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Introduction
Ecommerce is the exchange of goods and services activated through an electronic
method.
Learning Objectives
E-payments come with various methods whereas the most popular forms of payment
on the Internet are payment cards, electronic cash, mobile wallets, and stored-value
cards.
Customer act
The processing of an electronic payment begins when a customer visits the
merchant’s site, adds the items to the shopping cart and click buy now.
The payment form is displayed in which certain information such as card number,
expiration date, CVV code, address are to be filled.
Depending on the payment method, the customer is either redirected to bank’s
website or a payment app else continues the payment on the website.
In general, electronic payments are a fast, cheap and secure means of payment with
lots of benefits for both merchants and consumers.
Moreover, electronic payments are highly effective for international transactions and
there is no need to worry about currency conversion.
Payment cards
In business, the term payment card is commonly used as a general term to describe
all types of plastic cards that the businesses and consumers use to make purchases.
The core categories of payment cards are credit cards, debit cards and charge
cards.
Credit card
Credit cards are by far the most prevalent method that consumers use to pay for
online purchases since the recent surveys have found that more than 90 percent of
worldwide consumer Internet purchases are paid for with credit cards.
Credit cards are the plastic cards that facilitates customers to carry transactions
through electronic data processing system and is issued by an agency such as
Master or Visa with a pre-determined spending limit to the holder of the card.
The spending limit is based on the user’s credit history such that a user can pay off
the entire credit card balance or pay a minimum amount each billing period.
Credit cards are extensively accepted by merchants around the world because it
provide assurances for both the consumer and the merchant.
Debit card
A debit card resembles a credit card, but it works quite differently.
Debit cards are issued by a bank or a financial institution in which the card holder
has an account and the card enables consumers to access the account for a variety
of transactions.
The amount of the sale is removed from the cardholder’s bank account and
transferred to the seller’s bank account immediately for a transaction in an on-line
debit card.
The difference between credit cards and debit cards is that in order to pay with a
debit card one need to know the personal identification number (PIN) and a
hardware device is mandatory to read the information that is stored in the magnetic
strip on the back.
Many ATM cards have the features of a debit card and obtaining it is much easier
than obtaining a credit card.
The benefit for the customer is the easiness of use and convenience as well as the
cards keep the customer under his or her budget because they do not allow the
customer to go beyond his or her resources.
The merchant is not charged any fees as well as payment processing is fast when a
customer uses debit card to pay for purchase hence they prefer debit card for
payment by their customers.
Debit card purchases can have less protection than credit card purchases for
products that are never delivered or flawed since the returning of goods or cancelling
services purchased with a debit card is treated as if the purchases were made with
cash or cheque.
Charge Cards
A charge card is issued by companies such as American Express and carries no
spending limit but the entire amount charged to the card is due at the end of the
billing period.
In the United States, many retailers, such as department stores and oil companies
that own gas stations, issue their own charge cards since most of the consumers
have concerns about providing their payment card numbers to vendors online.
The greatest pro of using payment cards is their worldwide acceptance that is they
can be used anywhere in the world and the currency conversion, if required, is
handled by the card issuer.
One of the significant disadvantages is that the payment card service companies
charge merchants per-transaction fees and monthly processing fees.
Unfortunately this need has not yet been met since each issuer has their own
standards hence electronic cash is not universally accepted.
Mondex, is a good example of e-cash.
E-cash card has two types namely a stand-alone card containing e-cash and a
combination card that incorporates both e-cash and debit .
The beneficiaries of the e-cash send the money to their bank account similar to the
physical cash deposit.
Electronic wallets make online shopping a convenient one for frequent online
shoppers because they store personal and financial information such as credit cards,
passwords, PINs, and much more along with the ability to keep track of billing and
shipping information so that it can be entered with one click at participating
merchants' sites.
E-wallets can act as payment cards when they are used to store credit card
information or as e-money when they store electronic currency.
A well-known example of an e-wallet on the market is Microsoft Wallet and Yahoo
Wallet .
Classification of E-Wallet
Electronic wallet is classified into two categories namely
Server side electronic wallet - stores customer’s information on a remote
server which may belong to a merchant or wallet publisher.
Customer side electronic wallet - stores customer’s information on user’s
system.
For a wallet to be useful at many online sites, the electronic wallet manufacturer and
merchants from many sites must coordinate their efforts so that a wallet can
recognize what consumer information goes into each field of a given merchant’s
forms.
Electronic cheques
Electronic cheques are also known as e-cheques and can be used in any
transactions where normal cheques are used because e-cheque uses the same
legal and business protocols associated with traditional paper cheques..
E-check is the outcome of collaboration among several banks, government entities,
technology companies and e-commerce organizations.
E-Cheque Procedure
The payer writes the e-cheque through a system, uses a digital signature and
sends it through the Internet.
The payee receives it, verifies the signature and approves it.
The approved cheque is then sent over internet to the payee’s bank for
deposit.
The bank official authenticates the signatures and credits the deposit.
The payee’s bank clears and settles the approved e-cheque by sending it on
to the payer’s bank.
The signatures are again verified and the amount prescribed in the e-cheque
is debited from the payer’s account.
The cryptographic certificates play a vital role in helping a payee to determine
the validity and identity of the signatures.
The stored value card with a microchip stores more information than a stored value
card with a magnetic strip.
Smart cards
Smart cards are stored value cards with a microchip which allows electronic money
to be stored in a secure medium with a built-in microprocessor and memory.
A smart card can simultaneously be an ID, a credit card, a cash card or a repository
of personal information such as telephone numbers or medical history as well as
enable the bearer the ability to access information and physical places without any
need for online connections.
Along with storing and periodically recharging the information, the money on the card
is saved in an encrypted form and is protected by a PIN to secure the smart card.
In order to pay via smart card the card must be introduced into a hardware terminal
that requires a special key from the issuing bank to start a money transfer in either
direction.
Smart cards have been extensively used in the telecommunications industry for
years to hold information on health care, transportation, identification, retail and
banking etc. in a single location.
While electronic payments are being more convenient and comfortable for a larger
audience, the framework behind the system is struggling to find a standardized
system of rules and regulations about how to handle, record and secure global
payments.
SET and SSL are two standards that protect the integrity of online transactions but
still the payment system is not fully standardised and is to be in near future.
Conclusion
The technology of the Internet and the development of electronic commerce have
grown up in running online business successfully where payment transactions are
done without face-to-face communication.
Electronic payment method is nothing but the mode of payments over an electronic
network such as the internet
The success of electronic payment is the one of the reasons behind the incredible
growth of e-commerce hence for the electronic payment systems to be successful
security and privacy dimensions perceived by consumers as well as sellers should
be well managed which in turn would improve the market confidence in the system.