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UNIVERSIDAD NACIONAL ABIERTA Y A DISTANCIA

VALORACIÓN Y NEGOCIACIÓN DE TECNOLOGÍA


CURSO: 212032A_761

Valoración y Negociación de Tecnología

Curso: 212032A_761

Activity
Step 3 – Understand Technology Commercialization.

Presented to:
Andrés Alberto Osorio
Teacher

Delivered by:
Edisson Alexander Rodríguez Velandia
Code: 1.033.714.683
Camilo Suarez Castillo
Code: 1.098.660.333

Grupo: 212032_23

UNIVERSIDAD NACIONAL ABIERTA Y A DISTANCIA - UNAD


ESCUELA DE CIENCIAS BÁSICAS TECNOLOGÍA E INGENIERÍA
APRIL 2020
BOGOTA
UNIVERSIDAD NACIONAL ABIERTA Y A DISTANCIA
VALORACIÓN Y NEGOCIACIÓN DE TECNOLOGÍA
CURSO: 212032A_761

Introduction
This work will allow to analyze and understand the most used evaluation methods and
will investigate the problems and possible solutions for the digital transformation in
Colombian companies, through the different audiovisual tools requested in the activity
guide.

A video will explain the evaluation methods selected by each student, which will be
detailed by means of an explanatory example.
UNIVERSIDAD NACIONAL ABIERTA Y A DISTANCIA
VALORACIÓN Y NEGOCIACIÓN DE TECNOLOGÍA
CURSO: 212032A_761

Objectives

General:

Analyze the importance of the different valuation methods, transformation in Colombia


enterprises.

Specific:
 Prepare "Video Presentation" based on the selected valuation method.
 Select and publish on YouTube a video.
 Perform PATENTSCOPE search diagram.
 Perform Methodology description.
UNIVERSIDAD NACIONAL ABIERTA Y A DISTANCIA
VALORACIÓN Y NEGOCIACIÓN DE TECNOLOGÍA
CURSO: 212032A_761

CONTENT

Introduction......................................................................................................................................2
Objectives........................................................................................................................................3
Development Activity......................................................................................................................5
1. Genially Video Presentation For Each Student (Activity 3)...........................................5
 Edisson Alexander Rodríguez Velandia...............................................................................5
 Camilo Suarez Castillo.........................................................................................................5
2. PATENTSCOPE search diagram for each student (Activity 4)...................................5
 Edisson Alexander Rodríguez Velandia...............................................................................5
 Camilo Suarez Castillo.........................................................................................................6
3. YouTube link for each student (Activity 5)......................................................................6
 Edisson Alexander Rodríguez Velandia...............................................................................6
 Camilo Suarez Castillo.........................................................................................................0
4. Individual Methodology Description Chart Each Student (Activity 6).........................6
 Edisson Alexander Rodríguez Velandia...............................................................................6
 Camilo Suarez Castillo.........................................................................................................7
6. Research Methodology Description Diagram one per group (Activity 7)....................8
 Edisson Alexander Rodríguez Velandia...............................................................................9
 Camilo Suarez Castillo.......................................................................................................10
7. References..........................................................................................................................11
UNIVERSIDAD NACIONAL ABIERTA Y A DISTANCIA
VALORACIÓN Y NEGOCIACIÓN DE TECNOLOGÍA
CURSO: 212032A_761

Development Activity
1. Genially Video Presentation for each student (Activity 3)
Edisson Alexander Rodríguez Velandia
Negotiation agreement.
Link:
https://view.genial.ly/5e7c26b539cc270e3c1e0d09/video-presentation-negotation-agreement
Camilo Suarez Castillo
Presentation of Top Ten Negotiating Tactics:
https://view.genial.ly/5ea8c4b03f267a0d58d9bb60/presentation-top-ten-
negotiating-tactics
2. PATENTSCOPE search diagram for each student.
Edisson Alexander Rodríguez Velandia
Solution:

Appl. No. 1020110105130


Key Word: Agreement Publication No. 101257286
Publication Date: 17/04/2013

Edisson Alexander
Rodríguez Velandia
Group: 212032_23
Date: April of 2020transformation is a fact that been taking force in all
Digital
over the world, it is very important for business enterprises.
However, componies need to make deals with other. That
is why agreement may help to salve the problem of digital
transformation in the world, because there is a smart
Agreement system based on an electronic medical record electronic agreement system thart is provided to store and
system for preventing loss of an agreement by register an agreement through an authenticated electronic
computerization of the agreement signature process.
This help companies to save money and time, also this
typer of negotation help companies to increase the
productivity and economy to the country and as a result to
the world.
UNIVERSIDAD NACIONAL ABIERTA Y A DISTANCIA
VALORACIÓN Y NEGOCIACIÓN DE TECNOLOGÍA
CURSO: 212032A_761

Camilo Suarez Castillo

Activity 4 - PATENTSCOPE search diagram

Appl. No. 201811428179.5


Key Word: Accounting Publication No. 110046975
Publication Date: 23/07/2019

Camilo Suarez
Group: 212032_23
Date: April of 2020
How this innovation contributes to solve the problem of
digital transformation in the world?
Digital transformation is not simply about managing data, but
about using it to generate incremental value in organizations.
This requires cloud-based platforms and automation of
Accounting method and device, computing purchasing management.
equipment and computer storage medium The true digital transformation takes place when organizations
use artificial intelligence to gain insight and improve
purchasing management processes. This generally includes
the use of a SaaS (software as a service) system. The idea is
to control costs and generate growth for the company.

3. YouTube link for each student.


Edisson Alexander Rodríguez Velandia
Solution:
Link:
https://www.youtube.com/watch?v=3J04PEWs9vQ

4. Individual methodology description chart each student.


Edisson Alexander Rodríguez Velandia
Solution:

Individual Methodology Description


Student Name Edisson Alexander Rodríguez Velandia
Date 29/04/2020
UNIVERSIDAD NACIONAL ABIERTA Y A DISTANCIA
VALORACIÓN Y NEGOCIACIÓN DE TECNOLOGÍA
CURSO: 212032A_761

Type of research Epistemological level


The first stage is to observe, discover, feel, apperceive and foster
impression. Perceptual knowledge.
Phases of the Second stage includes knowledge inspiration, experimentation,
methodology thinking and judgment. The foundation of rational knowledge.
Third stage is to summarize and reason abstractly the highest
rational stage of thinking, viewpoints and conclusion.

Referencies (Use APA) Bingxin, We (2011) “Consumption and Management”


https://journals.sagepub.com/doi/abs/10.1177/1350507610394580

Camilo Suarez Castillo

Activity 6 - Individual Methodology Description chart

Individual Methodology Description


Student Name Camilo Suarez Castillo
Date 29/04/2020
Types of research:
- Application perspective
- Objectives perspective
- Mode of enquiry perspective
Type of research Types of research methodology:
- Descriptive vs. Analytical
- Applied vs. Fundamental
- Quantitative vs. Qualitative
- Conceptual vs. Empirical
Phase 1: Situation analysis
Phase 2: Design
Phases of the methodology
Phase 3: Implementation
Phase 4: Evaluation
References (Use APA) - Green, F. (2005). Chapter 3: Research design
according to a four-phase model. Editorial
University of Pretoria etd.

-Kumar, R. (2011). Research Methodology: a


step-by-step guide for beginners. Third edition.
Editorial Sage.
UNIVERSIDAD NACIONAL ABIERTA Y A DISTANCIA
VALORACIÓN Y NEGOCIACIÓN DE TECNOLOGÍA
CURSO: 212032A_761

- Kothari, C. (2004). Research Methodology:


Methods and Techniques. Second edition.
Editorial New Age International (P) Ltd.
Activity Collaborative

Link:
https://www.goconqr.com/mindmap/22513482/level-ii-epistem?id=22513482&locale=es-ES
UNIVERSIDAD NACIONAL ABIERTA Y A DISTANCIA
VALORACIÓN Y NEGOCIACIÓN DE TECNOLOGÍA
CURSO: 212032A_761
UNIVERSIDAD NACIONAL ABIERTA Y A DISTANCIA
VALORACIÓN Y NEGOCIACIÓN DE TECNOLOGÍA
CURSO: 212032A_761

Methodology to research the problem of digital transformation in Colombian enterprises

Type of research

Epistemological level
212032_23

Phases of the methodology

The first stage is to observe, discover, feel, apperceive and foster impression. Perceptual knowledge.
Second stage includes knowledge inspiration, experimentation, thinking and judgment. The foundation of
rational knowledge.
Third stage is to summarize and reason abstractly the highest rational stage of thinking, viewpoints and
conclusion.

References

Bingxin, We (2011) “Consumption and Management”


https://journals.sagepub.com/doi/abs/10.1177/1350507610394580
UNIVERSIDAD NACIONAL ABIERTA Y A DISTANCIA
VALORACIÓN Y NEGOCIACIÓN DE TECNOLOGÍA
CURSO: 212032A_761

Bibliography
 Green, F. (2005). Chapter 3: Research design according to a four-phase model. Editorial
University of Pretoria etd. Retrieved from
https://repository.up.ac.za/bitstream/handle/2263/24813/03chapter3.pdf?
sequence=4&isAllowed=y
 Kuada, J. E. (2012). Research Methodology: A Project Guide for University Students (pp
40-41). Frederiksberg C [Denmark]: Samfundslitteratur Press. Retrieved from
http://bibliotecavirtual.unad.edu.co/login?url=http://search.ebscohost.com/login.aspx?
direct=true&db=nlebk&AN=503632&lang=es&site=eds-
live&scope=site&ebv=EB&ppid=pp_38
 Kumar, R. (2011). Research Methodology: a step-by-step guide for beginners. Third
edition. Editorial Sage. Retrieved from http://www.sociology.kpi.ua/wp-
content/uploads/2014/06/Ranjit_Kumar-Research_Methodology_A_Step-by-Step_G.pdf
 Kothari, C. (2004). Research Methodology: Methods and Techniques. Second edition.
Editorial New Age International (P) Ltd. Retrieved from
https://www.modares.ac.ir/uploads/Agr.Oth.Lib.17.pdf
 Bingxin, We (2011) “Consumption and Management”
https://journals.sagepub.com/doi/abs/10.1177/1350507610394580
UNIVERSIDAD NACIONAL ABIERTA Y A DISTANCIA
VALORACIÓN Y NEGOCIACIÓN DE TECNOLOGÍA
CURSO: 212032A_761

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