claim process compensation estimation
15
Top 50 AI Game Changer Solutions (3/4)
Sound analytics for real-time Proactive sensing Cerebra- Dynamic quality control of BOLTTM – Enhancing last
quality monitoring of quality issues in Manufacturing industrial finished goods mile productivity
Manufacturing-Plant floor data
automobiles into insights
for field engineers
16
Top 50 AI Game Changer Solutions (4/4)
Automatic Number
Plate Recognition
Smart policing Social Impact Citizen Engagement Solution
17
Advanced Analytics
18
Brand exposure analysis and RoI tracking
in broadcast and streaming content
Applying AI and computer vision to track the brand logos appearing dynamically on
the TV broadcast
SOLUTION Brand exposures are accurately tracked with their visible time, when and where
they appeared and their size.
The raw metrics are translated to dollar values by weighting them with
We trialled out broadcast and social media monitoring services across TV viewership numbers and their demographics.
our IPTL event for the leg held in Gachibowli, Hyderabad, 2016. A major Available via online dashboards to sponsors, asset inventory owners to enable them to price the ads using
benefit to working with this ROI Tracking solution was having access to their these metrics.
analytics and insights dashboard which really helps find exactly what you are
looking for as well as discovering information you didn’t know existed. Most
importantly, the Drive Analytics team in partnership with Global Sports
Commerce, serviced our needs quickly and professionally, they can always
help and provide valuable guidance on best practice for media monitoring Developing trackable models processed on the cloud
IMPACT Trackable catalog of trained brand logos under various sizes and for asset types
- Vaibhav R, Head of Marketing and Sponsorship for IPTL (t-shirts, LED, ground, bat etc.).
Develop deep learning models for identifying brand logos from complex, fast moving action and mining
various statistics.
Provides detailed drill-down dashboards with analytics and insights.
Ingesting and processing the broadcast video and in the cloud for fast response times
19
EXACTO- Information extraction tool for handwritten and image based documents
EXACTO, an AI/ML based scalable extraction solution with active learning capability
Information extraction tool for classifying and reading handwritten and typed fax/image based
documents captured by standard scanner or mobile devices
SOLUTION
Domain expertise in areas like trade processing, and medical document triage
Computer vision for image processing, deep learning for digitization of content and NLP for semantic
data points extraction from given sample
Improves the input document quality by removal of noise and sharpening the document.
Today’s organizations are expected to deliver seamless
consumer experiences to compete in the ever-changing digital
business landscape. EXACTO enables dynamic requirements of
businesses for our clients by giving 98% accuracy and partnering
with clients in the areas like trade processing, medical document
High accuracy and reduced manual effort triage, contract processing, invoice & check processing and KYC.
IMPACT Automatic document classification & text extraction for comparing the trade between buyer & seller with
– Anoop Tiwari, Corporate Vice President and Global Head –
over 99% accuracy.
Business Services, HCL Technologies.
Automated data entry and validation of invoices to improve customers service and vendor partners agility.
Automate handling of medical prescriptions with payers and providers in Healthcare.
20
Nia: Automated and ‘intelligent’ contracts analysis solution
– Client: Pharmaceutical MNC, France IMPACT Benefits of compliance, agility, visibility and accuracy
Automatic extraction of contractual information saving over 30,000 person hours a year.
Contract interpretations are standardized and helps in early identification of risks.
21
Digitalize legacy data and extract unstructured data for informed decisions
22
Smart Insights- An analytics platform for connected vehicles
SMART INSIGHTS, a scalable and self-service code-free platform for analytics on connected
SOLUTION vehicles.
Scalable and self-service code-free platform for analytics on connected vehicles.
Platform empowers SMEs/ business users to identify & characterize different driving styles, test
product hypothesis & correlate them with warranty claims
Built on IoT sensor data from cars, warranty claims & other vehicle information.
23
mAdvisor: Uncovering hidden stock investment insights from unstructured data
24
Marketing Assist: NLP for intelligent sales & marketing
Marketing Assist, the enterprise AI assistant helps with relevant information to support
marketing and sales activities
Works with structured and unstructured data sources to return consumable information based on
SOLUTION natural language queries.
Integrates with internal data repositories and subscribed data sources to fetch information in real
time across company, people, industry and other categories
Self learning & customised to give proactive recommendations to support specific
sales/marketing activities targeted by account manager or user
25
Actionable insights derived from unstructured multiple data channels
Global Top 50 Consumer Goods Company with portfolio of health and hygiene consumer
brands
PROBLEM • Received millions of customer feedback from multiple comments/reviews/posts across sources
which contain rich actionable insights.
• Due to the unstructured nature of huge volume of text, difficulty in extracting valuable actionable
insights related to product/service innovation, marketing optimization and strengthening the
competitive differentiation
SetuServ applied its proprietary human plus artificial intelligence solution analyzing the data
SOLUTION Gathered over 500k comments/reviews/posts across sources
Created a custom taxonomy of 200 topics to handle full corpus of data for each brand;
Trained separate multi-level AI models for each source
26
Conversational Bots
27
Conversational AI for call centre analytics and improved CX
The client, a major US property & casualty insurer aims to improve customer
experience during call center interactions
The visible problems being high call handling wait times.
PROBLEM Need for advanced self-service features avoiding customers to call for simple status updates.
Lack of proper call transcription and offline review with very less calls reviewed for feedback.
Hidden problems include lower satisfaction and high attrition.
Scale as well as quality suffering at important moments of engagement
AI solution using call center analytics, process redesign, and self-service, guided by a human-
centered understanding
Analyzes historical call records and classifies historical patterns to train AI to improve real-time call
SOLUTION transcription.
Recognizes caller and center agent within 30 seconds with customized emotion-sentiment score to aid
center agent to determine best course of action.
Guides the center agent to assess checklist with high quality using parsing of real-time call transcript.
Modularized the design to be ported to other client call center operations after the initial proof of value.
AI added intelligence to existing business
processes while creating opportunities for warmer,
relevant, and satisfying customer experiences. All
parties, from the customer to the call center agent,
benefitted from this integration of AI to enrich the call
Automated assessment of every call providing improved customer visibility experience.
IMPACT The cost savings exceeded $2 Million per year with improved customer satisfaction and automated - Karthick Krishnamurthy, Head Digital Business,
assessment of every call Cognizant
Reduced call length by 30%, reduced total labor costs by 15%, and converted 10% of the formerly
negative ratings into positive sentiment
Improved visibility into customer needs and trends.
28
High user engagement using high-utility AI-powered bots
29
EVA: AI/ML powered intelligent virtual assistant
30
Keya: Bilingual voice BOT redefining
customers’ phone-banking experience
31
Customer support chatbot for India's largest private sector bank
Proposed AI solution
SOLUTION A humanlike conversation platform powered by AI which can address queries, resolve
issues, perform tasks
Drives bot platform for taking up all customer queries on the website and other touch points.
Chatbot handles 25,000 queries everyday from 10,000 unique users, with instantaneous
IMPACT response times and saving the bank 350-700 customer service resources.
Reduction in operational cost and improved Customer Experience.
Efficiency: 30%; Number of User Queries Resolved: 25k everyday ,
4+ Million till date Accuracy: 86%
Uptime of the Bot: 99.9%
32
MAX – Conversation UX interpreting intent and natural language
An intelligent conversational agent to be developed that can interact with human actors in
PROBLEM natural language either through text or speech and help the actors to fulfill their objective. In
this entire process, the system should not expose data outside the IT network of the bank as it
may have sensitive information.
Improve customer User Experience (UX)
MAX is a conversational agent that interacts with human actors in natural language either
through text or speech and help to fulfill their objective.
SOLUTION The end user needs to express itself in its natural language and the systems interprets this
expression and provides a suitable response.
Uses deep learning algorithms, Max interprets intent of the customers, extracts relevant
information from expressions and helps in completing tasks by connecting to bank applications.
33
Financial Services
34
Financial crime management and risk governance
PROBLEM Ways to control financial crime management and effective risk governance
A robust infrastructure for automated fraud case management
Fraud risk governance to timely and accurately control fraud risks
Standard storage of news & retrieval system for future references & analysis.
35
Automated checking of corporate governance standards and ethics of firms
Need for accurate and timely corporate governance checks for making investment
PROBLEM decisions
Select high-quality companies for investment very important.
Accurate and timely corporate governance checks for investment decision.
Solution to select timely and accurate investment opportunities having highest level of
ethics and corporate governance standards
Created an automatically updateable and searchable knowledge graph using named-entity
SOLUTION recognition to extracting relationships among entities otherwise hidden in news articles.
Use of recurrent neural network trained to use semi-supervised approach via data generated
using clever heuristic model.
Innovative and unique use of topic modelling, text summarization and sentiment analysis to
slice and dice information and ease cognitive burden. This artificial intelligence solution helps address the
classic ‘Breadth vs. Depth Dilemma’. AI analyses petabytes of
data and identifies right patterns/ information that might be
obscure to the human brain. This would free up the analyst’s
time to investigate key corporate governance issues which
matter for investment decisions.
Ability to focus on important and personalized information
IMPACT Focuses on high–value, personalized and specific information. – Praveen Sangana, Asset Management Business
Manages and discovers relationships among people and companies.
Ability to ascertain key semantic and syntactic difference between documents
36
Enhanced user experience, end to
end business transaction visibility
BFSI client operating one of the largest retail payment applications like Aadhar Enabled
Payment Systems(AEPS) and RuPay card transactions in the country.
PROBLEM Faced severe performance issues, transaction failures/losses
Application availability and performance with strict SLAs
Multi tier architecture of applications with complex and high transaction volumes
A proactive and continuous intelligence system to improve service levels and user experience
Integrated vuSmartMapsTM, a big data and ML based platform, powered by an innovative engine
vuSmartMapsTM to client’s application environment
SOLUTION Platform uses a combination or vector of multiple algorithms best suited for a single issue
Involves a variety of unsupervised ML techniques for anomaly detection, with correlation based on
temporal, topology, transaction id and meta data tagging.
Innovative compound alerting framework which uses temporal correlation in identifying anomalies
across an application service dependency map
“We were extremely impressed with the end to end
business transaction visibility in real time and correlation Uses an innovative English like business rule framework built on noSql database.
across transaction legs for our Aadhar Enabled Payment
Systems and RuPay Systems. It has helped reduce our
incidents by more than 30% and has helped us give a
better end user experience, which is a big differentiator for
us in this digital world”
100 % unified coverage cutting across business transactions, application performance &
– VP, Applications, Retail Payments. IMPACT
infrastructure metrics
Cost optimizations by more than 50%, 33% improvements in productivity, 70% faster troubleshooting
Reduction in alerts and faster MTTD (Mean time to detection)
37
Healthcare
38
Early and accurate diagnosis of
cardiac health conditions
Access to quality care for cardio vascular diseases (CVD) among the non-urban population
• There are 60 million people suffering from cardiovascular disease in India, only 10 thousand
PROBLEM cardiologists to attend to them.
• Early and accurate diagnosis key to prevent death
Lack of proper diagnostics capability outside urban centers.
Specialist cardiologists available only in top 25 cities in the country.
Cardiotrack, a cloud based IoT and AI based solution aids in interpreting the
ECG scan and sends it to the primary care physician in less than 5 minutes
Perform complete heart health check-up at any primary healthcare clinic by a nurse.
. The results of AI interpretation delivered to primary care physician in less than 2 minutes.
SOLUTION
Compares patient’s ECG scan record with a database of 500 thousand ECG scans reviewed and
annotated by cardiologists.
The neural network AI engine performs comparison and can identify 200 different heart anomalies.
This information is received by primary care physician to address and guide the patient through next
steps.
– Dr. Dina Shah, Additional Director, Accurate and early detection of critical heart health condition in non-metros
Emergency Department, IMPACT It has performed more than 50,000 ECG scans since Sept 2015.
Fortis Hospital Noida. Has identified more than 1,000 patients saving many a lives with early diagnosis
Its capability expands to tier-2 or tier-3 cities
Has diagnosed more than 10 thousand patients with non-critical heart health problems.
39
Virtual hospital assistant for enhanced patient engagement
Huge operational cost: 20% increase year on year in the billions of dollars spent on hospital
PROBLEM operations staff like call agents, chat agents, patient coordinators, etc
Revenue Loss: Due to lack of medical context & medical understanding, staff are only able
to capture data related to 4% of the patients engaged, guide pre and post consultation, thus
missing leads
SOLUTION For Hospitals like Apollo Hospitals, Parkway Pantai, Singhealth above problems are
resolved by:
AI hospital assistant which autonomously performs patient interactions and transactions
driven by medical triaging and medical natural language understanding
40
qER: Prioritizing head CT scans by detecting emergency findings
SOLUTION qER, head CT scan interpretation software, identifies critical abnormalities, localizes them to
aid diagnosis, prioritizes scans that need immediate action, and facilitates decision‐making in
remote locations without an immediate radiologist availability
Deep Learning to detect scans with emergency findings
Streamlining the radiologist workflow by prioritizing these scans
41
InstaBP : Cuff-less, non-invasive blood pressure monitoring using smartphone
Continuous monitoring of BP can result in prevention of fatal cardiac events however, this is often
not possible using a cuff based BP equipment.
PROBLEM
As the focus shifts from hospital-centric healthcare approach towards patient-centric one,
smartphone based (HRM sensor) BP estimation approach will be highly useful.
42
Instantaneous remote ECG diagnosis
Electrocardiograms (ECGs) are the primary means of diagnosing serious heart conditions like
heart attacks. Reading ECGs require the skills of a cardiologist or an experienced physician
PROBLEM Misdiagnosis and delayed diagnosis is rampant across India & the developing world
Lack of trained expertise for early diagnosis of the disease remains a key unsolved problem
An inexpensive way of delivering accurate ECG diagnosis to all areas, including remote places
– Dr. Charit Bhograj, CEO Since 2015, Tricog has analyzed over a million ECGs with 45% being abnormal and 4% being
IMPACT critical cases
Average ECG analysis time being reduced by over 20x over this period
Monthly ECG load has increased by over 400%
Company monthly revenue has grown by 300%
Limiting the medical team growth to less than 25%.
43
Insurance
44
Vega: Claims processing time
reduced to less than a second
Problems with health insurers claims
Doctors employed in processing claims resulting in high operational costs, processing time and
PROBLEM loss in value through frauds.
15 to 20 cents spent on every premium dollar in operations like claims processing
Manual processes lead to 6% to 12% claims leakage and over $120bn loss through frauds
globally
Health insurers looking for advanced technology to optimize claims processing by automating
processes and enhancing efficiencies
45
Automated identification of rooftop
damages to settle insurance claims The client, a leading property/casualty insurance in the United States is incurring
losses due to existing and future damages to rooftops
Damage caused to rooftops by weather events or pre-existing damage that allow water intrusion, resulting
PROBLEM in damage to a property’s interior
Manual inspection of roof-tops to assess damages for insurance claims are cost-prohibitive
Use of drones to capture rooftop images to allow off-site inspection by adjusters and underwriters.
Need to automate identification of damage and quantification of costs from the images captured by
drones.
46
Analytic tool for detecting car-damages and
automate insurance claim processes
47
Automated, real-time flight delay compensation product
48
Cost optimisation and automated property damage estimation process
Client, who is a leading global property and casualty insurer wanted to automate property
damage estimation process
PROBLEM
Reduce heavy losses on claims for rooftop damages caused by weather events or pre-
existing damage to rooftops that allow water intrusions resulting damage to property’s interior
Unknown risks and claims which are difficult to verify as manual inspection of rooftops is often
cost-prohibitive.
AI/ML led algorithm that classifies damaged vs non-damaged roof tops based on over
500,000 drone captured images using classical approach (SVM)/ Deep learning Algorithm
(Faster RNN) methodology
SOLUTION
Image processing where various techniques such as brightness normalization, image
thresholding and contour/edge detection are used to clean the images which also helped
identify the extent of damages thus aiding better loss estimation
Prioritization of property inspection based on historical claims data and image analytics
Operational efficiency – Significant reduction of manual intervention and need for manual
IMPACT inspection by surveyors and also helped them prioritize.
Customer service – Time to take action decreased significantly helping improve customer
service.
Improve ROI - Prediction accuracy of 95% leading to elimination of manual efforts and time
spent in segregating the images leading to potential saving of millions of dollars
49
Manufacturing
50
Equilips 4.0: Sound analytics for real-time quality monitoring of manufacturing processes
Equilips 4.0, provides real-time quality monitoring of the welding process, requires no internet
connection and other external connections
SOLUTION • Uses industrial sounds (sounds of machines) as the input/data and microphone as the sensor
Developed machine learning (including deep learning) algorithms for Real-Time Sound Analytics that is
embedded in the solution.
51
Proactive data sensing of quality issues for automobiles
For a leading global auto manufacturer, expediting quality & service issues
PROBLEM Access to only sample data to investigate & identify aftermarket quality and service issues.
Insights from data after the quality issues have occurred was retroactive
Leverages potential data signals previous unexplored.
Multiple stakeholders to identify & investigate issues making the process complex and
prolonged.
52
Cerebra Quality Solution- Reliable Industrial
Intelligence
53
BOLTTM – A Digital Service Engineer, enhancing
user experience & last mile productivity for field engineers
54
Driving insights on automotive shop floor
55
Quality & Security
56
Automated and standardized grading inspection system for agri-products
For the client, ITC Agri-Business Division (ABD) Limited, standardizing and
automating the procurement and processing of leaf tobacco
PROBLEM
All ABD customers have specific leaf tobacco requirement, achieved through blending different kinds
of leaves together
Customers expect a consistent product grade making blending process critical.
Every tobacco grade expected to comply with customers requirement of different color, ripeness etc.
Tobaccos grades are processed manually and is highly subjective
57
Image based digitized, automated commodity grading & quality checking solution
The client, Kerala Cardamom Processing and Marketing Company (KCPMC), the largest
PROBLEM aggregator and exporter of Cardamom in India wanted to
Assess the quality of high volumes of incoming cardamom accurately and instantly to
Manage timely trade to bring faster & fairer gains to the farmers.
58
McAfee Real Protect: real time behaviour detection to monitor suspicious activity at endpoint
Traditional Anti-Virus is not scaling to protect customers in the rapidly evolving cyber
PROBLEM threat landscape.
Rapid explosion of Malwares at the rate of 400+ threats per minute and increased security
breaches
Require technology that provides the best protection from advanced “Zero-Day” threats and
security breaches leading to loss of revenue and increased operational costs
A highly scalable, real-time behavior detection technology that monitors suspicious activity
at endpoint, leverages machine learning, automated, behavioral-based classification in the
SOLUTION cloud to detect advanced zero-day malwares.
Applies AI / ML techniques to identify malicious code and peels away the latest obfuscation
techniques to unmask hidden threats to discover zero-day malware
It is the security industry’s first large scale AI based Combines pre and post-execution behavioral analysis to detect malwares
protection platform that has disrupted the classical signature
based antivirus technologies by providing true predictive
protection to users through the application of artificial
intelligence algorithms in security.
59
Retail
60
Counterfeit products detection for consumer brands
Third-party sellers list counterfeit products on ecommerce websites, which affects the
client’s brand image and leads to consumer dissonance.
PROBLEM
The client , manufacturer of textile products for outdoor gears, relies heavily on ecommerce
websites to drive sales.
Third-party seller's counterfeit products on websites affects brand’s image leading to consumer
dissonance.
Seller compliance required to mention brands, track and report counterfeits.
Image processing techniques to identify counterfeits and improve the accuracy of output
Single Shot Multi Box Detector (SSD) for object detection.
Pre-trained Convolutional Neural Network (CNN) based models to take advantage of transfer
SOLUTION learning.
Siamese Networks trained on internal data focusing on fine grained image features.
image processing and image matching techniques based on key points and descriptors to AI has progressed rapidly in the space of Computer Vision,
improve the accuracy of output. which is typically used in retail for object identification, finding similar
products, tagging product attributes, etc. However, solving these
problems today requires labelled training data. So far, deep learning
has been successful primarily for such supervised learning tasks.
Now, there is great potential in unsupervised representation learning,
which does not require labelled training data sets. We are focusing our
efforts in these two active and exciting areas of research for AI
technologists to branch further into.
IMPACT – CEO-Dataweave
Successful tracking of unauthorized white-labels in retail
More than 55% of 500 original products tested across 8 websites had at least one
counterfeit product.
61
Delivering catalog curation and product availability insights
Retail client’s need for intellectual infrastructure solution to extract rich data from
product images
PROBLEM Need for a solution to extract data from product images to support textual data to deliver
better catalog segmentation and analysis.
Existing solutions requires manual intervention and was not scalable or real-time.
Neural network capable of reading multiple image files and enable product attributes
SOLUTION extraction
A neural network developed to transfer and read positive image files for various attributes like
color, dress type etc.
This neural networks making way for automatic feature learning that can be extended to other
applications.
Currently delivered as a micro service and embedded in the product suite
62
Dittory: a product discovery and visual search platform for online apparels
Dittory a product discovery and visual search for clothing, enabling real-time suggestions of
SOLUTION matching apparel
In-stock product database covering 50 ecommerce sites and 60 million products.
Fast visual search in less than 500 milliseconds to retrieve identical and similar products across 30
million products.
Our goal is to use AI to make it effortlessly easy for you to
Deep-learning techniques to generate meaningful vectors representing each image and make similar
make better choices. The internet has made it easy to access
images have similar vector representations.
information, but there is too much of it. And it can get confusing. We
want to help drown out the noise and focus on choices that are relevant
to us. Our computers and smart phones need not be passive channels
for consumption. AI and deep learning in particular has now made it
possible to take piles of seemingly confusing, unstructured data and
Real time impact on end-user experience tease out insights. Dittory is one great example of what's possible. And
IMPACT The search allows users in real-time to compare prices and look for similar/identical products we are working on more.
on other ecommerce/stores when shopping for apparel
The solution works for more than 60 million products with number of products increasing on – Sai Gaddam, CEO-Kernel Insights
a daily basis.
63
ignio™: Automation powered tech infrastructure support during peak holiday season
Retailer client needed the systems to be available during the peak holiday season which
accounted for nearly 40% of the annual sales.
Customer did not have reliable insights of the capacity planning that is required for their
PROBLEM infrastructure based on historic performances the infrastructure
Incidents occurring during peak time went to respective infrastructure team for manual fix and
was usually delayed
Proactive health check of critical application infrastructure required dedicated team working 24X7
Deployed AI powered Cognitive platform ignio™ to automate most of the data center
operations.
SOLUTION ignio SMART TRIGGER and PCM (Performance & Capacity Management) module used historic
performance data from monitoring tools for providing recommendations for server configurations
and normal behavior profiling for dynamic threshold to suppress noise in the system.
ignio HEALTH CHECK module was configured to do periodic health check of critical parameters
and remediation
“Ignio has played a very crucial role in our peak season and
reduced P3 and improved operations, some of very critical
Applications have reduced P3 incidents. Thanks for putting the
Customer acquisition and growth in sales right people to implement and configure”
IMPACT – Fritz Debrine,
55% new customer addition compared to the previous year
TCS-VP, Infrastructure and Operations
25 to 29% increases in their dotcom sales across their three different sites compared to the previous
year
100% availability of POS across all the stores which is a record achievement in their business
MTTR reduction by 75% due to automation
64
Social Impact
65
ABHED: Predictive and smart policing;
real time analysis
Security agencies and police forces face several challenges on ground zero level
PROBLEM Identifying the suspects in real time while routine checking
Examining CCTV footages as there is no unified technology platform to connect unstructured
and heterogenous data points of criminals
Policing reactive rather than proactive
Hybrid deep neural network model to analyze multiple data categories simultaneously
IMPACT Replaced traditional practices of tackling each dataset in silos; thereby extracting larger
information compared to other entities
400+ gangsters apprehended
21 foreign handlers identified
8 terrorist modules busted
66
SOCIO - Citizen Engagement Solution
A need for a quick to deploy omni-channel engagement and insights system for government,
PROBLEM both local and national, to understand key citizen concerns and engage with them to provide
resolutions
No good e-governance focused solutions
No solution that include social and public domain data with automated sentiment analytics including
regional languages
67
Automatic Number Plate Recognition (ANPR) solution for improved
traffic management, vehicle analytics & security
Uncanny’s AI algorithms, has achieved >98% accuracy for detection and >90% for recognition.
Combination of neural network was used for detection as well as recognition
SOLUTION of the number plates
In every toll lane, there is an Uncanny Vision ANPR camera and it is connected over an ethernet
network to a processing system running Uncanny ANPR
Uncanny ANPR detects vehicle number plates and for every new vehicle, sends one number plate info
over a secure network interface to the toll management software
– Client testimonial
IMPACT Significantly improved ability to monitor and audit flow of vehicles
Significant cost saving potential of INR 500+ crores per year is possible once system is
operationalized in all toll plazas
Faster flow of traffic – expected to cut toll plaza time by 50%
68
Transportation & Logistics
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Logistics optimization platform using deep learning proprietary algorithms
Manual shipment processing significantly increases error rate, higher processing time,
human resource cost and additional overhead costs,
PROBLEM • Lack of accurate checks for mis-routes; impacting delivery efficiency
• Compromise on the agreed service levels with the end customers
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Driveri: Versatile fleet & driver safety platform
Road and Driver Safety is a major concern across the world. Road accidents in the US
cost around 800 billion dollars a year, and in India it’s estimated to be around 60 billion
PROBLEM dollars a year.
Creating HD maps for autonomous driving is a very costly, time consuming, bandwidth
inefficient process.
Contributes to significant economic, social and emotional loss to the society.
Netradyne’s product Driveri, crowd sources data to generate real time, dynamic “high
definition” HD maps for autonomous driving using edge computing and crowd sourced
SOLUTION SLAM based approaches.
Uses the sensory stack of Autonomous Driving Technology using computer vision to identify
at risk driving situations in the complex driving scenarios and notifies the driver in real time
using audio messages
Communication acts as a real time coach and third eye for the driver resulting in increased
safety and improved bottom-line for the fleets.
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Vyom: Dynamic and accurate prediction of trucking freight prices
Predict the prices for all possible Origin-Destination-Vehicle Type with highest accuracy
PROBLEM in real time
Zero price transparency in the truck freight market due to tedious process of price discovery
and finalization.
No scalable solution available.
‘RIVIGO Vyom’ a data and technology driven freight marketplace, implemented for
predicting freight prices
SOLUTION Price Clusters formation
Price Prediction based on historical price points
Price points extraction from unstructured & broken English sentences
User reliability calculation for quotes via Vyom rate exchange
Reverse lanes price prediction
Prediction of supply and demand in each region
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Cost effective rail track fault detection
Traditional railway operational activities involve railroad & regular maintenance by personnel
manually inspecting and detecting the rail track for faults.
PROBLEM
The client, a leading railroad company, records high-definition videos of rail tracks as the train
moves along the tracks. This video would then be evaluated by trained professionals to detect any
issues with the track. This process would be conducted on a periodic basis. The client was looking
for a cost-effective solution to this process, using AI.
Developed a custom AI solution that examines the video captured at real speeds,
to detect a wide range of faults in the rail tracks.
SOLUTION Developed custom de-noising nets to correct for dust/fog/light and performed
pre-processing activities to account for features specific to rail track videos
(e.g. angle, aspect ratio, focus).
We trained custom deep nets to detect and annotate specific parts of the video
with fault-tags and geo-tags. The AI would then appropriately alert the maintenance department.
The latest developments in deep learning and robotics are
enabling AI practitioners to mimic seemingly complex human tasks
– both cognitive and physical. This is opening up a lot of
opportunities for AI to make an impact in industries which are
Considerably reduce the degree of manual effort in analyzing the videos traditionally less digital.
IMPACT
Significantly more accurate in detecting faults – both early-stage and late-stage.
– Pradeep Gulipalli, Co-founder, Tiger Analytics
Estimate the eventual impact of the solution to be of the order of $10-12 million annually.
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Miscellaneous
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IKON- A cognitive engine for incident management
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Predictive operations analytics to deliver the best telecom network services and CX
Need for predictive operations analytics solution which can analyze KPI, Counters, Alarms,
& Weather data of thousands of sources over a longer period 9-12 months and extract hidden interesting insights to
PROBLEM predict network KPI behavior at every source and proactively assist operation team to deliver the best network
services with remarkable customer experience
In existing telecom network, operation team monitors network KPI, Alarm data, and takes corrective actions after
interruption of network services. This results into service unavailability, poor service quality, & customer
dissatisfaction
Solution Framework built on Nokia AVA platform. Predictive Operations Analytics is enabling telecom
service providers
Analyses data across multiple sources over a longer period 9-12
SOLUTION Increase network availability by 10%
months IMPACT
Uses machine learning based dimensionality reduction and decision Reduce operation cost by 20%
tree based methods to extract hidden interesting insights from Reduce customer complaints by 10%
customer data. Reduce churn reduction by 10%.
Predict network KPI degradation/non-degradation behavior at cell Improve subscriber experience and loyalty
level in 7 days advance.
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Execute complex AI based computations in conventional embedded devices
PROBLEM In order to unleash the true potential of Artificial Intelligence (AI) on small devices, there was a
growing need for embedded devices to carry out complex computations involved in AI based
algorithms. The solution has to accommodate high computations on smaller form factor
devices. Tata Elxsi made this possible by creating a solution that can successfully run AI
algorithm like neural networks, on conventional low cost devices.
SOLUTION Edge AI solution bridges the gap between AI algorithms and embedded devices by facilitating
the execution of AI algorithms on low memory and low processing power-embedded devices
Considering the fact that the next frontier for AI technology is moving to the edge( in devices) as
some of the computations can be offloaded to the device, not all computing need to happen in the
cloud leading to cost saving
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Unlocking intelligence through Automated
Speech Recognition (ASR) engine
PROBLEM An Automated Speech Recognition (ASR) engine which converts speech to text is
required for both call analytics and conversational voice assistant products.
Hidden intelligence is contained between recordings of spoken conversations between call
center agents and customers
Spoken data can be made amenable to text-based analytics.
ASR engine incorporates data from diverse sources such as telephone call recordings,
custom-collected spoken recordings, commercially available speech databases, transcribed
SOLUTION texts of speech recordings, among others.
Utilized AI techniques like classification algorithms, clustering, Hidden Markov Models, DNNs,
SLTMs and so forth
Leveraged Windows, Linux, shell scripting, Python and its NLP and machine learning libraries,
Java, Weka, GPU servers (for acoustic model training), and numerous tools custom-developed in
house, among others.
Enhanced accuracy rates compared to competitive ASR engines, 50-80% reduction in error reporting
IMPACT
Significantly more accurate & relevant business insights or intent recognition
Drive key business metrics and outcomes such as reduction of customer churn, improvement of
sales conversion/collections, improvement of customer satisfaction/NPS
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Transforming the way videos are watched
VideoKen’s AI-based platform makes informational videos much richer and more
consumable.
SOLUTION Uses AI techniques to automatically index videos, creating table-of-contents and phrase cloud,
to summarize key topics in a video
Embedded video player provides unique navigational capabilities to jump within a video to
points of interest to the viewer
Provides insights on which topics within a video received more views, and where the viewers left
the video.
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Glossary
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Glossary (1/3)
Algorithm: A formula or set of rules for performing a task. In AI, the algorithm tells the machine Chatbots: A chat robot (chatbot for short) that is designed to simulate a conversation with human
how to go about finding answers to a question or solutions to a problem on its own; classification, users by communicating through text chats, voice commands, or both. They are a commonly used
clustering, recommendation, and regression are four of the most popular types. interface for computer programs that include AI capabilities.
Analogical reasoning: Solving problems by using analogies, by comparing to past experiences. Classification: Classification algorithms let machines assign a category to a data point based on
training data.
Artificial Intelligence (AI): A machine’s ability to make decisions and perform tasks that simulate
human intelligence and behaviour. Cluster analysis: A type of unsupervised learning used for exploratory data analysis to find hidden
patterns or grouping in data; clusters are modelled with a measure of similarity defined by metrics
Artificial Neural Networks (ANN): A learning model created to act like a human brain that solves such as Euclidean or probabilistic distance.
tasks that are too difficult for traditional computer systems to solve.
Clustering: Clustering algorithms let machines group data points or items into groups with similar
Autonomous: Autonomy is the ability to act independently of a ruling body. In AI, a machine or characteristics.
vehicle is referred to as autonomous if it doesn’t require input from a human operator to function
properly. Cognitive computing: A computerized model that mimics the way the human brain thinks. It
involves self-learning through the use of data mining, natural language processing, and pattern
recognition.
Bayesian network: A type of probabilistic graphical models built from data and/or expert opinion.
They are graphs explaining the chances of one thing happening depend on the chances that Computer vision: The field of A.I. and image processing that train machines how to interpret the
another thing happened. They can be used for a wide range of tasks including prediction, anomaly visual world
detection, diagnostics, automated insight, reasoning, time series prediction and decision making
under uncertainty Convolutional Neural Network (CNN): A type of neural networks that identifies and makes sense
of images.
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Glossary (2/3)
Data mining: The process by which patterns are discovered within large sets of data with the Machine intelligence: An umbrella term that encompasses machine learning, deep learning, and
goal of extracting useful information from it. classical learning algorithms.
Data science: An interdisciplinary field that combines scientific methods, systems, and processes Machine Learning (ML): A field of AI focused on getting machines to act without being
from statistics, information science, and computer science to provide insight into phenomenon via programmed to do so. Machines “learn” from patterns they recognize and adjust their behavior
either structured or unstructured data. accordingly.
Decision tree: A tree and branch-based model used to map decisions and their possible
consequences, similar to a flow chart. Natural Language Processing (NLP): The ability of computers to understand, or process natural
human languages and derive meaning from them. NLP typically involves machine interpretation of
Deep learning: The ability for machines to autonomously mimic human thought patterns through text or speech recognition.
artificial neural networks composed of cascading layers of information
Optical Character Recognition (OCR): A system that detects images of handwritten or printed
Facial recognition: The recognition of faces and emotional states in images or video signals. text and converts them into machine-readable text
This is commonly done through point annotations called landmarks
Recurrent Neural Network (RNN): A type of neural network that makes sense of sequential
Heuristics: These are rules drawn from experience used to solve a problem more quickly than information and recognizes patterns, and creates outputs based on those calculations.
traditional problem-solving methods in AI. While faster, a heuristic approach typically is less optimal
than the classic methods it replaces. Reinforcement learning: A process where machines learn to do a new task like humans do —
through a system of rewards and punishments — starting as a novice and improving with practice
and feedback.
Image recognition: Recognizing the specific types of objects in given image or video datasets
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Glossary (3/3)
Speech recognition: The recognition of words and/or emotional state in an audio signal Transfer learning: This method tries to take training data used for one thing and reused it for a
new set of tasks, without having to retrain the system from scratch.
Supervised learning: A technique that teaches a machine-learning algorithm to solve a specific
task using data that has been carefully labeled by a human. Everyday examples include most
weather prediction and spam detection.
Unsupervised learning: A type of machine learning in which human input and supervision are
extremely limited, or absent altogether, throughout the process. In unsupervised learning, the
machine is left to identify patterns and draw its own conclusions from the data sets it is given. The
Training data: In machine learning, the training data set is the data given to the machine during most common unsupervised learning method is cluster analysis.
the initial “learning” or “training” phase. From this data set, the machine is meant to gain some
insight into options for the efficient completion of its assigned task through identifying relationships
between the data
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