Feasibility Study on

Casino Industry
Chua Kher Nee, Lee Yieng Ping
Cheng Ming Xuan, Fleurrena Chan
Introduction
• Italian origin
• Casa
• Casino
• types of gambling
• hotels, resorts, restaurants, retail
shopping, cruise ships
• known for hosting live
entertainment
 Economy Structure of the
United Kingdom
• highly developed & market orientated
• sixth-largest national economy in the world - GDP
• ninth-largest - PPP
In 2016,
• tenth-largest goods exporter in the world
• fifth-largest goods importer
• second-largest inward foreign direct investment
• third-largest outward foreign direct investment
The Casino Industry of
the United Kingdom

• regulated by the Gambling Commission on behalf of

the government's Department for Culture, Media and
Sport (DCMS) under the Gambling Act 2015.
Objectives

• Identify whether casino industry

contributes in the country revenue.
• Identify the factor affecting casino
demand
Issues of Casino Industry

• more job POSITIVE • consuming on

opportunities ISSUES public services

ENVIRONMENTAL • traffic jams NEGATIVE

• parking difficulty
ISSUES ISSUES
ECONOMIC MODEL
Dij = ƒ (Yi, Pij/k,Eij/k,Tij/k, DV)

Exchange
Income Factor Price Factor
Rates

Seasonality
Transportation
Factor
The Country’s revenue from Travel and Tourism
Revenue in Billion U.S Dollar

36.77
36.26
35.68
35.02
34.29
33.54
32.8

2017 2018 2019 2020 2021 2022 2023

The Casino’s Portion on the Tourism’s Revenue

United Kingdom Casino Revenue

1202
2009
1209
2010
1191
2011
1198
2012
1237
2013
1291
2014
1353
2015
 3500000
3000000
2500000
2000000
1500000
1000000
500000
0
-500000
1 2 3 4 5 6 7 8 9 10 11
Date 2019 2018 2017 2016 2015 2014 2013 2012 2011 2010 2009
Annual GDP (Million Dollar) 2,824, 2,828, 2,640, 2,669, 2,897, 3,036, 2,755, 2,677, 2,635, 2,455, 2,403,
GDP Growth (%) 1.4 1.3 1.9 1.9 2.4 2.6 2.1 1.5 1.5 1.9 -4.2

Evalution: Annual GDP United Kingdom

Date Annual GDP (Million Dollar) GDP Growth (%)
The employments statistic
The incoming of tourist number of the Country

MILLION
40,000
35,814 37,651 36,316
34,436
35,000 32,613
31,063
30,654 30,870 30,142 29,282
30,000 28,039 28,199 28,295 29,306

25,000

20,000

15,000

10,000

5,000

-
2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018
 Recommendation
• Identify what will motivate people to perform
• Hire the best candidates
• Improving Casino guest service

Conclusion
• Description the casino in several parts
• Improve the management has become more important
to casino
• Pay more attention on casino management