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Business Proposal
We transform lives!
We shape the destiny!
We link education with career!
Career Education, Research & Training Council is an apex organisation set up under section 8
of MCA, Government of India for making policies and planning at the national level to bridge
the gap between degrees and career competencies. The Council has developed authentic,
appropriate and effective career development tools and learning management systems to
cultivate a culture of “career by choice, not by chance”. We are embedding career in
education.
We began to reinvent career education from the ground level; starting with few assumptions:
that the career decision-making services available to students at school/college are virtually
non-existent and pathetically ineffective. Perhaps approx. 94% of us are in the wrong career
or under-employed. This includes people who have failed to find a suitable career and others
who are in the job that only partially fits their talents, interests and working preferences. This
is an unrecognised national disgrace to a country like India.
We propagate the philosophy of “Be what you want to be”. We strive to help students and
adults find their passions in life and lead them to their dream career. We encourage young
people to think deeply about the things they enjoy most and then translate these into careers
that will drive and motivate them for the rest of their lives. We provide the tools to design,
monitor and develop their career which is self-engaging, authentic, impartial, measurable
and transparent.
Our activities take place on an individual basis either face-to-face or distance mode. These
include career planning techniques, self-assessment tools, organising studies, work search
and transition services. Our holistic view of the career sector enables us to develop resources
improving the quality of the career decision-making process which opens the doors of
success.
Our programme and career professionals have just ONE specific focus “Excellence in Career
Management”. We live and breathe career guidance; nothing else gets in the way. We are
practical, idealists and confident that our career guidance programs are the best in the world.
A strong commitment to research and improvement ensures that we stay the best.
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Our Vision
One life: Make it: The Best. To build a global network of advisors-assisted career management
system so that we can leave this world a little better than we have got it.
Our Mission
Our single-minded mission is to assist people to design the career and education pathways
that lead to living a life of "CHOICE" not "chance".
Our Aim
The Council is set up with strategic aims:
To formulate and implement policies governing the provisions of careerlinked
education and guidance.
To develop innovative, appropriate and effective methods and materials for career
management that enable informed educational and occupational choices.
To provide an interface and vital networking channel with greater collaboration,
cooperation and cohesion for a diverse and fragmented community of career
counsellors.
To conduct relevant research and practices for the preparation of authentic, evidence-
based and measurable career development tools, technology and resources.
To provide a forum for disseminating effectively its findings and coordinating
communication with other bodies engaged in similar activities.
To provide training and continuing education programs for Career Management
Professionals who assist people make career decisions with up to date knowledge of
career education pathways and labour market information.
To collaborate with schools, colleges, universities, training institutions, government
agencies, other voluntary and private sectors to build an excellent careers education
system so that people have wider access to the guidance they need to make successful
transitions into the world of work;
To promote the implementation of best practice in careerlinked education, guidance
and counselling in schools, colleges and higher learning institutions
To advocate that all people who need career development services can receive it from
competent and trained Career Professionals;
To work with policymakers to formulate a basic quality standard of careerlinked
education and guidance services in our country.
Our Values
Respect for the talent, creativity and boundless potential of all individuals.
Passion for what we do and honesty, integrity, and excellence in how we do it.
Belief in the power of partnership and collaboration.
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Need for Career Planning
Let's read these strange but true career facts:
97% People first finish their journey (education) and then think about the destination
(career).
92% School students, when asked about their career choice have "let's see what happens"
attitude and most of them are either having unrealistic career ambitions or they follow the
crowd.
82% Post-graduates are not able to utilise their investment in education as they fail to
understand that degrees lacking employability skills are useless.
76% BTech and MBA degree holders are unemployable, some of them are doing nocturnal jobs in
Call Centres, sharing seats with their twelfth pass colleagues; trapped in a quagmire.
64% of school students and 88% of college students are busy doing everything except their studies.
Students with the right employability skills and qualifications are likely to achieve better
outcomes in the labour market e.g. higher earnings and greater satisfaction.
Appropriate career planning enables students to choose the courses of study at school/
college that will lead to the qualifications they need for the right careers.
Better guidance means young people are motivated to complete the courses and they take
fewer wrong turns. Also, they are less likely to drop school/college or to be unemployed for a
longer period.
There is a correlation between income, quality of life and health status. Being out of work can
lead to stress, lower self-esteem, and depression.
“If you fail to plan, you are planning to fail.” - Benjamin Franklin.
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Career Education Tools & Technology
The Council has developed appropriate and effective pedagogical tools, learning/skills management
system and career assessment technology, helpful in career planning and improving chances of
success in life.
Imitation: The majority of the students blindly follow their classmates or go along casual, half-
baked advice of family members, relatives or friends.
Parental wish: Some parents try to fulfil their desires through their children and resolve that
"due to some reasons I couldn't become an Engineer, Doctor or Govt. Officer but I will make
my child the same at any cost."
Aptitude Assessment is an authentic psychometric tool for students to find their true interests and set
S.M.A.R.T. (Specific, Measurable, Acceptable, Realistic and Time-specific) career objectives; if a career
has been already decided, then its compatibility is matched.
2. Talent-
Talent-Tips: Recognise Innate Talents
Discovering a child's areas of intelligence and learning styles gives a clue on which activities they
should spend more time, so that s/he can acquire knowledge more naturally and efficiently and
removes the 'trial and error' method of parenting or teaching a fish to climb a tree.
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3. Career Explorer: Career by choice not by chance
In this fast-moving age of globalisation, students are not aware of the world of work and cardinal facts
about the occupations. At one hand there is a glut in the traditional careers and on the other hand,
there is a real dearth of professionals
in specialised sectors.
The Career Choice tool provides details of approx. 1500 careers and how they are related to 1. Subjects
2. Skills 3. Activities 4. Abilities 5. Attitude 6. Aptitude 7. Traits and 8. Work Contexts.
Today’s rapidly changing world of education is very complex, highly competitive and provides
innumerable vistas of opportunities unheard of a decade ago.
Due to lack of authentic information, many students imitate their classmates and enrol en-masse in
slickly advertised, expensive but useless courses. Consequently, at the career-building stage, after
spending their precious time and parent's hard-earned money, they realise and repent over these
deceptive programmes.
Education Index provides authentic and impartial guidance on
more than 20,000 courses with the "Students' Satisfaction
Survey" of the colleges and universities so that they can select
the right institutes offering the right courses.
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5. Study Organiser: View real-
real-time preparation with Progress Meter
"How is your study going on?" - Ask any student and you’ll get the prompt reply "it is fine". There is
no reason to doubt until the exam is finished and results are in hands but then it is too late.
(a) Many students create a routine in their copies and resolve to study as per the time-table but
most of them never follow it from the next day.
(b) For the first half of the year, students keep a casual approach towards their studies and at a
later stage, they hastily try to achieve more in less time, sometimes reading lessons the first
time on the previous night of the exam.
(c) Due to the absence of a proper study plan, students give more attention to a few subjects of
their interest and set aside other books which they consider either difficult or boring.
(d) Tuition and coaching culture are doing more harm than help. It makes students dependent on
others and devoid their minds from intellectual curiosity.
(e) Parents find it very difficult to keep a constant tab on their children’s studies. Nagging,
coercing and pressurising to study hard generally give adverse effects.
The Study Organiser is a boon for such students who are not paying proper attention to studies. It
creates a personalised subject wise schedule as per its difficulty level by calculating the appropriate
study time required to finish and revise each subject.
Study Organiser includes much acclaimed "Progress Meter" to show real-time preparation of the exam
in three colours:
Progress Meter is equally useful for parents, teachers and school administrators who wish
to monitor and compare the performance of all the students with minimum interference.
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6. Dream Jobs: Planning to Placements
After finishing studies, most of the youth randomly search for a job to accept whatever comes on the
way. This naturally doesn’t ensure the best.
Also, job-seekers have a wrong notion that posting their resumes on job sites will bring good offers
automatically. In reality, it only helps the website owners who are thriving by selling their details.
After collecting the jobseeker's data free of cost, all the job sites sell the resume at very exorbitant
price, for example, rates for accessing your resumes at Shine is Rs 6,27 lakh, Naukri is Rs 2.80 lakh, for
Monster is Rs 2,12 lakh and Timesjobs is Rs 2,04 lakh; which is beyond the reach for most of the
employers and this data is mainly purchased by marketing agencies, insurance companies, educational
institutions, placement consultants etc.
This is why you are not getting relevant calls or emails from genuine employers as per
your qualifications and requirements.
To save time, energy and money which are wasted in experimentation; our Dream-Job tool provides
a collaborative, time-bound relevant job search dashboard with a career portfolio to attract the best
job offers for you.
Teachers, parents and students are more concerned about subject marks. They forget the cardinal
fact that the purpose of education is to build a strong career foundation and to make them
employable.
Skills Evaluator tools are a must for recruiting the right candidate for the right job. This saves time and
costs associated with interviewing unsuitable candidates.
Skills Evaluator measures the levels of Arithmetical Reasoning, General Awareness, English/Hindi
languages and domain-specific skills. The high score provides a reassurance that the candidate would
suit the specific role and improve performance within the organisation.
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8. Work Attitude: Listen to your heart & mind
There is no alternative for this scientifically formulated psychometric assessment tool, which helps
9. Scholarships
Scholarships Abroad:
Abroad: Gateway to Abroad
Study in best universities in the USA, Canada, Australia and European countries FREE OF Cost with
scholarships and financial assistance.
This will help abroad admission seekers to study in the world's top universities irrespective of their
financial status. Using this tool students aspiring to study abroad can apply for 2000+ courses and
scholarships all over the world from one platform. Also, our expert counsellors assist in documentation
like writing a resume, essays, SoP, getting LOR, etc.
10.
10. CAP-
CAP-Contest: Inspire the path to success
This is like stepping stones for creating career awareness among students. Through an online test of
career knowledge, students learn about various opportunities open before them in a competitive
environment.
Parents can encourage students to participate in CAP-Contests and win prizes, scholarships, awards
and certificates of achievements.
We proudly mention them in our CVs and HR Managers pay attention while hiring the best.
The online career awareness contest gives a sense of pride among students and provides a catalytic
effect to accomplish higher academic excellence.
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Framework for Career Planning
We follow the global benchmark for good career guidance practices to support schools in providing
the best possible careerlinked education and guidance.
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7. Explore higher education
By the age of 15, all students should understand the full range of learning opportunities that are
available to them. This includes both academic and vocational routes and learning in schools, colleges,
universities and the workplace. This should include at least two visits to different
universities/institutes to meet staff and students.
8. Personal guidance
Every student should have opportunities to meet with a career professional, whenever significant
study or career choices are being made. Every student should have at least one such interaction by
the age of 14, and the opportunity for a further meeting by the age of 17.
Careerlinked
Careerlinked Education & Guidance (CEG) Cell in Schools
Schools
The Council is striving to set up Careerlinked Education & Guidance (CEG) Cell in every school/college/
university throughout the country. The salient features of the CEG will be:
1. The CEGC will be managed by the Council with the active support of senior institute
management.
2. The Council will provide one trained Career Professional to the institute.
3. There will be no financial participation from the school/institute.
Our Methodology
When we talk about career planning, we are not preaching someone.
We create personalised “career portfolio” of a student which is:
(a) self-engaging – means involving student to design his/her own
career;
(b) impartial – not being judgmental or taking decision for others
but helping students in their decision-making process;
(c) authentic – research based scientific tools and updated
information from original sources;
(d) measurable – various stages of career development should be
measured, compared and analysed;
(e) transparent – all the stakeholders i.e. student, parent, teacher
and advisor can share the student’s career portfolio in real time.
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Your Work & Income Prospects
You can do any combination of the work mentioned below as per your interest and time available to
earn regular income using your knowledge, training, tools and technology provided by the Council.
1. Online Training
You have to provide online training to career management professionals using a training dashboard
to get data of interested people and manage training. Subsidised training fee is Rs 18,000/-. You’ll get
50% of the training fee paid by the trainees and your income will be:
Table 1
Trainees enrolled Fee per trainee Income per month
@50% of the training fee
10 Rs 10 x 18,000 Rs 90,000 p.m.
2. Knowledge Royalty
You can provide study contents of any academic/competitive/professional exam or any employability
skills; then you’ll receive Rs 5/- to Rs 15/- per question in your eWallet + LIFELONG Knowledge Royalty
@10% (Rs 60/- per sale) of Study Organiser related to your subject. Your expected income will be:
Table – 2
No of Study Organiser sold p.m. Knowledge Royalty LIFELONG Income per month
1000 @ Rs 60 per sale Rs 60,000 p.m.
3. CAP-
AP-Contest and Free Tools
You can conduct CAP-contest and provide free Education Index tools (worth Rs 1500/-) and
prizes offered by the Council to students. You’ll get Rs 300/- per student in your eWallet and
your expected income will be:
Table – 3
Students per school per month Business done Income per month
through CAP
2 x 50 Rs 300 x 100 Rs 30,000 p.m.
4. Career Planning
You can conduct career assessments, create personalised career dashboard and draw
education & training pathways. If you are planning careers of 50 students then your expected
income will be:
Table – 4
Clients per month Business Done Income per month
@ 30% of the business
50 Rs 50 x 3,200 Rs 48,000 p.m.
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Table – 5
Students from each Business done Income per month
school through schools @10% of total business
50 100 x Rs 3200 Rs 32,000 p.m.
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Career Professional
You are proud of your achievements but there is so much more that you want to accomplish.
You are full of ideas and have a can-do spirit. You are getting the most satisfying socio-
educational entrepreneurship opportunity to develop the career of students and adults.
Working as a Career Professional will be an enriching experience for you.
Tremendous opportunity and almost limitless income potential exist to take advantage of the
huge student population and inefficiency that exists in our education system.
Training fee: is Rs 36,000/- but there is a 50% waiver in training fee for a limited period. You
have to pay Rs 18,000/- only.
Certification fee: is Rs 600 per module which covers test & assessment charges, total Rs
9,000/- for all the 15 modules.
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What makes this a viable opportunity
Most ventures fail due to dependency on a single source of income. Here you
get multiple points of income within a single business model, so that if you
are not getting results from your effort, still you can have a regular income.
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Frequently Asked Questions (FAQ)
Is it a job offer or self-
self-employment opportunity?
It is not a full/part-time salary-based job offer. It is a socio-educational entrepreneurship
(business) opportunity. You are working as a self-employed career professional.
I don’t want to invest can I get free training? Can it be deducted from my income?
Without paying to the trainer, no one will provide you with training free of cost. Training partners are
working hard for earning money. No trainer will invest their time to provide training of 15 modules
free of cost. Also, deduction from your earnings is only possible once you have started your work after
completion of your training.
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Is training and certification recognised?
Career professional training and the certification programme is offered by the Career Education
Research & Training Council, New Delhi, which is an apex organisation set up under section 8 of MCA,
Government of India and recognised by all the educational institutions throughout India and abroad.
Your account will be settled on the last day of the month and the amount is transferred in
your bank account between 10-15 of the following months as per the agreement.
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10 strong reasons to work with us
1. No-Risk Opportunity: You are working with us without any liability or burden
of overhead expenses. You earn profits without any risk of financial loss.
3. Work from anywhere: You have the flexibility and ease of work @comfort of
your place. There is no travelling, no pollution, no stress and earn much better
than a full-time job.
4. Shape destiny of students: You plan the careers of young people using the most
authentic tools & technology provided by the Council.
5. Highly respectable service to society: Success of one child inspires the success
of others in the family and society. The positive difference you make to the life
of the students is more rewarding and satisfying than you could ever imagine.
6. Ownership of the business: You run your enterprise under our banner and we
take care of the support to enable entrepreneurship within you to spread its
wings.
7. One-time effort; life-time income: Through knowledge royalty, if you are the
owner of a subject-title, then you get lifelong regular income with a one-time
effort.
9. No harm in trying: Worst to worst, if you are not able to work due to some
unavoidable circumstances, you have nothing to lose and you can use the
training and knowledge to guide students in your family; and if you succeed,
you can earn ample money with name and fame.
10. A real big source of income: You are getting an immediate, stable, attractive
source of income. Through the team mentorship model, you are earning even
if you are sleeping or spending time with family or enjoying your vacation.
Chapter Director
To spread its activities throughout the country, the Council intend to start (a) Regional Chapters (in
educationally important cities) and Divisional Chapters (in important districts). For this purpose, the
Council invites association of people having leadership quality and interest to spread free career
education in schools/colleges through Council’s funded CEG Cells.
The Chapters may or may not have a physical office but it must have a Regional/Divisional Committee
(called Chapter) which will be headed by a Chapter Director.
A Chapter Director is not an employee of the Council but holds an honorary position and the Chapter
will get monetary benefits based on direct/indirect business done in the respective region/division.
The experienced Chapter Directors can be elected to the Board of Council’s Central Executive Body.
How to start
STEP #1: Peruse this Project Proposal, discuss with our Advisor to understand it thoroughly.
STEP #2: Complete your documentation, accept the terms/agreement with the Council.
Next, receive login details to access the website, start training, working and earnings.
»»»»»»»»»»»»»»» Thanks for your valuable time to peruse the proposal «««««««««««««