Steven Paul "Steve" Jobs (February 24, 1955 – October 5, 2011) was

an American businessman, investor, co-founder and CEO of Apple Inc. He was the Chief

Executive Officer (CEO) of Pixar Animation Studios until it was bought by The Walt Disney
Company. He was the largest shareholder at Disney and a member of Disney's Board of
Directors. He was seen as a leading figure in both the computer and entertainment industries.
In August 2011, Jobs resigned, and was appointed Chairman of Apple. He served in that
position until he died. Jobs died at the age of 56 on October 5, 2011. He had pancreatic
cancer and died because the tumour had metastasised.
Steve Jobs was successful at motivating his employees. Despite the accusations of his
personality flaws, he was still able to motivate his employee’s to create something great.
Steve Jobs fit in the transactional leadership description. He directed efforts of others through
tasks and structures.  Steve influenced his employees for strong desire of work, shared his
passion with the staff, and provided vision. Steve Jobs was driven by his desire to create great
products that he would enjoy using himself rather than products that would just bring profit to
Apple. Steve jobs employees knew that he was not in it for the money but for the desire to
build something great. Steve jobs hired employees that he knew would be able to endure his
rants and be further motivated by them. He made his employees believe they can do
something great.
Drive or passion was another distinguishes quality of Steve Jobs. He had great power
to justify a suitable employee for Apple through the passion he owned. He continuously
inspired employees to help organization by perusing their dreams. In such way he succeeded
to blend his drive with work that helped to motivates employee to deliver the best. Steve
Jobs was confidence personified.  And self confidence is an important key to your life
and career success.  Tweet 56 in my career advice book Success Tweets says, “Self
confidence must come from within.  Outside reinforcement and strokes can help, but you
have to build your own confidence.”  Steve Jobs did just that.
Steve was a task oriented leader. He was more focused on task and organization
performance rather than on people’s feelings. He did not regard the feelings of employees; he
only listened to their ideas. As an unconventional leader, he was proud of what he was. He
was confident of his management style, believed in what he was doing. Steve was a
demanding perfectionist with an aggressive and demanding personality. He demanded
excellence from his staff delivered blunt criticisms. Part of the reason for why he was fired in
1985 was for his demanding management style. “We have an environment where excellence
is really expected” proves his demanding style. Whenever tasks had to be done Steve Jobs
ensured no mistakes would be made.
Every leader has their own leadership power focus. Steve Jobs using his own
leadership power focus such as position power and personal power. For position power,
Legitimate power. As CEO of Apple, Jobs enjoyed unquestioned legitimate power. Coercive
power. Forcefulness is helpful when tackling large, intractable problems, says Stanford social
psychologist Roderick Kramer, who calls Jobs one of the “great intimidators.” Robert Sutton
notes that “the degree to which people in Silicon Valley are afraid of Jobs is unbelievable.”
Jobs was known to berate people to the point of tears. Reward power. As one of the richest
individuals in the United States, Jobs rewarded power both within and outside Apple. He also
rewarded individuals with his time and attention. Information power. Jobs was able to
leverage information in each industry he transformed.
 For personal power, Expert power. His success built a tremendous amount of expert
power. Jobs was renowned for being able to think of markets and products for needs that
people didn’t even know they had. Referent power. But at the same time, “He inspired
astounding effort and creativity from his people.” Employee Andy Herzfeld, the lead designer
of the original Mac operating system, says Jobs imbued employees with a “messianic zeal”
and made them feel that they’re working on the greatest product in the world.

Overall, leadership style of Steve Jobs was complicated to frame it under any
particular theory. He was simultaneously confident for his innovative power and
controversial for unethical approach in some viewpoint. But he will be counted as one of the
strongest leaders of this century for his legendary creations. Moreover, his calculated risk,
long-term vision and collaboration reflect his efficiency of managerial skills. His did indeed
warmed consumers emotion effectively and will be honored as an individual personality with
a significant combination of leadership and managerial skills.
REFERENCES

Alam, M. (n.d.). Steve Jobs Leader or manager. Retrieved November 20, 2019, from
https://www.academia.edu/31097654/Steve_Jobs_Leader_or_manager.
Goodman, S. H., & Fandt, P. M. (2007). Management: challenges for tomorrows leaders.
Australia: Thomson/South-Western.
Nagle, K. (n.d.). Organizational Behavior. Retrieved from
https://courses.lumenlearning.com/suny-hccc-orgbehavior/chapter/13-1-focus-on-power-the-
case-of-steve-jobs/.
Steve Jobs As A Leader. (n.d.). Retrieved November 20, 2019, from
https://yaroinsideapple.weebly.com/steve-jobs-as-a-leader.html#:~:targetText=Steve was a
task oriented,proud of what he was.