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COURSE: ENTREPRENEURIAL SELLING SKILLS (MKT1044)

SESSION: JAN - MAY 2018

SALES PLAN: Week 8&9 Date:15/03/2018 – 18/03/2018

1. NAME OF BUSINESS: HOMEROOM MARYAM

2. LIST OF GROUP MEMBERS

NO NAME I/D NUMBER CONTACT NO.


1 Muhammad Waliuddin Bin MDB17-06-020 0138402548
Omar
2 Anis Fatihah Binti Mohd Nasir MDB17-06-010 0137739218
3 Siti Nurherini Bt Rosli MDB17-06-025 0136840711
4 Nur Diyanah Binti Razali MDB17-06-017 0108458775
5 Nur Raihan Binti Masdzri MDA17-06-048 0136376947
6 Nurul Eliani Raihanah Binti MDA17-06-051 01123823609
Mohd Jalil
7 Tengku Najeeha Tasheena Bt MDB17-06-078 0184684766
Tengku Ahmad Nerang
8 Muhammad Redha Bin Abu MDA17-06-027 0129268752
Samah
9 Khairus Syafiq Bin MDA17-06-042 0194414840
Shahariman
10 Danish Izzahin Bin Ajahar MDA17-06-045 0143783565
11 Natasha Zulaikha Binti MDB17-06-032 0102491304
Nasaruddin
12 Hans Hemsus MDB17-06- 01127551325
13 Nur Izzah Nazifa MDB17-06-0 0172059129
14 Wan Muhammad Nurai’man MDA17-06-040 0146623814
Hakim Bin Mohammad
Nazrulshah
3. ADMINISTRATION PLAN

Division of tasks and responsibility

TEAM PROJECT

POSITION PERSON IN CHARGE


1 Project Leader Muhammad Waliuddin Bin Omar
2 Assistant to Project Leader Anis Fatihah Binti Mohd Nasir
3 Production Unit - Leader : Muhammad Redha
Abu Samad

- Product Preparation - Tengku Najeeha Tasheena Binti


And quality control Tengku Ahmad Nerang
- Wan Muhammad Nurai’man
Hakim Bin Mohammad
Nazrulshah
- Purchasing Nur Diyanah Binti Razali
4 Marketing Unit - Natasha Zulaikha Binti
Nasaruddin
- Nur Raihan Binti Masdzri
- Product Development/Concept and Hans Hemsus
Sales
- Promotion Siti Nurherini Binti Rosli
5 Accounting and Finance - Nurul Eliani Raihanah Binti
Mohd Jalil
-
6 Administration Unit - Khairus Syafiq Bin Shahariman
- Danish Izzahin Bin Ajahar

Prepared by:

_____________________

(Muhammad Waliuddin Bin Omar)


(GROUP LEADER)
2. MARKETING PLAN
(a) Target Market: All Staffs and Students of KPM Ayer Molek

(b) List of Products and Prices

PRODUCTS PRICE
(RM)
1 Bihun Singapore+Telur Mata RM 2.00
2 Cendol RM 2.50
3 Roti John Small Big
RM RM
2.00 4.00

(c) Marketing Strategy

Strategy Details
1 Product - Our tagline is Laku Keras
- Our product is not being offered in
our collage and another stall at
Aymo Fest
- Our product is based on the healthy
foods .
2 Price - The price we offered is affordable for
staffs, students of KPM Ayer Molek
and visitors pocket money.
- The price setting is based on cost +
profit margin.
3 Promotion - Promote through social media for
example whatsapp , Instagram and
twitter
- We make printed promotion such as,
picture of our product.
4 Place - Aymo Fest Stall and around the field
of KPM Ayer Molek
© Price setting: (estimation)

Aneka Enterprise Group product:

a) Rojak Buah
Cost per Unit (CPU) = RM 0.95
If 80% profit margin, so the price will be:
RM 0.95 x 0.80 = RM1.80 or in between RM 1.80 – RM 2.00

b) Sengkuang Calit
Cost per Unit (CPU) = RM 0.80
If 20% profit margin, so the price will be:
RM 0.80 x 0.20 = RM1.00 or in between RM 0.80 – RM 1.00

c) Air Oren
Cost per Unit (CPU) = RM 0.64
If 60% profit margin, so the price will be:
RM 0.64 x 0.40 = RM 1.00 or in between RM 0.80 – RM 1.00
(c) Sales Forecast

Sales target for Aneka Enterprise Group h is RM 200 per day

We sell 3 products:

Product Price Target sales How many units should


(RM) (RM) sell?
A: Rojak Buah 2.00 120 60 / 2.00 =60 packs
B: Sengkuang 1.00 40 20/1.00 = 40 packs
Calit
C: Air Oren 1.00 40 20/1.00 = 40 cups
TOTAL 200

(d) Weekly Sales Budget

NO ITEMS UNIT SELLING TARGET SALES


NUMBER PRICE (RM)
(A) (RM) (A X B)
(B)

1 Rojak Buah 60cups 2.00 120.00

2 Sengkuang Calit 40cups 1.00 40.00

3 Air Oren 40cups 1.00 40.00

TOTAL 200.00

Prepared by:

_____________________
(Natasha Zulaikha Binti Nasaruddin)
(MARKETING UNIT)
(3) PRODUCTION PLAN
RAW MATERIAL REQUIREMENT BUDGET (MRP)

(4) ESTIMATED COST PER UNIT (CPU) CALCULATION:

NO ITEMS UNIT TOTAL


NUMBER COST COSTS Supplier
(A) (B) (A X B)
Cendol
1 Cendol
2 Ais
3 Gula Melaka
4 Cup
5 Kacang Merah
6 Jagung
TOTAL

For 60 cups of rojak buah


Total cost for rojak buah: RM 56.80

CPU = RM 56.80 / 60 packs


= RM 0.95

NO ITEMS UNIT TOTAL


NUMBER COST COSTS Supplier
(A) (B) (A X B)
Roti John
1 Roti
2 Telur
3 Bawang putih
4 Bawang besar
5 Kubis
6 Sos cili
7 Mayonis
8 Mentega
9 Wrapper
TOTAL

For 40 cups of sengkuang calit


Total cost for sengkuang calit: RM 32.54

CPU = RM 32.54 / 40 packs


= RM 0.80
NO ITEMS UNIT TOTAL
NUMBER COST COSTS Supplier
(A) (B) (A X B)
Bihun Singapore+Telur Mata
TOTAL

For 40 cups of Air Oren


Total cost for Air Oren:

CPU = RM 25.70 / 40 packs


= RM 0.64

Prepared by:

_____________________

(Muhammad Redha Bin Abu Samad)


(PRODUCTION UNIT)

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