Your Name Tutor

ASSIGNMENT TITLE: Planning A

Website Project For <<Company
Name>>.
TASK:
“You must generate detailed planning documentation for a website design to be created for a local
small to medium enterprise, charity or public group. Your planning documentation must be
sufficiently detailed that it would allow a professional design team to visualise and undertake all
aspects of your design to the letter.”

Target Assessment Criteria

B.P2
Produce designs for a website
that meet client requirements.
B.P3
Review the website design
proposals with others to identify
and inform improvements.
B.M2
Justify the design decisions,
explaining how they will meet
the user's needs and be fit for
purpose.
BC.D2
Evaluate the design and
optimised website against client
requirements.
BC.D3
Demonstrate individual
responsibility, creativity and
effective self-management in
the design, development and
review of a website

ASSIGNMENT KEY DATES AND DEADLINES:

ASSIGNMENT HANDED OUT:

ASSIGNMENT DEADLINE:

STUDENT DETAILS AND DECLARATION

NAME: TUTOR:
 By Digitally signing this declaration you agree that:
 The work submitted in this assignment is my own, and the product of my own studies and
research on the given topic.
 Any external sources I have used have been fully cited in the bibliography of this
document, and each citation in the bibliography is linked using inline references
throughout the document.
 Any additional help and support I have been given has been detailed below.”
DETAILS OF ADDITIONAL SUPPORT:

Signed Dated:
:

Unit 6: Website Development BTEC ICT Level 3 (NQF) 2016-19 Extended Diploma
Target Criteria: AD.1; AM.1; AP.1;
Your Name Tutor

TABLE OF CONTENTS.

Contents
TASK......................................................................................................................................................1
Target Assessment Criteria....................................................................................................................1
ASSIGNMENT KEY DATES AND DEADLINES:...........................................................................................1
STUDENT DETAILS AND DECLARATION..................................................................................................1
TABLE OF CONTENTS.............................................................................................................................2
Company Profile....................................................................................................................................3
Website Requirements Analysis........................................................................................................3
Purpose of Website.......................................................................................................................3
Features Required.........................................................................................................................3
Functionality Required...................................................................................................................3
Target Audience Analysis...................................................................................................................3
Brand Analysis...................................................................................................................................3
Limitations of Site..............................................................................................................................3
Timescale To Build.........................................................................................................................3
Hosting Features............................................................................................................................3
Languages and Versions................................................................................................................4
Website Design..................................................................................................................................4
Storyboards...................................................................................................................................4
Wireframes....................................................................................................................................4
Site navigation maps......................................................................................................................4
realistic representations................................................................................................................4
search engine optimisation............................................................................................................4
Alternative design ideas/prototypes.............................................................................................4
Styleguide..........................................................................................................................................6
Server side and client side scripting Features Required....................................................................6
Serverside Scripting and Interactive Features:..............................................................................6
Design Feedback................................................................................................................................6
Feedback From:.............................................................................................................................6
Response To Feedback:.................................................................................................................6
Planned Assets List:..............................................................................................................................7

Unit 6: Website Development BTEC ICT Level 3 (NQF) 2016-19 Extended Diploma
Target Criteria: AD.1; AM.1; AP.1;
Your Name Tutor

Company Profile
Who/What is the company for whom you will design the website. What does the company do,
where are they based, what web or online presence do they already have.

Website Requirements Analysis

Purpose of Website
How will the website be used, what value will it add to the specific company.

Features Required
What specific features will be required of the website. (E.g. shopping carts, information base,
galleries, contact forms, events calendars, bulletin boards, message boards, specialist interactive
features etc)

Functionality Required
 Does the site need to be viewable on multiple platforms / devices
 How important is uptime and availability
 How important is accessibility
 How important is globalisation / localisation
 Importance of Interactive Features to users
 Importance of Interactive Features to organisation

Target Audience Analysis

Who are the target audience(s) for your website:

 Age - Give reasons and explanations

 Gender
 Social Class
 Financial Status
 Family Status
 Location / locality
 Special Interest Groups
- Give reasons and explanations
- Give reasons and explanations
- Give reasons and explanations
- Give reasons and explanations
- Give reasons and explanations
- Give reasons and explanations

Brand Analysis
Carry out an analysis of any existing brand. Identify brand colours, brand keywords, brandnames
and logos, look and feel and aesthetics. Create a ‘moodboard’ graphic from your brand analysis and
include it with your discussion here.

Limitations of Site
Identify technical and other constraints and establish ways to work within or around them including:

Timescale To Build
How long do you have?

Hosting Features
Are you using shared hosting or your own server – what features will be available for you to use.
Include a screenshot of a possible hosting plan.

Unit 6: Website Development BTEC ICT Level 3 (NQF) 2016-19 Extended Diploma
Target Criteria: AD.1; AM.1; AP.1;
Your Name Tutor

Languages and Versions.

What version of HTML/JavaScript/CSS or Serverside languages (PHP) would you like to use, and why.

Website Design
Storyboards
Wireframes
Site navigation maps
realistic representations
search engine optimisation
Alternative design ideas/prototypes
Design 1 (PC Display View) Mobile Display View

Justification of Design Ideas:

Unit 6: Website Development BTEC ICT Level 3 (NQF) 2016-19 Extended Diploma
Target Criteria: AD.1; AM.1; AP.1;
Your Name Tutor

Design 2 (PC Display View) Mobile Display View

Justification of Design Ideas:

Unit 6: Website Development BTEC ICT Level 3 (NQF) 2016-19 Extended Diploma
Target Criteria: AD.1; AM.1; AP.1;
Your Name Tutor

Styleguide
Use a styleguide template to identify key styles for elements of your website including:

Logos; background and panel colours; Headings; subheadings; normal text; hyperlinks; navigation
elements; borders; etc. etc. etc. (use my Photoshop Styleguide template to help you)

Server side and client side scripting Features Required.

What interactive content do you require. Will it be client side (JavaScript) or ServerSide (PHP)…
explain your choices and justify why you choose client or serverside interactivity for EACH
interactive feature you require. You must use a minimum of 4 interactive features, and could
include any of the following:
 Interactive navigation (dropdowns, rollovers, hamburger menus) – Clientside
 Email / Contact form (to send message to site owner from the site itself) – Serverside /
Client side combo.
 Login / Private password protected info (clientside)
 Shopping Cart - Serverside / Client side combo.
 Image gallery or slider (clientside)
 Events calendar (serverside/clientside combo)
 CMS capability (allow users to edit page content without code – Clientside/serverside)

Serverside Scripting and Interactive Features:

For each feature identified above:

 Explanation of feature
 How it will operate
 Pseudocode
 flow charts

Design Feedback
Feedback From: Given To:
Gather feedback from a minimum of 3 users (copy / duplicate this table) on the design aspects of
your site including:
 Styleguide
 Storyboard
 Navigation Map
 Wireframes
 Interactive Features.

ensure your ‘buddy’ identifies several areas of good practice along with at least two significant
areas for further planning that you can improve. Simply saying ‘the colour is bad’, try a different
colour is NOT enough… Fully justified recommendations please.
Response To Feedback:
Discuss the changes you will make to your plan when developing the website.

Unit 6: Website Development BTEC ICT Level 3 (NQF) 2016-19 Extended Diploma
Target Criteria: AD.1; AM.1; AP.1;
Your Name Tutor

Planned Assets List:

Asset Required Required Collect Expected Editing Required Legal
For (Page) or Considerations
Create

Unit 6: Website Development BTEC ICT Level 3 (NQF) 2016-19 Extended Diploma
Target Criteria: AD.1; AM.1; AP.1;