SERVICIO NACIONAL DE APRENDIZAJE

CENTRO DE COMERCIO Y SERVICIOS REGIONAL TOLIMA

BILINGUALISM PROGRAM

-Competencia: Comprender textos en Inglés de forma escrita y auditiva

-Resultados de aprendizaje:
1.Comprender frases y vocabulario habitual sobre temas de interes personal y
temas ́ tecnicos ́
2. Comprender la idea principal en avisos y mensajes breves, claros y sencillos en
ingles t́ ecnico ́

-Actividad de aprendizaje:
Read the text below, find the spanish translation of the underlined words
and create a concept map where you can show what are the functional areas.
After go to the practice part and choose the correct answer for each questions.

Lea el siguiente documento que habla acerca de las areas funcionales de

una empresa, sus funciones y la importancia en una compañía, busque la
traducción en español de las palabras que estan subrayadas y haga un
mapa conceptual que resuma lo descrito en el documento. Despues vaya a la
parte que dice “Practica” y escoja la respuesta correcta para cada pregunta.

NAME: TANIA ALEJANDRA HERNÁNDEZ LOZANO

FICHA: 2057759

READING

What Are Functional Areas?

Functional areas are teams of employees who have similar skills and expertise.
For example, a company's sales department is a common functional area, and the
staff in this area would all be focused on selling the company's products.

Why Would a Company Organize by Functional Area?

Companies organize by functional areas for many reasons. First, it's more efficient
to have staff with similar skills grouped together. They can easily team up on
projects requiring their expertise and will have backup expertise if one staffer is
unable to complete their work. For example, a company is going to set up a new
server in their data center and they'll likely need several different staffers from the
information technology department involved in the project. Since all work in the
same functional area, it is possible for a single manager to assign them all to the
project and to make sure the project is completed on time.
Organizing by functional area also allows a manager with similar skills and
expertise to review the work done by the members of the function. To use the new
server example from above, the IT manager who is in charge of the project will
have significant knowledge of the skills being used on the project and can offer
assistance and guidance when needed.
Finally, this organizational scheme makes training and knowledge sharing easier,
since employees working on similar functions work together and can share their
expertise.

What Are Common Functional Groupings?

There are several groups that are commonly organized into functions:

HUMAN RESOURCE

Human resource is the most important asset in the business. The heart of an
organization lies on its people. Without people, the day-to-day operation of a
business would cease to function. The success of a business relies fully on the
hands of the employees working in the company. In order to achieve the
company’s goals and objectives, the company’s Human Resource Department is
responsible in recruiting the right people with the required skills, qualifications and
experience. They’re responsible for determining the salary and wages of different
job positions in the company. They’re also involved in training employees for their
development.

MARKETING/PROMOTION

Promotional activities and advertising are the best ways to communicate with
your target customers for them to be able to know the company’s products and
services. Effective marketing and promotional activities will drive long-term
success, profitability and growth in market shares. This department is responsible
for promoting the business to generate sales and help the company grow. Its
function involves creating various marketing strategy and planning promotional
campaigns. They are also responsible for monitoring competitor’s activities.

One good example of a business that develops an effective marketing strategy is

Velvet Caviar and how they have completely dominated the market for iPhone Xs
Max Case.

PRODUCTION
It’s vital for business that the products are in good quality and free from defects.
The production department is concerned with manufacturing the products, where
inputs (raw materials) are converted into finished output through a series of
production process. Their function is to ensure that the raw materials are made
into finished product effectively and efficiently and in good quality. This
department should also maintain the optimum inventory level.

SALES
In every business, sales department plays the biggest role in any organization’s
success. The sales department is responsible for generating revenue. The sales
department is tasked to ensure that the sale of products and services results to
profit. The sales department coordinates with the marketing department in terms
of brand-awareness, product-launching and more. From the time the product left
the production department. Sales need to develop ways on how to sell the product
to their target users/customers.
ACCOUNTING AND FINANCE
Cash flow is the lifeblood of any business. It is important to manage the business’
cash outflows and inflows. The company can’t operate without money. If you
can’t handle your money properly, you will lose control of your business. That is
where the accounting and finance department comes in, which is a part of the
organization that manages the company’s money. This department is responsible
for accounting, auditing, planning, and organizing finances. They’re also
responsible in producing the company’s financial statements.

PRACTICE

1.What are functional areas?

__X__Teams of employees who have similar skills and expertise.

____Teams of employees who work together on projects.

____Teams of employees who report to the same manager.

____Teams of employees who work for the same company.

2.Why would a company organize by functional area?

_____It is considered more efficient to have staff with similar skills grouped together.
__X___It allows a manager with similar skills and expertise to review the work done by the
members of the function.
_____It makes training and knowledge sharing easier, since employees working on similar functions
work together.
_____All of the above are correct.

3.Which is the correct description of the Sales functional area?

___X__Staff who work directly with prospective customers to help them determine the best product
for their needs and to place orders.
_____Staff who work directly with customers to solve problems.
_____Staff who build the product being sold.
_____Staff who package and ship the company's products to the purchaser.

GLOSARIO: NEGOCIO (BUSINESS)

ACCOUNTING
ACCOUNTING BOOKS

BUDGET
BILL OF ECHANGE
CHARGES
CONTRACT
DEBTS

EMPLOYEE

ÉXITO (SUCCESS)

LIQUIDITY

RISK
BUSINESS PLAN
SPIN-OFF
STARTUP
TRIUMPH
VALUES

OBJETIVOS (OBJETIVES)

ANALYZE

OBSERVE
CHARACTERIZE
INTERPRET

CALCULATE
DEFINE
ESTABLISH
INFLUENCE

SALARIO (SALARY,WAGE)

WORD CONTRACT
TRIAL PERIOD
REMUNERATION
PAYROLL
SALARY IN KIND
MINIMUM SALARY
WAGE VARIABLES

NET TO PAY

EFICIENTE (EFFICENT)

PRODUCTIVE RESOURCES

GOODS OR SERVICES
RAW MATERIAL
EQUIMENT
QUALITY
FINANCIAL RESOURCES

HABILIDADES (SKILLS)

ANALYSE

PROBALITIES TO ANTICIPATE
SUPPOSED

SUPPOSED
BRAINSTORMING.
CONSTRUCTION OF HYPOTHESIS
CATAGORIZE
CHANCE
CONCUIR

EMPRESA (COMPANY)

OBJECTIVES
STRATEGIC MANAGEMENT
LEADERSHIP
MARKETING
MARKET
PRODUCTIVITY

BUDGET
CUSTOMERS

DEPARTAMENTO DE TECNOLOGÍA (TECHONOLOGY DEPARTMENT)

TOOL

ARTIFACTS
SCIENCE

COMPUTING
TELECOMUNICATIONS
MULTIMEDIA

GERENTE (MANAGER)

ADMINISTRATION

CORPORATION
ADDRESS

CORPORATE MANAGEMENT

STRATEGIC MANAGEMENT

MANAGEMENT

CORPORATE IDENTITY
LEADERSHIP

CONOCIMIENTO (KNOWLEDGE)

DATA
INFORMATION
KNOWLEDGE

EXPLICIT KNOWLEDGE

ANALYSIS
PUBLICIDAD (ADVERTISING)

DEAL

BRAND
COMMERCE
MARKETING
ADVERTISING CAMPAIGNS

PRODUCTO (PRODUCTS)

ACCESSIBILITY
CLOSE UP

ATTITUDE
PRODUCT
DATAPTION

MANAGEMENT
OF FORCES
AND SALES

SERVICIOS (SERVICES)

BUSINESS RULES

BUSINESS HOURS
CLIENT EXPERIENCE
CUSTOMER SATISFACTION

ESTRATEGIA DE MERCADEO (MARKETING STRATEGY)

Scope
Competition

Customer Support
Analysis of a lawsuit

SUPERVISIÓN (MONITORING)
ATTITUDE
ENVIRONMENT

AUTHORITY

ADMINISTRATION

BUENA CALIDAD (GOOD QUALITY)

STRATEGIC PLANNING

SWOT
TOTAL QUALITY MANAGEMENT

FOCUS

MATERIAS PRIMAS (RAW MATERIALS)

TEXTILE
LATEX
INGREDIENTS
PRODUCT

GENERADOR DE INGRESOS (GENERATING REVENUE)

ACTIVE

PASSIVE

PAYMENT

SALE

DESARROLAR (DEVELOP)
ANALYZE

RESEARCH

OBSERVE

CONCLUDE

SALIDA DE EFECTIVOS (CASH

OUTFLOWS)

CASH

GENERAL ACCOUNTING PLAN

BUSINESS

DINERO (MONEY)

ACCOUNT PAYMENT

ACTIVE

FINANCIAL ASSET

ACTION

CONTROL (CONTROL)

SELF-CONTROL

SELF-MANAGEMENT

SELF-REGULATION

INSTITUTIONAL IMPROVEMENT PLAN

FINANZAS (FINANCE)

MINORITY SHAREHOLDER

CREDITOR

ACTIVE WITHOUT RISK

CREDIT QUALITY
PLANIFICACIÓN (PLANNIG)

INNOVATION.

SCHEDULE

SCOPE.

SITUATION ANALYSIS.

ENVIRONMENTAL ANALYSIS

PRODUCTORA (PRODUCING)

UTILITY

COMPRESSION

IDEA

CUSTOMERS