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A. Match each word with a definition. Write down the answer by writing the correct alphabet in the
second column. (10 points)
1
9. motivate
10. examine
11. establish
12. choose
13. confident
14. important
15. responsible
16. explain
17. manage
18. influential
19. inform
20 special
C. Fill in the gaps with the correct word below. (10 points)
2. In its capacity as a European commercial bank, WestLake Bank provides financial services and
products to customers based in many different countries and jurisdictions.
3. The real estate type is careful and likes to follow routines and keep track of details.
4. After talking to a career counsellor, Wanda realized the problems in her personality types.
5. I don’t like commuting to work. I will try to find a near workplace so that I don’t have to deal with
traffic jams.
6. I am good at working with a team because I can learn different personalities and problem solving.
9. We have approvals for our products from leading engine manufacturers in the automobile industry
such as Daimler Chrysler (MB), VW, BMW, Porsche, MAN, Scania, Volvo, MTU and etc.
10. The social type is friendly and likes helping or training other people.
D. Complete this paragraph with the words in the box. (10 points)
2
set up guarantee smoothens ensure training delivery
optimal relations price standard production marketing
The creation of a new product and its manufacturing processes involves research into marketing,
investment, production techniques and supplier (1)price as well as technical and sales staff
(2)production. The aim is to (3)set up a high (4)standard of quality and to (5)guarantee a competitive
price tag while at the same time fully respecting the initial brief. The standard quality of the product
should be the best. For (6)optimal results, manufacturers (7)ensure a team of experts who work under
the Project Director and follow the new project all the way through to (8)marketing. This system is not
only more economical, it also (9)smoothens the transition from the design stage to production and
(10)delivery to the point of sale.
E. Answer these questions briefly using your own words and understanding! (20 points)
PERSONAL BRANDING
The good news is you already have a personal brand. In fact, you are a brand. You may or may
not be aware of your brand identity, and if not, that’s okay. That’s why we are here—to help
you uncover your authentic personal brand and to fully leverage it for maximum opportunity.
But before we dive in to the specifics of you and your brand, what do we mean by personal
brand? What is it? A personal brand is everything that you bring to the table. It includes your
skills and your values, as well as how you add value in any situation. Think of a business contact
you know. What first comes to mind when you hear their name? Now think about you. What
comes to the minds of others when your name pops up in conversation? Marketers McNally
and Speak define the personal brand in this way: “Your brand is a perception or emotion,
maintained by somebody other than you, that describes the total experience of having a
relationship with you.” Ironically, your personal brand is ultimately not about you – it’s the
perception others have of you based on the value you deliver to them.
Source:
https://www.bluesteps.com/sites/default/files/uploads/documents/BlueStepsBrandingGuide_FINAL.pdf
3
Absolutely yes. The reason is how our appearance shows who we are. Thus, choose the best
choice of the clothes/outfit/uniform.
4. Mention your positive characters (at least 3 characters) that can support your personal
branding!
Give the short explanation to support your answers!
a. Authenticity : the people who have the best personal brands are the most authentic.
So, be authentic and be real.
b. Consistency : No brand is built without consistency. The more you give, the more
compelled someone will be to give back to you over time.
c. Competence : Don’t claim that you’re an expert. Just show people what you already
know, continue learning and those titles will be given to you.
5. Mention your negative characters (at least 3 characters) and the ways you can handle/minimize
your negative characters! Give the short explanation to support your answers!
a. Laziness : I have to be more diligent to reach what I want to reach.
b. Hopelessness : I will look at the past when I have a difficult problem and be grateful.
c. Cannot control emotions: I will be more patient than before.
F. Please write about your self-reflection in joining our Business English class by answering these
questions! (30 points)
THANK YOU
Please Trust Yourself