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CHAPTER 4
This chapter describes the analysis of the data collected from the
respondents from Manufacturing, Home Appliances and Process industries in
South India. A detailed discussion has been carried out to find the most
influencing factor of Reverse Logistics Services (RLS) and Return Polices
(RP) among these industries using Regression Analysis. Friedman test is used
to find out the most influencing sub factors among Information Technology
Enabled Services (ITES), Communication Techniques (CT) also termed as
Techniques and Reverse Logistics Operations (RLO) in these industries
handling reverse logistics. The details are provided under various sub
headings.
good RLM system. The analysis was carried out in South Indian industries,
which involves various types of activities listed below.
• E-Business
• Home appliances.
Most of the South Indian industries using RLM are falling under
the following three major categories:
n= (4.1)
The overall responses rate from this survey was 89%, which is
considered to be a good result based on the study conducted by (Collis &
Hussey 2003). From the review of literature RLS and RP is considered as two
major dependent factors influencing reverse logistics. So the above said
factors are considered as dependent variables for the study. This work tries to
find out the relationship between RLS, RP and the following independent
variables associated with RLS and RP. The analysis of this study covers the
following hypothesis in manufacturing, home appliances and process
industries.
zero. The ‘p-value’ for every term tests the null hypothesis that the coefficient
is evenly proportional to zero (no effect). It is a number between 0 and 1. A
small p-value (typically < 0.05) signifies robust roof in opposition to the null
hypothesis, so that it can be rejected. Regression analysis (RA) has been
carried out for three categories of industries in two different cases as given
below.
Case (i) : Where dependent variable (Y) is RLS and independent variables
are ITES (X1), CT (X2) and RLO (X3).
Case (i) : Where dependent variable (Y) is RLS and independent variables
are ITES (X1), CT (X2) and RLO (X3).
Case (i) : Where dependent variable (Y) is RLS and independent variables
are ITES (X1), CT (X2) and RLO (X3).
34
In all the above cases, all the three independent variables do not
equally influence the dependent variable. If the calculated value is > 0.05 (p
value or significant value), then accept null hypothesis and reject alternate
hypothesis. If the calculated value is < 0.05, reject null hypothesis and accept
alternate hypothesis.
The model summaries are shown in Table 4.3, Table 4.6 and Table
4.10. These tables display the R. R-Sq. R-Sq (adj) and standard error (S). R is
the correlation between the dependent and independent variables. The values
of R range from -1 to +1. The sign of R indicated the direction of relationship
(positive or negative).
In case (ii), the R-square value is 0.8972 that merely means that
89.72 percent of the variation in Return Policy is described through the SRP,
which utilizes ITES, CT and RLO in Return Policy as independent variables
while the value of R-square is significant at 0.05 level.
36
Coefficient
T-Value
P-Value
Term
Case
SE
From Table 4.3, it is clearly seen that the p values of ITES and
RLO are significant at 95% confidence level (<0.05), whereas the p value of
CT is insignificant. This means that ITES and RLO influence RLS in the
Manufacturing Industries. Since the coefficient value of ITES (0.2730) is
greater than the coefficient value of RLO (0.1496), it can be said that ITES is
the most influencing factors of RLS in the Manufacturing Industry. From the
Equation (4.2) it can be inferred that if ITES services increases by one unit,
then RLS will increase by 0.2730 units.
From Table 4.4, it is clearly seen that the p values of ITES and
RLO are significant at 95% confidence level (<0.05), whereas the p value of
CT is also significant but little higher. This means that ITES and RLO
influence RP in the Manufacturing Industries. Since the coefficient value of
ITES (0.2884) is greater than the coefficient value RLO (0.1704), it can be
said that ITES is the most influencing factor of RP in the Manufacturing
Industry. From the Equation (4.3), it can be inferred that if ITES services
increases by one unit, then RP will increase by 0.2884 units. Both cases from
the Table 4.5, all the three independent variables do not equally influence the
dependent variable. If the calculated value is <0.05 reject null hypotheses and
accept alternate hypotheses. Hence the null hypotheses (1) and (2) are rejected
and alternate hypothesis are accepted. The details for linear regression for
case (i) and case (ii) is graphically represented in Figure 4.1 and Figure 4.2
for Manufacturing Industries.
39
90
Residual
Percent
0.0
50
10 -0.2
1
0.1 -0.4
-0.4 -0.2 0.0 0.2 3.00 3.25 3.50 3.75 4.00
Residual Fitted Value
Residual
20 0.0
10 -0.2
0 -0.4
-0.3 -0.2 -0.1 0.0 0.1 0.2 1 10 20 30 40 50 60 70 80 90
Residual Observation Order
50 0.0
10 -0.1
1
-0.2
0.1
-0.2 -0.1 0.0 0.1 0.2 3.00 3.25 3.50 3.75 4.00
Residual Fitted Value
0.1
Residual
20
0.0
10
-0.1
-0.2
0
-0.2 -0.1 0.0 0.1 0.2 1 10 20 30 40 50 60 70 80 90
Residual Observation Order
simply means that 86.29 percent of the variation in RLS is explained by the
SRP that uses ITES, CT and RLO in Reverse Logistics as independent
variables and the value of R-square is significant at 0.05 level. In case (ii), the
R-square’s value of 0.8655 simply means that 86.55 percent of the variation
in RP is explained by the SRP that uses ITES, CT and RLO in RP as
independent variables and the value of R-square is significant at 0.05 level.
For case (i), the R value is found to be 0.9289 and the R-Square
value is 0.8629. This indicated that there is positive relationship between RLS
and independent variables. This means, if the independent variables increase,
then the value of RLS also increase. The F statistic is used to test the
significance of R-Square is 60.83 which is significant as the P value is smaller
than 0.05. This indicates that 86.29 % of the variations in RLS are explained
by the three independent variables.
42
SE T-
Case Term Coefficient P-Value
Coefficient Value
Constant 1.386 0.265 5.22 0.000
Case (i)
Y=RLS
From Table 4.7, it is clearly seen that the p-values of CT and RLO
are significant at 95% confidence level (<0.05), whereas the p value of ITES
is insignificant. This means that CT and RLO influence RLS in the Home
Appliances Industries. Since the coefficient value of RLO (0.2776) is greater
than the coefficient value of CT (0.2103), it can be said that RLO is the most
influencing factor of RLS in the Home Appliances Industries. From the
Equation (4.4) it can be inferred that if the value of RLO increases by one
unit, then the value of RLS will increase by 0.2776 units.
From Table 4.8, it is clearly seen that the P values of CT and RLO
are significant at 95% confidence level (<0.05), whereas the P value of ITES
is insignificant. This means that CT and RLO influence RP in the Home
Appliances Industries. Since the coefficient value of RLO (0.2795) is greater
than the coefficient value CT (0.2114), it can be said that RLO is the most
influencing factor of RP in the Home Appliances Industries. From the
Equation (4.5) it can be inferred that if the value of RLO increases by 1unit,
then the value of RP will increase by 0.2795 units.
Both cases from the Table 4.9, all the three independent variables
do not equally influence the dependent variable. If the calculated value is
<0.05 reject null hypotheses and accept alternate hypotheses. Hence the null
hypotheses (3) and (4) are rejected and alternate hypothesis are accepted.
The details of linear regression for case (i) and case (ii) is graphically
represented in Figure 4.3 and Figure 4.4 for Home Appliances Industries.
44
Residual
Percent
50 0.0
10 -0.1
1
-0.2 -0.1 0.0 0.1 0.2 3.2 3.4 3.6 3.8
Residual Fitted Value
Residual
4 0.0
2 -0.1
0
-0.16 -0.12 -0.08 -0.04 0.00 0.04 0.08 0.12 1 5 10 15 20 25 30
Residual Observation Order
50 0.0
10 -0.1
1
-0.2 -0.1 0.0 0.1 0.2 3.2 3.4 3.6 3.8
Residual Fitted Value
Residual
4 0.0
2 -0.1
0
-0.16 -0.12 -0.08 -0.04 0.00 0.04 0.08 0.12 1 5 10 15 20 25 30
Residual Observation Order
Total 30 0.241438
SE Coefficient
Coefficient
T-Value
P-Value
Term
Case
From Table 4.11, it is clearly seen that the p-values of CT and RLO
are significant at 95% confidence level (<0.05), where as the p-value of ITES
is insignificant. This means that CT and RLO influence RLS in the Process
Industries. Since the coefficient value of CT (0.1624) is greater than the
coefficient value of RLO (0.1144), it can be said that CT is the most
influencing factor of RLS in the Process Industries.
49
From Table 4.12, it is clearly seen that the p values of CT and RLO
are significant at 95% confidence level (<0.05), whereas the P value of ITES
is insignificant. This means that CT and RLO influence RP in the Process
Industries. Since the coefficient value of CT (0.1647) is greater than the
coefficient value RLO (0.0985), it can be said that CT is the most influencing
factor of RP in the Process Industries. From the Equation (4.7) it can be
inferred that if the value of CT increases by one unit, then RP will increase by
0.1647 units.
Both cases from the Table 4.13, all the three independent variables
do not equally influence the dependent variable. If the calculated value is
<0.05 reject null hypotheses and accept alternate hypotheses. Hence the null
hypotheses (5) and (6) are rejected and alternate hypothesis are accepted.
The details of linear regression for case (i) and case (ii) is
graphically represented in Figure 4.5 and Figure 4.6
Figure 4.5 and 4.6 show the analysis result of Process Industries.
50
90
0.02
Residual
Percent
50 0.00
10 -0.02
1 -0.04
-0.050 -0.025 0.000 0.025 0.050 3.4 3.5 3.6 3.7
Residual Fitted Value
Residual
6
0.00
4
-0.02
2
0 -0.04
-0.04 -0.02 0.00 0.02 0.04 2 4 6 8 10 12 14 16 18 20 22 24 26 28 30
Residual Observation Order
0.00
50
-0.05
10
1 -0.10
-0.10 -0.05 0.00 0.05 3.4 3.5 3.6 3.7
Residual Fitted Value
10.0 0.05
F requency
Residual
7.5
0.00
5.0
-0.05
2.5
0.0 -0.10
-0.08 -0.06 -0.04 -0.02 0.00 0.02 0.04 0.06 2 4 6 8 10 12 14 16 18 20 22 24 26 28 30
Residual Observation Order
N value is 93
It could be noted from the above observation that among the seven
sub factors of ITES, “Customer Order Management System” was ranked first.
It is followed by the “Supplier Management System”, and “Web Enabled
Communication System” was ranked third. The least important variable is
“The Bar Coding / RFID System”. The test-statistic, Friedman Q is like a
variance over the mean ranks: it’s 0 when the mean ranks are exactly equal
and becomes larger as they lie further apart. From table 4.14, the Friedman
test indicates that the ITES variables are rated differently, since the Friedman
Q value is 104.289 and it is highly significant (p = 0.000). Ranking of ITES,
RLO and CT variables are shown in Figures 4.7, 4.8 and 4.9.
Important
Important
Important
Important
Offered
Fairly
Least
Most
Very
Not
Variables of ITES
Export / Import
28 6 8 13 17 21
Management System
Warehouse Distribution
14 11 6 30 22 10
System
Web Enabled
16 8 7 15 18 29
Communication System
Transportation Management
10 8 5 22 28 20
System
Supplier Management
2 12 9 14 34 22
System
Customer Order
5 6 9 13 28 32
Management System
Management System
Management System
Management System
Bar Coding/RFID
Warehouse Distribution
Supplier Management
Communication System
Customer Order
Export / Import
Transportation
Web Enabled
System
System
System
1 2 3 4 5 6 7
N value is 33
It could be noted from the above observation that among the fifteen
sub factors of RLO, “Communication’’ was ranked first. It is followed by the
“Customer Relationship Management” and “Information Management” was
ranked third. The least important variable is “Incineration / Landfill”. The test-
statistic, Friedman Q is like a variance over the mean ranks: it’s 0 when the mean
ranks are exactly equal and becomes larger as they lie further apart. From table
4.15 the Friedman test indicates that the RLO variables are rated differently,
since the Friedman Q value is 148.103 and it is highly significant (p = 0.000).
54
No Impact
Extremely
Extremely
High
High
Low
Low
Variables of RLO
Communication 0 3 0 10 20
Information Management 1 6 0 8 18
Customer Relationship
0 3 7 7 16
Management
Inventory Management -
6 10 4 3 10
Returned Goods Related
Redelivering to Customer /
8 7 4 6 8
Marker
Return Authorization /
8 4 5 5 11
Gate Keeping
Collecting & Delivering
15 1 2 12 3
Returned Goods to Factory
Inspect/ Examine/ Select/
6 10 7 2 8
Sort Returns to Responses
Resale/Redistribution of
5 5 11 9 3
Returns
Reuse of Returns 9 11 7 6 0
Donation of Returns 17 7 4 4 1
Repair / Upgrade of
6 8 14 2 3
Returns
Component / Part / Module
4 23 2 1 3
- Recovering
Recycling 12 14 3 1 3
Incineration / Landfill 21 4 3 5 0
Process Industries, the following observations are noted.
12.71
Communication
11.7611.38
Customer Relationship Management
2
Significance level is 0.000
N value is 30
4
Figure 4.8 Ranking of RLO Variables
Inventory Management - Returned…
5
Resale/Redistribution of Returns
7
Inspect/ Examine/ Select/ Sort…
8
Repair / Upgrade of Returns
9
Reuse of Returns
Mean Rank
11
5.82 5.55
13
Donation of Returns
14
Recycling
4.52
15
Incineration / Landfill
55
56
It could be noted from the above observation that among the eleven
sub factors of CT, “Computers / Desktop / Laptop” was ranked first. It is
followed by the “Landline / Telephone / Fax” and “Internet’’ was ranked
third. The least important variable is “Electronic Data Interchange”.
9
Mean Rank
7.05 6.75
5.98 5.88 5.87 5.85
5.47 5.25
4.6 4.3
LandLine Telephone / Fax
Data Logging
Barcode Technology
Track & Tracing Technological
Internet
Intranet
Global Positioning Systems /
Planning
Systems
1 2 3 4 5 6 7 8 9 10 11