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INDIAN INSTITUTE OF MANAGEMENT ROHTAK

Office of Executive Education


ePGPx01 Term III
Entrepreneurship

Maximum Duration: 2 Hrs Maximum Marks: 100


Case - OYO: Creating Effective Spaces (HBSP 9-519-023)
Questions: Each Question carries 20 marks
1. Critically Analyze and evaluate Oyo’s journey from Oravel to 3000 + strong company
2. What is the business model and discuss how it has evolved over a period of time.
3. “They have managed to grow aggressively while being disciplined about their unit
economics” Noted Oyo’s largest investor. Evaluate and discuss the Unit economics
model of Oyo
4. Briefly evaluate the organizational structure and culture. What other dimension of culture
the company should consider?
5. Discuss growth opportunity and challenges for Oyo.