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FASHION DESIGN (U.G.

) –SEMESTER VI

INDUSTRY INTERNSHIP

Context:

The industry internship programme is an introduction to the industry and


understanding of designer’s role and responsibility in this context. It is aimed at
providing the Fashion Design students with a professional design experience by
familiarizing and the relationship between design and production.

The eight –weeks of on the job training develops practical orientation towards the
functioning of the apparel industry. Interning trainees can contribute to the industry
in the areas of design, supervision, sample development and merchandising. The
subsequent feedback and performance appraisal received from the industry, plays
an important role in enriching the course curriculum which, in turn, helps the
department to train design professionals who can play a more strategic role.

The training programme involves two weeks of orientation of the company, the
infrastructural set up and its mode of functioning. In the remaining six weeks the
students begin the project of designing and executing a collection as per the
specific design brief given by the company. This assignment attempts to initiate the
student to the gamut of activities on an export house/ buying house/corporate
organization so that he/she understands the implications of understanding the
process in its entirety. This cycle would incorporate psychographic to demographic
profile of the customer segment, the production system right up to the development
of a commercially viable range.

A team of one –two students is assigned to a company for a period of eight weeks
during which time they are required to maintain a daily diary, which they should use
as reference point in order to formulate a report which they have to present at the
end of the internship. One faculty member is responsible for the arrangement and
co-ordination for the internship who will visit the internees at least once during this
period to check on the progress of the project or alternatively keep in telephone
contact with the company project co-coordinator / students. The company co-
coordinator responsible for the students’ internship is also consulted to assess the
pace and quality of training. However, there is great deal of planning and a strong
coordinated effort is made by all the faculty members of the department to be in
constant touch with the students through phone or faxes so as to offer any advice
or to offer any kind of support that they may require during this period.

Mandatory Requirements:

The internship programme will begin with two weeks of intensive exposure and
training with special emphasis on range development. In the remaining six weeks a
team of one/ two intern students will be given a design brief by the company based
on which they will design and execute a collection under constant supervision. The
company is requested to identify a coordinator to oversee the internship
programme.
In addition to training and exposure, internees are required to develop a mini
collection of 8-12 pieces/4-6 ensembles in accordance with the design brief given
by the company. The collection will be the property of the interning company.
However, the collection is to be brought to NIFT by the students after the
completion of their training for a formal presentation and jury evaluation, on a
returnable basis of the company. This presentation is made in the combined
presence of the companies, faculty and students in NIFT on a specific date which
is simultaneously assessed by a three –five member jury after their internship.

INPUTS ACQUIRED DURING INTERNSHIP

A. DESIGNING
A.1 COMPONENTS OF A BUSINESS ORIENTED COLLECTION
A.2 FACTORS CONTRIBUTING TO A COMMERCIAL COLLECTION
A.3 INTERPRETATION OF KEY FORECAST
A.4 DECISION MAKING ON COLOURS
A.5 TRADE SKETCHING
A.6 DESIGN DEVELOPMENT SHEETS
A.7 RANGE PLANNING AS A SYNTHESIS OF CREATIVITY & UTILITY
A.8 CRITERIA FOR MASS PRODUCTION/ PRET

B. SOURCING
B.1 METHODS OF SOURCING
B.2 VENDORS-TERMS, CONDITIONS & POLICIES
B.3 FABRICS
B.4 PROCESSING & PRINTING
B.5 TRIMS & CLOSURES/ACCESSORIES

C. FABRICS
C.1 DIFFERENT TYPES OF FABRICS –DEVELOPMENTS & PRODUCTION
C.2 DIFFERENT TYPES OF PRINTING, SAMPLING & PRODUCTION
C.3 DIFFERENT TYPES OF DYESTUFF & APPLICATIONS

D. SAMPLING
D.1 PROCESS
D.2 PLANNING
D.3 SELECTION & MANAGING WORKFORCE
D.4 INTERACTION, COMMUNICATION & COORDINATION
D.5 PATTERN MAKING
D.6 CUTTING
D.7 QUALITY MEASURES
D.8 FIT
D.9 GRADING
D.10 FINISHING & PACKING

E. OTHERS
E.1 BACKGROUND OF THE ORGANISATION
E.2 MARKETING POLICIES & PRODUCTION
E.3 QUALITY ASSURANCE & CONTROL
E.4 EXPORT FORMALITIES & SHIPPING
E.5 OVERVIEW OF EXPORT POTENTIAL

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