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CORE VALUES

Create a list of your core values and reflect on why each is important to you.

Examples of core values are given below to get you started. However, you are encouraged to
identify the core values that are truly important to you. Do not be restricted by these examples.

Use the table on the next page to capture your own list of core values.

EXAMPLE CORE VALUES

Authenticity Excellence Respect

Authority Fairness Responsibility

Autonomy Honesty Security

Boldness Individuality Service

Compassion Kindness Simplicity

Community Loyalty Sincerity

Creativity Openness Success

Curiosity Optimism Tradition

Determination Passion Trustworthiness

Your core values

The table includes an example in grey text. Delete the example when you have reviewed it, and
complete the table for your chosen core values.

CORE VALUE WHY THIS VALUE IS IMPORTANT TO ME?

I have always aspired to excellence, as it is an important value

Excellence expressed in my family. My family motto is “Do your best in
everything you do”.

Respect I believe in mutual respect , my motto is boundaries are essential

Compassion
We know that each human life is important , hence we believe that
with compassion , we want you to know we care for your change.

Honesty We are completely honest in our interaction with you.

I have always believed in having optimistic attitude , towards any

Optimism challenge in life. I believe that what we believe comes about.
The core values of your business

You have identified the core values that are important to you. Now assess how well your
business’s values align with your own using the Core Values Assessment on the next page.
Core Values Assessment

In the grey boxes, add your core values from the previous table.

In the white boxes, add thoughts from your employees – you can either use the Core Values
Assessment to guide discussions with your employees, or distribute it to your employees and
request that they return it anonymously.

The table includes an example in grey text. Delete the example when you have reviewed it, and
complete the table for your chosen core values.

Question: To what extent is each value practiced within the business?

CORE
VALUES
OF THE
BUSINESS NOT TO PLEASE EXPLAIN YOUR
VERY
AT SOME CHOICE
MUCH
ALL EXTENT

X The business strives for

excellence by setting high-quality
Excellence
standards. Everyone in our
business agrees that we will
never compromise on our
standards.