FINAL PROJECT REPORT ON

CONDITION OF WOMEN IN MODERN ERA

Submitted in partial fulfillment of the requirements

for the award of the degree of

BACHELOR OF
JOURMALISM AND MASS COMMUNICATION
to

Guru Gobind Singh Indraprastha University, Delhi

Under the Guidance of:- Submitted by:-

Rahul Mittal Radhika Rampal,

(Program Coordinator, BJMC ) Ekta Gupta
Ayush Sharma,
Gagan Sarna
Shagun Walia
Sakshi Shrama
Geetanjali Kaushik
Puneet Chabhra

(BJMC, VI Semester, Evening

Shift)

Session 2015 – 16
t

To Whom It May Concern

We Students of BJMC-VI Semester of the Tecnia Institute of Advanced Studies, Delhi hereby
declare that the Final Project Report (BJMC - 352) entitled “Condition of Women in modern era”
at Tecnia Institute of Advance Studies is an original work and the same has not been submitted to
any other Institute for the award of any other degree. The suggestions as approved by the faculty were
duly incorporated.

Date: 28th April, 2016 Signature of the StudentS

Certified that the Final Project Report submitted in partial fulfillment of Bachelor of Journalism and
Mass Communication (BJMC) to be awarded by G.G.S.I.P. University, Delhi by Ekta Gupta,
Radhika Rampal, Sakshi Sharma, Shagun Walia, Geetanjali Kaushik, Gagan Sarna, Ayush
Sharma, puneet Chabhra has been completed under our guidance and is Satisfactory.

Date: 28th April, 2016 Signature of the Guide

Rahul Mittal
(Program Coordinator,
BJMC)
 ACKNOWLEDGEMENT

We would like to Thank Tecnia Institute of Advanced Studies, for providing me an

opportunity to take this project work and to express my profound gratitude and deep
regards to my guide Prof. Rahul Mittal for his exemplary guidance, monitoring and
constant encouragement throughout the course of this thesis. The blessing, help and
guidance given by him time to time shall carry me a long way in the journey of life
on which I am about to embark.

We are obliged to staff members of Tecnia Institute of Advance Studies for the valuable
information and encouragement provided by them in their respective fields. I am
grateful for their cooperation during the period of my entire course.

Lastly, We thank almighty, my parents, and friends for their constant encouragement
without which this assignment would not be possible.

With immense satisfaction I have completed our degree in Bachelors of Journalism in Mass
Communication.

Ekta Gupta
Radhika
Rampal
Ayush Sharma,
Gagan Sarna
Shagun Walia
Sakshi Shrama
Geetanjali Kaushik
Puneet Chabhra

(BJMC, VI Semester, Evening

Shift)
S.No. TOPIC
1. Executive Summary

2. Introduction : Condition of Women in modern Sakshi sharma

era
3. Media Research Sakshi Sharma

4. TV Program Ayush, Gagan

Geetanjali
5. Radio Program Ekta Gupta

6. Print Advertisement Radhika Rampal

7. Tabloid Geetanjali

8. PR Campaign Shagun Walia

9. Advertisement Campaign Radhika Rampal

10. Event Organization : Workshop Geetanjali

11. Website Puneet

Radhika Rampal

12. Outcome, Conclusion & Suggestions

13. References & Attachments

INTRODUCTION

“Condition of women in modern era”

Being in the 21st century, with technology and world so advanced, we still talk
about this subject, “Condition of Women in modern era?”
Despite some basic changes in the status and role of women in the society, no
society treats its women as well as its men. Consequently, women continue to
suffer from diverse deprivations from kitchens to key-boards, from the cradle
to the grave across nations.

“A woman is the full Circle. Within her is the power to create, nurture and
transform”. 

Historically women in India were revered and the birth of a girl was widely
believed to mark the arrival of Lakshmi – the Goddess of wealth and riches.
Women have been considered ‘Janani’, i.e., the progenitor and ‘Ardhanigini’
i.e., half of the body. Women are also considered to be an embodiment of
Goddess Durga.

Women have shouldered equal responsibilities with men. Widespread

discrimination against women is, however, reflected in recurrent incidents of
rape, acid throwing, dowry killings, wife beating, honor killings, forced
prostitution, etc.

A global poll conducted in 2012 rated India as the “fourth most dangerous
country” globally for women, and the worst country for women among the G20
countries.

Gender discrimination is not only inequitable but also hampers the development
of the nation. Evidently no country can sustain its development if it
underutilizes its women, who constitute almost half the population.

Despite some basic changes in the status and role of women in the society, no
society treats its women as well as its men. Consequently, women continue to
suffer from diverse deprivations from kitchens to key-boards, from the cradle to
the grave across nations. But no development strategy is more beneficial to
society as a whole than “treating men and women alike”.

Besides, their entrepreneurial role in cities, Indian women contribute

significantly to agricultural activities, handicrafts, village art and crafts.
Factors impeding the advancement of women include lack of access to housing
and basic services, inadequate support services and technologies for reducing
drudgery and occupational health hazards and for enhancing their productivity.
This necessitates devising of a broad-based strategic action plan for the
realization of equal partnership of men and women in all spheres of life and
economic activity.

In country after country women have demonstrated that when given the tools of
opportunity – education, health care, access to credit, political participation and
legal rights – they can lift themselves out of poverty, and as women realize their
potential, they lift their families, communities and nations as well”.

True, there are some striking cases of breaking the glass ceiling. The names of
Meera Kumar, Speaker of the Lok Sabha; Sushma Swaraj, Leader of the
Opposition in the Parliament; Chanda Kocchar, Chairperson, ICICI Bank;
Shikha Sharma, Chairperson, Axis Bank; Kalpana Morarka, India Head, JP
Morgan and Sudha Sharma, Chairperson, CBDT easily come to mind. But as
one swallow does not make a summer, the fact of some women occupying top
positions does not make the development process broad-based, equitable and
inclusive. Clearly, much more needs to be done.

The gross under-representation of women and the attitudinal bias against

women is strikingly reflected in several areas of employment like the police, the
judiciary and the law, etc. The correction of this unhappy situation requires
focused intervention targeting education, training, child care, health, nutrition,
credit, employment, welfare services support and legal safeguards.

In the struggle for independence, it was stressed that political freedom must
ultimately lead to emancipation of women by eliminating shortcomings in terms
of education, nutrition and health. But this aspiration is yet to be realized.
Investing in women’s capabilities and empowering them is the best way to
advance economic growth and overall development.

The Indian political system has also been characterized by concern with
women’s status and rights. This is reflected in various constitutional provisions.
But robust gender laws need to be effectively enforced.

Laws relating to marriage, divorce, maintenance and inheritance have not been
fully effective because of their inherent problems. Hence, attempts to provide de
 jure equality to women must be carried to their logical conclusion. This requires
tougher laws, stricter enforcement and exemplary punishment.

Let me do some number crunching:

 As per 2011 Census, there are 940 women for every 1000 men in India.
 Female literacy in India is 65.46% as against male literacy of 82.14%.
 As at end-March 2011, 21% of total bank deposit accounts constituting
merely 12 % of total deposits were held by women.
 Similarly, women availed only 18 % of the total small credit from banks
in 2011.
 Women constitute about 25% of the formal employment in India whereas
84 % of rural women continue to be engaged in agricultural production.

Hence there has to be a shift from narrow welfare measures to broad-based

development.

The Finance Minister rightly stressed in his Budget Speech “There is no bank
that exclusively serves women. Can we have a bank that lends money to women
and women run businesses; that supports Self Help Group’s and women’s
livelihood; that employs pre-dominantly women; and that addresses gender-
related aspects of empowerment and financial inclusion? I think we can”. We
are now in the process of starting “India’s first women bank as a public sector
bank” with an initial investment of Rs 1000 crore.

There is certainly a case for cheap and accessible credit to women by public
sector banks. But this concept of a women-centric bank has sometimes been
viewed as an extreme case of inclusion by exclusion.

There has also been a greater awareness of the need for inculcating confidence
among women, generating awareness about their rights and privileges and
training them for economic activity and employment. The benefits of
development must extend to women both qualitatively and quantitatively.

Gender-specific policies with emphasis on activities and resources beneficial to

women may help in providing greater opportunities because of the injustices
against women. But what is required is affirmative action in areas, such as,
education, health and welfare to overcome entrenched discrimination caused by
gender bias, denial of opportunities, lack of employers’ trust in their capabilities
and apprehension about not getting a fair deal.

The national policy for empowerment of women stresses policies, programs and
systems to ensure mainstreaming of women’s perspectives in all developmental
processes, both as agents and beneficiaries.

It is time now for us to make a difference and effect a mindset change in the
oppressively male-centric scheme of things and bring about true socio-
economic empowerment of women across regions, regions and classes. We can-
and we must- do this. But gender integration and promotion of a cohesive social
framework requires active participation of all stakeholders in the development
process, including the society at large, government, educational institutions,
premier technological institutions, voluntary agencies, policy makers and
women themselves.

The journey of emancipation of women has crossed many milestones. But

affirmative action is required for women to play their rightful role in the society.
The task ahead may be long and tortuous. But let us make a beginning
immediately.

HYPOTHESIS
The primary research question should be driven by the hypothesis rather than the data. That
is, the research question and hypothesis should be developed before the start of the study.
This sounds intuitive; however, if we take, for example, a database of information, it is
potentially possible to perform multiple statistical comparisons of groups within the database
to find a statistically significant association. This could then lead one to work backward from
the data and develop the “question.” This is counterintuitive to the process because the
question is asked specifically to then find the answer, thus collecting data along the way (i.e.,
in a prospective manner). Multiple statistical testing of associations from data previously
collected could potentially lead to spuriously positive findings of association through chance
alone. Therefore, a good hypothesis must be based on a good research question at the start of
a trial and, indeed, drive data collection for the study.

The research or clinical hypothesis is developed from the research question and then the main
elements of the study — sampling strategy, intervention (if applicable), comparison and
outcome variables — are summarized in a form that establishes the basis for testing,
statistical and ultimately clinical significance. For example, in a research study comparing
computer-assisted acetabular component insertion versus freehand acetabular component
placement in patients in need of total hip arthroplasty, the experimental group would be
computer-assisted insertion and the control/conventional group would be free-hand
placement. The investigative team would first state a research hypothesis. This could be
expressed as a single outcome (e.g., computer-assisted acetabular component placement leads
to improved functional outcome) or potentially as a complex/composite outcome; that is,
more than one outcome (e.g., computer-assisted acetabular component placement leads to
both improved radiographic cup placement and improved functional outcome).

However, when formally testing statistical significance, the hypothesis should be stated as a
“null” hypothesis.The purpose of hypothesis testing is to make an inference about the
population of interest on the basis of a random sample taken from that population. The null
hypothesis for the preceding research hypothesis then would be that there is no difference in
mean functional outcome between the computer-assisted insertion and free-hand placement
techniques. After forming the null hypothesis, the researchers would form an alternate
hypothesis stating the nature of the difference, if it should appear. The alternate hypothesis
would be that there is a difference in mean functional outcome between these techniques. At
the end of the study, the null hypothesis is then tested statistically. If the findings of the study
are not statistically significant (i.e., there is no difference in functional outcome between the
groups in a statistical sense), we cannot reject the null hypothesis, whereas if the findings
were significant, we can reject the null hypothesis and accept the alternate hypothesis (i.e.,
there is a difference in mean functional outcome between the study groups), errors in testing
notwithstanding. In other words, hypothesis testing confirms or refutes the statement that the
observed findings did not occur by chance alone but rather occurred because there was a true
difference in outcomes between these surgical procedures. The concept of statistical
hypothesis testing is complex, and the details are beyond the scope of this article.

Another important concept inherent in hypothesis testing is whether the hypotheses will be 1-
sided or 2-sided. A 2-sided hypothesis states that there is a difference between the
experimental group and the control group, but it does not specify in advance the expected
direction of the difference. For example, we asked whether there is there an improvement in
outcomes with computer-assisted surgery or whether the outcomes worse with computer-
assisted surgery. We presented a 2-sided test in the above example because we did not
specify the direction of the difference. A 1-sided hypothesis states a specific direction (e.g.,
there is an improvement in outcomes with computer-assisted surgery). A 2-sided hypothesis
should be used unless there is a good justification for using a 1-sided hypothesis. As Bland
and Atlman stated, “One-sided hypothesis testing should never be used as a device to make a
conventionally nonsignificant difference significant.”

The research hypothesis should be stated at the beginning of the study to guide the objectives
for research. Whereas the investigators may state the hypothesis as being 1-sided (there is an
improvement with treatment), the study and investigators must adhere to the concept of
clinical equipoise. According to this principle, a clinical (or surgical) trial is ethical only if
the expert community is uncertain about the relative therapeutic merits of the experimental
and control groups being evaluated. It means there must exist an honest and professional
disagreement among expert clinicians about the preferred treatment.

Designing a research hypothesis is supported by a good research question and will influence
the type of research design for the study. Acting on the principles of appropriate hypothesis
development, the study can then confidently proceed to the development of the research
objective.

NULL HYPOTHESIS

The null hypothesis for this research project is that despite some basic changes in the status
and role of women in the society, no society treats its women as well as its men.
Consequently, women continue to suffer from diverse deprivations from kitchens to key-
boards, from the cradle to the grave across nations.“A woman is the full Circle. Within her is
the power to create, nurture and transform”. 
ALTERNATE HYPOTHESIS

The alternate hypothesis for this research project is that despite some basic changes in the
status and role of women in the society, society treats its women as well as its men.
Consequently, women discontinued to suffer from diverse deprivations from kitchens to key-
boards, from the cradle to the grave across nations now. “A woman is the full Circle. Within
her is the power to create, nurture and transform”. 

REVIEW OF LITERATURE
Delhi voted most unsafe metro city in survey

Delhi has been voted as the most unsafe metro city in the country by women travelling alone
for leisure, business or both, a recent survey has found. Mumbai was rated as the safest
metropolitan city by a majority of respondents (34 per cent), while Ahmadabad and
Bangalore were voted second with 12 per cent votes each. "Due to the recent spate
of crime against women, the national capital has gained notoriety with 84 per cent women
claiming it to be the most unsafe metro," the solo women traveler survey 2013 conducted by
travel portal Trip Advisor, said.

It also brought to light the disturbing fact that 94 per cent of female respondents worry
about their safety, always or at least sometimes, when they travel alone in India but not
when they travel to international destinations. Only six per cent women said they worry when
they travel abroad alone but not in India while 24 percent respondent said they worry when
they travel in India. Despite the fear and worry, only 33 per cent women said they carry any
item for self defense ( li ke a t as er , o r pe pp er s p ra y) w he n tr av el l in g t o a n ew
o r un fa mi li a r c it y. Among women who said they travel alone on work, 37 per cent
women said they don't mind travelling alone but worry about their safety. The survey was
conducted among working women — a number of self-employed; as well as homemakers.

Breaking from tradition, Indian women seek adventure and experience and are confident,
enthused and eager to travel on their own terms. Among women who travel alone, 41 per cent
said they actually enjoyed travelling alone for w o r k . 7 6 p e r c e n t s a i d t h e y e n j o y
going solo on holiday.

Lack of company was not a complaint. In fact, majority of the women (58 per cent) said
their biggest incentive for solo vacations was that they could do all the things they want
without having to worry about what someone else wants. About 34 per cent women
indicated they loved travelling alone as it was adventurous and exciting. Another 32 per
cent claimed the thrill of managing everything by themselves was a motivator as well.
WOMEN UNDER ATTACK

The rise in women travelling alone on business is understandable fallout of the increase in the
number of working women. The real surprise is the significant number of Indian women who
are choosing to travel solo on vacation. Another interesting insight was that 78 per cent women
said they would prefer to stay in an all women's hotel or on a women exclusive floor in a hotel,
when travelling alone.

Tracking Sexual Assaults

A look at statistics on reported rapes and conviction rates of rape cases in India in 2011.

New Delhi, March 07: A total of 54,287 IPC cases were registered in Delhi during the year
2012, compared to 53,353 cases in 2011.

In the year 2012, 706 rape cases have been reported in the national capital, compared to
572 cases in the corresponding period of 2011, up by 23.43%. The 2012 annual report of
Delhi indicates 96% of the rapes reported to Police have been committed by accused
known to the victim.

727 cases of molestation of women were reported during the year2012, compared to 657 cases
in 2011, up by 10.65%.

In the year 2012, 521 murder cases have been registered as against 543 cases in the
corresponding period of 2011. Analysis of motives reveals that 20.54% of the cases were due
to sudden provocation or trivial issues.

During the year 2012, 749 illicit fire-arms, 2425 ammunition and 544 sharp edged weapons
have been recovered by Delhi Police.

In the year 2012, 608 cases of robbery have been reported compared to 562 cases in the
corresponding period of year 2011.

CASE STUDY

The 2012 Delhi Gang Rape Case involves a rape and murder that occurred on 16 December
2012 in Munirka, a neighbourhood located in the southern part of New Delhi, when a 23-
year-old female was beaten and gang raped in a bus in which she was travelling with her male
companion. There were only six others in the bus, including the driver, all of whom raped the
woman. The woman died from her injuries thirteen days later while undergoing emergency
treatment in Singapore.

Delhi Gang rape 2012 (Nirbaya)

"Wake up, wake up," she told him. "It's already very late—1 o' clock. The two agreed to
meet. And so began an innocent outing that set in motion a killing that would horrify the
world.

The two met at Select City walk, a trendy mall where New Delhi's 20-somethings gather to
spend pocket change and enjoy a small taste of the glamour promised by India's economic
rise. The young woman—her family's nickname for her was "Bitiya," which means
daughter – admired a long coat in a shop window, her friend said in an interview. He thought
he would like to buy it for her later. Then, they took in a movie, "Life of Pi," sitting in the
same seats where, on an earlier visit, they had watched "Gulliver's Travels" together.

A few hours later, the pair were dumped, naked and bleeding, from a private bus along a
highway. Both had been viciously attacked with an iron rod, according to police, and the
young woman so violently raped that she died two weeks later, on Dec. 29.

Four of the alleged assailants acted like regular passengers, according to the young man who
boarded. One of them collected 20 cents for each ticket and the other drove.

The accused began taunting the woman with lewd comments, according to her friend, which
led to a brawl. The young woman's friend said that some of the men knocked him unconscious
with an iron bar.

At the back of the bus, police said, the young woman was raped as the vehicle was driven
around, passing VasantVihar, an upscale neighborhood which is home to embassies and
expatriates. After about 40 minutes, according to police, the bus stopped near a strip of budget
neon-lit hotels with names like Star, Venus and Highway Crown, that cater to travelers near
the airport.

There, the men on the bus dumped the two friends, naked, by the side of the road in a dusty
strip of dried grass, according to police and the young man. As the woman lay barely
conscious, her friend, who was bleeding from a cut to the head but could now stand, waved
his arms and shouted for help at passing cars. For more than 20 minutes, he said, no one
stopped. r

Several people who work in the area said that two employees of DSC Ltd., the company that
built the highway and now runs it, were the first to attend to the two victims, around 10 p.m.
The company declined to comment. One of the DSC employees put in a call to the police,
according to a person familiar with the matter.

Moments later, a manager from one of the nearby hotels, a burly 28-year-old, got on his
motorbike to head home. He passed the scene without stopping—but then turned back,
struck by the image of blood streaming down the man's face.

He offered to get a sheet and a bottle of water from his hotel "to cover them as they waited
for the police, he said in an interview. One of the DSC employees gave a sweater to the
young woman and a shirt to her friend. About 45 minutes after the two were dumped, the
police arrived.

Her death has spawned a moment of national introspection over the threats women face here,
whether on the streets of the capital city or in the lanes of a distant village, despite the
advances of India's liberalizing society and invigorated economy. Her life embodied the
modern Indian dream, the one-generation upward transformation that millions here are
pursuing.

The Wall Street Journal reconstructed the details of her life from interviews with family and
friends, including the young man, a 28-year-old software engineer, who was with her when
she was beaten. He was treated and released but still requires medical attention. The Journal
is refraining from publishing the woman's name in keeping with Indian laws governing the
identification of rape victims.
 CHAPTER 3: OBJECTIVES &DELIMITATIONS

This chapter describes the objectives and limitations of the study.

3.1. OBJECTIVES OF THE STUDY

 To analyze the condition of women in modern era.

 To know that How the government is reacting towards it.

3.2. DELIMITATIONS

 Very less time to carry out the research

 Research couldn't be done in depth.
 Research is done in one field.
 No. of objectives is only 2.
 CHAPTER 4:- METHODOLOGY

Methodology is generally a guideline for solving a problem, with specific components such as
phases, tasks, methods, techniques and tools. It can be defined also as follows:

1. "The analysis of the principles of methods, rules, and postulates employed by a

discipline'-;
2. "The systematic study of methods that are, can be, or have been applied within a
discipline".
3. The study or description of methods.

Generally speaking, methodology does not describe specific methods despite the attention
given to the nature and kinds of processes to be followed in a given procedure or in attaining
an objective. When proper to a study of methodology, such processes constitute a
constructive generic framework; thus they may be broken down in sub-processes, combined,
or their sequence changed. As such, methodology may entail a description of generic
processes, philosophical concepts or theories related to a particular discipline or field of
inquiry. Similarly methodology refers to the rationale and/or the philosophical assumptions
that underlie a particular study or a particular methodology (for example, the scientific
method). In scholarly literature a section on the methodology of the researchers is typically de
rigueur.

4.1. METHOD

This research is based on survey method. The Survey method is the technique of gathering
data by asking questions to people who are thought to have desired information. A formal
list of questionnaire is prepared. Generally a non disguised approach is used. The
respondents are asked questions on their demographic interest opinion.

4.2. SAMPLING

For the research random sampling is done on lottery basis. Random sampling is the basic
sampling technique where we select a group of subjects (a sample) for study from a larger
group (a population). Each individual is chosen entirely by chance and each member of the
population has an equal chance of being included in the sample. Every possible sample of a
given size has the same chance of selection.
Sample size - 50.

Description of Sample:

Age group – Less than 20-30

20-30
30-40
More than 40
Area – Tecnia Institute Of Advanced Studies
4.3. DATA COLLECTION
Data is collected by questionnaire. It is developed by self made questions.
Number of questions: 10
4.4 Data Analysis
Data is analyzed by pie charts.
4.5 Data Source:-
PRIMARY DATA: is data that is collected by one, data observed or collected directly from
first-hand experience. It is collected for the first time and is originated in character.
SECONDARY DATA: Published data and the data collected in the past or other party
is called secondary data. Secondary data are those which have already been collected by
someone else and which have through some statistical analysis.
4.6 RESEARCH INSTRUMENT:-
The research instrument used for the primary data collection will be a questionnaire.
The questionnaire is structured and most of the questions will be closed ended.
 Chapter 5: QUESTIONNAIRE

Name: Age:

Occupation: Gender:

1. How do you usually commute? (Tick all applicable)

DTC Bus
Auto Rickshaw
Metro
Walk

2. Have you been harassed / eve teased by men in a public space (such as market, bus stop, roadside,

in the bus/metro, cinema hall etc) in the last one year?

Yes
No

3. Where all have you been harassed/ eve teased? (Tick all applicable)

Roadside
Public Transport
Marketplace

4. What kind(s) of harassment / eve teasing have you faced? (Tick all applicable)

Verbal (comments, whistling etc.)

Physical (touching, feeling up etc.)
Visual (staring, leering, gesticulating etc.)

5. At what time(s) of the day have you faced harassment/ eve teasing? (Tick all applicable)

Morning Night
Afternoon
Evening
6. Do you think clothes are responsible for the women harassment? (Tick all applicable)

Yes
No
Maybe

7. Is there any requirement of a greater awareness of the need for inculcating confidence
among women, generating awareness about their rights and privileges and training them
for economic activity and employment.?

Yes
No

8. Is there any requirement of tougher laws, stricter enforcement and exemplary

punishment?

Yes
No

9. Women’s can lift themselves out of poverty, and as women realize their potential, they
lift their families, communities and nations as well”?

Yes
No

10. Does police take efficient action against complains?

Yes
No
 CHAPTER 6 : DATA ANALYSIS AND INTERPRETATION
This chapter describes the data collected and interpretate it.

1. How do you usually commute? (Tick all applicable)

DTC Bus
Auto Rickshaw
Metro
DTC Buses Walk
Auto Rikshaw
Metro
Walk

INTERPRETATION OF DATA

55% DTCJ Busses 22% Auto Rickshaw 12% Metro 10% Walk

2. Have you been harassed / eve teased by men in a public space (such as market, bus stop,

roadside, in the bus/metro, cinema hall etc) in the last one year?

Yes
No

Yes
No

INTERPRETATION OF DATA
82% Yes 18%No

3. Where all have you been harassed/ eve teased? (Tick all applicable)

Roadside
 Public Transport
Marketplace

Road Side
Public Transport
Market Place

INTERPRETATION OF DATA:

55% Roadside 25% Public Transport 20% Market place

4. What kind(s) of harassment / eve teasing have you faced? (Tick all applicable)

Verbal (comments, whistling etc.)

Physical (touching, feeling up etc.)
Visual (staring, leering, gesticulating etc.)

Verbal
Physical

INTERPRETATION OF DATA

81% Verbal 19% Physical

5. At what time(s) of the day have you faced harassment/ eve teasing? (Tick all applicable)

Morning
 Afternoon
Evening
Night

Evening
Night
Morning
Afternoon

INTERPRETATION OF DATA

63% Evening 23% Night 13% Morning 10% Afternoon

6. Do you think clothes are responsible for the women harassment? (Tick all applicable)

Yes
No
Maybe
Yes
No
May Be

INTERPRETATION OF DATA

55% Yes 25% No. 20% Maybe

7. Is there any requirement of a greater awareness of the need for inculcating confidence
among women, generating awareness about their rights and privileges and training
them for economic activity and employment.?

Yes
No

Yes
No
 INTERPRETATION OF DATA:
90% Yes 10% No

8. Is there any requirement of tougher laws, stricter enforcement and exemplary

punishment?

Yes
No

Yes
No

INTERPRETATION OF DATA:
82% Yes 18% No

9. Women’s can lift themselves out of poverty, and as women realize their potential,
they lift their families, communities and nations as well”?

Yes
No

Yes
No

INTERPRETATION OF DATA:
 Yes 82% Feel No 18%

10. Does police take efficient action against complains?

Yes
No

Yes
No
INTERPRETATION OF DATA:
15% Yes, and 85% No

CHAPTER 7: CONCLUSION

Government has made a new Women Cell, new strict laws against rape cases.
Introduced new Women's cab for night safety etc. People, especially women are mostly
affected by these brutal crime incidents i.e., committing suicide, depression, etc. and, men
are tensed about their wives,, daughters, mothers etc. Women have become increasingly
worried about their safety in India after the gang rape and torture of a young woman aboard a;
moving bills last December. Not for nothing do people call the city India's rape capital.
Beyond the leers and the crass words that men often direct at women walking on the street,
fresh fears have arisen over stalkers.
 Radio Script

Topic – CONDITION OF WOMEN IN MODREN ERA

Radio Jockey- Good morning friends, aap sun rahe hai 97.3 fm, main hu apke sath apki host
aur dost EKTA... vaise aj ke modern times mein ladkiyan kisi se bhi kamm nahi hai chahe vo
doctor ho, engg ho, astronaut ho, ladkiyan har cheez mein aagey hai, but fir bhi kahin na
kahin ladkiyon ko apni life mein bahut se sacrifise karne padte hai, aj hum isi topic par baat
karege 'CONDITION OF WOMEN IN MODERN ERA' aur aj hamrey sath hai welfare
association ke president SHUSHANT JI..... hum unse isi topic par baat krege but ik chote se
break ke baat, tab tak aap enjoy ki jiye ye mast song...

BREAK

RJ- Welcome sir to our show.

President- Sabse pehle 97.3 fm sun ne vale sarey listners ko meri tarf se namaskar and thank
you to ekta ji for call me here.
RJ- Shushant ji hum sabse pehle ye janna chate hai ki ladkiyon ke bright future ko lekr apki
association kis parkar kaam karti hai.

President- Humari association 7 saal pehle shuru huyi thi, hum mahilaon aur ladkiyon ko
motivate karte hai, pichley 5 saal se hum 2 mahiney mein ek baar women rights par debate
rakhte hai, jahan har mahila aur ladki hissale sakti hai, aur iss debate mein.....

RJ- iss se pehle sir apni debate ke barey kuch bataye hum milte hai ik chote se break ke baad,
kahi mat jayi ye...

BREAK

RJ- Welcome back.. aap sunn rahe hai 97.3 fm aur hamrey sath hai welfare association ke
president SHUSHANT JI.. hum baat kar rahe thee 'CONDITION OF WOMEN IN
MODERN ERA' topic par... to sir ye aap debate karte hai uss mein hota kya hai..?

President- Very good question.... jaise maine apko bataya ki hum pichley 5 saal se ye debate
kar rahe hai, jisme ladkiyon ke rights, unki problems, unke issues ke solutions par dhyan diya
jata hai.

RJ- Sir aap ye batayie ki apko iss debate mein kis parkar ki problems or issues samney aate
hai..?

President- Sabse jada mushkil married womens ko hoti kyn ki unko apni family aur job dono
ke barey mein sochna padta hai, ya fir 40% ladkiyon ko night shift ki vajh se job chodni padti
hai, as everyone know that abhi bhi hamara shehar raat ko ladkiyon ke liye pura safe nahin
hai.

RJ- Bilkul right sir, hum new generation ko iss barey mein jarur sochna chahiye.

President- Wo to hai, agar iss modern zamaney mein bhi hum apni soch or kaam ko modren
nahi karege to hamari economy kaise grow hogi, vaise to apne suna e hoga ki insaan ko
zamaney ke hisab se badlna chahiye, hum 5 saal se kayi issues ke solutions nikal chukey hai
aur aagey bhi nikal tey rahe ge.

RJ- Sure sir aap bahut acha kaam kar rahe hai, aise association jarur hone chahiye, humey
apse baat kar ke bahut acha laga, all the best for your further innovation.

President- Thank you so much.

RJ- Ye thee hamarey sath welfare association ke president shushant ji aur isi ke sath main
apse leti hu alvida, kal fir milege isi time aur isi show par, tab tak ke liye good bye...

ENJOY OUR TRACKS

Print Advertisement
 Gabby Douglas
Olympics Gold Medalist
#BelikeAGirl
 PRINT ADVERTISEMENT
(For Newspaper)

#BeLik
eAGirl
 ADVERTISEMENT CAMPAIGN

TITLE: #BeLikeAGirl

Tecnia Institute of Advance Studies,

Madhuban Chowk, Rohini,
New Delhi-110085

Group 5
28th April 2016,

EXECUTIVE SUMMARY

We decided to target women’s confidence especially during the age of 14-

23 years (when a girl enters in adulthood). For this we decided to change
the meaning of most commonly used phase “LIKE A GIRL” into a inspiring
new interpretation for empowerment of girls.

We conducted a face-to-face interaction with girls, in the first phase girls

with a age group between 20-25 and then younger girls of age group 13-
19 years by asking various questions related to women empowerment of
the girls.

To build a confidence in them we asked few question like: How would you
do if said run like a girl? First they laughed, then the reactions differ from
person to person.

Most of the Women’s of age group 19-24 reacted with a very low
confidence. And on the other hand girls of age group 13-19 reacted very
smartly and with a great confidence. This shows women’s themselves
have low confidence because of the society pressure, other’s people mind
sets, or they feel less than a man.

We through this campaign wanted to spread a message for women’s that

they are no less from men’s in any way or other. They are not weak. They
are not emotional. They are not less with any one. We are GIRL and we
proud of it.
We have used various hashtags #IAmAGirl #BeLikeAGirl for promotion
activities on print advertisements (Newspaper, Magazines).

To raise confidence and to Spread Message, we have taken poster of

Famous Gabby Douglas ( Olympics Gold Medalist, 2012 ) & Benazir Bhutto
(Prime Minister of Pakistan) with a quotes “Girls Can’t be a athletes” –
Except We Can. “ Girls Can’t run a country” – Except we can!.

OBJECTIVE OF THE CAMPAIGN

1. To drive an emotional connection among teens and youth of the society and
move the needle in overall equity scores.

2. To bring change in mind set of the people.

3. Making feels girls proud to be a GIRL not an insult.

IDENTIFICATION OF THE TARGET MARKET

1. Women’s of age group 13-34

LIST OF ADVERTISING MEDIA SELECTION NECESSARY FOR THE

CAMPAIGN

1. Print Advertisement
 Newspaper
 Magazine

2. Radio Advertisement

3. On-Ground Activity
 Face-to-Face Interview of College Students.
BUDGET

Expenses Amount Inflow Amount

1. Research Work 500 P&G 1000

Sponsorship
2. Creatives 700 Funds 1000

3. Printing of 100 Group 100

Advertisement Collection

4. Stationery 300

5. Others 500
(Food & Travelling)

Total 2100 Total 2100

 #IamAGirl #BeLikeAGirl turning an insult into a confidence movement

SITUATION ANALYSIS

The research was clear girl’s confidence plummets because of society pressure, people’s
mind sets or they feel low than the men’s. At the age of 13-19 years, at this sensitive time,
harmful phrases such as doing something “like a girl” cast doubt on how girl can be, and
can affect her for a lifetime. We wanted to empower women, sought to change the phrase
by defining “ I am a Girl” & “Be like a girl” from insult to inspiration.

the opportunity was to build a fresh and more meaningful understanding of confidence to
resonate with the next generation of Girls. We needed to redefine confidence in a way that
would resonate girls and be strong women by stepping into her adulthood.

Based on the insight that more than half of women claimed they experienced a decline in
confidence at the age of 13-19, the "BeLikeAGirl" campaign was created to empower girls
during this time when their confidence is lowest.

RESEARCH

We also looked at similar campaigns and social activations targeting the women’s to best
understand the engagement trends, and identified these key insights to incorporate in the
campaign:

 Clear & simple articulation of idea & action needed

 Authenticity is crucial

 Validate insight with data points

 Enlist select celebrity influencers for buzz & visibility Based on their research.

We determined that empowering girls during this critical life stage, when their confidence
is lowest, should become the mission. This would drive the campaign's strategy, message
and mission. " Be Like A Girl" would become an empowering message. The program
would ask why the phrase "Like A Girl" had become an insult and hold a mirror up to
society at large to show how damaging these words were to girls, particularly at younger
age.

PLANNING

The strategy was to take the commonly-used insult "like a girl" and capture the subtle yet
negative power it creates to inspire a movement to change “I am a Girl” , " Be Like A
Girl" to mean “downright amazing.”

This idea was brought to life through a social experiment to show the impact the phrase
"like a girl" had on society – especially on girls entering to the adulthood. The campaign
would centre on this social experiment to resonate with all generations of women (and
even men). The centrepiece of the campaign: a face to face interaction with people (men’s
& women’s both) that how people of all ages interprets the phrase “Like a Girl”.

The target audience was identified as Millennial women ages 13-34.

EXECUTION

Our strategic campaign included:

 Leverage research data: Used tangible insights and data from the Research Now study
to bolster the campaign credibility and news value and develop and drive content and
messaging across program assets & tactics.

 Introduce hashtag: To reverse the meaning of the phrase, the hashtag #BeLikeAGirl &
#IamAGirl was introduced as a rallying cry for the mission to change. The hashtag invited
participation and engagement for girls to let the world know what inspiring things they
were doing “Like A Girl."

 Face-to-Face Interview : A face to face interaction activity with college students

(men’s & women both) and contrary to school girls age group 13-19. And asked few
question like : How would you do if asked to run “like a girl” or to walk “like a girl”.
 Strategic Media Outreach : Print media were contacted, capitalizing on the surge of
women empowerment movements. This approach, combined with influencer seeding,
ensured continual robust coverage across traditional media.

EVALUATION

The campaign was an overwhelming success! What started as a small social experiment
quickly grew into a trending conversation that spread around the society. This social
experiment had created a monumental shift in the conversation around the people targeted,
and the #BeLikeAGirl word of mouth became one of the most popular breakthrough with
trending conversation. Achieving the program goals, Always had historic success in
emotionally connecting with the target through a clear purpose. According to brand
research conducted after this campaign, 81% of women 16-24 support in creating a
movement to reclaim “Be like a girl” as a positive and inspiring statement.
 PR CAMPAIGN

OVERVIEW

Despite of the fact that women are given equal status as men, but the point
scales up with a question ? That upto what extent, we have achieved this
benchmark. The concern arises with different perspectives, concerns related to
women. Domestic violence, increased rape cases, eve teasing are some of the
key issues that our today’s women is facing .Despite of continuous efforts by
our government like reservation of women in every sector , we fail to give
respect to the women ; deep root cause is the orthodox thinking . but we have to
ultimately make women Empowerment so strong that they can fight for their
rights and can live to extremes. The need of the hour then comes is to lay
emphasis on women education and awareness about their rights.

GOALS AND STRATEGIES

The main aim of the campaign is to create awareness about the key issues that
Indian women are facing to make them understand that to what extent education
is important for them . To make them know about the plans that Government is
taking to finish out all the concerns of women . Strategy will be to create
awareness about the laws that government is taking and to appeal to the masses
about the concerns of Indian women in today’s world.

TARGET AUDIENCE

Natives of India , especially rural people and women of today’s world

RECOMMENDATIONS

Friends Matter, Emotional support, Development of understanding of others

(TOM), Moral understanding. Foster self-esteem in them, Encourage
friendships, be observant .

Help them manage and express anger appropriately, Label and use the word
“harassment “ Help them make ‘I’ statements, Teach and model ‘self-talk’,
Provide multiple strategies for dealing with major challenges, Provide multiple
opportunities to practice strategies, Tattling versus getting help, Violence
prevention programs

HOW TO AVOID them?

The only way to fight with this problem is Awareness. Awareness about the
laws that women are having in today’s world , another comes is providing a
training to women so that they can fight for themselves while facing such
scenario. We should know how to fight with such concerns. Women should
raise her voice for each and every level of harassment she faces.

Stay cautions and report immediately in these cases.

Don’t share personal information on social media with unknown persons

Alterative mind and most importantly we can download women’s safety app
that is “Himmat” to take actions immediately when and where required.
 BUDGET

Expenses Amount Income Amount

Fees to guest 10000 Fund (Company’s 8000
fund)
(5000x2)
Printing 4000 Sponsorship 10000

(2 Banners, 20 (Ekta Mission- 3000

posters, 100
pamphlets) PP Pvt Ltd- 5000

Agrawal Properties-
2000)
Stationary 2000 Entry fees 3000

(100 Notepad,100
Pens, 100 Pencils)
Refreshments 2000
Gifts to the Guest 3000

(Shawl x 2 and
Momento x 2)
21000 21000
 EVENT ORGANISATION

WORKSHOP

ABC PVT LTD is organising a workshop with the theme “CONDITION OF WOMEN IN
MODERN ERA” in College Tecnia Institue of Advanced Studies, New Delhi on 18 April
2016. The workshop will showcase how the earphones are causing damage to the health of
the people and how they can even turn deadly. Earphones were developed for our use but
nowadays they are being misused causing accidents and deafness. The Chief Guests of the
workshop will be Chanda Kocchar and Sushma swaraj.

The company aims at doing more of such workshops to target more and morewomen to
overcome their issue as soon as possible and start taking the preventive measures.

The workshop will be from 9:00a.m. - 12:00 noon in Conference Hall of the college. The
audience will include the students of the college and faculty members. Outsiders can also get
themselves registered for the workshop. For registration, fill the form available at TIAS
College for Rs. 100.

CHANDA KOCCHAR has an experience of more then 20 years and has seen many cases of
domestic violence due to certain reason and SUSHMA SWARAJ is one of those who have
got this issue into limelight through his newspaper columns. These two personalities will
definitely be able to well-discuss the issue with the students and make them understand the
whole picture clearly.
 SPONSORSHIP LETTER

Subject: Sponsorship for workshop 15th April 2016

Respected Sir/Madam

It is to bring to your notice that the H&M Pvt Ltd is going to organise its workshop
on“CONDITION OF WOMEN IN MODERN ERA on 15th April 2016. The workshop
will focus on the various aspects of the women safety.

The topic for the workshop is contion of women in modern era which highlights whether
women are safe or not are if they are not what are the particular measures to fight with that..

Since, the youth of the country are more frequent users of the earphones, the strategy for this
workshop will target the school and college students. We can organise discussion and small
events like workshops in different schools and colleges of the city to make the students
understand what the correct use of earphones is and how they can harm them and their use
could even take their lives.

The workshop targets the youth of the country as they are the condition of women in modern
era. The company aims at doing more of such workshops to target more and more women so
that they come to know about the issue and start taking the preventive measures.

We will invite some of the top pshycologist and media people at the workshops to discuss
this issue with the students and show them the true picture and also suggest them how to
make appropriate overcome with the problem.
SPONSORSHIP DETAILS

The following are the details regarding the sponsorship:-

Type Benefits Offered

DISPLAY ON WORKSHOPS BANNER a) Name and logo will be placed on the E-

( Rs5000/-) banner (Logo to be provided by the
company).

b) Anchor acknowledgement periodically,

during the day

CANOPY( Rs 3,000/-) For erecting a Canopy by respective

sponsors to show case their merchandise
and Product / Brand promotion, 6’x3’ space
would be provided at the event location.

We hope for a positive response from your side. Your support will help us in making the
workshop successful and we also assure you that your sponsorship will be given justice and
you will be given no reasons to regret.

Thanks & Regards

ABC PVT LTD

 ABOUT THE ORGANISATION

ABC PRIVATE LIMITED is an organisation which aims to work towards the social issues
of the country and tries to eliminate the social evils pertaining in the country. We conduct
seminars and workshops to educate and aware the youth about the important issues.

We have done workshops on Strive of Beggars, Women Security, Importance of Brochures

and Pamphlets, Stress on Youth etc. Our target audience is generally the youth and thus we
conduct all our sessions in schools and colleges so that we can leave a powerful impact on
their mind sets and provoke them to take the initiative to bring the change.

We hope to conduct many more sessions in the coming future and only aim to bring a change
in the country and make it a better place to live in.
 INVITATION LETTER

Workshop-CONDITION OF WOMEN IN MODERN ERA

Date: 15 th April, 2014

Venue: TIAS college, New Delhi

To,

CHANDA KOCCHAR

ABCPvt Ltd believes in bringing the less-known and vital issues in front of the common
people through their events and workshops. The aim is to make the society safe and a better
place to live in. Earlier projects include Strive of beggars, Business of tuitions, Decrease in
playing outdoor games etc. All these projects received a good response and have shown the
expected results.

This workshop is a creative initiative by the ABC PVT LTD to showcase how the overcome
with the problems.

We would like to take this opportunity to request your esteemed presence at our workshop as
the chief guest to grace the occasion. We are sure that your presence will help the students of
the institute to the fullest and have great learning experience as well.

We eagerly look forward to your confirmation & presence.

With warm regards

ABC PVT LTD

 REGISTRATION FORM

ABC PVT LTD, NEW DELHI

WORKSHOP- “CONDITION OF WOMEN IN MODERN ERA”

15thAPRIL 2016

VENUE: TIAS College, New Delhi

DETAILS ABOUT THE PARTICIPATING STUDENTS:

Date:

1. Name

2. Address

3. Email

4. Phone No.

5. Fax
 MINUTE TO MINUTE

Timings Activity

0900-0930 Registration of the participants

0930-1000 Introduction of the theme

1000-1030 Lecture by CHANDA KOCCHAR

1030-1100 Lecture by SUSHMA SWARAJ

1100-1130 Open session for Question-Answers

1130-1200 Valedictory Session

FEEDBACK FORM
Q. How was the inaugural session?

 Excellent
 Good
 Satisfactory
 Unsatisfactory

Q. How was the seating arrangement?

 Excellent
 Good
 Satisfactory
 Unsatisfactory

Q. How did you find the work of the Organizing Committee?

 Excellent
 Good
 Satisfactory
 Unsatisfactory

Q. How was the valedictory session?

 Excellent
 Good
 Satisfactory
 Unsatisfactory

Q. Did you face any difficulty in reaching the venue?

 Yes
 No
Q. How did you find the overall event?

 Excellent
 Good
 Satisfactory
 Unsatisfactory

Q. How do you find the lectures of the chief guests ?

 Excellent
 Good
 Satisfactory
 Unsatisfactory

RISK MANAGEMENT PLAN

Following risks were kept in mind before the event:

 Confirming the presence of Chief Guest for the fest

– A confirmation was taken from CHANDA
KOCHHAR AND SUSHMA SWARAJ, beforehand to
confirm her presence to grace the occasion.

 Checking the participant from outside the institute-

Workshop received many entries from outside the
institution as well. The event coordinators
confirmed their entry two days prior the festival.

 Confirming the sponsors- The sponsors were

confirmed so that there is no problem on the day
of the workshop. But, some of our sponsors went
zero on the day of the event. The food was given
by the organization itself.

 Checking the various technical and lighting

arrangements- All the technical equipment like still
cameras, video cameras, microphones, projector,
laptops, sound system etc were checked so that
there is no technical fault. Also, the lighting
arrangements were checked and arranged
according to the camera placement.

 Making and ensuring proper hall discipline and security arrangement- The security
team was deployed to ensure proper security and discipline in the auditorium.

 Ensuring the food arrangements for the faculty and guests- The food sponsors were
given a brief beforehand about the lunch and snacks arrangement of the faculty and
guests.
 Sound –check- A sound-check was done before starting the workshop to make sure
there is no problem with the amplification and ambience of sound is correct.

ROLES AND RESPONSIBILITIES

 To do all the documentation of the workshop - This included making the various
documents required for the workshop and also the material required to be put up on
the website.

 To talk with the companies for sponsorship- This involved making the sponsorship
letter and visiting various shops, institutions and companies and talking to them
regarding sponsorship.

 To promote the workshop in other colleges and institutions using posters- This
involved putting the posters of workshop in various colleges and institutions to
promote workshop.

 Coordinating with the coordinators and arranging for their requirements- This
involved regularly interacting with the event-coordinators and arranging for their
requirements and clearing their queries.

 Looking after the guests- This involved ensuring that then guest is comfortable and
arranging for proper hospitality. This also involved food arrangements.

MINUTE TO MINUTE
 (SCHEDULE)

TIMINGS PROGRAMME

11:00 AM START OF THE CAMPAIGN

11:30 AM WORD OF MOUTH FROM OUR GUEST .

12:00AM ADVISE OF EXPERTS

1:00 AM PRESENTATION ON HOW TO AVOID THESE

CRIMES.

2:00 AM TALK WITH VICTIMS

3:00 AM AUDIENCE QUESTIONS TO EXPERTS.

4:00 AM END OF CAMPAIGN.

WEBSITE : HTML CODING

<html>

<head>

<title>HOME </title>

</head>

<body bgcolor="white">

<table width="900" align="center" cellpadding="0" cellspacing="0">

<tr>

<td bgcolor="black" height="40">

<table width="500">

<tr>

<td align="center"><p><a href="Home.html"><font

color="white">Home</font></a></p></td>

<td align="center"><p><a href="about.html"><font color="white">About

Us</font></a></p></td>

<td align="center"><p><a href="ourwork.html"><font color="white">Our

Work</font></a></p></td>

<td align="center"><p><a href="gallery.html"><font

color="white">Gallery</font></a></p></td>

<td align="center"><p><a href="contact.html"><font color="white">Contact

Us</font></a></p></td>

</tr>

</table>

</td>

</tr>

<tr>

<td><center><img src="standup.png"/> </td></center>

</tr>

<tr>

<td>&nbsp;</td>
 </tr>

<tr>

<td height="22">&nbsp;</td>

</tr>

<tr>

<td>

<p>Being in the 21st century, with technology and world so advanced, we still talk about this
subject, “Condition of Women in modern era?”

Despite some basic changes in the status and role of women in the society, no society treats
its women as well as its men. Consequently,

women continue to suffer from diverse deprivations from kitchens to key-boards, from the
cradle to the grave across nations.</p>

<H3> “A woman is the full Circle. Within her is the power to create, nurture and transform”.
</h3>

<p> It is time now for us to make a difference and effect a mindset change in the
oppressively male-centric scheme of things and bring about true socio-economic

empowerment of women across regions, regions and classes. We can-and we must- do this.
But gender integration and promotion of a cohesive social framework

requires active participation of all stakeholders in the development process, including the
society at large, government, educational institutions, premier

technological institutions, voluntary agencies, policy makers and women themselves.</p>

</tr>

<tr>

<td height="22">&nbsp;</td>

</tr>
 <tr>

<td align="center" height="31" bgcolor="Black"><font color="white" size="2">Copyright

Act 2016</font></td>

</tr></table></body>

</html>

ABOUT US

<html>

<head>

<title>ABOUT US </title>

</head>

<body bgcolor="white">

<table width="900" align="center" cellpadding="0" cellspacing="0">

<tr> <td bgcolor="black" height="40"> <center><img src="safety.jpg"></center></td>

</tr>

<tr>

<td bgcolor="black" height="40">

<table width="500">

<tr>

<td align="center"><p><a href="Home.html"><font

color="white">Home</font></a></p></td>

<td align="center"><p><a href="about.html"><font color="white">About

Us</font></a></p></td>

<td align="center"><p><a href="ourwork.html"><font color="white">Our

Work</font></a></p></td>

<td align="center"><p><a href="gallery.html"><font

color="white">Gallery</font></a></p></td>

<td align="center"><p><a href="contact.html"><font color="white">Contact

Us</font></a></p></td>
 </tr>

</table>

</td>

</tr>

<tr>

<td>&nbsp;</td>

</tr>

<tr>

<td><center><img src="aboutimage.jpg"/></center> </td>

<tr>

<td height="22">&nbsp;</td>

</tr>

<tr>

<td> We the students of <b> TECNIA INSTITUTE OF ADVANCE STUDIES</b> took an

initiative to stand up for <b><i>women's </b></i>of our society. To empower them and build
confidence

for being a beautiful creature of this earth. </p>

</tr>

<tr>

<td> <h2> <u>Our Work</h2></u><br></td>

</tr>

<tr>

<td><h4>1. Media Research<br><br>

2. TV Program<br><br>

3. Radio Program<br><br>

4. Print Advertisement<br><br>
 5. Advertisement Campaign<br><br>

6. Event Organisation</h4> </td>

</tr>

<tr> <td><p><br>We being a Final year Students given an oppurtunity to take this project
work and express our profound gratitude and deep regards

to our guide <b>Prof. Rahul Mittal</b> for his exemplary guidance, monitoring and
constant encouragement throughout the course of this thesis.

The blessing, help and guidance given by him time to time shall carry us a long way
in the journey of life on which we are about

to embark.

</td>

</p>

</tr>

<tr>

<td height="22">&nbsp;</td>

</tr>

<tr>

<td align="center" height="31" bgcolor="Black"><font color="white" size="2">Copyright

Act 2016</font></td>

</tr>

</table>

</body>

</html>

OUR WORK

<html>

<head>

<title>Our Work</title>
</head>

<body bgcolor="white">

<table width="900" align="center" cellpadding="0" cellspacing="0">

<tr>

<td bgcolor="black" height="40">

<table width="500">

<tr>

<td align="center"><p><a href="Home.html"><font

color="white">Home</font></a></p></td>

<td align="center"><p><a href="about.html"><font color="white">About

Us</font></a></p></td>

<td align="center"><p><a href="Ourwork.html"><font color="white">Our

Work</font></a></p></td>

<td align="center"><p><a href="gallery.html"><font

color="white">Gallery</font></a></p></td>

<td align="center"><p><a href="contact.html"><font color="white">Contact

Us</font></a></p></td>

</tr>

</table>

</td>

</tr>

<tr>

<td>&nbsp;</td>

</tr>

<tr>

<td height="22">&nbsp;</td>

</tr>

<tr>
 <td><h3><center> <br> 1. PRINT ADVERTISEMENT</center> </h3>

<table width="1000">

<img src= "work.jpg">

<img src= "work.jpg">

<img src= "work.jpg">

<img src= "work.jpg">

</td>

</tr>

<tr>

<td height="22">&nbsp;</td>

</tr>

<tr>

<td align="center" height="31" bgcolor="Black"><font color="white" size="2">Copyright

Act 2016</font></td>

</tr>

</table>

</body>

</html>
GALLERY

<html>

<head>

<title>condition of Women in modern era</title>

</head>

<body bgcolor="white">

<table width="900" align="center" cellpadding="0" cellspacing="0">

<tr>

<td bgcolor="black" height="40">

<table width="500">

<tr>

<td align="center"><p><a href="Home.html"><font

color="white">Home</font></a></p></td>

<td align="center"><p><a href="about.html"><font color="white">About

Us</font></a></p></td>
 <td align="center"><p><a href="ourwork.html"><font color="white">Our
Work</font></a></p></td>

<td align="center"><p><a href="gallery.html"><font

color="white">Gallery</font></a></p></td>

<td align="center"><p><a href="contact.html"><font color="white">Contact

Us</font></a></p></td>

</tr>

</table>

</td>

</tr>

<tr>

<td>&nbsp;</td>

</tr>

<tr>

<td><img src="1.jpg"/></td><br>

</tr>

<tr>

<td><img src="2.jpg"/></td>

</tr>

<tr>

<td><img src="3.jpg"/></td>

</tr>

<tr>

<td><img src="safety.jpg"/></td>

</tr>

<tr>

<td><img src="safety_.jpg"/></td>

</tr>
<tr>

<td><marquee><img src="sssss.jpg"/></marquee></td>

</tr>

<tr>

<td height="22">&nbsp;</td>

</tr>

<tr>

<td>

</tr>

<tr>

<td height="22">&nbsp;</td>

</tr>

<tr>

<td align="center" height="31" bgcolor="Black"><font color="white" size="2">Copyright

Act 2016</font></td>

</tr>

</table>

</body>

</html>
CONTACT US

<html>

<head>

<title>condition of Women in modern era</title>

</head>

<body bgcolor="white">

<table width="900" align="center" cellpadding="0" cellspacing="0">

<tr>

<td bgcolor="black" height="40">

<table width="500">

<tr>

<td align="center"><p><a href="Home.html"><font

color="white">Home</font></a></p></td>

<td align="center"><p><a href="about.html"><font color="white">About

Us</font></a></p></td>

<td align="center"><p><a href="ourwork.html"><font color="white">Our

Work</font></a></p></td>

<td align="center"><p><a href="gallery.html"><font

color="white">Gallery</font></a></p></td>

<td align="center"><p><a href="contact.html"><font color="white">Contact

Us</font></a></p></td>

</tr>

</table>

</td>

</tr>

<tr>

<td>&nbsp;</td>
 </tr>

<tr>

<td bgcolor="white" height="110"><img src="contact_us.jpg"/></td>

</tr>

<tr>

<td>

<table border="0">

<tr>

<td>

<h3>Address</h3>

<p>Psp Institutional Area, Madhuban Chowk,<br/>

Sector 14, Rohini, New Delhi<br/>

Delhi - 110085</p>

<br>

<p><b>Email-</b>

asdf@womensera.com</p>

<p><b>mobile: +91 95825-14243</b></p>

<br>

<p><font color="black">If you want to speak and clear your doubts about everything, call us
at below mentioned numbers and consult our specialists, they will surely Guide
you.</font></p>

<h2>Help Line (24*7) : <font color="black">011-33333333</font></h2>

<p align="center">(Between 9AM to 6PM)</p>

 </td>

</tr>

<tr>

<td height="22">&nbsp;</td>

</tr>

<tr>

<td align="center" height="31" bgcolor="Black"><font color="white" size="2">Copyright

Act 2016</font></td>

</tr>

</table>

</body>

</html>