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COntentS Volume 60 I August 2008 I Issue No.2
FeatUreS dePartMentS
2 Behind The Bar By David Kratt
6 Tapping the Trade By Liane Fu
XViX]V
12 Cocktail Corner By Dale DeGroff
14 The Buzz By Tiffany Lizares
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VkZ
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16 around Hawaii Photos
PriCe LiSt
A-15 Official Price List Section
A-80 Brand index
28 A-94 industry directory
18
Rum’s the Word
With a focus on premium and super hOW Can We heLP YOU?
premium, rum’s certainly come a
Subscriptions:
long way from umbrella-adorned
To subscribe, or receive help with an
cocktails. By David Rosario and Alia
existing subscription or change your
Akkam address, please call us:
Phone: (808) 591-0049
Fax: (808) 591-0038
e-mail: Publisher@hawaiibevguide.com
dciVedg^cWdiiaZh
7 Thief’s hideout
A-6
8 Eve’s husband
9 Blue Cane
Rhum
10 Fruit
beVeraGe
11 “To the right!”
12 Lodge
13 Queer
i]gdj\]djii]Z^haVcYh
21 One of the
three graces
25 Topper
26 Prig
28 Energy
29 Street
30 Negative (prefix)
32 Every
34 Clothed
37 Hawkeye State
netWOrK
39 Building face
40 Jewish scribe
@d`dBVg^cVEjW
48 Danish krone
@dcV7gZlZgnEjW
(abbr.)
53 Solitudinaria
ns
54 Absence of
values
56 Looking at
57 Insane
White Wine
59 Coral reef
CrOSSWOrd
60 Rum
62 Oil change
company
64 Careen
Across 66 Comedian
& (!:P[P]XP]P^[T7fh
Jay
&$$%!(:dPZX]X7fh
1 American 67 Recede
Cancer
Society (abbr.) 33 Business title 68 Neither’s partner
ending
4 Reverent 35 Charged particle 67 Car’s need 69 African antelope
8 Musical term 36 Boxer Muhammad 70 Marrow 70 Certified public
accountant
14 Bacon-lettuc 38 Pain unit 71 Flightless bird
7^]^[d[d7PfPXX(%'!$
letter
:PX[dP:^]P7PfPXX(%&#
instrument 44 Top Selling 74 Cut of beef
Rum
PUZZLe!
16 Need 46 Greek letter 75 Rum
17 Downwind 47 Marry 76 Singing voice
18 Soon 49 Doctor (slang) 77 Meet
19 Attach 50 Rubi ____,
Rum
20 Somethings 51 Request
to run Down
''"(#$%%!
22 Bad (prefix) 52 Festive
Publisher/Editor:
WHERE DOES HONESTY
38
GET YOU THESE DAYS ?
Christopher Teves
Accounting:
Josie ancog
Staff Writer:
Liane Fu
Consultant: So what is honesty? back for another round, I told him what he
Campbell Mansfield had done. He handed me fifteen dollars for
I’m not asking the bartenders who give
our profession a bad name. You’ve heard the $8.50 owed and said, “This time I know
Published monthly by: the stories. They pad tabs with extra drinks how much I’m giving you. Thanks.”
Service Publications, inc. or charge a dollar or so extra for each round A large group of people came in all
(USPS 018-010) with cash sales and have their “system” so at once. I didn’t know them but they all
1311 Kapiolani Blvd. #301 the cash drawer comes out right each shift seemed to know each other. The bar was
Honolulu, HI 96814 and bar costs are in line each month. pack; three or four deep at times. Some
Those bartenders’ moral compasses customers ran tabs; most paid cash. It was
PHOne: (808) 591-0049 are broke. hard to keep track of all the money on
FaX: (808) 591-0038 I’m asking the bartenders who try the bar. Over time, the group thinned out
TOOL OF THe Trade FOr Hawaii’S to be honest but, when opportunities but a certain unclaimed fifteen dollars or
Beverage induSTry present themselves, that little voice in so remained on the bar. I was pretty sure I
Serving aLL iSLandS in THe 50TH your head sometimes makes navigating the knew whose it was, but not absolutely sure.
STaTe SinCe 1949! I was absolutely sure that it wasn’t the guy’s
honest course a little confusing.
publisher@hawaiibevguide.com Here are a few things that have money who was about to make it his own.
www.hawaiibevguide.com happened to me: In so many words, I told him that it wasn’t
I found a twenty-dollar bill stuck way his money.
PrOud MeMBer OF
back in the cash register when I pulled He said he thought he knew whose it
out the cash drawer. The other bartender was.
wanted to split it with me. Okay, that time I said, again in so many words, that I
it wasn’t a little voice in my head. I put the know whose it was and I’ll make sure he
POSTMaSTer: gets it when he returns. I put the money on
twenty in an envelope with a note.
Please send address changes to A-4 the back bar – but not near the tip jar – and
Hawaii Beverage guide, Another time a customer handed me
a twenty for an eight-dollar cocktail order. continued working. The customer never
P.O. Box 853, Honolulu, HI 96808
He was gone by the time I returned with returned.
Hawaii Beverage Guide is an independent monthly
trade publication devoted to the beer, wine his change. I walked to where I could That time I felt I had to make that call
and liquor industry in the entire state of Hawaii. shout, “Hey man, you gave me a twenty,” because I figured the money would have
The views expressed in this publication other than more than likely ended up in a pocket it
our own editorial comment do not necessarily and waved his twelve-dollars change in
express the opinion of the publisher. Because of the air. He gave me a surprised look that didn’t belong. Did I make a wrong turn
the confidential nature of the matter contained a bartender was actually honest; then that night? If I did, next trip around the
herein, Hawaii Beverage Guide is restricted to block I’ll try to be more honest.
members of the industry. Subscriptions are grabbed the money and said thanks.
accepted on this basis only. Nothing may be reprinted Now that one didn’t work out the Please send correspondence to dtkratt@
or reproduced in whole or in part without written way I had thought. chartermi.net or P.O. Box 638, Grand Haven,
permission from the publisher. Published monthly
by Service Publications, Inc., dba Hawaii Beverage Another customer gave me a twenty- Michigan 49417.. ■
Guide. Prices are $40.00 + tax per year; $6.00 and a one-dollar bill for an $8.50 tab and
+ tax per single issue, airmail extra. Periodicals also walked away. This time I was too busy
postage paid at Honolulu, Hawaii. Contents
copyrighted 2008 by Service Publications, Inc. to chase after a customer. When he came
6
national Coverage,
Local advantage
The Beverage Network
Publications are serviced by
Beverage Media Group, Inc.
116 John Street, 23rd floor, New York, NY 10038
tel/ 212.571.3232 • fax/ 212.571.4443
www.bevnetwork.com
First Annual
A special event to support the Culinary Institute of the Pacific at Diamond Head
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taPPinG the trade By Liane Fu
Roland Recker
On-Premise Sales Representative, Anheuser-Busch Sales of Hawaii, Inc.
Available through Anheuser-Busch Sales of Hawaii, Inc. • Order Desk (808) 487-2400
Available through Coastal Wine & Spirits of Hawaii • Call Toll Free Order Desk 1 (888) 866-9463
COCKTAIL CORNER
Dale on theTrail
hard shaking juicy drinks and drinks with
multiple fruit and liqueur ingredients.
The tour of the distillery was like stroll-
ing through an orange flower garden with
wonderful spice and herbal aromas at each
turn. Our tasting confirmed the tradition
By Dale DeGroff of a medium, botanically driven gin with
P
pronounced orange peel notes, as well-bal-
icture Peter Dorelli, thirty-nine year veteran of the anced and as dry as a Sahara sunset. Certain-
ly, Beefeater is nowhere near as aromatic as
American Bar at the Savoy Hotel and the senior brother giants like Tanqueray or Boodles, but that is
of the bartending fraternity in London, playing croquet exactly what the Beefeater aficionado loves
while dressed as Sherlock Holmes. Then, imagine cocktail about the brand.
impresario Salvatore Calabrese in English music hall getup;
straw hat down to the white bucks. Now, imagine the two Just When You Thought
of them in a contest against two Lab Bar beauties dressed as the Troubles Were
eighteenth-century harlots. Over, A Cocktail Show-
That was the scene in London’s stately Hendrick’s Southsides helped take the down in Belfast, Ireland
Bedford Square, where nearly forty pairs sting out of defeat. Belfast, North Ireland, according to a poll
of contestants gathered, decked out in full taken online by Theme magazine, is the
costume. The participants, bartenders from second most popular cocktail destination
scores of countries, gathered in London for A Look Inside the city just behind London in the UK. The
the Hendrick’s Second Annual Bartenders Beefeater Distillery beauty of the place catches one off-guard.
Croquet Championship. Charles Hardwick It is not because the Beefeater chaps are in- Belfast is located on the estuary where the
of New York City’s Blue Owl City and this hospitable that they invite so few people to River Lagan enters the Irish Sea and is sur-
author represented the USA, but, there was tour their historic London dry gin distillery. rounded by rolling green hills dotted with
little hope left for an American victory when They are the last of the original founders of farms. I was in town for a cocktail din-
our caddy, Gary Regan, became entangled in the category still operating within the city ner at Merchants Hotel and a shake-off
the hoop skirt of a player in the adjoining limits of London and actually have only five against London bartender Tony Conigliaro.
court while pursuing a runaway ball. full-time employees running the place. You The dinner with head chef Roland Graham
featured four courses and four cocktails, ending with classic New Or- roasted tomatoes and peppers and orange featured
juice,four courses
which andcalls
Aisha featured
fouracocktails,
leans Café Brûlot. Sonnema Summer Mary, followed by a Dutch Tulli that nicely framed leans Caf
leans Café Brûlot.
Audrey Saunders was also in town for a residency behind the the Sonnema VodkaHerb. The group included Audrey Saunders
Cedd Moses,was the also Audr
in- in town
bar at Merchants and Sasha Petraske just happened to wander into bar at Merchants and
spired proprietor from Los Angeles who is one of the people respon- Sasha bar
Petraskeat Mju
Belfast as well. When Tony and I met for our shake-off and he Belfast as well. When
sible for the Los Angeles cocktail renaissance, along with some of the Tony Belfast
and I mea
looked out at the 135 bartenders assembled in the great room of the looked out at the 135
most talented mixologists in the city. The brunch began at 2:00pm bartenderslooked
assemb o
Metropolitan College and saw Sasha and Audrey front and center, he just about the time the lads who closedMetropolitan
Saturday night College
were stirring. Metropo
and saw Sasha and
was crestfallen. was crestfallen. was crest
I made a series of drinks for the event from nineteenth cen- I made a series of drinks for the I mae
tury recipes, including the Old Fashioned, the Manhattan and the
Elderflower Blooms attury recipes, including the Oldtury recip
Fashion
Martinez, and Tony answered with twenty-first century molecular Employees Only Martinez, and Tony answered Martinez
with tw
versions of each: a smoked Old Fashioned; a vintage Manhattan (pre- versions of each: a
Jason Kosmas and Dushan Zaric, two of the partners of Employees smoked Old versions
Fashione
made and aged two years) and his Dry Martini, made with vermouth Only, joined Will Shine and myself as made
judgesand aged
in the two years) First
St-Germain made
and his Dryand
M
doctored with his special dry mixture. doctored with his
Annual Can Can Classic Cocktail Competition. Sixteen bartenders special dry doctored
mixture.
Bill Wolsey, the owner of Merchants and a pub man at heart, from around the country competed. Bill Wolsey, the owner of Merchan Bill W
took us on a walk through town, stopping at a couple public houses took us on a walk
Benjamin Sandrof of No. 9 Park in Boston won with his Sureauthrough took
town, us o
stoppi
he owns with operating partners. We indulged in a round of songs he owns with operating
Fizz. But one drink didn’t win the competition quite that easily; there he
partners. owns
We in
with Bill, his friend Petra and yours truly trading a cappella songs over with Bill, his friend Petra
was also a written quiz and a “mystery cocktail” round. The mystery and with
yours Bill
truly
pints of Guinness; Ireland just like I pictured it! cocktail required the competitors to pints
taste of Guinness;
four mysteryIreland
spirits just pints
and like of G
I pict
choose one as a base for their St-Germain elderflower cocktail. Kirk
Estopinal, from the Violet Hour in Chicago, placed second.
A Rain Delay at a Vodka Brunch Rob Cooper, grandson of Maurice A Rain
Cooper Delay
of Charles JacquinatEtaAVod Ra
Sonnema VodkaHerb from Holland and the Contemporary Cocktails Sonnema VodkaHerb from bar Sonnema
Holland and
Cie, discovered the flavor of elderflower amid London’s stylish
crew hos
crew hosted an event at Bobo in NYC’s Greenwich Village, when scene, and eventually, rolled out St-Germain Elderflower Liqueur in in NYC
crew hosted an event at Bobo
it started to rain. Bobo was the perfect place to be during a heavy it started
2007. His formula is quite simple: fresh, to rain.
harvested Bobo was
elderflower theit perfect
blos-
started
downpour, sitting at the kitty-cornered bar upstairs and listening to downpour, sitting downpou
at the kitty-cornered
soms steeped in eau de vie from Burgundy grapes and sweetened with
the rain beating outside on the patio, while sipping Aisha Sharpe the rain beating outside on thethepatio,
rain
cane sugar—well, it sounds simple, but it actually took Rob three
and Willy Shine’s libations. First, there was a bloody Mary with fire and
and Willy Shine’s libations. First, thereWill
years to get this formula right. ■
GINGER SNAP Garnish with a long lemon peel the other exotic garnishes that GINGER
2 dashes CuraçaoSNAP GINGE Ga
suit your fancy. (Gary Regan at the
2 dashes Angostura bitters (Gary Re
Ch
(Gary Regan at the Chill the first four ingredients Beefeater Distillery) Beefeate
and
Beefeater Distillery) and strain into a Champagne Add fine ice. Stir well. Strain
1 1/2 ounces Beefeater Gin flute. Top with Champagne. SUREAU FIZZ into
1 a1/2
cocktail
ounces Beefeater Gin 1 1/2 flut
glass. oun
1/2 ounce Domaine De Canton (Benjamin Sandrof, No. 9 1/2 ounce Domaine De Canton 1/2 ounc
Park, Boston) GingerBRÛLOT
CAFÉ Liqueur Ginger L
Ginger Liqueur SO
1/2 ounce Cointreau
SONNEMA 1/2 ounce
(Belfast Style) Cointreau 1/2 ounc
2 ounces gin 1/2 ounce fresh lemon juice SU
1/2 ounc
1/2 ounce fresh lemon juice SUMMER MARY 1⁄2 ounce fresh lime juice 1 cup IrishAngostura
Whiskey bitters 1 dash A
1 dash Angostura bitters (From Contemporary Cocktails) 1 dash (Fro
1⁄2 ounce fresh lemon juice 2 ounces
Club soda Irish Mist Club sod
Club soda 1⁄2 ounce simple syrup
1 ounce fresh lemon juice 3 pieces
Lemoncinnamon
twist as a stick (broken) Lemon1 tw
garnish o
Lemon twist as a garnish 1 ounce St-Germain 3o
3 ounces fresh orange juice 2 whole orange peels in one
Assemble all the ingredients, 3 drops orange flower water Assemble all the ingredients, Assembl 18
18 ounces fire roasted, whole piece with very little pith, cut
1 1⁄2 ounces heavy cream except the soda, in a shaker with except th
except the soda, in a shaker with peeled tomatoes pureed in a long spiral
ice and shake well. Strain into 1 fresh raw egg white ice and shake well. Strain into ice and s
and strained 1 whole lemon peel
an ice-filled Collins glass, top 1 ounce soda water an ice-filled Collins glass, top an ice-fill4o
4 ounces celery juice 20 cloves
with soda and garnish with the with soda and garnish with the with soda 3o
3 ounces roasted red peppers Shake all ingredients until ice 1 1/2 quarts of French roast
twist. twist. 1 o
twist. 1 ounce worchestershire is gone and pour into Collins coffee
1 bar spoon black pepper 1b
glass. Top with soda water.
DUTCH TULLI 1 bar spoon kosher salt Garnish with orange oil.
Heat all the ingredients
DUTCH TULLI in DUTCH 1b
1 ounce Chipotle Tabasco a chafing dish or café brûlot
(From Contemporary (From1Co o
(From Contemporary
Fresh grated horseradish to taste apparatus.
Cocktails) Light the liquid and Cocktails Fre
Cocktails) MANHATTAN pour it over the long spiral of * re
* recipe makes one quart 1 ounce Sonnema VodkaHerb 1 ounce
1 ounce Sonnema VodkaHerb COCKTAIL, #2 orange. When the show is
3/4addounce 3/4 ounc
Pre
3/4 ounce Lillet Rouge Prepare an individual drink with
(From the O.H. Byron 1884) over, the Lillet
coffeeRouge
to the dish,
1 1/2 ounces of vodka and five 1/2 ounce Massanez Framboise 1/2 ounc
11
1/2 ounce Massanez Framboise sweeten with Demerara sugar
1 bar 1 bar oun
spo
1 bar spoon agave nectar ounces of the mix over ice and 1/2 wineglass bourbon syrup to spoon agave
taste and nectar
serve in
garnished lemon or lime, and all 1/2 wineglass Italian vermouth 3 ounces Champagne 3 ounces
gar
3 ounces Champagne demitasse cups.
1
1 HIRAM WALKER Launches Two New Flavors
Hiram Walker is adding Blueberry Passion and White 2
Peach to their line of Schnapps flavors. Promotional
materials for the two new flavors include counter displays,
case talkers, neckers, case bins and Hiram Walker’s new
Simple-tini retail rack featuring Hiram Walker cocktail
recipes. Both are available in 50ml, 750ml and 1L sizes
and will be sold at a SRP of $9.99/750ml.
Visit www.HiramWalker.com
DEKUYPER® announces new Product Line That delivers Shots in One easy Pour
DEKUYPER® Burst Bar Shots Make it as easy as Open, Pour and Party!
D
eKuyper®, the best-selling line of cordials and Pucker®, DeKuyper Signature and DeKuyper Brandy.
liqueurs in the U.S., announces a new product The new 40-proof product will be sold in 5 sizes: 50ml,
line that eliminates complicated mixing in order 375ml, 750ml, 750ml plastic traveler and 1L bottles. A 750ml
to make great tasting and unique drinks. DeKuyper® Burst bottle of DeKuyper Burst Bar Shots has a suggested retail
Bar Shots are pre-mixed shots containing all ingredients price of $10.99, but will vary by market.
in one bottle so that all the consumer needs to do is About DeKuyper Cordials & Liqueurs
“Open, Pour and Party!” Burst Bar Shots come in three DeKuyper is the #1-selling line of domestic cordials
great-tasting favors: Red Headed Burst, Kamikaze Burst featuring nearly 60 mixable and versatile flavors of cordials,
and Washington Apple Burst and are based on very liqueurs, crèmes, brandies and schnapps. Some DeKuyper
popular shots that you can find in just about any bar. flavors have inspired the creation of cocktails and are now
DeKuyper uses “Open, Pour, Party” on point-of-sale synonymous with those drinks. For example, in the mid-80s
items such as shot glasses, T-shirts, bar coasters, door DeKuyper Peachtree® Schnapps inspired the creation of the
and mirror decals and table tents to illustrate ease of use Fuzzy Navel, and in the mid-90s DeKuyper Pucker® Sour
for consumers and bartenders. Burst Bar Shots reduce Apple Schnapps inspired the creation of the Appletini.
the need for multiple ingredients while maintaining the DeKuyper was founded in Holland in 1695 by Johannes
quality taste and flavor of freshly made shots. In extensive DeKuyper & Son and has been the brand to turn to for fresh
consumer testing, all three Burst Bar Shots scored at parity and original liqueurs for more than 300 years. ■
or better than the traditionally combined mixed shots
in terms of overall opinion, liking and purchase interest.
“Burst Bar Shots are designed to help consumers when
entertaining at-home and reduce the number of ingredients
needed to create one great, mixed shot,” stated Sheryl
Rosenberger, senior brand manager, DeKuyper. “This new
product line reaffirms our commitment to simplifying the
liqueurs category and the consumer shopping experience.”
“When we developed DeKuyper Burst Bar Shots, we
listened to bartenders who told us they wanted a way to
serve great tasting shots in less time,” Rosenberger
continued. “By using our product, bartenders will
be able to increase their interaction time with customers.”
The DeKuyper Burst Bar Shots line is a part of the
DeKuyper Burst family, one of the five families introduced
in 2008 when the brand reorganized its portfolio in an effort
to simplify the category and consumer shopping experience.
The other families are DeKuyper Luscious, DeKuyper
Available through Southern Wine & Spirits of Hawaii • Call Toll Free Order Desk 1 (888) 866-9463
the bUZZ arOUnd haWaii
L
evel 4 Nightclub is where Hawaii of season 1 of MTV’s series America’s Best
meets Las Vegas. Former Vice Dance Crew.
by Tiffany Lizares
President of entertainment of the Drink prices start at an affordable $5,
MGM Grand Hotel and Casino in Las but the bar selection does not lack in high-
Promotional Models Hawaii Vegas Todd Dougall and creator and end selections as well. VIP service is one of
Congratulates! former producer of Paradise Cove and LEVEL4’s highest priorities and there is no
Magic of Polynesia Roy Tokujo join forces such thing as VIP without bottle service.
to bring Hawaii this 22 million dollar The bottle service menu starts off
establishment. with Moet & Chandon White Star at
Located on Level 4 of the Royal $110, Grey Goose for $300, to the trendy
Hawaiian Shopping Center in the heart of Armand de Brignac “Ace of Spades” priced
Waikiki, both tourists and locals can enjoy at $750, but if you really want to spend
this lavish, yet affordable upscale venue. some serious cash Louis XIII tops the list
The LEVEL4 Nightclub features at $2,900. This world-class venue is taking
a 4,500 square foot dance floor, world- Hawaii’s club scene to new heights.
class DJs, a 116-foot projection screen and From the first beat to last call, the
amazing aerial acts suspended from 60-feet. party doesn’t stop at LEVEL4. For further
The sexy and sophisticated LEVEL4 Ultra information or table reservations (808)
Lounge features interactive tables, signature 931-6200 or level4waikiki.com Dress
cocktails, model servers and VIP services. code for the LEVEL4 Nightclub & Ultra
Outside, the 7,000 square foot outdoor bar Lounge, is fashionable attire. Dress code
and lanai lets you mix and mingle under is strictly enforced. There is a $15 cover
the stars. Smoking is also allowed on the charge for the nightclub and ultra lounge.
outdoor lanai. Cover charge will give you access to both
On Saturday July 19, LEVEL4 opened venues. Cover charges may vary for special
its door to the public. Several thousand events.
people stood in line for over 3 hours in LEVEL4 offers validated parking at the
hopes to get in to club and participate in Royal Hawaiian Center parking garage and
the christening of this new hot spot. The the Sheraton Waikiki next door. Entrances
highlight of the night was an amazing are off of Kalakaua Avenue on Lewers
performance by the Jabbawokees, winners Street and Royal Hawaiian Avenue. ■
Lehualani Nahina
Mrs. Hawaii 2008
Tiffany Lizares
BIG ISLAND
10) First to taste two new exciting wines - Soter Pinot Noir and
Heitz Sauvignon Blanc is Konaka Dedman (left), wine buyer
for Roy’s Waikoloa. Both wines are in the American Wine
portfolio presented by Alex Thropp, fine wine specialist on 9 10
the big island.
11) It’s a family affair – Alex and Marian Thropp with their
third daughter Paulette Young (left), serves fine wines from the
American Wines & Spirits portfolio for the fourteen year in a
row at the annual Dolphin Day charity event held at the Hilton
Waikoloa Village on the big island.
12) All divisions of Southern W&S on the big island hosted the
annual Joseph Phelps and Keller Estates tasting and luncheon
at the Four Season Hotel. Treating big island buyers to a
fabulous line up of fine wines including “Insignia” by Joseph
Phelps.
11 12
IN THE BU
SOCIALLY SINESS OF
RESPONSI BEING
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R
ecently, one prominent Washington D.C. univer- Brian Fischer is vice president of community
relations for The Charmer Sunbelt Group—a role
sity system had a problem. Underage kids were which has prioritized Charmer Sunbelt’s proactive
getting their hands on alcohol in unprecedented commitment as a “social responsibility advocate.”
What makes the phone calls to him so unprec-
numbers and local communities were up in arms. edented is that industry insiders have historically
There was a time—in the not so distant past—when been seen as an adversary, or at least part of the
problem when it comes to alcohol abuse. This at-
university officials, trying to crack down on this out- titude is changing though, both because members of
our industry are reaching out and taking a proactive
of-control alcohol abuse epidemic, would have reached
approach toward social responsibility—“getting our
out to law enforcement or one of the many alcohol heads out of the sand,” as Fischer likes to say—but
more importantly, because communities are starting
watchdog groups. But they didn’t. Instead, they called to recognize that what The Charmer Sunbelt Group
The Charmer Sunbelt Group. and other industry progressives are doing provides
the most effective solution to the problem.
What Can YOU Do To Help? says Rick Wilson, senior vice presi-
dent of external affairs and director
of social responsibility at Bacardi
3Increase Your Vigilance USA. “We’re constantly looking for
515!#-!N=EC5KHBGJKSO=H=NCA'HHEJKEO
opportunities where our brand can
NAP=EHANSDKPN=EJOOQLANREOKNOPKS=P?D
JKPKJHU?QOPKIANO=J@AILHKUAAOSDK=NA bring this message further.”
?DA?GEJC'"O
>QPPDALAKLHA=??KIL=JUEJC The Charmer Sunbelt Group
?QOPKIANO'BPDANAEO=?=NBQHHKBGE@O has backed numerous drunk driving
KQPOE@A
?D=J?AO=NAPD=P=@QHPEO>QUEJC bills, including Governor Pataki’s in
BKNIEJKNO=J@PDANAP=EHANODKQH@JPI=GA New York last year. “We
PDAO=HA1DKQH@ANP=LLEJC=OSA?=HH are supportive of legis- ● The Hardcore Drunk
EP
EOIKNA=J@IKNALNAR=HAJP=J@NAP=EH lation that would take Driving Judicial Guide
ANOD=RAPKKIQ?D=POP=GASEPDPDAEN repeat offenders and examines the role of
HE?AJOAOPKECJKNAPDAOAPULAOKBO=HAO
people die each year
those that have a BAC the judiciary in reducing
5KHBATLH=EJO
of .15 and above, off hardcore drunk driving. from alcohol-related
the streets,” according automobile accidents
3Advertise Your Efforts and our support of
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to Fischer. “We need to
O=UO *O5EHAO0AP=EHANOJAA@PK>A crack down on these extreme drink- DUI courses is an effective means
RK?=H=@RK?=PAOBKNNAOLKJOE>HA=H?KDKH ers rather than law abiding citizens of getting after this problem.”
OANRE?A
O=HAO=J@QOAEJPDAEN?KIIQJE responsibly enjoying alcohol. We DUI Courts provide long-term,
PEAO2DEO?KQH@IA=J>AEJC=?PERAEJ should support inter-locking devic- ongoing accountability and treat-
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NA=?DEJCKQPPK?ERE? es, but not on one time offenders, for ment in addition to conviction for
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OEILHUPAHHEJCPDAENBNEAJ@O
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the country which includes tough
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enforcement, stiff penalties, inter- Court graduates are four times less
locks for repeat offenders and first- likely to have a new DUI arrest af-
3Be Aware of High Risk Seasons ter two years. “It is clear that the
+KNAPAAJO@EA>APSAAJLNEH=J@(QJA time high BAC drivers, and laws
PD=JEJ=JUKPDANPEIAKBPDAUA=NEJ which discourage adults from pro- traditional criminal process is not
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OLNEJC>NA=G=J@LNKI2DADKHE@=UOA= have helped pass four comprehen- fenders,” says Wiles. “This is a mod-
OKJBNKI2D=JGOCEREJCPDNKQCDPDAJAS sive drunk driving bills throughout el that works and where key stake-
UA=NOAAO=OLEGAEJ=??E@AJPO=IKJCOP the country,” adds Cressy. holders can come together to stop
PDACAJAN=HLQ>HE?'PL=UOPK>AATPN= This winter, Beam Global Spir- drunk driving — a cause that every-
RECEH=JP@QNEJCPDAOALANEK@O its & Wine pledged a significant one can get behind. This partner-
increase in financial and program ship also illustrates that the alcohol
3Send the Right Message support for the National Associa- industry and legal community can
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tion of Drug Court Professionals work together to find proven solu-
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PDAU?=NNUPDA>QN@AJKB>AEJCPDAB=?A (NADCP), which raises awareness tions that are effective in the battle
KBARANUPN=JO=?PEKJ0AP=EHANOJAA@ about the effectiveness of DUI against drunk driving.”
PK>AAJ?KQN=CA@PK?KIIQJE?=PAPK=HH Courts and provides training and In February, ABL launched a
PDAEN?KJOQIANOPDA=>OKHQPAJA?AO research to court personnel. “At toolbox, “Effective Traffic Safety
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LAKLHA
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impact,” says Chris Swonger, senior to effectively tackle drunk driving
3Promote TIPs Training vice president of corporate affairs. and features programs and strategies
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resources to something, we want to information highlights DUI Courts
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KRAN?KJOQILPEKJ with the Drug Court Profession- treatment and conviction for repeat
als—we see results. Over 17,000 and hardcore offenders. “ABL has
I
n the midst of the summer season, According to the Distilled Spirits Council, super premium rum
sales by case jumped forty-three percent between 2006 and 2007.
it’s not unusual to crave frothy,
Meanwhile, premium rums jumped only 4.6 percent over the same
playful libations like daiquiris and period. By volume, premium rums still hold the top position, with
pina coladas. While rum is perhaps 15.5 million cases sold in 2007; super premium case sales were only
220,000 in 2007.
best well-known as a seasonal party
The promising report of steady growth translates into more
mixer for these types of fruity, tropical opportunities for new brands—brands that may not yet have the
cocktails, it has successfully shed clout (or the resources) of larger companies —to make their mark on
fertile territory.
its image of toothpick umbrellas and
roguish pirates. Nuanced and complex, “DARK” HORSES
premium and super premium rums Depaz Blue Cane Rhum Agricole, which launched two years ago, is
differentiated from traditional rum since it comes from Martinique
are dominating the category, while the
and uses distilled fresh sugar cane juice instead of the usual molasses.
tried and true rum brands that first Just like Champagne has rigorous geographic rules, rhum agricole
brought the second-leading distilled can only be produced in Martinique where controls are in place to
oversee everything from the quality of the sugar cane selected to
spirit to the forefront continue to keep
the processes of pressing and fermentation. Depaz uses costly blue
their stronghold on the market. cane sugar, making their product even more exclusive. “We wanted
to do it the right way, with a market by drinks well is one area that’s now being
market strategy,” says Greg Levine, brand hit by mixologists; it’s an area in classic
manager of the spirits division at Kobrand
obrand cocktails not yet explored,” she says.
Corporation, who explains Depaz epaz is slowly Further north, at Merkato 55, there
being introduced to new markets. “We see are fifty-five infused rums available at the
the category in itself as something to watch, restaurant and five of its seven signature
just like ten years ago when Jose Cuervo cocktails are rum-based, like the SOGBA,
dominated tequila and there weren’t made with Bacardi Light, Regatta ginger
to rise. “Rum has seen decent growth so
many premium options out there,” he says. beer, bay leaf infusion and mint leaves.
far this year, mostly in the high-end,” says
“Consumers are more intelligent. They’re “I notice a lot of people partaking in rum
Brett Pontoni, specialty spirits buyer for
looking for quality and we have that.” cocktails because the average consumer is
the Chicago-area Binny’s chain. He adds,
Levine says Depaz’s history, tracing back to looking for something new, stimulating and
“super premium rums will continue to show
1651, is another selling point. “Obviously, interesting,” says Susan Spikes, operations
solid growth while there will be normal
other quality brands are out there, but we manager.
or steady sales on rum as a mixer.” The
have that heritage,” he notes. In the Caribbean, rum shops, low-key
reason: “Rum drinkers are trading up and
Vizcaya VXOP is another newcomer. bars where locals relax and sip rum, are
people are now coming from outside the
Currently available in seventeen markets, popular hangouts. More lavish and stylish
category and starting at super premium.”
the brand is constantly growing, opening establishments are popping up in the U.S.
Consumers may be drinking less, but their
a new market each month. Created as a in response to the trend. RUMBAR at
palates are certainly leaning towards more
sipping rum, it is made in the old Cuban the swanky Ritz-Carlton, Key Biscayne,
sophisticated tastes.
tradition from fresh pure cane juice, then features VIP rum lockers; inside the new
Rum has always been a particularly
aged in Kentucky Bourbon barrels to add InterContinental Boston Hotel, RumBa
strong seller in Miami. “There is a large
another layer of depth. is an intimate rum and Champagne bar,
Cuban population and Cubans drink rum,”
Ron Abuelo Rum, from the third featuring more than seventy rums from
says Mari Lopez-Cano, owner of Miami’s
generation of the Varela-Hermanos family around the world; and RumFire at the
Royal Liquors. Other than Bacardi, most
distillery in Panama, is made with sugar cane Sheraton Waikiki Hotel features over 100
of Lopez-Cano’s rum sales are aged and
grown by the family, then aged in oak casks. rums in its tower.
higher-end rums. But she also notes that
Currently available in eight states, by the
“appearances are everything in Miami,”
end of the year the company plans to nearly
which means people buy based on KEEPING MOMENTUM
double its scope by featuring Ron Abuelo With all the fanfare of new rum brands and
packaging, price and quality, thus making
in fifteen markets. Ricardo March, director cocktails, this means those well-established
higher-end rums an easy sell.
of sales and marketing at Varela Imports, brands must continue to forge ahead. The
With the classic cocktail revolution,
believes that in addition to the quality 202-year-old Goslings has three rums in
mixologists are looking towards rum’s
of the premium 7 year-old, the brand’s its portfolio, with the strongest sales in
versatility more frequently these days—
Panamanian origins are a strong selling its flagship Black Seal rum. The official
and luring in curious customers to boot.
point. As Panama enjoys a boost in tourism, ultra-premium in the lineup is the Gosling
Specifically, there is a big resurgence in tiki
with visitors seeking out its affordability and Family Reserve Old Rum, made in limited
drinks says Lynnette Marrero, bar manager
beautiful beaches as an alternative to other quantities.
of Elettaria in New York City, which
Central American destinations, March
features twenty-eight rums on its menu,
says more people will be turned on to Ron
more than any other spirit. “Mixing tiki
Abuelo, which naturally, is quite popular in
its native country. “People are seeing it as a
luxury,” March says of Ron Abuelo. “They
are into high-end sipping rums to relax with
while smoking a cigar.”
THE GATEKEEPERS
Retailers’ own observations so far this year
suggest super premium sales will continue
While consulting around the and artisan spring water from the
California Bay Area, mixologist Dominic Himalayan foothills.
Venegas sees bars adopting smaller, Vodka’s success has even attracted
artisanal spirits. He
Rum leader Bacardi is known for rattles off the list some unexpected
Ultra premium Tommy competitors,
Bahama from namely
of what his customers
upscale products like Bacardi Gold and prefer: Charbay, Anheuser-Busch, the
Barbados, made with blackstrap molasses country’s largest
Hangar One, Square One,
Bacardi Superior, as well as its white rum, Sub Rossa brewer. Led by Mic Zavarella,
and water filtered through coral stones, its Long
and Tito. Venegas acknowledges
Bacardi Light, and an extensive lineup of that Tail Libations unit rolled
comes in Golden Sun, a blend of rums, out two super
Francisco is ahead of most of the but premium
Sanofferings.
flavored is also known brands: for Purus
its white (made rum,from
country in adopting new
Popular Jamaican brand, Appleton, vodka trends. organic
White Sand. Italian wheat) in November
features an Since
EstateSquare One aintroduced
Reserve, blend of the 2007, and
Moët Swedish-distilled
Hennessy’s 10 Cane,Cape which North
first 100% certified organic
Estate-produced select rums aged in oak American exploded onto the rum scene in 2005,70%
in February 2008. Purus’s bottle is
rye vodka in 2006—they’re now onto a recycled
fromglass,
sugar the cork is sustainable,
FPO
barrels, as well as the Appleton Estate is made cane juice—hand-
cucumber
Extra 12-year old. flavored vodka—other small cut Trinidadian that is pressedand
the adhesive is water-based even the
within
producers have pursued
The portfolio of well-known Haitian the green ink is made from soy.
three hours—instead of molasses. Vice
rum, trend.
RhumCharbay, producednot
Barbancourt, only lies PresidentBoth
in Napa, of 10brands
Cane, started
Rob in New York
Bryans, saysand
at the intersection of both organic and Boston, and then expanded to Florida.
strip-in
includes its traditional white and four- that the original intent behind launching
Grande Absente Ad infused, having added
year-aged Three Star, but a premium organic flavors “We’re exclusively taking
10 Cane was to introduce a new upscale these brands
to its line, including
Five Star Reserve Speciale, aged for Meyer lemon, tier of rum. “We wanted to create asays
through our beer wholesalers,”
blood orange and pomegranate.
eight years, and a limited quantity of the Much luxuryZavarella. This isBryans
rum category,” a different approach
says matter-
like how craft beers launched micro- than most, as Anheuser-Busch has a
1/3
fifteen-year-old Estate Reserve. of-factly. Bryans notes that perhaps
breweries, small distillers
Matt Carroll, chief marketing officer have begun national reach through
the biggest obstacle with this new rum its distributors.
micro-distilleries,
at Patron Spirits Company, notes Phillips
which of category is convincing the customer rum
Prairie
includes Vodka,
Pyrat Caskwhose and family
Pyrat XO created isn’t just a low-to-mid-priced spirit. “We’re
Belvedere years ago. “It was inevitable Finding a Happy
Grande
Reserve in its portfolio, has seen double trying to think of rum as the new vodka.
digit that
growth it in
would
the pastreach years with he The Vodka
fivedistilleries,” mentality Mediumfor trading up to vodka
notes. Prairie rolled
the XO Reserve, the company’s flagship down from the is there,” heissays.
Vodka on Fora strong
Bryans,growthworkingpath
Minnesota plains in
rum brand, accounting for ninety percent May. It is both as American consumers
with bartenders across the country continue
is
organic and kosher. key to arousing customer interest. Yet
to appreciate its mixability. “As not
Absente
of sales.
RhumMcCormick
Clément from Distilling produces a muchevery
Martinique new brandhas
as marketing or line
a roleextension
to play, will
green brand, 360 Vodka.
is slated to grow 450 percent this year, The distillation succeed. Vodka has had
we have to get people to appreciate the a long run at
is environmentally
encompassing sixty-five percent on- friendly, and the the top, and one wonders
product quality and its unique point of if consumer
bottlesaysmade fromJones,
85% managing sentiment might
recycled glass. differentiation. change.have Consumers
Ad
premise, Ben Bartenders to like
“We’re doing everything
director. The Rhum Clément line-up we can to it, or they’re not going to pass like
are funny that way: they it onsomething
to Joe
make
features this anCanne,
a Premiére environmentally-friendly
VSOP, Créole untilhethey
Public,” don’t. Remember Disco or the
explains.
Shrubb,product
Cuvéefor the upscale
Homére and XO. vodka market,” sport real
The utilitygrowth
vehicle? from a value
“As younger drinkers become more
t.c.
says chairman Ed Pechar. perspective is certainly in the super
IN THE CLEAR Qino One is made from organic, discriminating,
premium segment. “They may not more knowledgeable
and better exposed, we in the industry
Clear,fair-trade
white rum, quinoa
whichgrown in Bolivia
favors simple oak and have large volume at present, but their
distilled in the Cognac region. “Savvy will have to
contributions follow
based onsuit
salesand offer aare
dollars better
casks and stainless steel tanks over the
consumers want to be green and honest selection,” observes Tony
slightly shifting the rum category,” says Abou-Ganim.
usual charred barrels for dark versions,
but they still want their vodkathat to taste DISCUS’s
Terri Hnatyszyn,Ozgo branddoes worry
manager about
is another segment of the category
and look good,” remarks managing market saturation, yet he still sees strong
seems to be doing particularly well. for newcomer Rubi Rey, a
partnerpremium
Christinerum Cooney. growth in super premium vodka. “As
“Ultra is the“Our product
fastest high-end single barrel-finished
and spirit
designin grew out of these beliefs.” long as the rum
white market agedcontinues
in oak, then to grow
growing the white
It has introduced a raspberry-flavored that quickly, there’s more room for niche
spirits category,” says Randy blended and rested together
vodka as well, and will follow with players,” he predicts.
again. “With its unique
Carlson, director of marketing
kumquat in September. Vodkahand–crafted
brands that shiftandtheir
process
innovation at Diageo—good
iageo—good
Blue Ice is developing a 100% market emphasis
striking packaging, softening
in this Rubi
news for their Oronoco ronoco
organic wheat vodka, as well as Idaho economyRey to ison-premise
trying to help salesshiftmay
brand, made with Brazilian
Mountain Berry flavor. “Consumers are continue traditional
to sell well, perceptions of as
particularly
sugar cane spirit and a
learning to appreciate more creative consumers what rum can consuming
shift toward represent at
blend of aged South
mixology utilizing fresh and exotic home. “Things for consumers.” never seem
like vodka
American rums.
ingredients to create tasteful cocktails,” to go away, it just grows and grows and
INCLUDES FREE ABSINTHE
SPOON ON EVERY BOX says Blue Ice’s Egan. grows,” says 360’s Pechar. “There’s
SnowQueen Vodka from Kazakhstan always a taste for vodka.” Vodka still
Grande Absente Liqueur, 69% alc/vol (138 proof),
is also produced from organic wheat has room to run. Q
Grande Absente, Absinthe Originale and Grande Absente
logo are trademarks owned by M.P. Roux. Imported from
France by Crillon Importers Ltd., Paramus, NJ 07652 ©2008
32 Hawaii Beverage guide August 2008
GRANDE ABSENTE RETURNS.
Grande Absente Liqueur, 69% alc/vol (138 proof), Grande Absente, Absinthe Originale and Grande Absente
logo are trademarks owned by M.P. Roux. Imported from France by Crillon Importers Ltd., Paramus,August
NJ 07652 2008
©2008 Hawaii Beverage guide 33
CATEGORY FOCUS Continued
ston
erContinental Bo
RumBa at the Int
RUM
Captain Morgan Spiced Rum was
the first flavored rum to hit the market
in 1983. Its Parrot Bay line, Puerto
Rican white rum with essences of
coconut, mango, pineapple and
“Last year, the rum business grew—not
passionfruit, further expanded the
just our base rum, but flavored. It’s a
category, as well as its popular “hot”
significant opportunity for us. There’s
spice-enhanced Tattoo.
almost a consumer expectation for
Admiral Nelson’s Premium Spiced
newness,” says Gordon Chisholm,
Rum, also has premium rum flavors
brand director at Bacardi USA.
in coconut, raspberry and vanilla. David Kanbar, who worked at SKYY Vodka
Bacardi is a leader in the flavored rum
Yet, their traditional spiced version (his uncle Maurice founded the company),
market, with seven different ones in
is the priority, according to Todd launched Bambu Rum, handcrafted in the British
its portfolio, including Limón, O, Razz,
Nickodym, director of marketing for West Indies, in 2005. Quadruple-distilled from
Cóco, Big Apple, Grand Melón and,
Luxco Spirited Brands. “Our brand sugar cane, Kanbar says his customers can easily
most recently, Peach Red. “Bacardi
has been outpacing growth in the tell the difference between Bambu and more
flavors take the trademark beyond
flavored rum category on the strength traditional products on the market. Currently,
rum,’ Chisholm explains. “When you’re
of our spiced rum,” says Nickodym. Bambu is only available in New York, New
looking at flavored spirits, you’re not
Inside a voluptuous bottle of Jersey, Connecticut and Florida, and Kanbar is
just going up against flavored rum,
Castries Crème Rum, now available happy with this limited distribution. “We really
but against flavored vodka.”
in nearly twenty states, is a blend want a focused effort. We’d rather do well in
Undoubtedly, vodka’s got the
of St. Lucian rum, premium roasted a handful of markets,” he says. Although the
flavored alcohol market captured.
peanuts, vanilla from Madagascar and super premium market is growing, Kanbar does
According to DISCUS, there are 357
cinnamon and brown sugar spices. point out there’s still a long road ahead. “It has
flavored vodka brands in the U.S.,
While a peanut rum may leave one not developed to the extent we’d like. It’s small,
compared to seventy-four flavored
thinking of sweet, dessert-inspired but growing,” he says hopefully.
rum varieties. While flavored vodka
cocktails, David Jones, CEO of Team Mount Gay, the oldest rum brand in the
growth in 2007 was 7.9 percent, for
Spirits Import Company, says that world, has a new Eclipse Silver, offering a premium
flavored rum it was just two percent.
Castries lends itself to numerous white to trade up to. “It gives mixologists a rum
However, rum suppliers are not
savory concoctions as well. “The with incredible versatility and smoothness,”
deterred. DISCUS also shares that
mixability of a flavored rum and the says Todd Schuessler, brand manager. Of the
flavored rums comprise a significant
culinary flexibility of peanuts gives five labels, the company has seen the biggest
share of the total market: 20.2
bartenders a lot of interpretations,” increase with the Extra Old, the most premium
percent of all rum sales in 2007, while
he explains. “Flavored rums are just label. The rum is distilled and then aged in oak
flavored vodkas took away only 13.8
getting better and better.” bourbon barrels from Kentucky.
percent of the total vodka market.
While the growth of high-end rum can be
“Flavored rums will continue to
attributed to the premiumization of the category
grow for the established brands. Base
as a whole, Schuessler also says authenticity has
flavors, as well as new introductions,
become more important to consumers. “Palates
will keep fueling this segment,” says
have become more sophisticated,
Peter Wijk, brand director for Cruzan
creating the need for more than
Rum, which just introduced its new
just something that mixes nicely
Guava flavor.
with Coke,” he adds. And, as
The original Malibu Rum, with its
bartending continues to evolve,
distinctive coconut flavor, is perhaps
it will only help the rum
the most iconic of the category.
category grow. For the first
Building on its success, with an
time, as Schuessler explains,
alluring marketing image hinting at a
the rum category is getting past
breezy Caribbean lifestyle, the Malibu
the “commodity rap that has
portfolio now includes pineapple,
plagued it for so long.” ■
www.hawaiibevguide.com
*B: Beer *S: Spirits *N: Non-alcoholic *U: Unknown *W: Wines
"6(645HAWAII
August BEVERAGE
2008 Hawaii Beverage "-
GUIDE35
guide
IN THE NEWS
National
Persis corporation invests in eight leading
wineries as part of $234 million deal n Hospitality
Institute
P
ersis Corporation, a Honolulu-based real
hi
estate investment company, has joined
with four other equity investors to purchase
assets from one of the nation’s most prominent
winery companies, Constellation Brands.
The $234 million deal will create a single new e d u c a t i o n
company, Ascentia Wine Estates, which includes
eight wine estates in California and the Pacific
l e a d e r s h i p
Northwest and is currently producing more than responsibility
one million cases of wine annually.
“The wineries involved in the transaction Sell Safely, Serve Responsibly with
have great growth potential and make a solid
long-term investment for Persis Corporation,” Techniques of Alcohol Management®
T
said Easton Manson, president of Persis. “We look Easton Manson echniques of Alcohol Management (TAM)® was
forward to our future as a continuing investor in the created in 1982 to answer a number of different
industry and supporting these eight exciting brands in the U.S. and Hawaii.” issues surfacing within the industry, primarily the
Ascentia’s vineyards and wineries are associated with eight premium brands: rise in occurrences of drunk driving, sales to minors and
Geyser Peak, Buena Vista, Gary Farrell, Atlas Peak, XYZin, Covey Run, Columbia the service of intoxicated patrons. Over the past twenty-six
Winery, and Ste. Chapelle. The vineyards and other land occupy more than 900 years, the TAM® program has been continually modified
acres, and the wineries more than 500,000 square feet.
and streamlined to address the changing issues facing today’s
Persis Corporation is a locally owned private corporation that has a history
hospitality industry, while never losing sight of the core values
dating back more than 100 years. In 1999, Persis Corporation made the strategic
that triggered its initial development.
decision to focus on commercial real estate and private equity investments. The
company is currently invested in office and retail properties throughout the TAM®’s unique training philosophy and its status as part
United States. For more information, visit www.persis.com. of a 501(c)(3) non-profit corporation contribute directly to the
The wines that comprise Ascentia Wine Estates acquisition include: effectiveness of the program. Certified trainers are rigorously
Geyser Peak® Winery -- Founded in 1880, Geyser Peak winery consistently garners some of the most
monitored and the quality of instruction they provide to
prestigious awards in winemaking, including numerous Winery of the Year and Winemaker of licensees and their employees throughout each state is
the Year honors. Winemaker Mick Schroeter is noted for fruit-forward, food-friendly wines from controlled through the National Hospitality Institute (NHI)®
Geyser Peak's 100 acres of estate vineyards in the Alexander Valley as well as from additional Board and Advisory Council. Course content is regularly
prime vineyard sources.
adapted and modified to promote the most effective training
Atlas Peak® -- Winemaker Darren Procsal's Mountain Cabernet crafts four distinct wines sourced experience, while its non-profit status allows the program to
from the most renowned mountain appellations in the Napa Valley: Atlas Peak, Mount Veeder,
Spring Mountain and Howell Mountain. Atlas Peak Napa Cabernet also offers a blend of these
maintain independence and integrity.
mountain wines. Atlas Peak's most valuable resource is the elevation of its vineyards, located In addition to providing a safe and responsible environment
between 1,400 and 1,800 feet above the Napa Valley floor, an advantageous growing milieu for your customers to visit and your employees to work, a staff
for many varietals, but none more so than Cabernet Sauvignon. trained with the TAM® program can:
Buena Vista® Carneros -- Founded in 1857 as California's first premium winery, Buena Vista, under the
direction of winemaker Jeff Stewart, focuses on cool-climate Pinot Noir, Chardonnay, Merlot s Protect your business from violations and civil suits
and Syrah. Highly rated, these wines expertly capture the winery's unique, multifaceted 500- s Improve the professionalism of your business
acre estate vineyard in Carneros.
s Qualify you for discounts on liquor liability insurance
Gary Farrell® Winery -- Located in the heart of the Russian River Valley, Gary Farrell Winery is a
boutique winery known for producing extremely sought after Pinot Noir and Chardonnay.
s Improve relations with local law enforcement
Founding winemaker Gary Farrell was instrumental in elevating Russian River Valley Pinot Noir s Develop your reputation as a responsible vendor
to its current vaunted status. For the past several years winemaker Susan Reed has masterfully of alcohol
carried on the high standards of artisan winemaking that has established Gary Farrell wines'
fame.
Comprehensive training is now available to thousands
of employers and employees throughout the United States.
XYZin® -- By creating a portfolio of Zinfandels from vines that span more than 100 years of
California history, Ondine Chattan invites consumers to experience the thrilling range of Today TAM® is a benchmark offering classroom training in
this varietal with three exciting new Zinfandels: XYZin 10, XYZin 50, and, XYZin 100, each Alabama, Alaska, Kentucky, Maryland, Michigan, Louisiana,
representing the minimum age of vines at time of harvest. South Dakota, Utah, Georgia, New Jersey, Illinois, Virginia,
Columbia Winery® -- Pioneering Washington winemaking since 1962, Columbia Winery was the Nevada, Tennessee, Washington and the District of Columbia.
first to produce several varietals in the state, including Syrah, Cabernet Franc and Pinot Gris. The TAM® program has recently been adapted into an online
Columbia Winery winemaker Kerry Norton continues to experiment with new varietals and take
training course, available across the country at http://www.
the winery in exciting new directions.
tamusa.org.
Covey Run® -- Covey Run celebrated its 25th anniversary in 2007. Since the release of its 1982
vintage, Covey Run has crafted wines from Washington's Columbia River Valley that have been Because of its solid commitment to the hospitality industry
embraced by consumers and wine writers, earning 20 Wine Spectator Best Values awards.
Winemaker Kate Michaud's offerings include delicious wines for every occasion, from stylish
and its extensive training philosophy, TAM® is quickly
entertaining to casual gatherings and picnics with family and friends. becoming the program of choice for industry veterans who
Ste. Chapelle ® -- From atop the aptly named Winery Hill, Ste. Chapelle overlooks the fertile orchards understand the many benefits of having their staff properly
and farmlands of the famed Snake River Valley in the region of Southwestern Idaho known as trained. For more information on TAM, please contact the
Sunny Slope. The valley's high altitude vineyards, which enjoy long daylight hours, supply Ste. National Hospitality Institute at (800) 292-2896, or visit http://
Chapelle winemaker Chuck Devlin with the superior grapes for his award-winning creations. www.tamusa.org.
36 HawaiiBEVERAGE
"HAWAII BeverageGUIDE August 2008
guide "6(645
1 2
I
n its 26th year, the Food & Wine Classic
took place from June 13th–15th and drew
over 5,000 guests. In the tasting pavilion,
suppliers and producers poured over 50,000
bottles of wine and spirits. Title sponsors in-
cluded Level Vodka, Samuel Adams, Rums of
Puerto Rico and Wines from Spain.
4 5
7 8 9
6
10 11 1. John Cooper, Domaine de Canton 2. Pamela Wittman, Champagne Nicolas
Feuillatte 3. Laurent Cutier, senior brand manager, Moët Hennessy USA; Ryan
Geller, field market manager, Grand Marnier; and Trish Mannion, consumer de-
velopment manager, southwest region, Grand Marnier 4. Naomi Price, director,
national accounts; Mark Price, Colorado state manager, Palm Bay; and Bethany
Scherline, director of public relations, Palm Bay 5. Carl Brach, national account
manager, Barton Brands and Michael Mikenas, VP national accounts, Constel-
lation Spirits 6. Mark Tucker, marketing and promotion manager, Mionetto USA
7. Mark Vanston, VP sales and marketing, VSP Wine Group/Vino San Pedro
and his wife Karen 8. George Rose, vice president of public relations, Kendall-
Jackson 9. David Roberts, district manager, Pernod Ricard Wine & Champagne
10. Lee Schrager, director of media & special events, Southern Wine & Spirits
11. Paul Chevalier, national fine wine director, Shaw-Ross International Import-
ers, pouring Marques de Riscal
Affordable Luxury
Extra Añejo Tequilas Set New Standard
~
T he first sniff, sip and swallow will quickly
reveal why 100% blue agave tequilas are
so tremendously popular. Ounce for ounce,
its own appellation, Denominacion de Origen,
which delineates growing regions and specifies
ingredient content. Since 1993, the production
Senior Class Añejos
After more than six-years of deliberation,
the CRT has created the designation of Extra
these ultra-premium tequilas are comparable of tequila has been strictly regulated by the Añejo, which signifies that a 100% agave te-
in quality and allure to vintage malts and well- CRT (Consejo Regulador del Tequila), whose quila has been aged for three-years or more. For
aged cognac. Their extraordinary characters symbol appears on every label of tequila. The generations these ultra-luxurious spirits were
are so remarkably rich and vibrant that you’re agency rigorously enforces quality standards reserved for the private use of the maestro te-
left with the unmistakable conclusion that this throughout all segments of the industry; quilero and family, but now any commoner with
is how tequila is meant to taste. including agave growers, distillers (tequileros), a few extra hundred dollars in their pocket can
These are the best of times for the category. bottlers, and marketers. afford what many consider the epitome of the
Interest in handcrafted tequilas has been The growing legions of tequila aficionados craft.
nothing short of phenomenal and propelled are likely as attracted to the romance of Well before this new designation was
the category to grow a robust 10% in 2007, the discovery as they are to the irresistible appeal put into effect, a handful of these rare añejos
steepest increase of the light liquors, outpacing of the spirit. For many, the appreciation of fine were thriving in the States. Among them is
the growth of vodka (6.7%) and rum (5.1%)— tequila requires sampling new brands and styles. the acclaimed Herradura Selección Suprema,
this according to the Beverage Information There’s a joy to the discovery, a process without which was likely the first extended age tequila
Group. Considering that tequila constitutes limitations; and if your retail shelves provide Americans had ever experienced…and it was
only about 6% of the American spirits market, the visa and port of entry, you’ll be the long- good.
there is tremendous opportunity for continued term beneficiary. Introduced in 1995 in honor of the
growth. company’s 125th anniversary, Herradura’s
“I’m confident that in the foreseeable present to mankind is a masterpiece handcrafted
future tequila will challenge vodka as from estate-grown agaves; aged 49-months in
America’s spirit of choice,” contends Gary “Tequila has select white oak barrels. Production of Selección
Shansby, founder and chairman of Partida
Tequila. “Tequila has everything consumers are everything consumers Suprema is limited to less than 2000 bottles a
year, which partially accounts for the $250 price
looking for in a spirit—body, texture, enticing
aromatics, layers upon layers of sensational
are looking for in a tag.
Scarcity and demand doesn’t begin to
flavors, and unlimited drink applications. spirit—body, texture, explain the tequila’s intrinsic value. With its
Vodka simply can’t offer consumers the same
enticements.” enticing aromatics, layers wafting floral bouquet and bakery-fresh flavors,
Herradura’s famed extra añejo is a celebration
As their labels clearly state, 100% agave upon layers of sensational of style; an homage to the terroir of Amatitán.
tequilas are single-ingredient products. They’re Appropriately enough, Selección Suprema
distilled using nothing other than blue agave, flavors, and unlimited is presented in an individually numbered
a majestic green succulent related to the aloe.
While there are nearly 360 varieties of the drink applications. decanter.
Also making its American debut in 1995
agave, tequila can only be made from the Vodka simply can’t was vintage-dated Jose Cuervo Reserva de la
Weber blue agave. Imported into the United Familia. As the name suggests, for two centuries
States by Bing Crosby and Phil Harris in the offer consumers the same this highly prized spirit remained the private
early ‘60s, Herradura was the first 100% agave domain of Jose Cuervo and his descendants.
tequila available in the U.S. enticements.” It was finally released to commemorate their
Crafting great tequila is a labor-and time- 200th anniversary.
intensive process. Agaves mature at their own Gary Shansby
The arrival of limited edition Reserva de
pace irrespective of demand. It takes the plant founder and chairman of Partida Tequila
la Familia had the same impact on American
between eight to twelve years to reach maturity drinking trends as the Selección Suprema.
and optimally is harvested when the plant’s Few in this country had ever tasted a tequila
natural sugar content has peaked at about 21- of this magnitude and intensity. The Reserva is
25 brix. The agave thrives in rich volcanic soil, “Tequila enthusiasts revel in discovering an engaging spirit with a lustrous amber color,
and a warm and dry climate. As it is with wine, new and exciting brands, proving themselves to generous bouquet, and a spicy, oaky palate that
the appellation and growing region where the be ahead of the curve by introducing them to gradually subsides into a cognac-like finish.
agaves are cultivated is a point of distinction their circle of friends,” says Christopher Zarus, This noble añejo is crafted from a blend
between brands. president of the International Tasting Group, of the finest aged tequilas in their cellars, all
The differences between brands of 100% importers of six small batch, limited production of which have been matured for a minimum
agave tequilas are years in the making, and reposados. “Consumers are using the internet to of 3 years in both new charred French and
taking shortcuts during the production process learn about rare and fascinating tequilas, which American oak barrels. Underscoring its artisan
consigns a brand to mediocrity. From harvesting has further fueled interest in the category. The nature, Reserva de la Familia is bottled, labeled,
agaves to the un-barreling of an añejo, the steadily increasingly sales of ultra-premium numbered, and sealed in wax by hand.
production cycle can exceed 15 years. brands confirm that we’ve developed a taste for These museum grade tequilas redefined
Like Champagne and cognac, tequila has the good stuff.” our concept of luxury living. By the time 1996
38
"HAWAII
Hawaii Beverage GUIDE August
BEVERAGEguide 2008
"6(645
rolled around, Americans in droves were trading has a silky texture, delectably spicy palate, and a
in their shot glasses for brandy snifters. Salt and sweet, slightly smoky finish.
We are now accepting
limes were soon discarded, and as a nation we’ve major credit cards...
never looked back. Ultra-Purity, Ultra-Premium
Many of the perennial heavyweights in the Partida is the fastest growing brand of ON LINE @
category hail from the rugged highlands of Jalisco. premium tequila in the country, and recently
El Tesoro de Don Felipe Paradiso is a 5-year old extra released Partida Elegante will certainly fan hawaiibevguide.com
añejo handcrafted from a blend of aged tequilas the flames. One of the first tequilas to bear the
selected for their distinctive characteristics. The extra añejo designation on its label, Elegante is
extra añejo is then further matured in French oak handmade under the direct supervision of maestro
casks previously used by A. de Fussigny Cognac, tequilero Enrique Partida at the family’s estate
with an effect appreciated throughout its sultry outside of Amatitan, Mexico. The savory tequila
character. If it’s true that ingenuity is the mother is distilled entirely from estate-grown agaves and
of invention, then double-barreled Paradiso is a matured in American oak barrels for 36 to 40
stroke of genius. months. It has a radiant golden hue, captivating
Equally exquisite is Don Julio 1942, a highly layers of dry spicy flavors, and a long memorable
acclaimed ultra-premium made at La Primavera finish. Partida Elegante is too marvelous to share
distillery under the supervision of legendary with the in-laws.
tequilero, Don Julio Gonzalez Estrada. Issued to Another brand on the charts with a bullet is 4
commemorate the 60th anniversary of Don Julio’s Copas, a masterfully crafted range of 100% agave
first distillery, the limited edition extra añejo spent tequilas. Made at La Quemada Distillery in the
a minimum of three years in oak, during which it lowlands of Jalisco, 4 Copas Extra Añejo is distilled
develops a satiny, medium-weight body, and the using certified organic agaves and matured for a
enticing flavors of vanilla, fruit, spice, and toasty minimum of 54 months in American white oak. It
oak. The lingering finish is sweet and sublime. is redolent with the aromas of vanilla, honey, and
The world’s bestselling brand of 100% agave ripe red fruit, and a leisurely finish loaded with
tequila recently launched its most inspired and dry, spicy flavors. The thoroughly enjoyable añejo
compelling marque to date, Gran Patrón Burdeos. retails under $200, which makes it an affordable
Debuting at around $500, Burdeos is made from a slice of heaven.
blend of añejos aged more than a year in American Created in 1996 by ex-Van Halen rocker
and French oak. The tequila is then transferred to Sammy Hagar, super-premium Cabo Wabo 100%
ex-Bordeaux barrels and racked for a year or more agave tequilas have generated considerable
in the cellars of Patrón’s hacienda in the highlands excitement in their brief, yet illustrious careers.
of Jalisco. Over that time the tequila develops a Fans of the brand will delight in Cabo Uno Añejo
dark honey/amber hue and a bouquet of lightly Reserva, an extra añejo aged 38 months in both
spiced, floral and fruity aromas. It has a velvety, French and American oak barrels. Limited in
surprisingly light body, and a captivating palate of production to only 1,800 cases a year; the tequila
nutty, and wine-induced flavors. The finish is long has an herbal and spice bouquet, a dry full palate,
and thoroughly satisfying. Be fully prepared to be and a slightly smoky finish.
impressed. Ultra-premium El Diamante del Cielo Añejo
Hacienda Los Camachines has extended is triple-distilled in state of the art pot stills
its range of tequilas with the release of Gran from estate-grown agaves, then aged up to four
Centenario Leyenda Extra, a highly seductive years in oak. The limited production tequila is a
añejo aged for an average of four-years in handcrafted treat possessing a brilliant array of
French Limousin oak. To enhance the depth spicy, semi-sweet aromas, and an expansive palate
and complexity of Leyenda’s blend, the maestro loaded with the flavors of caramel, black pepper,
tequilero adds rare reserve añejos selected from and succulent fruit. The warm finish is long and
the Hacienda’s 150-year old cellars. The result flavorful.
is a world-class extra añejo with a dark amber Although not a tequila, Scorpion Añejo Gran
color, aromas of vanilla, clove and oak, and long, Reserva Mezcal is a magnificent 100% agave spirit
flavorful finish. that merits mention. Made in Oaxaca, the small
Award-winning Milagro Select Barrel batch mezcal is triple-distilled and aged 7-years
Reserve Añejo is triple-distilled exclusively from in charred, American oak barrels. The limited
estate-grown agaves and aged no less than three- edition Gran Reserva Mezcal has a captivating
years in new French oak barrels. Made in the bouquet of vanilla, black cherries, baking spices,
town of Tepatitlán in the highlands of Jalisco, this and peaty smoke; an oily, medium-weight body;
ultra-sophisticated extra añejo has a voluptuous and a semi-sweet palate of maple, and caramel We have now made
body and a bouquet brimming with oaky, peppery with a lingering dose of smoke on the finish. The it easier for you to
and herbaceous aromas. The tequila quickly fills FDA approved scorpion exoskeleton inside the
the mouth with the appetizing flavors of toffee, bottle is a harmless observer. keep up with what’s
honey, and vanilla with delightfully spicy notes;
all of which thankfully linger on the palate for an
Sipping any one of these spectacular añejos
reinforces why so many people are enamored with
new and happening in
impressively long time. tequila. We should all have futures as bright. Hawaii's liquor trade.
Also worthy of grand cru status is Casa
Noble Añejo Limited Reserve. Made in the Robert Plotkin is a judge at the San Francisco World Spirits Competition
town of Tequila at the La Cofradia Distillery, and has recently authored his 16th book, Secrets Revealed of Americaʼs For further information
this regal añejo is triple-distilled in alembic stills Greatest Cocktails. He can be reached at www.BarMedia.com or by
and matured for five years in French White Oak e-mail at robert@barmedia.com.
call us at the
barrels. Produced in limited quantities, the añejo Hawaii Beverage Guide
Chablis Vaudesir
` vineyard
Known for its cold snaps, Chablis has developed many
unique methods of frost protection, including traditional
gas and oil vine heaters and modern-day sprinkler systems.
Chablis:
France’s Sensible
White Wine
This vibrant Burgurdian white, affordable
and food friendly, gets a popularity boost
by Ed McCarthy
W
hite wines, along with dry rosés, have once again spiked ready to drink soon, but are delightful. They exhibit delicacy,
in popularity in the U.S. Chalk it up to the kinds of concentration, firm acidity and minerality. I can still enjoy
food that people are eating today — more fish, chicken Chardonnay, as long as it’s Chablis from France (I have to add “from
and vegetables and less red meat. Personally, I now drink as France” because there is still some inexpensive, mass-produced wine
much white wine as red. But like quite a few of my friends and coming from California’s Central Valley that is euphemistically called
colleagues, I don’t much like New World Chardonnays, especially “Chablis”; it’s made from lesser grape varieties, and the taste of the
those from California, Australia or even Chile. They’re just too rich, wine reflects its pedigree.)
too sweet because of extra-ripe grapes with high alcohol and too
oaky in flavor. It’s hard to find a California Chardonnay that has 100% Chardonnay
less than fourteen percent of alcohol nowadays — or even one with The real Chablis is 100 percent Chardonnay, but bears little
a distinctive flavor. There’s a ‘sameness’ about them, as if they all resemblance to New World Chardonnays. The irony is that I’ve been
were made from the same formula. one of the many wine writers known to bash Chardonnay, and yet
But all is not lost. I just returned from Burgundy and spent a some of my favorite wines are produced from this varietal; they’re
day tasting the 2006 vintage of Chablis in its namesake village. just not labeled “Chardonnay,” and they all happen to be from
It was a cool, rainy, early spring day in this tiny village of less than France. I love Blanc de Blancs Champagne (arguably, Chardonnay
3,000 inhabitants—a two-hour drive southeast of Paris. The damp at its finest) and many white Burgundies (all made from
weather did not dampen my spirits because I really enjoyed tasting Chardonnay), but the ones I love the most are either too expensive,
the 2006s. The wines are generally a bit light-bodied and will be too difficult to find or both.
"HAWAII
40 BEVERAGEguide
Hawaii Beverage "6(645
GUIDEAugust 2008
Chablis is my sensible white wine choice, my money, Premier Cru Chablis offer the
the wine that I reach for more and more in best value, being only slightly more expen-
restaurants and at home. It’s readily avail- sive than Chablis AC and yet a big step up in
able, and it’s reasonably priced (most retail quality. About forty Premier Cru vineyards
for $15 to $60; wholesale for $120 to $544 exist around the town of Chablis; the six
per case of 12.) Known for its minerality most well-known are: Montée de Tonnerre;
and firm acidity, Chablis are wines that pair Mont de Milieu; Fourchaume; Vaillons;
excellently with food at the dinner table. Montmains; and Les Forêts (aka Forest).
Chablis, when young, is pale straw in Generally, the producers who ferment
color, with hints of green, turning light gold and briefly age their Chablis in oak—such as
with age. It is medium-bodied, bone dry, Raveneau or René & Vincent Dauvissat—
and, in a good vintage, has lively acidity, make a more full-bodied style of Chablis;
producers who use no oak or very little oak,
with concentrated delicate mineral aromas
and flavors with hints of green apple
The Wines of such as Louis Michel or Christian Moreau,
that linger on the palate. When an aged Chablis Have Four opt for a more elegant, racier style of wine.
Chablis turns golden, its flavors become Most styles can age well, especially in the
more subtle, and its taste is softer on
Different Appellations: cooler vintages.
the palate. A mature Chablis is an ideal The recent global warming is a concern
companion for a full-flavored chicken or of mine, for many reasons—not the least
fish dish; younger Chablis pair better with
oysters or other seafood appetizers.
1. Petit Chablis: Farthest from
the town of Chablis and not the
most desirable soil; least expensive;
of which is the effect it is having on my
favorite cool-climate wines, such as Chablis.
Chablis and Champagne’s Côte des Over the past decade, Chablis vintages
Blancs have a great deal in common: their
much of it stays in France, but is that I have not enjoyed are the warmer
grapes grow in a generally cool climate, with
available here. ones: 1997, 2000, 2003 and 2005. The last
2.
lots of chalky limestone in the soil— ideal vintage mentioned is an interesting case in
Chablis: Largest category by
for growing Chardonnay. Chablis has a type point: 2005 was a great year for Bordeaux
far; also known as “Chablis
of chalky clay called Kimmeridgian, which and for red Burgundy, but not that wonder-
AC”; can be quite decent in good
contains fragments of billions of fossilized ful for white Burgundy, particularly Chablis.
vintages; retails in U.S. for $20 to
oyster shells, deposited by the sea which A simple fact: in general, white wines do
$30; drink within five or six years
once covered Chablis eons ago. All of this better in cooler vintages.
of the vintage.
makes the Chablis district a perfect white Bordeaux vintages are so much in the
3.
wine location when the climate cooperates. news that they often color consumers’
Chablis Premier Cru: Usually
the name of the Premier Cru judgments regarding other regions. Take
Vineyard is on the label; sometimes 2002; not a very good year in Bordeaux.
Un-Oaked Appeal just “1er Cru”; quite a big step up in And yet, 2002 is a great year for both red
Consumers seem to agree. Even though quality from Chablis AC; generally and white Burgundy, and is a fabulous year
many wine regions in France have been retails in U.S. for $30 to $45; can for Chablis. My favorite recent vintages for
losing ground in sales, particularly in the age and improve for ten years or Chablis, all on the cool side, are 1995, 1996,
U.S. with the weak dollar vs. the euro, more in good vintages. 2002, 2004 and now 2006. For me, the 2006
export sales have been increasing for vintage is much more enjoyable than 2005
4.
Chablis (and Champagne), in the U.S. and Chablis Grand Cru: The name Chablis, and might even be better than
worldwide. One reason cited for Chablis’ of one of the seven Grand 2004, but it’s not quite in the same league
success is that it is primarily an un-oaked Cru vineyards: Les Clos, Vaudésir, as the 2002s. A few critics and winemakers
Chardonnay, a trend consumers seem to be Valmur, Grenouilles, Blanchots, believe that 2005 will turn out to be a very
seeking out nowadays. Generally speaking, Les Preuses or Bougros is on the good vintage in Chablis, but count me as
about two-thirds of all Chablis is un-oaked; label; retails for over $50, but with one of the doubters; it’s too rich and massive
the more expensive Chablis, Grand Cru and a few prestigious producers, such as for my palate.
some Premier Cru, are fermented and aged Raveneau and René & Vincent The 2006 Chablis has been released in
in oak, but usually not new oak. Dauvissat, over $80; can age and the U.S. during the last few months. You
Certainly, Grand Cru Chablis are the improve for fifteen years or more in can enjoy these accessible wines, especially
most intensely flavored, the most concen- good vintages. the Chablis AC wines, even now - but they
trated and most long-lived of Chablis. But for will age well for five years or more. ■
42"HAWAII GUIDEAugust
Hawaii Beverage 2008
BEVERAGEguide "6(645
shopping
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network
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Jennifer Kong
Jennifer Kong
212.571.3232
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N
ews of the economic recession has been a source of concern for retailers who
are trying to gauge the impact on their businesses. Recent reports point to
wine sales statistics that are declining in a pattern last seen in the recession
of 2001. This is not to say that sales are in decline; only the rate of sales
growth. Indeed, the “State of the Wine Industry Report” by the Silicon Valley Bank’s
(SVB) wine division reflects a general optimism in the wine industry about prospects for
the coming year.
Wine sales have been on a “long-term shift of some restaurant sales of wine to re-
and consistent growth pattern since the tail sales. Anecdotal evidence suggests that
mid-90s.” Does this confirm the argument
that the wine industry is recession-proof?
Two factors allocation of wines usually reserved for res-
taurants are being offered more and more to
The SVB report answers both yes and no. are working to retailers, which makes sense as a recession
“People still drink wine, but sales typically usually impacts high-end restaurants more
drop off… as restaurant sales slow, those push up the price than the rest.
wines are then forced through alternate
channels.” While it may take some time
of imports;
Click and shop
to reposition product, overall the industry the weakened A recent study by iCongo reports that 33%
manages to keep growing. Even with high
gas prices, a credit crunch, and a weak dol- dollar doesn’t buy of online US adults have indicated they are
more likely to shop online to save on gas
lar, wine is still an affordable luxury.
as much abroad prices. Asked about how they plan to spend
their tax rebate, 45% said they intended to
Economic slowdown as the increased make retail purchases with the money, while
Retailers could experience some slowdown
from these recessionary trends. The largest
cost of gas is affect- similar studies have placed the contribution
of economy stimulus shoppers as anywhere
decline in sales will most likely appear in ing transportation between 21% and 41% of rebates.
wines over $15. Price points over $9 and $12 The iCongo survey also identified that
are where a typical store’s sales growth will costs. these shoppers are attracted to shopping on-
likely occur. These “value wines” and wines line over a store for the following reasons;
over $100 are expected to be the strongest convenience, free or discounted shipping,
price categories throughout this cycle. and finding lower prices online.
Another trend for retailers to watch is While US wineries have a chance to regain Riding out this economic storm will
the decline in sales of imported wines. Two some market share from imports, it is un- take a different course for each store taking
factors are working to push up the price of likely that domestic prices will come down, into account local factors as well as national
imports; the weakened dollar doesn’t buy as current supply is matched pretty well by trends. However, the news is not all bad,
as much abroad and the increased cost of demand. and taken together, the above trends suggest
gas is affecting transportation costs, which Restaurants tend to be more vulner- some strategies for retailers to weatherproof
have a larger impact on imports. There able to recessions than retailers. Appar- their business.
were signs in March 2008 that growth in ently, more than 60% of meals currently
To learn more about how the Beverage Network can help
sales for imports was off a couple of points, a purchased in restaurants are take-out orders. with a website for your store, contact Ian Griffith at (212)
trend which hasn’t affected domestic wines. This trend is seen by SVB as a factor in the 571-3232, or visit www.bevnetwork.com/retailweb.
44 Hawaii Beverage
"HAWAII BEVERAGE guide August 2008
GUIDE "6(645
S H OPPING NE TW ORK
"6(645HAWAII
August 2008 Hawaii BEVERAGE
BeverageGUIDE
guide"-
45
SPIRITSCOPE
By Duncan H. Cameron©
DEPRESSED... Cutting back on drinking could which combine alcohol and caffeine. Tilt and REALLY?… UB Group of India has reportedly
possibly lead to feelings of depression, according Bud Extra will be withdrawn from the market developed the technology and been granted
to findings from the University of North Carolina and A-B has agreed that it will not produce the US patent for manufacturing diet whisky
at Chapel Hill. The findings appear online in any caffeinated alcohol beverages in the future. and vodka, chairman Vijay Mallya said in what
the journal Neuropsychopharmacology. Other beverage makers were called on to take he described as an example of “thinking out of
Senior study author Clyde Hodge, a similar steps. the bottle”.
psychiatry professor at UNC, says the research Connecticut Attorney General Richard The Indian entrepreneur claims his Vittal
“establishes a causal link between abstinence Blumenthal said, “Tilt and Bud Extra are Mallya Scientific Research Foundation in
from alcohol drinking and depression.” In the dangerous witches’ brews, combining a kick of Bangalore has developed the technology to
study, mice that voluntarily drank alcohol for caffeine with a blast of booze. These beverages convert the active ingredient of an Indian
28 days exhibited depression-like behavior 14 make drinkers hammered and hopped up at fruit that helps fight obesity into a safe liquid
days after they stopped drinking. the same time. This agreement pulls these version.
The study also found that treatment with an pernicious products from shelves and prohibits “The plant called Garcenia contains some
antidepressant drug during abstinence prevents the company from infusing future alcoholic natural substances that works on your digestive
the development of depression, a statement drinks with caffeine or similar stimulants.” system and actually breaks down your sugar
says. The authors of the study say their work cells and fat cells,” said Mallya.
could help lead to better treatment options for “So we now have a legitimate diet whisky
people who quit drinking. and a legitimate diet vodka,” which had been
UNC’s research was supported by the
“Tilt and Bud Extra are successfully tested for calories.
National Institutes of Health. dangerous witches’ brews, Mallya said manufacturing and marketing
was delayed “because of the fighting with the
POT LUCK…. Relax it and tax it. That’s the motto combining a kick of caffeine European Union over classification”.
behind a new cannabis initiative that would with a blast of booze. These Research by the Vittal Mallya Scientific
allow Oregon’s state-controlled liquor stores Research Foundation has centered around a
to legally sell marijuana to adults. Initiative beverages make drinkers fruit from the Garcinia family, the Malabar
backers said their plan would send 90 percent of Tamarind (biological name, Garcinia
hammered and hopped
the proceeds from the state’s sale of marijuana Cambogia), whose primary acid, hydroxycitric
to Oregon’s General Fund, which could lower up at the same time. This acid (HCA), can help bring about weight loss.
Oregonians’ state tax burden. The research foundation says it has
Smaller percentages would go to funding
agreement pulls these
developed a unique soluble salt (Hydroxycitrisol)
drug abuse education and treatment programs. pernicious products from after extracting HCA acid from the Malabar
Supporters claim that allowing cannabis tamarind, which not only lowers appetite but
cultivation and sales through state liquor
shelves and prohibits the
also helps control cholesterol, with no side-
stores would add $300 million in combined tax company from infusing future effects, including the ‘rebound effect’ which
revenues and savings to Oregon’s budget. causes rapid weight gain after a weight loss.
Paul Stanford of the Oregon Cannabis Tax alcoholic drinks with caffeine “Due to its soluble nature, Hydroxycitrisol
Act said the measure would also put a dent in or similar stimulants.” can be readily incorporated into beverages,
illegal dealing of the weed. chocolates and other food formulations,” the
A spokesman for the initiative told reporters Connecticut Attorney General research foundation adds.
“We want to take marijuana out of the hands Richard Blumenthal
of children and substance abusers, who control DRINK UP … The Madison Wisconsin City
the market today, and put it in the hands of the Council wants to control public panhandlers
state’s liquor control commission and the age We wonder if General Blumenthal by making them drink more! Under the law of
limit of 21 will be strictly enforced.” ever had an Irish Coffee or a rum & Coke. We unintended consequences, that’s what might
Supporters have two years to collect nearly agree there are grounds to be concerned about result from the newly enacted restrictions which
83,000 signatures to get the measure on the mixing beverages with high levels of caffeine says downtown merchants may not sell less
and alcohol. But ultimately, this is a consumer than a six pack of beer (certain microbrews and
November ballot in 2010.
choice issue since no amount of badgering by imports are exempted for some reason) or a pint
GENERAL CONFUSION... We were somewhat amazed government officials can prevent people from of liquor or wine. If successful, the restrictions
recently to read that Anheuser-Busch had spiking their own coffee or adding however may be applied citywide.
negotiated an agreement with a number of state much alcohol they like to an alcohol-free Duncan H. Cameron has been writing for and about
Attorneys General to stop making products energy drink. the spirits industry since 1971. Send questions or
comments to P.O. Box 8420, Fredericksburg, VA 22404.
"HAWAII
46 BEVERAGE
Hawaii Beverage guide "6(645
GUIDEAugust 2008
&NBJMjkong@bevmedia.com
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"HAWAII
48 BEVERAGE
Hawaii Beverage guide "6(645
GUIDEAugust 2008
HANCOCK RES. – Bourbon K M N PEPE LOPEZ – Tequila RONRICO – Rum
Sandwich Isles PERNOD – Liqueur Southern W&S
KAHLUA – Liqueur MACALLAN – S/M Scotch 99 SCHNAPPS
HANGER ONE – Vodka Better Brands ROSSI de ASSAGO – Lemoncello
Better Brands Better Brands Paradise Beverages
HARDY – Cognac PERE MAGLIORE – Calvados Allied Importers
KAI – Vodka MACTARNAHAN Scotch NASSAU ROYAL – Liqueur
Better Brands Southern W&S ROYAL GATE – GIN – Vodka
KAI LYCHEE – Vodka Paradise Beverages Better Brands
HAWAIIAN DISTILLERS PETRI – Brandy Southern W&S
KALANI – Liqueur MAGELLAN – Gin NAVAN - Liqueur
Paradise Beverages PHILLIP'S "Black 100" - Liqueur ROYALE MONTAINE – Liqueur
KAMCHATKA – Vodka Southern W&S Coastal W&S
HEAVEN HILL - Gin/Scotch/Vodka PHILLIPS UNION – Whiskey Better Brands
Southern W&S MAISON SURENNE COGNAC NEW AMSTERDAM- Vodka
HENDRICKS – Gin Johnson Bros. RUMPLE MINZ – Schnapps
KAMMER WILLIAM PEAR Grand Crew Johnson Bros.
Better Brands PIERRE DUCHENE -- Brandy Coastal W&S
KAMMER KIRSCHWASSER MAKER'S MARK – Whiskey NEWPORT – Cordials
HENNESSY – Cognac Allied Importers RUSSEL RESERVE - Whiskey
Allied Importers Southern W&S Better Brands
Coastal W&S PIMM'S CUP – Liqueur Better Brands
KAMORA – Liqueur MAKO - Vodka NOCELLO ITALIAN – Liqueur
HERRENCIA - Tequila Coastal W&S RUTHERFORD – Scotch
Southern W&S MALIBU – Rum Southern W&S
Allied Importers PINKY'S – Vodka Paradise Beverages
KARKOV – Gin – Vodka Better Brands NOILLY PRAT – Vermouth
Southern W&S Southern W&S
Johnson Bros. MANDARINE NAPOLEON - Liq. Better Brands S
HERRADURA - Tequila PIRAPORA CACHACA – Liq.
KENTUCKY BEAU – Whiskey Southern W&S NONINO – Grappa
HIGHLAND PARK – Scotch Allied Importers S. GUALCO – Grappa
Better Brands MANGORICO – Liqueur Southern W&S
Better Brands PLAYERS EXTREME – Vodka Southern W&S
KENTUCKY FINEST BOURBON Paradise Beverages
HINE – Cognac O PLYMOUTH – Gin SABROSO - Liqueur (Mexico)
Johnson Bros. MARASKA – Brandy –Liqueur
Southern W&S Southern W&S Paradise Beverages
KESSLER – Whiskey Allied Importers O.P. ANDERSON -- Aquavit
HIRAM WALKER - Cordial POLAR ICE – Vodka SAILOR JERRY – Rum
Southern W&S MARGARITAVILLE – Tequila Allied I[orters
Better Brands Better Brands Better Brands
KILLEPITSCH – Liqueur MARTELL – Cognac OBAN – Single Malt Scotch
HOUSE OF STUART– Scotch PONTI -- Imported Vermouth SALVADOR – cocktail
Paradise Beverages MARTINI & ROSSI – Vermouth Coastal W&S
Paradise Beverages ALllied Importers Paradise Beverages
KING OF SCOTS Better Brands OCEAN _-- Vodka
HPNOTIQ – Liqueur POPOV – Vodka SAMBUCALATINAE - Liqueur
Allied Importers MATADOR – Rum Better Brands
Better Brands Coastal W&S Better Brands
KISSUI – Vodka Coastal W&S OLD CROW – Whiskey
HANGAR ONE ODKA PORFIDIO 0 - Rum/Tequila SANTOS - Tequila
Paradise Beverages MATUSALEM – Rum Southern W&S
Grand Crew JMD Allied Importers
KNOB CREEK – Bourbon McCORMICK Brands OLD FITZGERALD – Whiskey
HUSSONGS – Tequila POSSMAN —Apple Wine SARATOGA BAY – Rum
KO CACHACA – Liqueur Better Brands OLD FORESTER – Whiskey
Better Brands POTTER'S Brands Southern W&S
Southern W&S MENORVAL – Calvados Better Brands
Southern W&S Allied Importers SAUVAL
KONA GOLD – Cordials Allied Importers OLD GRAND-DAD – Whiskey
POWER'S – Irish Whisky Allied Importers
I KORBEL – Brandy MERRY'S - Irish Wiskey Southern W&S
PRAVADA – Vodka SAUZA – Tequila
KRISTA – Gin – Vodka KENTUCKY FINEST BOURBON OLD PULTENEY – S/M Scotch
IDOL Vodka Better Brands Southern W&S
Better Brands Johnson Bros. Paradise Beverages
Better Brands PRISM – Vodka SCAPPA S/M – Scotch
METAXA – Brandy OLD OVERHOLT – Rye Whiskey
IL POGGINE – Grappa L Paradise Beverages Better Brands
METAXA OUZO – Liqueur Southern W&S
ILLY EXPRESSO – Liqueur PRUNIER – Liqueur SCHEIBEL – Eaux De Vie
Better Brands OLD ST. ANDREW – Scotch
Southern W&S Allied Importers Southern W&S
LA BELLE – Cordials MEUKOW – Cognac Paradise Beverages
IRISH MANOR – Liqueur PYRAT – Rum SCHLICHTE GIN
Southern W&S Paradise Beverages OLD RIP VAN WINKLE – Bourbon
Better Brands Southern W&S Allied Importers
LAGAVULIN – S/M Scotch MEZZALUNA – Vodka Sandwich Isles
IRISH MIST – Liqueur SCHOENAUER APPEL – Schn.
Coastal W&S MICO – Tequila OLD SMUGGLER - Whiskey Q
Southern W&S Allied Importers
LAPHROAIG – S/M Scotch Southern W&S OLD WHISKEY RIVER
QUADY – Vermouth SCORESBY – Scotch
J Southern W&S MIDLETON – Irish Whisky OP NATURAL – Flavored Vodka
Southern W&S Coastal W&S
LAS VEGAS – Vodka Better Brands Southern W&S
J BEAM – Whiskey/Rye Whiskey QUINTO GOLD – Tequila SCORPION – Mezcal
Paradise Beverages MIDORI MELON – Liqueur ORIGINAL POLISH – Vodka
Southern W&S Allied Importers SCOTT'S – S/M Scotch
LARRESSINGLE – Armagnac Southern W&S Better Brands
J & B RARE – Scotch Sandwich Isles
Better Brands MILAGRO – Tequila OUZO NO. 12 – Liqueur R
Coastal W&S SEAGRAM'S – Gin – Vodka
LAUDERS – Scotch Better Brands Southern W&S
JMR – Scotch RAIN – Vodka Better Brands
Paradise Beverages MONOPOLOWA – Vodka
JACK DANIEL'S Brands O RAMAZOTTI – Liqueur SEAGRAM 7 – Crown – V.O.
LEBLON - Rum Allied Importers
Better Brands Better Brands Coastal W&S
Better Brands MONTE ALBAN – Mezcal
JACQUES BONET – Brandy RAYNAL – Brandy SEMPE – Armagnac
LEJON – Brandy Paradise Beverages P.IN.K. Vodka
Paradise Beverages Better Brands Southern W&S
Paradise Beverages MONTE CRISTO – Rum Johnson Bros.
JAGERMEISTER – Liqueur Southern W&S SSGT PEPPERMINT CREAM
LEMON HART – Rum Southern W&S PANCHO PISTOLES - Tequila
Southern W&S RELSKA – Vodka SHAKA - Cordials
Better Brands MONTEGO BAY – Rum SPAOLUCCI – Liqueur
JALISCO – Tequila Coastal W&S SHAKESPEARE – Vodka
LEMONCELLO – Sambuca Better Brands Allied Importers
JAMESON – Irish Whisky REMY MARTIN - Cognac Better Brands
Sandwich Isles Southern W&S PAMA-POMEGRANITE –Liqueur
Better Brands REMY RED – Liqueur SHEEP DIP – S/M Scotch
Southern W&S Better Brands
JASON& JERRY EVIL SPIRITS REYKA – Vodka Southern W&S
LEROUX – Brandy – Liqueur MONTEZUMA – Tequila PAR D SCHATZ – Liqueur
Paradise Beverages Better Brands SIETE LEGUA Tequila
LEVEL – Vodka Paradise Beverages Paradise Beverages
JEAN DANFLOU – Eaux De Vie RHUM BARBANCOURT – Rum Better Brands
Southern W&S MOUNT GAY – Rum PASSPORT – Scotch
Southern W&S Southern W&S SILVIO MELETTI – Sambuca
LICOR 43 – Liqueur Better Brands PASSOA – Liqueur
JOHNNIE WALKER – Scotch RICO BAY – Rum Allied Importers
LILLEIT – Aperitifs MORAGA CAY– Rum Better Brands
JOSE CUERVO– Teq - Cocktail Better Brands SKYY – Vodka
Better Brands Allied Importers PATRON – Tequila
Coastal W&S RIO GRANDE – Liqueur Southern W&S
LLOYD & HAIG – Scotch MR. BOSTON – Southern W&S
JUAREZ – Tequila ROBERTO CAVALLI – Vodka SMIRNOFF – Vodka – Cocktails
Sandwich Isles Brandy – Cordials & Liqueur PUL LUCHENE - Cognac
Paradise Beverages Southern W&S Coastal W&S
LONGMORN – S/M Scotch Paradise Beverages Allied Importers
JULIANO – Vermouth ROMANA SAMBUCA – Liqueur SNAKE TIVER STAMPEDE -
Better Brands MYERS'S – Rum PAUL MASSON – Brandy – Liq.
Southern W&S Coastal W&S Canadian Whiskey
LUXARDO – Liqueur Coastal W&S Southern W&S
JUNIPER GREEN – Organic Gin RON CARIBE – Rum SOBIESKI POLISH - Vodka
Southern W&S PEARL CANAPIAN - Vodka
Paradise Beverages RON CARLOS – Rum Paradise Beveragess
PENDLETON – Can. Whisky
Southern W&S SOHO LYCHEE – Cordial
Paradise Beverages
RON DIAZ – Rum SOUTHERN COMFORT - Cordial
PENJAMO – Tequila
Johnson Bros. Better Brands
Southern W&S
52
"HAWAII
Hawaii Beverage
BEVERAGE GUIDEAugust
guide "6(645
2008
CONSTANT DIAMOND CUTLER CREEK DESERT WIND DOM. de Ters & Chambers DOMAINE RUINHART DUCKHORN VNDS (Napa)
Southern W&S CUVAISON WINERY Better Brands DOMAINE de la GRANGE Coastal W&S JMD
CONSTANO SAN FRAN. (Spain) Southern W&S DEVOIS (France) American W&S Southern W&S DUE PORTINE (Italy)
Chambers & Chambers CUVEE "ANNE LAURIE" (France) Southern W&S DOMAINE de la DOMAINE SERENE (Ore.) Southern W&S
CONUNDRUM (Napa) Johnson Bros.. di BRUNO (C.C.) ROMANEE-CONTI (France) JMD DUJAC FILS ET PERE (France)
American W&S CUVEE K. LYNCH JMD Grand Crew DOMAINE ST. VINCENT Chambers & Chambers
Southern W&S CYCLES GLADIATOR di MAJO NORANTE (Italy) World Wine Trading Allied Importers DUNNHOFF
COOK'S Sparkling. Wine Sandwich Isles di STEFANO WINERY (WA) DOM. de la ROQUETTE (Rhone) DOM. STE. MICHELE Champ. American W&S
COPAIN (Sonoma) CYPRESS C hambers & Chambers Southern W&S Southern W&S DUNNWOOD VINEYARDS
Southern W&S Southern W&S DIAMOND CREEK (Napa) DOMAINE de la TOUR VIELLE DOMAINE TEMPIER Southern W&S
COPPERIDGE WINE (CA) Grand Crew American W&S American W&S DUO WINES (C.C.)
Johnson Bros.. D DIAMOND HEAD DOM/ des COMTES LAFON (France) DOMAINE THOMAS MOILLARD American W&S
COPPO (Italy) d'ANGERVILLE Southern W&S Chambers & Chambers Allied Importers Johnson Bros.
Chambers & Chambers Coastal W&S DIAMOND TERRACE (Napa) DOMAINE DROUHIN DOMAINE TREVENET (France) DUPEUBLE (Burgundy)
CORBETT CANYON d' AUVENAZ (Burgundy) JMD Southern W&S DOMAINE WACHAU (Austria) American W&S
Paradise Beverages Southern W&S DIATOM (C.C) DOMAINE du SALVARD American W&S Southern W&S
CORINO (Italy) d' AQUINO DIEBOLT VALLOI Champ. American W&S DOMECQ SHERRY (Spain) DURBAN (Rhone)
Southern W&S World Wine Trading American W&S DOMAINE du VIEUX LAZARET Better Brands Southern W&S
CORREGGIA (Ialy) d' ARENBERG WINES (Aust.) DIERBERG FAMILY (CA) Allied Importers Southern W&S DUTCH BILL CREEK (Sonoma)
American W&S Grand Crew Chambers & Chambers DOMAINE du VIEUX DOMDECHANT WERNER (Germany) JMD
Southern W&S d'OLIVEIRA (Madeira) DISENO (Agentina) TELEGRAPHE Chambers & Chambers DUTSCHKE (Aust.)
CORTENOVA (Italy) American W&S Johnson Bros. American W&S DOMINGO de PINGUS (Spain) Grand Crew
Fine Wine Imports DA VINCI WINES (Italy) DISCOVERY (N.Z.) DOMAINE DUJAC (France) DOMIIO de ATAUTA (Spain) DUTTON ESTATE
COSENTINO Johnson Bros. JMD Chambers & Chambers American W&S Paradise Beverages
Southern W&S DAMPIERRE Splkg.(French) DOG HOUSE DOMAINE FAVIELEY (France) Southern W&S DUTTON-GOLDFIELD (CA)
COSSART, GORDON (Mad.) Southern W&S Better Brands Grand Crew DOMINIO de EGUREN (Spain) Chambers & Chambers
Chambers & Chambers DANICING BULL (CA) DOG POINT (N.Z.) DOM. FOURNIER SANCERRE Chambers & Chambers DYNAMITE VINEYARDS
COSTA d' ORO (C.C.) Johnson Bros. American W&S Allied Importers DOMINUS ESTATE Coastal W&S
American W&S DANIEL CHOTARD (Loire) DOLCE WINE (CA) DOMAINE GACHOT (France) American W&S
COSTANZA (Italy) American W&S DOMAINE BARAT (France) American W&S Southern W&S E
Southern W&S DANIEL SCHUSTER (N.Z.) Chambers & Chambers DOMAINE GRAFFET DOMUS AUREA (Chile) EBERLE WINERY
COTES d' CIMA JMD DOM. BERNARDINIS (France) Allied Importers Grand Crew Paradise Beverages
World Wine Trading DANZANTE Fine Wine Imports DOM. GRAPILLON (Rhone) DON OLOGORIO (Spain) EBLER ESTATE (Napa)
COTES de LECHET Southern W&S DOMAINE BERTHEAU (Burg.) Southern W&S DON PX GRAN RISERVO (Spain) Southern W&S
Allied Importers DARIOUSH American W&S DOMAINE GUY ROULOT Grand Crew GASCON
COTES du RHONE American W&S DOMAINE BOILLOT (B.urg.) DOMAINE HENRY de VENELAY DONUM (CA) Grand Crew
Allied Importers Southern W&S American W&S DOMAINE HIPPOLYTE (Loire) FineWine Imports ECCO DOMANI (Italy)
American W&S DARK HORSE (Sonoma) JMD American W&S DOW PORT (Madeira) Johnson Bros.
COTES ZERO (Organic) JMD DOMAINE CARNERS Sarkling DOM/ HUET. VOURAY (Loire) American W&S ECHELON (CA)
Sandwich Isles DARNAT Grand Crew Fine Wine Imports Southern W&S Coastal W&S
COUSINO MACUL (Chile) Coastal W&S DOMAINE CAYRON (France) DOMAINE LAROCHE (France) World Wine Trading EDMEADES VNDS. (Mend.)
COVEY RUN WINERY DAUVISSAT (Burgundy) American W&S DOM. le FLAIVE (France) DR. ARTURO BERSANO Grand Crew
Southern W&S Southern W&S DOMAINE CHANDON Grand Crew Allied Importers EDGE, THE (Napa)
CRAGGY RANGE (N.Z.) DAVID ARTHUR (C.C.) Coastal W&S DOMAINE le SANG DR. BURKLIN WOLF JMD
Grand Crew DAVID BRUCE WINERY (C.C.) Southern W&S American W&S Grand Crew EDNA VALLEY VNYD, (CA)
CRANE LAKE American W&S DOMAINE CHARLES JOGUET DOMAINE LEROY (Burgundy) DR. CRUSIUS (Germany) Coastal W&S
Paradise Beverages Southern W&S American W&S American W&S Southern W&S EGERVIN EGER
CRANEFORD WINES (Aust.) De KRANS (s. Africa) DOM. CHAUVEU, CJINON Southern W&S DR. LOOSEN (Germany) Allied Importers
Paradise Beverages Paradise Beverages Fine Wine Imports DOMAINE les PALLIERES Grand Crew EGON MUELLER (Germany)
CRIOS (Argentina) de LILLE CELLARS (WA) DOM/ COMTE GEORGE'S (France) American W&S DR. PAULY (Germany) American W&S
Grand Crew JMD Chambers & Chambers DOMAINE LIGNERES Southern W&S Southern W&S
CRISTALINO (Spain) de LISIO (Aust.) DOM. d' ANDEZON (Rhone) Better Brands DR. STEPHENS (Napa) EL BURRO (Spain)
JMD Fine Wine Imports Southern W&S DOMAINE LONGVAL (Rhone) American W&S Fine Wine Imports
CRISTA CHATEAUNEUE France) de LOACH (CA) DOM. de BAUMARD (France) DOM. MARC COLIN (Rhone) DR. TAURINO (Italy) EL MOLINO
Paradise Beverages Better Brands American W&S Southern W&S Chambers & Chambers Paradise Beverages
CRISTOM VNYDS. (Ore.) de VENOGE Champ. DOMAINE de BERTIOL DOM. MAESTRACCI Champ. DR. THANISCH ESTATE ELK COVE VNYDS, (Ore.)
Chambers & Chambers American W&S DOMAINE de CHAUVRINIERE DOMAINE MEO -CAMUZET Allied Importers American W&S
CROCKER & STARR (Napa) DEAKIN ESTATE (Australia) Allied Importers American W&S DR. WEINS-PRUM (Germany) Southern W&S
Grand Crew Southern W&S DOMAINE de COURON (France) DOM. MICHAEL GROS (France) Chambers & Chambers EL PORTTILLO (Italy)
CROTI PORT DEINHARD (German) Paradise Beverages Chambers & Chambers DREW FAMILY (Mendocino) American W&S
World Wine Trading Allied Importers DOM. de COYEAUX (Rhone) DOMAINE NAPA American W&S ELLEN HARDY (Aust.)
CRUS BEAUJOLAIS DELA PORTE (France) Southern W&S Paradise Beverages Southern W&S Johnson Bros.
CoastalW&S Southern W&S DOMAINE de DURBAN (France) DOMAINE OSTERAG (Alsace) DROUHIN (Burgundy) ELYSE
CRUZ GARCIA (Spain) DELAS FRERES (Rhone) DOMAINE de FONTSANTE DOMAINE OTT Southern W&S Paradise Beverages
CRYSTAL VALLEY CELLARS American W&S American W&S American W&S DRINKARD PESCHON (Napa) EMERALD BAY
CUEVAS de CASTILLA (Spain) Southern W&S DOMAINE de L'ARLOT (France) DOMAINE PERIGNON CHAMP. American W&S Southern W&S
Southern W&S DELEGER Chambers & Chambers Coastal W&S DRY SACK SHERRY (Spain) EMRICH SCHONLEBER (Germany)
CULLEN WINES (ust.) Coastal W&S DOMAINE de MONTESQUIEU DOMAINE RIEFLE (France) Better Brands Chambers & Chambers
Grand Crew DELICATO ESTATES Better Brands Better Brands du MOL WINES (Sonoma) ENAUDI (Italy)
CURRAN (C.C.) Southern W&S DOMAINE de NIZAS (France) Grand Crew JMD Southern W&S
JMD DELAMONT CHAMPAGNE Grand Crew DOMAINE ROQUETTE DUAS QUINTAS (Portugal) ENCOSTAS do LUNA (Portg.)
CUSUMANO (Italy) Grand Crew DOMAINE de ROZETS (France) Coastal W&S DUBOEUF (Burgundy/Rhone) Fine Wine Imports
American W&S DENNER VNYDS. (C.C.) Paradise Beverages DUBOURDIEU (Bordx.) EQUIS
Southern W&S American W&S Southern W&S Southern W&S
August
"6(645HAWAII
2008 Hawaii Beverage GUIDE "-
BEVERAGE guide 53
ERASMO (Spain) FIRESTEED WINES (Ore.) FRENCH RABBIT (France) GIRARD (Napa) GROVE STREET (Sonoma) HEITZ WINE CELLAR (Napa)
ERNA SCHEIN (Napa) JMD Better Brands Grand Crew Grand Crew American W&S
American W&S FIRESTONE FRESCOBALDI (Italy) GIRARDIN WINES (Burgundy) GRUET (New Mexico) HELENA RANCH
ERNIE ELS (Africa) Better Brands Southern W&S Southern W&S Champagme/Sparkling Southern W&S
ERRAZURIZ (Chle) FISH EYE FREY WINES (Organic) William Gladstone Allied Imports HENRI BILLIOT CHAMP.
ESHCOL Paradise Beverages Paradise Beverages GIUSEPPE CORTESE (Italy) FineWine Imports HENRI PERRUSSET (France)
ESTANCIA FLEUR due CAP (Italy) FROG'S LEAP WINE (CA) Chambers & Chambers GUENOC Wines/Port American W&S
Southern W&S Southern W&S Chambers & Chambers GIUSEPPE QUINTANELLI (Italy) Better Brands HENRY'S DRIVE (Aust.)
ESTATE RESERVE (CA) FLYING FISH (WA) FUENTE CONDE (Italy) GLAETZER (Aust.) GUIGAL (Rhone) Southern W&S
Johnson Bros. Johnson Bros. Southern W&S Fine Wine Imports American W&S HENSCHKE, Eden Valley
ETUDE WINERY (Napa) FLORA SPRINGS (Napa) FUENTAS (Sp[ain) GLAZEBROOK (N.Z.) Southern W&S JMD
American W&S Grand Crew American W&S Southern W&S GUYON HERBERT MESSMER (Germany)
Southern W&S FLOWERS VNYD/WINERY (CA) FULIGNI (Italy) GLENCARLOU (Africa) Coastal W&S Southern W&S
EVERTIDE (S. Africa) Chambers & Chambers Southern W&S Grand Crew GYSLER (Germany) HERDING CATS (S. Africa)
Paradise Beverages FOLEY ESTATES (C.C.) GLEN-ELLEN WINES American W&S Paradise Beverages
Grand Crew G Paradise Beverages Southern W&S HERIBERT KERPEN (Germany)
F FOILLARD (Burgudy) G.H. MUMM CHAMPAGNE GLORIA FERRER HERITAGE WINES
FAIRBANKS Sherry FOLONARI (Italy) GAETANO (Italy) GOATS DO ROAM (Africa) H Southern W&S
Johnson Bros. Southern W&S Better Brands Southern W&S HAHN ESTATES HERMAN STORY (C.C.)
FAILlA (CA) FONSECA PORT GAGNARD GOLDENETE (Mendocino) Allied Importers HERON (France/CA)
Chambers & Chambers Grand Crew Coastal W&S JMD Sandwich Isles JMD
FALCONE WINES (C.C) World Wine Trading GALA ROUGE (France) GOLDSCHMIDT (Sonoma) HALL VINEYARDS (Napa) HESS COLLECTION (Napa)
American W&S FONTANA (Spain) Better Brands Grand Crew Grand Crew Grand Crew
FALESCO WINE (Italy) Chambers & Chambers GAJA (Italy) GOLDWATER EST. (N.Z) HALLECK VNYDS. (Sonoma) HEXAMER (Germany)
Chambers & Chambers FONTERUTOLI (Italy) Southern W&S Allied Importers American W&S American W&S
FAMILLIA BARBERIS (Arg.) American W&S GALANTE (C.C.) GONET Champagne HALLCREST (CA) HIDALGO SHERRY (Spain)
Allied Importers FOPPIANO (WINE JMD American W&S Sandwich isles Grand Crew
FAMILIA MAYOL (Arg.) Southern W&S GALLO BRANDS (Sonoma) GONZAGA (Italy) HANDLEY CELLARS (Mend.) HIDDEN CELLARS
FineWine Impots FOREFATHERS (Aust./N.Z.) Johnson Bros. Southern W&S JMD Southern W&S
FANTI (Italy) Grand Crew GAMBOA (CA) GODSPEED WINES HANGTIME HIGH POINT (Argentina)
FAR NIENTE WINES (CA) FOREST GLEN WINERY Fine Wine Imports Allied Importers HANNA WINERY Johnson Bros.
Chambers & Chambers FOREST VILLE RESERVE GANDIA ESTATE GOSSET (France) Southern W&S HIRSCH (Austria)
FARAUD (Rhone) Paradise Beverages Allied Importers American W&S HANZELL (Sonoma) HIRTZBERGER (Austria)
Southern W&S FORMAN (Napa) GARDINE (Rhone) Better Brands American W&S HITCHING POST (C.C.)
FARIA ERICKSON (Napa) American W&S Southern W&S GOUGES Southern W&S American W&S
American W&S Southern W&S GASCON (Argentina) Southern W&S HARDY'S BRANDS (Aust.) Southern W&S
FAT BASTARD (France) FORIS WINES (Oregon) Johnson Bros. GOULD CAMPBELL PORT Johnson Bros. HOFFMAN SIMON
Johnson Bros. Sandwich Isles GATO (Spain) World Wine Trading HARE'S CHASE (Aust) Southern W&S
FARNESE (Italy) FORTETO (Italy) GAVI (Italy) GRAFF FAMILY (CA) Southern W&S HOGUE CELLARS (WA)
American W&S Southern W&S Southern W&S Fione Wine Imports HARLAN (Napa) Better Brands
FAT BASTARD (France) FORTETO della LUJA (Italy) GAZELA VINHO VERDE (Portg.) GRAHAM'S PORT American W&S HOLLYWOOD & VINE (Napa)
Johnson Bros. Fine Wine Imports American W&S World Wine Trading World Wine Trading American W&S
FAT CAT FORTIN PAISANCE Southern W&S GRAMONA (SPAIN) HARLOW RIDGE HONEYRUN WINERY (organic)
Paraduse Beverages Allied Importers GEORG RAFAEL (CA) GRAN FEUDO (Spain) Paradise Beverages Allied Importers
FAUSTINO (Spain) FORTRESS VINYDS.(CA) Fine Wine Imports Grand Crew HARTFORD COURT (Sonoma) HONIGS (Napa)
American W&S Fine Wine Imports GEORGE'S BURRIER GRAFF FAMILY (CA) HARTFORD WINES (Sonoma) JMD
FELLUGA (Italy) FOSS MARAI (Italy) GERSTALK GLUEWHIN GRAN FAMILIA (Sjpain) Grand Crew HOOT 1
Southern W&S Johnson Bros. Allied Importers Fine Wine Imports HARTLEY'S & GIBSON Johnson Bros.
FELSINA (Italy) FOSSACOLLE (Italy) GEYSER PEAK WINERY GRAND ROUSSILLON (France) Southern W&S HOPE & GRACE (CA)
American W&S Southern W&S Southern W&S Chambers & Chambers HAWK CREST (Napa) Fine Wine Imports
FELTON ROAD (N.Z.) FOUR VINES (C. Coast) GHOST PINES (CA) GRANT BURGE (Aust.) American W&S HOUGHTON WINES (Aust.)
FERREIRA PORTS (Portg.) American W&S Johnson Bros. Grand Crew HARTWELL Southern W&S
FERRARI FOX HORN WINES GIACOMO MORI (Italy) GRATEFUL PLATE, The Paradise Beverages HOUR GLASS (Napa)
Grand Crew Paradise Beverages American W&S GRAVES WINE GROWERS HARVEY'S PORTS American W&S
FERRARI CCARANO FOXEN WINES CA) Southern W&S American W&S Southern W&S HOUSE WINE (WA)
Southern W&S Chambers & Chambers GIACONDA (Aust.) GRAZIANO (CA) HAUS AM MARKT JMD
FESS PARKER (CA) FRAGOLINO STRAWBERY JMD Fine Wine Imports Allied Importers HUGEL (Alsace)
Fine Wine Imports Allied Importers GIANFRANCO BOVIO (italy) GREEN & RED HAVENMEYER (Germany) Southern W&S
FETZER FRANCISCAN OAKVILLE Fine Wine Imports Paradise Beverages SouthernW&S HUGHES BEAULIEU (France)
Better Brands Southern W&S GIESEN (N.Z.) GREEN LION (Napa) HAYMAN & HILL (Santa Barbara) HUGHES de BEAUVIGNAC (France)
FEUDO (Italy) FRANCOIS JOBARD (France) GIMONNET CUIS Sparkling American W&S Johnson Bros. Fine Wine Imports
Southern W&S FRANCOIS RAVENEAU (France) Southern W&S GREEN POINT (aust.) HAYWOOD ESTATE/VINTNERS HUNDRED ACRES (Napa)
FEUDI di SAN GREGORIO (Italy) American W&S GINI WINES (Italy) Coastal W&S HAZY BLUR (Aust.) American W&S
American W&S FRANK FAMILY (Napa) American W&S GREENOCK CREEK (Aust.) Southern W&S HUNTINGTON CELLARS
Better Brands JMD Southern W&S GREG NORMAN (Aust.) HEALDSBURG VNDS. (CA) Allied Importers
FEVRE WINES FRANZIA VINEYARDS GINI VILLA FORTUNATO I (Italy) Southern W&S Better Brands Sandwich Isles
Coastal W&S Paradise Beverages Paradise Beverages GRGICH HILLS CELLARS HEARTLAND WINES (Aust.) HUSIC (Napa)
FICKLIN Vineyards FREEMARK ABBEY GIANFRANCO BOVIO Chambers & Chambers Fine Wine Imports HYDE d' VALLANE (Napa)
Southern W&S Grand Crew Fine Wine Impots GRIVOT HEDGES CELLARS (Wash.) Fine WineImports
FIDDLEHEAD CELLARS (CA/Oreg.) FREI BROS. (Sonoma) GIONELLI (Italy) Coastal W&S Grand Crew Grand Crew
FINCA ALLENDE (Spain) Johnson Bros. Johnson Bros. GROTH (Napa) HEINTZ CELLARS
FINCA ARANTEI (Spain) FREIXENET Spklg. Wine (Italy) GIRASOLE Organic Wine American W&S Southern W&S
FINCA LUZON (Spain) Southern W&S Sandwich Isles GROVE MILLS (N.Z.) HEINTZ Vineyards (Sonoma)
Chambers & Chambers Better Brands JMD
"6(645HAWAII
August 2008 Hawaii BEVERAGE
BeverageGUIDE
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57
ROSS NORTHRIDGE (Aust.) SANTA EMA (Arg.) SEGURA VIUDAS Spklg. (Spain) SNOQUALMIE WINERY STIMSON ESTATE TERANO CANTINA (Italy)
Paradise Beverages JMD American W&S Southern W&S Southern W&S American W&S
ROSSIGNOL (Burgundy) SANTA JULIA Organic (Arg.) Southern W&S SOCKEYE (WA) STOLPMAN (C.C.) TERESA RAIZ (italy)
Southern W&S Southern W&S SELAKS WINES (N.Z.) Sandwich isles American W&S Chambers & Chambers
ROSTAING (Rhone) William Gladstone Grand Crew SOKOL BLOSSER STONE CELLARS TERNEL (Bkurgundy)
American W&S SANTA MARGHERITA (Italy) SELBY (Sonoma) Southern W&S Southern W&S Southern W&S
Southern W&S SANTA RITA (Chile) JMD SOLARIS STONEHAVEN TERNEL FILS Beaujolais-Macon
ROTARI SPURY (AKLG. WINE Southern W&S SELENE WINES (Napa) Coastal W&S STONEHEDGE WINES Fine Wine Imports
ROTHBURY (Aust.) SANTA SOFIA WINE (Italy) American W&S SOLDERA (Italy) Better Brands TERLANO (ITALY)
ROTHSCHILD (French) Better Brands Southern W&S American W&S STONESTREET (Sonoma) Southern W&S
ROUND HILL SARTARELLI (Italy) SELLA & MOSCA (Italy) Southern W&S Grand Crew
Southern W&S Southern W&S American W&S SOLDO (Italy) STORRS (CA)
ROYAL OPORTO SASSICAIA (Italy) Better Brands Allied Importers Fine Wine Imports TERRA ROSA (Arg.)
Allied Importers Grand Crew SELVAPIANA (Italy) SOLENA (Ore.) STORYBOOK MT. (CA) TERRA VALENTINE (CA)
ROYAL TOKAJI CO. (Hungary) SATTA (Italy) Chambers & Chambers JMD Chambers & Chambers Fine Wine Imports
Grand Crew Southern W&S SENA (Chile) SONOMA CREEK WINERY STRACCAL I WINES (Italy) TERRABIANCA (IItaly)
RUBICON ESTATE(Napa) SAUSAL VINEYARDS (Sonoma) Southern W&S Southern W&S Better Brands Southern W&S
American W&S SAUVIGNON REPUBLIC (Sonoma) SENORIO de SAN VICENTE (Spain) SONOMA CUTRER (Sonoma) STRUB (Germany) TERRAZAS (Argentina)
RUDD ESTATE (CA) Grand Crew SEPS ESTATE (CA) Grand Crew American W&S Coastal W&S
Chambers & Chambers SAUZET (Burgundy) Chambers & Chambers SONMA RESEVE Southern W&S Southern W&S
RUDI WEIST SELECTIONS/ Southern W&S SEQUOIA GROVE (Napa) Johnson Bros. SUSANA BALBO (Arg.) TERRE (Italy)
CELLAR INTERNATIONAL SAXUM (C.C.) Grand Crew SOTER Wines/spklg. (Ore.) Grand Crew TERRE di TALAMO (Italy)
JMD American W&S SERGIO CARLEI (Aust.) American W&S SUTTER HOME WINERY Chambers & Chambers
RUFINO (Italy) SAVORY & JAMES (Spain) American W&S Southern W&S Better Brands TERRE DORA (Itay)
Southern W&S SCARLATTA WINES (Italy) SERGIO ,MOTTURA ((Italy) SOTTIMANO SWANSON WINERY (CA) American W&S
RUGGERI & PROSECCO (italy) Better Brands Chambers & Chambers Southern W&S Chambers & Chambers Southern W&S
American W&S SCARPANTONI (Italy) SETTI PONTI (Italy) SPALLETTI (Italy) SWITCHBACK RUDGE (Npa) TERRE ROUGE (Armador)
RUPPERT & ROTHSCHILD (Africa) Southern W&S Grand Crew Better Brands JMD TERRE VIN (N.Z)
RUSDEN (Aust.) SCAVINO (Italy) SEXTO (Spain) SPARR (Alsace) SYCAMORE LANE JMD
Southern W&S American W&S JMD SPERI AMARONE (Italy) Better Brands TERRUZZI & PUTHOD (Itay)
RUSACK (C.C.) Southern W&S SHAFER VINEYARDS (CA) SPICE ROUTE (Africa) American W&S
American W&S SCHARFFENBERGER Spklg. Fine Wine Imports Southern W&S T Southern W&S
RUTHERFORD HILL American W&S SHARDANA (Italy) SPRING VALLEY Wash.) TABLAS CREEK/HILLS TERRY HOAGE (C.C.)
Southern W&S SCHEFFIELD (Italy) Southern W&S American W&S Southern W&S American W&S
Johnson Bros. SHEA (Ore.) SPORTOLETTI (Italy) TAFT STREET WINES TESTEROSSA VNYDS. (CA)
S SCHERRER WINERY (Sonoma) American W&S Chambers & Chambers Allied Importers Chambers & Chambers
7 DEADLY ZINS (CA) American W&S SHERWOOD (N.Z.) SPY VALLEY (N.Z.) TAGONIUS (Spain) TEUSNER (Aust.)
Better Brands Southern W&S Paradise Beverages Better Brands Fine Wine Importss THE CROSSING (N.Z.)
SAGELANDS VNYDS. (WA) SCHNIEDER (Germany) SHIRVINGTON (Aust.) ST. CHRISTOPHER (German) TAIT (Aust.) Southern W&S
Coastal W&S American W&S SICHEL WINES (Germany) Allied Importers Paradise Beverages THE JIBE (N.Z.)
SAINTSBURY (Caneros) SCHLOSS SCHOENBORN (German) Southern W&S ST. CLEMENT (Napa) TALTARNI (Aust.) Johnson Bros.
JMD Allied Importers SIERRA CARCHE (Spain) American W&S TAITTINGER CHAMPAGNE THIERRY ALLEMAND (France)
SALENTEIN (Italy) SCHLUMBERGER (Alsace) Finewine Imports Southern W&S Grand Crew American W&S
American W&S American W&S SIGNORELLO VNYDS (Napa) ST. GABRIEL (Germany) TALENTI (Italy) THEVENET (Burgundy)
SALMONCREEK Southern W&S JMD Johnson Bros. Fine Wine Imports Southern W&S
Paradise Beverages SCHMIDT-WAGNER (Germany) SILESIAN (Aust.) ST. MARTIN de la GARRIGUE Southern W&S THOMAS FOGARTY
SALON CHAMPAGNE Southern W&S Southern W&S American W&S TALLEY VINEYARDS (CA) Paradise Beverages
Grand Crew SCHMITT SOHNE (Germany) SILVER OAK WINES (Napa) ST. SUPERY Chambers & Chambers THOMAS HALBY WINES
SALVIONI (Italy) Better Brands American W&S Better Brands TALTARNI Spklg. Allied Importers
Southern W&S SCHRAMSBERG Spklg. (CA) Southern W&S STAG'S LEAP (Napa) Grand Crew THORNE CLARKE (Aust.)
SAMANTHA STARR (C.C.) SCHUG (Sonoma) SILVER VALLEY Sparkling (CA) American W&S TALUS WINES Fine Wine Imports
JMD Grand Crew Alied Imorters Chambers & Chambers Southern W&S THOUSAND FOOT
SAN ANTONIO WINES SCHWARTZ (Aust.) Sandwich Isles Southern W&S TANDEM WINERY (CA) Paradise Beverages
Allied Importers Fine Wine Imports SILVERADO VNYDS (Napa) STARLIGHT VNYDS. (Sooma) Chambers & Chambers THUNDERBIRD
SAN FABIANO (Italy) Southern W&S SILVIO NARDI (Italy) American W&S TANGENT WINES (CA) Johnson Bros.
Southern W&S SCHWEIGER VNYDS. (Napa) Grand Crew STARLING CASTLE (Germany) Fine Wine Imports TIEFENBRUNNER (Italy)
SAN PATTRIGANO (Italy) American W&S SIMI WINERY Johnson Bros. TANIT (France) Chambers & Chambers
American W&S Southern W&S SIMON BLIZE (Burgundy) STEELE WINES World Wine Trading TIKAL (Argentina)
SAN QUIRICO (Italy) SCOPETONE (Italy) Southern W&S Southern W&S TARAPAC (Chile) TINTO PESQUERA (Spain)
Chambers & Chambers Southern W&S SINGLE VIINEYARDS (CA) STELLA (Italy) Southern W&S Grand Crew
SANDEMAN PORT SCREAMING EAGLE Johnson Bros. Chambers & Chambers TASCA ALMERITA (Italy) TISDALE VINEYARDS (CA)
Better Brands World Wine Trading SIRITA (Napa) STELTZNER (Napa) Chambers & Chambers Johnson Bros.
World Wine Trading SCREW KAPPA (Napa) American W&S JMD TASMAN BAY (N.Z.) TITUS VINEYARDS (CA)
SANDOVAL (Napa) Better Brands Southern W&S STEP ROAD (Aust.) Paradise Beverages Chambers & Chambers
Better Brands SEA SMOKE CELLARS (C.C.) SMALL VNYDS IMPTS. (Italy) Fine Wine Imports TAVEL ROSE (Rhone) TIZIANO (Italy)
SANDRONE (Italy) JMD JMD Southern W&S TAYLOR CALIF. CELLAR Better Brands
Southern W&S SEAVIEW (Aust.) SMITH & HOOK WINES (Napa) STEPHEN VINCENT (CA) Southern W&S TOAD HOLLOW VNYDS.
SANFORD X-DRY CHAMP American W&S Allied Importers JMD TAYLOR PORT Johnson Bros.
Paradise Beverages Southern W&S Sandwich Isles STERLING VINEYARDS World Wine Trading TOASTED HEAD
SANTA ALICIA RESERVES (Chile) SEBASTIAN VINEYARDS SMITH WOODHSE, PORT Coastal W&S TEIRA (Sonoma) Southern W&S
Allied Importers Southern W&S Chambers & Chambers STEWART CELLARS (Napa) JMD TOKAJI ESTATES (Hungary)
Paradise Beverages SEBEKA (Africa) World Wine Trading JMD TEN MILE Allied Importers
SANTA ANASTASIA (Italy) Johnson Bros. SMOKING LOON STICKS (Aust.) Paradise Beverages TOMMASI WINES (Italy)
Southern W&S SEGHESIO VYNDS. (Sonoma) Better Brands Johnson Bros. TENUTE di ARCENO (Italy) Johnson Bros.
JMD Gran Crew
"HAWAII
58 Hawaii Beverage GUIDE August
BEVERAGEguide "6(645
2008
TONERO WINERY (Argentina) VALENTIN (Arg.) VINA MONTGRAS (Chile) WHITECRAFT (C.C.) Z HAN Soju
Fine Wine Imports Southern W&S Better Brands American W&S Better Brands
Z-D WINERY (CA)
TONY JOST (Gemany) VALLEY OF THE MOON VINA SALSEDO (Spain) Southern W&S HANA PLUM WINE
Chambers & Chambers
Southern W&S Better Brands Grand Crew WHITEHALL LANE Paradise Beverages
ZACA MESA WINERY CA)
TORBRECK (Aust.) VALMINOR (Spain) VINCENTE GANDIA Paradise Beverages HANAHATO Sake
Fine Wine Imports
TORRSELLA (Italy) Fine Wine Imports Allied Importers WHITEHAVEN (N.Z.) Chambers & Chambers
ZARDETTO (Italy)
Southern W&S VALLONE (Italy) VINE CLIFF (Napa) Johnson Bros. HATSUMAGO Sake
Chambers & Chambers
TOTT'S CHAMPAGNE Grand Crew American W&S WILD DUCK CREEK (Aust.) Nishimoto Trading
ZAZA (Spain)
Johnson Bros. VAN VOLXEM (Germany) Southern W&S WILD HORSE HATKUTSURA Sake
Fine Wine Imports
TRAMIN (Italy) Southern W&S VINO NOCETO (CA) Southern W&S Japan Food
ZEMMER (Italy)
Chambers & Chambers VASSE FELIX (Aust.) Fine Wine Imports WILD WINES Southern W&S
American W&S
TRAPICHE (Arg.) JMD VINUM Johnson Bros. HOSHI Sake
Southern W&S
Southern W&S VEGAS 3 (Spain) Paradise Beverages WILDBERRY (Aust.) Johnson Bros.
ZENATO WINE (Italy)
TRAVAGLINI (Italy) Allied Importers VIONTA (Spain) Paradise Beverages
Chambers & Chambers I
American W&S VENDANGE Southern W&S WILL ELBECHT
ZERBINA
Southern W&S Southern W&S VIRGIN VINES (Mendocino) Allied Importers
Southern W&S
TREANA WINES VENDI Better Brands WILLAKENZIE (Ore.) ICHINOKURA ISake
ZIND HUMBRECHT (France)
Better Brands VENTANA ESTATE VISTALBOA WINERY (Arg.) WILLAMETTE VALLEY Chambers & Chambers
JMD
Grand Crew Allied Importers FineWine Imports Grand Crew Tanikai
ZISOLA (Italy)
Southern W&S VERAISON-Krupp Bros. (Napa) VITTOR WILLI HAAG (Germany) IICHKO Shochu
American W&S
TREFETHEN VNYDS. (Napa) JMD Allied Importers Southern W&S Cherry Co.
ZONIN WINES (Italy)
American W&S VERAMONTE (Chile) VOGA ITALIA (Italy) WILLI SCHAEFER (Germany)
Sandwich Isles J
Southern W&S Southern W&S Southern W&S American W&S
TRES OJOS (Spain) VERDILLAC BORDEAUX VOLCANO (Hawaii) Southern W&S
Fine Wine Imports Allied Importers Johnson Bros. WILLIAM FEVRE (Chablis) JINRO Soju
TREVOR JONES (Aust.)
Southern W&S
Southern W&S
VERITE (Napa)
VOLCKENBURG (Germany)
Grand Crew
American W&S
Southern W&S
SPIRITS Better Brands
JYUNYO Shochu
TRIMBACH (Alsace)
Coastal W&S
Grand Crew
VERSASI (Italy)
VOLPAIA WINES (Italy)
Better Brands
WILLIAM HILL (Naoa)
Johnson Bros.
FROM ASIA Nishimoto Trading
"USINESS .AME: ___________________________________________
!DDRESS: _________________________________________________
0HONE&AX: _______________________________________________
#ELL: ____________________________________________________
7EBSITE: ________________________________________________
7 Thief’s hideout
8 Eve’s husband
9 Blue Cane Rhum
10 Fruit
11 “To the right!”
12 Lodge
13 Queer
21 One of the three graces
25 Topper
26 Prig
28 Energy
29 Street
30 Negative (prefix)
32 Every
34 Clothed
37 Hawkeye State
39 Building face
40 Jewish scribe
41 Peep
42 Eye infection
43 Bird’s home
45 Wheel tooth
48 Danish krone (abbr.)
53 Solitudinarians
54 Absence of values
56 Looking at
57 Insane
59 Coral reef
60 Rum
62 Oil change company
64 Careen
66 Comedian Jay
67 Recede
68 Neither’s partner
Across 69 African antelope
1 American Cancer 33 Business title ending 67 Car’s need 70 Certified public accountant
Society (abbr.) 35 Charged particle 70 Marrow
4 Reverent 36 Boxer Muhammad 71 Flightless bird
8 Musical term 38 Pain unit 72 A Scottish lass Solution
14 Bacon-lettuce-tomato 39 Society 73 Design
sandwich 40 5th Greek letter 74 Cut of beef
15 Greek stringed 44 Top Selling Rum 75 Rum
instrument 46 Greek letter 76 Singing voice
16 Need 47 Marry 77 Meet
17 Downwind 49 Doctor (slang)
18 Soon 50 Rubi ____, Rum
19 Attach 51 Request Down
20 Somethings to run 52 Festive 1 More able
22 Bad (prefix) 55 BB Player Abdul Jabar 2 Clergyman
23 Telephone sound 58 Catch 3 Fire starter
24 Snaky fish 61 Rum (2 words) 4 Actor Alda
27 Black and white horse 63 Chatter 5 Sea _____ Rum
31 Coke 65 Headache medicine 6 Uneven
Format:
Printed in Slim Jim size, 6”X10”; will include a 2009 calendar,
with an option to provide your own personalized insert (6 or 12
pages). All copies are printed with your store name and mes-
sage on the front cover.
Delivery:
Delivered prior to Thanksgiving. Can be distributed through
newspaper, mail-house or over-the-counter in your store.
Cost:
21¢ per copy for purchases of 5,000 or more (minimum quantity
for insert is 10,000 plus production cost). 27¢ per copy for
purchases of 1,000. You will not be billed until after delivery
of your new order shipped F.O.B.
Order Early…
We were sold out in September 2007! No deposit is required.