Trend Hunter Creative Cultural Indus Regular Jul 19 PDF

Creative & Cultural Industry
Trend Report for Cámara de Comercio de Bogotá
Sensory Psychedelia UV Reveal eSports Collaboration Augmented Label
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Custom Report Briefing
Custom Topic: Creative & Cultural Industries
Prepared for: Cámara de Comercio de Bogotá Team
Prepared by: Ady & Courtney
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i. Consumer Insights
High-Level Patterns & Examples
Consumer Insights are the crown jewel of Trend Hunter. They are premium, subscriber-only articles based on
clusters of specific examples. Each insight is identified using our crowdsourced, crowd-filtered methodology. We
use a combination of algorithms, consumer data and editorial curation to identify patterns of ideas that score
highly among our audience. Consumer Insights are intended to teach you about creativity in other industries, so
that you can bring unique, high-level creativity to your own brand. Competitive advantage comes not from
closely benchmarking yourself to the developments of your competitor, but by looking for inspiration that can
revolutionize your industry.
Copyright ©.
AI Entertainment
Traditional forms of entertainment are created and enhanced through AI
Implications - Artificial intelligence is entering the entertainment industry as brands offer innovations that allows for AI to create, or contribute to, music and movies. The
frivolity of self-creating entertainment is able to ease some consumer anxieties associated with how artificial intelligence will permeate, and potentially disrupt, humanity.
Heart Rate Musical Apps Music-Inspired AI Recipes

Startup neuromusic Allows Users to Create Spotify, Tramontina & JWT Brazil's Algorithm
Music With Their Heart Rate Transforms Music to Flavor
AI-Powered Entertainment Systems

AI Music Installations The 'Dabby' Entertainment Device Performs
HAKUHODO i-Studio and Yamaha are Experimenting with Tech at SXSW Deep Searches
SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 72 EXAMPLES
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AI Entertainment
Traditional forms of entertainment are created and enhanced through AI
How can your brand associate itself

with more lighthearted applications
of AI?
CONSUMER INSIGHT #1 - WORKSHOP QUESTION

Alternative Arcade
The traditional arcade revamps its offerings for contemporary purposes
Implications - The nostalgic arcade format is being redesigned in a variety of ways that suit the promotional needs of marketers, and offer consumers new ways to interact
with gaming tech. These platforms are able to leverage consumers' affinity for nostalgia in a way that still meets their contemporary expectations for brands, and the
sophistication of the tech they engage with.
Mini Golf Bars Millennial Parent Restaurant

'Puttshack' Reimagines the Indoor Golf Rebrandings
Experience with Gamified Tech Chuck E. Cheese Restaurants Have Been
Stylishly Revamped
Snack-Dispensing Arcade Machines

Cosmetic Brand Arcades SNACKADE Offers a "Playable Food Delivery"
Chanel's 'Coco Game Center' in Tokyo Pairs Retro Games and Makeup Experience
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Alternative Arcade
The traditional arcade revamps its offerings for contemporary purposes
How can your brand combine

nostalgia with contemporary design
in its campaigns, products or
services?

eSports Collaboration
eSports fandom sparks a rise in branded collaborations and partnerships
Implications - As eSports continues to evolve into mainstream entertainment categories, gamers and leagues are being increasingly celebritized and sought after, resulting
in a variety of branded partnership and collaboration opportunities. From eSport players creating their own fashion lines to partnerships between leagues and sneaker
brands, these collaborations not only speak to the evolution of gaming in pop culture, but a shift in status symbols toward nuanced and alternative personas.
eSports Footwear Collaborations Gamer-Inspired Underwear Designs

The ULT x DC Shoes Collaboration Boasts Tyler 'Ninja' Blevins Enters a Partnership with
Comfortable Gamer Styles PSD Underwear
Online Game-Inspired Fashion Anime-Informed eSports

Collaborative eSports Jerseys FaZe Clan & Neff Work on a Collaborative Collaborations
Foot Locker, Champion and Five eSports Teams Launched a Collection Fortnite Apparel Collection SNIPES and mousesports' Apparel Boasts Hip
Hop Inspiration
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eSports Collaboration
eSports fandom sparks a rise in branded collaborations and partnerships
What unlikely partnership or

collaboration could your brand
participate in to better support
consumers with niche, granular
interests?

Musical Therapy
Music used for therapeutic purposes is focused in apps and instruments
Implications - The therapeutic benefits of listening to and playing music have long been known, and these benefits are now being focused in the form of apps and
instruments that are designed with purposes like enhancing concentration and meditation. Providing musical therapy in this intentional and convenient way caters to
modern consumers who are balancing their professional lives with their "wellness" pursuits.
Restful Child Meditations Focus-Enhancing Music Apps

Meditation Studio's 'Goodnight Kiddo' Brain.fm App Crafts Music for the Brain to
Collection Helps Kids Fall Asleep Initiate Any Mental State
Mindfulness Musical Instruments

Music-Based Meditation Subscriptions The Bajinn Creates Peace and Tranquility for
'Wave' Fuses Standard Meditation Practices with Technology Instant Stress Relief
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Musical Therapy
Music used for therapeutic purposes is focused in apps and instruments
In what way could your brand make

an impact in the wellness space?

Auditory Pet
Brands are creating solutions to calm consumers' pets using audio stimuli
Implications - The wellness industry is expanding as more brands create solutions for anxious or stressed pets through the use of soothing sounds and music. Consumers
and their pets are affected by a variety of stressors and this pattern reflects the increased desire for anxiety and stress solutions by consumers themselves.
Cat-Specific Music Stations Therapeutic Sound-Based Pet

RelaxMyCat Boasts Soothing Visuals & Relaxing Relaxers
Music for Cats The MowMow's Soft Sounds are Key to
Relaxing Pets
Soothing Pet-Friendly Shows

Calming Cat Radio Stations Classic FM and Battersea Dogs & Cats Home
Whiskas' 'Cat Calm Radio' is a Species-Specific Online Station Alleviate Anxiety in Pets
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Auditory Pet
Brands are creating solutions to calm consumers' pets using audio stimuli
What is your brand currently doing

to decrease the anxiety or stress of
today's consumer? How can you
tweak your current offering to do
so?

Gaming Renaissance
Retro gaming offers up the possibility of colliding generations
Implications - As modern games move closer to reality, some of today's gamers are looking for the opportunity to play games from the past. Retro gaming offers a unique
possibility to expose young gamers today to the gaming world of the yesterday while allowing seasoned gamers the chance to relive their childhood. This exponential
acceleration of technology nostalgia offers brands the opportunity to tap into nostalgia and immerse future generations in the past.
Personal Retro Arcade Machines All-in-One Nostalgic Gamer Consoles

Tastemakers Launches a Series of New The 'IndieGO!' Classic Retro Game Console is
Arcade1Up Classic Consoles Powerful
Traditional Retro Arcade Bars

Customizable Retro Gaming Consoles The Logan Arcafe Features Nostalgic Gaming
The TALENTEC 'RasPi Arcade Stick' Works with Retropie and More and Drinking Experiences
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Gaming Renaissance
Retro gaming offers up the possibility of colliding generations
How could your brand use nostalgia

to create a generational collision?

Musical Wearable
Wearables are being integrated into all aspects of the musical journey
Implications - Music is a universal language in our world and music-specific wearable technology opens up new ways for consumers to experience their favorite songs and
artists. This shift highlights the fact that wearable technology is changing the way consumers engage with their hobbies, and in turn, opens up new possibilities to enhance
those experiences.
Music-Making Wearables Music-Enhancing Rings

The SonicWear Somo Transforms Motions Into The Oria 'Enhancia' Ring Transforms Keyboard
Music and Sound Playing
Musician-Focused Wearables Music Vibration Wearables

Athletic Bone Conduction Sunglasses The Soundbrenner Core Packs a Tuner and The Avnet Wearable Lets Concertgoers Feel
The IRONPEAK Sport Sunglasses are Outfitted with NXT Lenses Decibel Meter in a Smartwatch the Music Around Them
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Musical Wearable
Wearables are being integrated into all aspects of the musical journey
How could wearable technology

change the way consumers
experience your product?

Sensory Psychedelia
Whimsical pop-ups captivate audiences with nostalgic visuals
Implications - Engaging Millennial and Gen-Z consumers, brands are launching psychedelic activations that pay tribute to the music and the youth cultures associated with
it. These pop-ups bring fantastical themes to life with immersive spatial design and tech, while harnessing nostalgia’s power as an emotive marketing tool.
Psychedelia-Inspired Clothing Pop- Precious Perfume Pop-Ups

Ups The Cartier Parfums Pop-Up Celebrates a
Dries Van Noten Celebrates Its SS19 with Diamond-Inspired Fragrance
Verner Panton's Art
Musician-Honoring AR Exhibits Immersive Singer Activations

Party-Inspired Retail Spaces The New York Times is Presenting a David The Billie Eilish Experience is a Shoppable Pop-
Bangkok's What-The-Forest Club Engages Shoppers with AR Tech Bowie Exhibit Through AR Up with Spotify
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Sensory Psychedelia
Whimsical pop-ups captivate audiences with nostalgic visuals
How can your brand incorporate

sensory elements into its marketing
strategy in an effort to engage
consumers?

Branded Playlist
Brands get into playlists with specially curated songs for their consumers
Implications - The nature of playlists are simple – they're custom to the specific interest of the listener. And while people all over the world are creating their own tracks,
brands are stepping in to create highly curated lists themselves. These curated playlists, from pop icons to food brands, are not only offering listeners hand-picked songs,
but songs specifically curated to match or compliment that brand’s offerings and lifestyle. From songs to play while making specific recipes to those to play during
weddings, these branded playlists are aiming to connect with consumers on a more individual level, creating more of a connection through music.
Problem-Solving Playlists Meal-Paired Playlists

These Playlists on Spotify Help with Emotions, Kerrygold's 'Music Behind the Recipes' Pairs
Tasks and Queries Music and Recipes
Branded Wedding Playlists

Car-Themed Musical Initiatives The Knot Curated a Fun and Meaningful List of
Merceds-Benz x Remix Project Spotlights G-Class-Inspired Beats Wedding Songs
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Branded Playlist
Brands get into playlists with specially curated songs for their consumers
In what way can you connect with

your consumer on a deeper,
emotional level? What element of
their lifestyle could you tap?

Streamlined Festival
Music festivals adapt streamlined cellular services
Implications - Music festivals are highly favored for social gatherings and nostalgic escapism, however, many festival attendees experience inconvenient channel and
frequency connection with their cellular devices. Brands are creating streamlined processes that minimize the technical inconveniences that tend to accompany festivals.
These services reduce stress and enhance safety for those who frequent such festivals.
Festival Pick-Up Services AR Festival Merch Shops

Postmates is Bringing a Skip-the-Line Service At Coachella, American Express Unveiled a
to Coachella Shoppable AR Experience
AR Friend-Finding Apps
Convenient Festival Deliveries The 'Rad.ar' App Helps You Navigate to and
At Coachella, Festival Essentials Can Be Sent to Amazon Lockers Locate Lost Friends
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Streamlined Festival
Music festivals adapt streamlined cellular services
What is the biggest inconvenience in

your service? What can you do to
mitigate it?

Gamified Charity
Charitable initiatives and products incorporate elements of gamification
Implications - The gamification of charitable initiatives can be seen in everything from brands following the "swipe" model made popular by Tinder, to experiences like
video game characters whose proceeds go to charity. Such programs and products support good causes by engaging consumers, appealing particularly to Millennials and
Gen Z for their experiential nature.
Social Good Gaming Platforms Charitable VR Gaming Initiatives

Tiltify Helps Top Livestreamers Raise Money The VR Charity Challenge Game Show is
for Charity Organized by ESL and Oculus
Charity-Focused Gaming Sidekicks

Swipeable Charity Apps Whomper is a New Gaming Pet by Blizzard and
'Millie' Makes It Easy for Millennials to Support Various Nonprofits Code.org for WoW
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Gamified Charity
Charitable initiatives and products incorporate elements of gamification
How could your brand incorporate

gamification into its product, service
or campaigns?

Musical Themes
Brands are using music as inspiration for their product lines
Implications - Brands are turning to the music industry for inspiration for their various ventures, with unlikely industries ranging from makeup to food taking cues from the
different genres, organizations or themes that the music industry represents. This shift comes as brands increasingly seek to branch out into adjacent spaces in the process
of product ideation in order to better present to their customer.
Music Culture-Inspired Clothing Electronic Music-Inspired Game

Dominate Jakarta Draws Inspiration from Early Consoles
Punk and Reggae The Analogue Super Nt Ghostly Edition Comes
in All-White
Music-Inspired Chip Flavors Electronic Music-Inspired Capsules

Music-Inspired Makeup Lines Lay's 'Turn Up the Flavor' Potato Chips Unlock Syndicate Original Drops Its Latest 90s-
Designer Jeremy Scott Will Launch a MAC Cosmetics Collection New Custom Songs Focused Line for SS18
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Musical Themes
Brands are using music as inspiration for their product lines
Consider an unlikely industry that

your brand could draw inspiration
from.

Augmented Label
The food and beverage industry adopts augmented reality-based labels
Implications - The use of AR in food labels is on the rise, with brands using such technology to both engage and educate their customers on the products they're
considering, or have already purchased. Such items cater to consumers' continued interest in gamification, and add an element of interactivity that tends to be limited in
product packaging.
AR Ice Cream Wrappers AR-Enhanced Candy Packaging

My Yeti's Ice Cream Packaging Design Engages KONTI's Wrappers Connect Kids to Short
Kids with Augmented Reality Cartoons & Full-Length Films
AR Wine Label
Apps
AR Craft Beer
Packaging
Informative AR Packaging
App-Centric Warehouse Retailers Experiences
'Sam's Club Now' Introduces a Mobile-First Shopping Experience Zappar & SIG Produce Playful Interactive
Packaging for Water
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Augmented Label
The food and beverage industry adopts augmented reality-based labels
Conceptualize AR packaging or
labeling that your brand could
employ.

eSports Center
eSports-specific gaming centers and stadiums are on the rise
Implications - The legitimacy of the eSports industry has been established in the last few years with everything from events to education in this space, and the next step
brands are taking is creating centers and even stadiums specific to online gaming. These space reveal the importance of long-term investments into seemingly niche
consumer interests, as these industry moves have turned what was once considered to be an at-home hobby into a multi-faceted and profitable industry.
Professional Esports Stadiums Expansive eSports Centers

'Esports Stadium Arlington' Will Provide Hangzhou's eSports Town Showcases the City's
Immersive Live Experiences Focus on the Sport
eSports Industry Events Middle Eastern Esports Stadiums

Hybrid Gaming Music Festivals The Esports Academy Will Help New Players Dubai is Entering the eSports World with the
The Hyperplay Festival Will Bring Together eSports and Live Music Enter the Competitive World Dubai X-Stadium
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eSports Center
eSports-specific gaming centers and stadiums are on the rise
Consider an untapped, niche

consumer interest (within your
brand's area of expertise) that you
could invest in.

AI-Assisted Gaming
Modern gaming integrates AI to enhancing both analog and online engagement
Implications - As gamers continue to seek out better tactics, strategies and methods of play, we’re seeing elements of AI being integrated into the fold as a means to
enhance the overall gaming experience. Not only a source of assistance, platforms like Amazon Alexa are coming into play to act as actual aids and resources for the
gaming process. From offering personalized tips to tracking the gamer’s performance, these AI features help to not only assist the gamer, but it provides context,
background and tracking capabilities that all-in-all allow players to feel more supported through the process.
Voice-Activated Gaming Controls Smart Speaker Board Games

The 'Destiny 2' Video Game Launched Its Own 'When in Rome' is a Trivia Game Reimagined
Amazon Alexa Skill with Amazon Alexa
Virtual Video Game Assistants

AI-Generated Gaming Tips The Ubisoft Virtual Assistant Offers a Tailored
The Call of Duty Alexa Skill Feature Offers Personalized Video Game Tips Gaming Experience
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AI-Assisted Gaming
Modern gaming integrates AI to enhancing both analog and online engagement
How could you integrate AI features

into your service or platform
beyond mere assistant capabilities?
How could it elevate your business?

Hybrid Gaming
The board game industry takes inspiration from the thriving video game industry
Implications - With video games booming across a multitude of online and in-person platforms, the gaming world is incorporating aspects of this industry into its board
game verticals. By combining board games with video game themes or live-streaming functions, this industry is able to adapt to the multi-channel space that video gaming
has entered into so seamlessly, catering to consumers that are drawn to either industry.
Video Game-Themed Game Boards Video Game-Inspired Board Games

A New Fortnite Monopoly Board Reinvents the The Horizon Zero Dawn Board Game Immerses
Classic Board Games Players in Detail
Voice Assistant Buttons Video Game-Inspired Board Games

Board Game Livestreams Amazon's Echo Buttons Allow Alexa to The Hasbro Monopoly Gamer: Mario Kart is a
Big Potato Games is Sharing Tabletop Gaming on Twitch Participate in Gaming Experiences New Take on a Classic
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Hybrid Gaming
The board game industry takes inspiration from the thriving video game industry
How could your brand look to an

adjacent industry to inspire changes
in its own offerings?

UV Reveal
Brands incorporate sun activated technology into their packaging
Implications - Brand are producing bottles, cans, and labels that, when exposed to the sun’s rays change color or reveal hidden messages. Taking advantage of the
consumer desire for outdoor gatherings like festivals and park hangouts, brands create a new way to get involved - with UV-activated packages. This new marketing
strategy is a fun way to surprise and delight consumers, while ensuring that brands are making lasting, memorable impressions.
Clever Photochromic Packaging UV-Reactive Vodka Packaging

Designs This New Belvedere Vodka Packaging is
Cheetos' Packaging Strategy is Interactive and Designed by Laolu Senbanjo
Entertaining
UV-Activated Package Labels

UV-Activated Energy Drink Cans These Luminescent Labels Protect the Privacy
Red Bull Launched Canned Energy Drinks for Festival Season Of Package Recipients
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UV Reveal
Brands incorporate sun activated technology into their packaging
How can you more deeply involve

your brand in consumers' leisure
time?

Accessible Play
Game-related products and spaces include individuals with disabilities
Implications - Brands associated with gaming and play are aiming to be more inclusive by accommodating the needs of individuals with physical and/or mental disabilities.
Opting to become more inclusive via design, these brands are able to expand their consumer base by offering underserved demographics the accessibility they require
from brands.
Inclusive Board Game Ads Autism-Certified Theme Parks

The Scrabble 'Family' Ad Reshapes the 'Sesame Place' Gives Guests a Fun and
Traditional Meaning of the Word Inclusive Experience
Accessible Game Controller

Emotional Communication Toys Packaging
The 'AMICA' Smart Toy Helps Children with Autism Learn About Feelings The Xbox Adaptive Controller Comes in Easily
Opened Packaging
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Accessible Play
Game-related products and spaces include individuals with disabilities
How could your brand better

prioritize accessibility?

Familial Gaming
Branded events and spaces help families bond through games
Implications - Taking the traditional “family game night” concept and adding their own spin to it, brands are choosing to offer branded, immersive game night experience
for families to enjoy. These events and products take the interactive nature of their environments and use it to establish positive bonding experiences between family
members, and as a result are able to create those same positive associations between the consumers and the brand itself.
Disney Family Gaming Contests Family-Friend Sports Betting

The Nintendo Switch Family Showdown Will The Versus App Lets People Make Sports Picks
Pit Families Against Others Without Betting
Family Fun Gaming Apps

Connected Board Game Consoles 'Boop Kids' Merges Family-Friendly Gaming
The 'Hubiz' Audio Gaming Device Offers Endless Opportunities and Modern Parenting
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Familial Gaming
Branded events and spaces help families bond through games
Consider an interactive or
immersive experience that your
brand could create to better
connect with its consumers.

Appified Education
Musical apps enhance education and interaction in the music community
Implications - Brands are putting out informative musical apps that allow users to engage with content, better understand the music they listen to, and engage with others
in the music industry. These online spaces are able to cater to consumers’ need for community among their preferred interests, while also offering platforms for
interactive education.
Musician Meet-Up Apps Sample-Identifying Music Apps

'Bandr' Connnects Local Musicians to One The WhoSampled App Lets Users Identify
Another Remixes, Samples and Covers
Peer-to-Peer Music Libraries

Interactive Music Mobile Applications 'Thematic' Lets Creators Use Great Music for
Gismart's Apps Foster Creativity in Beginner Musicians Free
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Appified Education
Musical apps enhance education and interaction in the music community
How can your brand create

community spaces for its
consumers?

Communicative Package
Data in packaging design enables products to communicate with consumers
Implications - Though technology is more advanced than ever, and consumers have come to expect connectivity at every turn, not all brands can organically integrate
smart tech into their products. This has been especially challenging in the CPG world. Smart packaging that learns from and communicates to consumers is a step in the
right direction. Using technology to create a dialogue between product and customer strikes the perfect balance of necessity and novelty to both innovate within a given
category, and provide use to consumers.
NFC Beauty Boxes Traceable QR Labels

Alba1913's Packaging Reveals When a Bureau Veritas' 'Origin' Label Lets Customers
Customer Opens the Package View a Product's Journey
Transparency-Focused Chicken
AR Beer Labels Products
This Snoqualmie American Pale Ale Boasts an Interactive Label Carrefour is Encouraging Transparency with
Blockchain
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Communicative Package
Data in packaging design enables products to communicate with consumers
If you had to categorize your

product or service, would it be more
of a necessity, or novelty to your
customer? How can you better
strike a balance?

Rap Culture Recognition
Non-traditional art tributes to music performers create deeper connections
Implications - Artists and brands alike are cultivating reputable art pieces in honor of prominent hip-hop and rap figures, working to engage with fans and deepen cultural
connectivity in non-conventional ways. Whether an artist is creating a new comic book, or a brand is erecting statues in commemoration, leveraging idiosyncratic outlets
expands music culture and fandom in unseen and inspiring ways.
Singer-Starring Comic Series Neon Rap Portraits

Marvel is Planning an Upcoming Starboy Comic Natalie Wong Creates Stylish Pieces That Blend
Starring The Weeknd Modern Art with Modern Music
Rap Album Art Lighters

Hip Hop Artist Statues The Novelty Lighter is Inspired by Jay-Z's
These Spotify Statues are on Display at the 'RapCaviar Pantheon' Popular 4:44 Album Release
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Rap Culture Recognition
Non-traditional art tributes to music performers create deeper connections
What is one marketplace that your

brand doesn't currently play in that
could present a new way to connect
with your consumers?

Empowered Gaming
The gaming industry makes attempts to become more gender inclusive
Implications - The video game industry has faced a lot of criticism for both its depiction of women, and for its lack of inclusivity for, and at times hostility towards, women
and girls. It is slowly making attempts to change these perceptions by bringing women into the fold – most notably by creating female-only spaces in which they can thrive.
This shift comes as women and their allies seek out all-encompassing strides towards gender equality.
All-Female Sports Playsets Women-Only eSports Race

Subbuteo Launched a Special Football Set for Competitions
the Women’s FA Cup Final SimBin Studios Caters to Women with Women
and Wheels
Inclusive eSports Festivals

Battle Royale Skin Creators The GIRLGAMER eSports Festival Focuses on
A Fortnite Skin Creator Has Been Developed by Fans for Fans Inclusiveness in Gaming
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Empowered Gaming
The gaming industry makes attempts to become more gender inclusive
How can your brand make moves to

become more inclusive in its
targeting, marketing, or in the
initiatives it supports?

Blockchain Entertainment
Blockchain technology inspires gaming and entertainment industries
Implications - Encrypted transactions via Blockchain can now be observed in interactive, play-based experiences – whether those are concert viewings or board games.
The incorporation of such technologies into traditional forms of entertainment enhances their accessibility for consumers who are less aware of the uses or systems
behind Blockchain.
Colorful Glyph-Trading Platforms Blockchain-Traded Collectibles

Colorglyph Lets User Create and Trade A Japanese Anime Studio Will Be Selling Rare
Pixelated Patterns Cryptoart Collectibles
Blockchain-Powered VR Concerts
Blockchain-Powered Board Games CEEK Lets Artists Sell Unlimited Tickets to Their
The Blok.Party Playtable Uses Modern Tech to Change Classic Games Shows
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Blockchain Entertainment
Blockchain technology inspires gaming and entertainment industries
How can your brand familiarize itself

with Blockchain technology?

Streamed Extension
Music streaming sites expand their offerings to bring people in
Implications - Brands that specialize in music streaming are expanding their reach by offering varying branded services and tools. Though similar in content, these
extensions offer cost effective or novel forms of the original service — ultimately reaching more consumers, establishing the brands themselves, and leading trust-
motivated consumers to the brands’ core offerings.
Fashionable Music Channels Multimedia Audio Streams

Apple Music's Newest Channel is Dedicated to Spotify 'Spotlight' Adds Visuals to Podcasts,
the Sound of Chanel Audiobooks and News
Singing Emoji Ads Playlist Streaming Experiments

Music-Streaming Voice Assistants Apple Created Fun Ads for the Grammy Stations by Spotify is a Free Music Streaming
Spotify Voice Assistant May Be the Beginnings of Spotify Hardware Featuring Singing Animojis App for Playlists
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Streamed Extension
Music streaming sites expand their offerings to bring people in
Consider a product or service that

would function as a “lite” version of
something your brand currently
offers. What would that
product/service look like?

NFC Engagement
Brands increase engagement with consumers by integrating NFC tags into packaging
Implications - With brands across the board developing more visually interesting and appealing packaging, standing out on the shelf is more competitive than ever. To
address this, brands are turning to NFC technology in order to engage consumers with interactive digital content. Moving beyond the practical security and inventory-
related applications of NFC tags, this approach gives companies a chance to more deeply connect to consumers.
NFC-Enabled Haircare Packaging High-Tech Whisky Labels

Indola's #SimplySmarter Instantly Connects Kilchoman is Leveraging NFC Technology for
Stylists to How-Tos Consumer Education
Potato-Tracking Chip Packages Folkloric Whiskey Bottles

Smart Cosmetic Packages Kettle Brand's Bags Contain Codes to Connect Jameson's St Patrick Day Bottle Celebrates the
Valmont Cosmetics' Packaging is Enhanced with NFC Tech from Thinfilm Consumers to Farmers Holiday with Folklore
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NFC Engagement
Brands increase engagement with consumers by integrating NFC tags into packaging
How could you leverage technology

to more deeply connect with your
consumer?

Sonic Beverage
Musical frequencies are being used to elevate alcoholic beverages
Implications - Fusing science and experiential production with the alcohol industry, brands are beginning to infuse music into their wine and beer-making processes in
order to enhance their products. It is believed that the frequencies in music help to grow the plants involved in beer and wine production, and offer a richer flavor than
those that are grown without the help of music. This distinct production process offers brands a unique selling point that caters to aficionados and novices alike – the
former for its promise of quality, and the latter for its appeal to novelty-minded consumers.
Vinyl-Inspired Pink Beers Multi-Sensory Cocktail Tastings

The Flaming Lips Teamed Up with Dogfish The Berkeley's 'Out of the Blue' Features
Head to Create a Pink Beer Scent, Sound and Visuals
Sonically
Enhanced
Wines
Collaborative
Symphonic
Beers
Sound-Infused Sports Beers

Song-Sharing Beer Bottles Carlsberg's Red Hops Project Exposed Hop
The Newest Alcohol-Free Bottles of Miller Beer Instantly Share Music Plants to Liverpool FC Games
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Sonic Beverage
Musical frequencies are being used to elevate alcoholic beverages
How can your brand alter its

production process in a way that
offers a distinct selling point to its
consumers?

Artificial Instrument
Consumers seek self-betterment through AI-adapted instruments
Implications - The contemporary consumer is constantly searching for means of self-improvement, but, inculcated by the speed and efficiency surrounding their
interactions with modern brands and products, self-improvement via learning a traditional musical instrument seems excessively inefficient. Instruments that incorporate
AI into their interfaces ease and expedite instruction, engendering the convenience to which consumers are accustomed. Brands that harness AI in similar ways stand a
better chance of keeping consumers' attentions through unavoidably lengthy processes.
Tactile Digital Music Devices Assistive Smart Piano Systems

The 'NOMAD' is an App-Enabled Instrument The One Piano Strip Offers Portable Piano
That Can Be Played Anywhere Learning Help
Lesson-Teaching Keyboards
Interactive Education Ukuleles The ONE Light Portable Electronic Keyboard
The 'Yuan Man' Ukulele Uses Integrated Lights to Teach You to Play Provides Guided Lessons
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Artificial Instrument
Consumers seek self-betterment through AI-adapted instruments
Identify the worst pain point among

your brands' interactions with
consumers. How could you make
use of AI to improve that
interaction?

ii. Specific Examples
Relevant Ideas & Case Studies
Micro-Trends are unique examples of innovation which have been featured on Trend Hunter. A micro-trend might
be a newly released product or service, but in many cases, the idea is something that has not been commercially
released. Our database includes several hundred thousand articles of micro-trends, spanning thousands of
topics, so make sure to filter your topics at: TrendHunter.com/dashboard-tool
Copyright ©.
Playful Mood-Based Campaigns
The Latest Spotify Campaign is a Collaboration Between Designers
Spotify campaigns have always been marked with a touch of

professional creativity and the music platform's 2019 marketing
initative which spotlights its Premium membership tier is no
exception.
To truly make a visual impression on its consumers, the brand taps a

number of creatives for a total of 11 videos and 25 illustrations. The
designers who were asked to work on the latest Spotify campaign
include London-based Cabeza Patata Studio who gave art direction,
Spanish animator Croa San, 3D and motion artist Laura Sirvent
Collado, and 3D animator Daniela Avilés.
The Spotify campaign was to work in all of the platform's 72 markets.

Therefore, the creatives worked toward producing an "easily-
identifiable, modern, gender-neutral character with no specific age or
race." In a sense, universal.
By: Kalina Nedelcheva
SCORE POPULARITY 9 RELATED
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Cheerfully Branded Education Centers
«City of the Sun» is a Humanitarian Family Education Center
As a family education center, «City of the Sun» is distinguished by its

vivid design language — work that is credited to Minsk-based creative
studio Fabula Branding.
The institution is recognized by a cheerful color palette that embraces

attention-captivating nuances like yellow. In addition, playfully bubbly
illustrations have been incorporated in things like flyers and postcards
to advance the aura of positivity, which is so central to the ethos of
«City of the Sun».
The family education center operates on the premises and teachings

of Humanitarianism. Its mission is to "make the world a better and
kinder place with the help of love, knowledge, and wisdom." Fabula
branding used these points as a basis for creating the highly engaging
and impactful visual language.
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Industrially Psychedelic Furniture Designs
Studio Buzao Utilizes a Unique Electroplating Technique
Through the successful implementation of an interesting

electroplating technique, Chinese design firm Studio Buzao is able to
fuse the stoic aesthetics of industrialism with curiosity-spiking
psychedelic effects.
The chic range of stools, benches, and tables is definitely captivating,

making for a project that is truly unique in the world of furniture
design. The electroplating technique was employed to swiftly change
the properties of the stainless steel the practice used for the
silhouettes.
The iridescent collection is an extension of Studio Buzao's "mission to

surprise and experiment." Perfect for both indoor and outdoor
environments, the designs also subscribe to a recurring notion in the
industry, where creatives emphasize visually striking motifs on an
industrially inspired background.
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Brand-Inspired Graphic Sticker Packs
Leo Natsume's Kings of the Weekend is Commissioned by Huawei
For his ultra-bubbly graphic sticker pack, Porto Alegre-based creative

designer Leo Natsume extends his uplifting approach to aesthetics.
The project is commissioned by the Huawei Design team and is tied to

the release of the Huawei P30 Pro. The partnership comes after Leo
Natsume was recognized during a design competition put on by the
firm.
The graphic sticker pack has been given the name of 'Kings Of The
Weekend' and it concentrates on putting forth a whimsical attitude
that will get people excited for Huawei's product. When creating the
2D and 3D designs, Leo Natsume focused on inclusivity and diversity.
Moreover, he made the characters be "energetic, elegant with
attitude," but also accessible so that users can feel free to express
themselves through the graphic sticker pack when they are chatting.
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Brand-Commissioned Modern Art
Nike Commissions Artworks to Go with Its Inspirational Launch
The inspirational launch of the Air Max 270 React series is amplified
through a deeper immersion into the world of modern art. Earlier this
year, the footwear giant tapped a number of artists to create a range
of bespoke sneakers that would add a sophisticatedly creative twist to
the world of shoe design. While the result is mesmerizing and unique,
Nike does not stop there. Instead, the brand supplements its
inspirational launch with a series of paintings, commissioned to match
the sneakers themselves.
The styles include Moses Adesanya's Bauhaus-inspired model, Jasmin

Sehra's Geometrically informed one, the Mid-Century classic by
Denzel Kessie, a Psychedelic silhouette by HAM the illustrator, an
Impressionist touch from Koby Martin, the American Modern
rendition by Kingsley Nebechi, and finally the Optical by Erin Aniker.
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Eternal Musical Desert Installations
The Sound Installation 'Toto Forever' Debuted in the Desert
German-Namibian artist Max Siedentopf recently debuted the 'Toto

Forever' sound installation in an undisclosed location in the Namib
Desert. The installation features six speakers connected to an MP3
Player set to play one song -- Toto's 'Africa.' The speakers use solar-
powered batteries to ensure they can play "for eternity."
The inspiration for this unique sound installation came from the age
and location of the Nimb Desert, located on the west coast of
Southern Africa. The desert is over 55 million years old, and
Siedentropf stated: "Hopefully the song will play just as long." The
song itself was released in 1982 and has since sold over 4 million
copies, but still remains relevant in pop culture today, having been
featured in 'Aquaman' and covered by rock band Weezer.
Siedentropf hasn't revealed the exact location of 'Toto Forever' but

noted it's "like a treasure that only the most loyal of Toto fans can
find."
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Rap Group-Honoring Sneakers
adidas Launches Special Edition Footwear, Inspired by the Beastie Boys
As a musical trio, the Beastie Boys have left a substantial mark on

skate, hip-hop, and graffiti culture, and their contributions have been
now commemorated with this all-new special edition footwear
silhouette. The adidas Skateboarding x Beastie Boys Americana is a
three-way collaboration between the brand, the group, and Beyond
The Streets.
The shoe features a vegan canvas upper that sits atop a classic gum
sole. The special edition footwear comes in a palette that mixes off-
white and light grey tones. As most adidas silhouettes, the shoes boast
the classic three stripes branding on the lateral, while the Beastie Boys
reference is contained in a masterfully designed logo by artist Eric
Haze. This element is visible on the tongue and the sock liner badging.
The special edition footwear was unveiled at a private event,

celebrating the 30th anniversary of Paul's Boutique.
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Color-Focused Sportswear Editorials
The New adicolor Project Features Work from 4 Canadian Artists
Four Canadian artists have come together to collaborate on a new

adicolor project, which blends the individual voice of each creator
with the sportswear brand's aesthetic and ethos.
The four colors include 'Yellow Sunlight' 'Red Berry,' 'Blue Bubble' and
'Orange Juice.' In the latest editorial, each of the colors gets its own
time in the spotlight as creative director Vanessa Cesario models each
look in a room with a matching color scheme. Each room drew
inspiration from one of the aforementioned colors, and was designed
by Leanne Macaspac, Meaghan Way, Moya Garrison-Msingwana and
Dalbert Vilarino respectively.
In the images, the model can be seen showcasing the line's apparel,
footwear, and accessories, each of which arrive in the adicolor hues.
By: Ellen Smith
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Artisically Informed Pool Floats
Case STudyo and Todd James Join Forces on the Tank Pool Float
Design studio Case Study unveils its latest collaborative project

entitled the Tank Pool Float -- this time, the creative brand works
closely with American artist Todd James. The duo contributes their
talents to create a perfect summer-time design to cool off in the warm
weather.
The float measures out to be 150cm long, 110 cm in height and 145cm
in width. The overall design of the pool float resembled a cartoon
version of a fighting armored vehicle. It features a smiling face and
boasts the color palette of red and blue. The collaborative Case
Studyo x Todd James Tank Pool float is now available for purchase
online at Case Studyo for the price of approximately $240 USD.
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Modern Social Clubs
The Britely is a Full-Service Club That Revitalizes Old Hollywood Glamor
The Britely is a members-only modern social club that's being

introduced to West Hollywood as a glamorous yet casual destination.
The full-service club boasts an Old Hollywood-inspired interior design
by Martin Brudnizki Design Studio and two private dining experiences
providing Michelin-starred cuisine by chef Wolfgang Puck.
Additionally, membership to the club provides access to a rooftop
pool, a 24-hour gym, a spa, private bowling lanes, a screening room,
plus a music and performance venue.
The social club, centered on community and culture, is specifically

targeted towards "the curious, the seekers and the explorers." The
Britely is set to open in the spring or summer of 2020, aiming to
inspire connections between diverse groups of people from different
backgrounds and industries.
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Hip Musician-Honoring Dolls
The Barbie David Bowie Doll Marks the 50th Anniversary of Space Oddity
The Barbie David Bowie Doll is a celebratory toy for avid music fans
and collectors that sees the iconic toy character transformed into
Ziggy Stardust himself.
The doll celebrates the 50th anniversary of the song Space Oddity
from David Bowie that was originally released as a single on July 11,
1969. The toy sees the doll transformed into the hip musician
character with a metallic space suit, tall red boots and iconic hair
styling to boot that makes it instantly recognizable as the late artist's
alter ego.
The Barbie David Bowie Doll is priced at $50 and comes as one of a
growing number of pop culture-inspired toys from Mattel that pay
homage to some of the most iconic figures of late.
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Musician-Themed Apparel Capsules
PLEASURES, Bob Dylan, and Sony Music Join for a Collection
Streetwear imprint PLEASURES works in collaboration with musician

Bob Dylan as well as Sony Music for a project that creates footwear
and apparel. The three forces come together to design a series of
graphic tees, caps, and sweaters, all of which nod to the singer
songwriter's musical influence.
For over the past five decades, Bob Dylan has been a prominent name
in the music industry and played a role in shaping its culture. The
range highlights that through a series of iconic photographs of him
informing a selection of tops along with handwritten lyrics. The lyrics
are drawn directly from his iconic song 'Like a Rolling Stone.'
Additional imagery also references iconic moments of his career that
are still important today.
By: Amy Duong
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POC-Centric Exhibits
The Get Up, Stand Up Now Exhibit in London Boasts an Identity by Here Design
Get Up, Stand Up Now is an exhibition at the Somerset House in

London and it is running until September 2019. The theme of the
event is curated to place focus on the creativity of the black British
community, spotlighting 50 years of activity. The show is curated by
artist, filmmaker, and photographer Zak Ové.
Here Design was tasked with facilitating an identity for Get Up, Stand
Up Now and the studio undertook a cohesive and vibrant approach.
The firm sought out to represent the ethos of the exhibition through a
singular image, inspired by "the profile silhouette of exhibiting artist
Zoe Bedeaux." To spotlight the excitement and creativity, generated
from the show, Here Design also undertook a color-rich approach to
branding. Moreover, Here Makes — the firm's in-house creative
studio, developed branded products that are to be sold in the
exhibition shop.
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Customizable Collaboration Sneakers
Converse's Millie By You Line Lets Shoppers Customize Details
Stranger Things star Millie Bobby Brown is working with Converse on

the Millie By You line and fans are being invited into the creative
process with options that allow for them to make a few
customizations of their own. The Millie Bobby Brown x Converse
collaboration, which is set to launch in just a few days, features the
iconic low-top Ox (an Oxford sneaker) and Hi, a high-top shoe style.
Both of these styles have been remade with input from Millie Bobby
Brown, resulting in 10 different prints and colors to choose from.
Inspired by the actress' own love of DIY fashion, Millie By You gives
fans the power to personalize the details of the sneakers, including
the color of the print or shoelaces. Millie Bobby Brown's love of the
ocean informed several prints, which include ocean sunsets, waves
and whale designs.
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Uninspired Vibrant Posters
Alex + Hugo Launch Colorful 'Demotivational Posters' with Cynical Words
Alex + Hugo, a Senior Integrated creative team based in London,

recently announced the launch of its new vibrant 'Demotivational
Posters' that feature cynical phrases. The artwork boasts eye-catching
colors with chunky, 3D typography.
These bespoke posters are printed on German Hahnemühle Photorag

matte paper to ensure the colors are vibrant and accurate. The
posters feature sayings such as "Maybe tomorrow maybe never,"
"Born to snooze," and "Yeah not gonna happen." According to the
designers, their inspiration for creating these Demotivational Posters
come for a positive outlook. They state, "We think nothing motivates
you more than someone saying you won't to make it." The
Demotivation Posters are likely targetted towards Millenials and Gen Z
who appreciate sarcastic slogans often found in meme culture.
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Fine Art-Inspired Slot Games
High 5 Games Taps Leonardo da Vinci for Its Latest Game Offering
High 5 Games is an independent casino provider who is attempting to

infuse the gaming floor with some fine art. The company interprets
the Renaissance through classic slot machines which have proven to
be quite successful in the past probably due to an interest in high-
brow culture.
High 5 Games' creation relies on well-known masterpieces by

Leonardo da Vinci which include the 'Mona Lisa,' the 'Lady with an
Ermine,' and the 'Portrait of a Musician.' Dubbed 'Diamonds by Da
Vinci,' the entertaining slot game features "Tumbling Reels that reveal
winning gems," as well as a few bonus painting-inspired symbols that
allow players to enter a "gallery of free games," additional free spins,
and award scatter pays.
High 5 Games hopes that the infusion of high art and casino
entertainment will be beneficial both to players and operators.
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Street Party-Inspired Malt Beverages
Smirnoff Ice's Limited-Edition Range Celebrates Latin America
To connect with Latin America's street party culture, Smirnoff Ice

worked with brand design agency Vault49 on a limited-edition range
of designs for its premium flavored malt beverage. The colorful bottles
and packages take inspiration from popular musicians and genres that
will connect with Smirnoff Ice's target audience.
The eye-catching designs for Millennials feature characters that

capture the vibrant spirit of products like the Original vodka-based
mixed drink with lemon.
According to Leigh Chandler, Vault49's Creative Director and Partner,

"As the party moved from the bar to the street, younger consumers
were turning to premium beer for upbeat occasions. We felt strongly
that Smirnoff Ice belonged in this space and wanted to bring the
brand into this occasion."
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Retro-Influenced Hip-Hop Sportswear
Extra Butter Unveiled the House Party Collection for SS19
Streetwear imprint Extra Butter introduces the new House Party

collection designed for the Spring/Summer 2019 season was recently
unveiled and it boasts a strong inspiration drawn from the 80s and
90s. The retro design language is translated through details such as
color-blocking and sportswear silhouettes.
The label also turns its focus to the New Jack Swing movement, which
dives into the blending of R&B music and hip-hop culture. The
seasonal pieces are complete of casual silhouettes such as tracksuits, a
polo, sweatpants, hoodies, and more. The hoodies and sweatpants are
constructed from 100% cotton french terry materials to deliver soft
elements and arrive in two colorways of a neutral or vibrant multicolor
iteration. A standout piece from the range is the Dwight jacket and
Bobby pant set, delivering piped details and ribbed bands.
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Experiential Media Pop-Ups
The YouTube House is an Experiential Destination in NYC
YouTube recently opened the doors to its "first-ever experiential

house," which was introduced to New York City as the YouTube
House. As YouTube notes, the pop-up is not just a place for watching
videos but a community for people to come together to connect and
enjoy music, food, culture and fitness experiences. Even so, the pop-
up is a place where people can gather to watch content in HD and
access more than 60 networks showing sports, the news and more.
Naturally, the YouTube House features various rooms, including one

for gaming and virtual reality entertainment, as well as the YouTube
Kitchen and an area for YouTube Wellbeing that features content
creator The Fitness Marshall and his unique approach to exercise
called "fitertainment."
By: Laura McQuarrie
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Musical Computer Science Curriculums
CodeScty Teaches Kids Concepts with Original Hip-Hop Songs
CodeScty (pronounced Code Society) recently introduced itself on

Kickstarter as being "like Schoolhouse Rock for computer science" and
it is on a mission to teach kids about the very pieces of technology that
are integral to their lives—while many computer science curriculums
rely solely on textbooks and pieces of technology, that takes culture
into consideration. CodeScty sets itself apart with a music-based
curriculum that includes an original album, music videos and soon, an
app that will help kids to seamlessly deepen their learning.
Through Concept songs, CodeScty simplifies complex ideas, making it

easier for kids to understand the foundations of computer science.
CodeScty also uses Perspective songs to inspire youth to think big. Due
to the array of content that CodeScty offers, learning can happen
through in-person workshops, web platforms, activities, videos,
performances and more.
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Culture-Blending All-Black Fashion
END., mastermind WORLD, and Fred Perry Join Forces on a Capsule
Fashion retail label END. works in collaboration with both mastermind

WORLD and Fred Perry on a series of fashion apparel. The three-way
effort drew inspiration from blending together Japanese and British
culture. The main stylistic influence is rooted in the strong sense of
sportswear, gothic, and punk rock elements that are true to both
inspiring cultures.
The range is made up of four pieces in total, all of which are complete
in an all-black color palette. The collaborative collection features a
tee, a polo shirt, track jacket, and track pants to match. All of the
designs are adorned in co-branding details across the seams along
with a engraved nickel d-rings to add some hardware. The range is
finished with a bespoke paper garment bag that highlights the
contributing brands.
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Self-Serve Cocktail Bars
Liquorette is Making Cocktail Culture More Accessible in London
Liquorette recently launched London's first self-serve cocktail bar,

helping to make cocktail culture more accessible within the city. At the
bar, guests will find both bottled cocktails and drinks on tap that can
be poured from the All Star Cocktail menu. People have a reason to
frequent the bar monthly, as the offerings will change regularly—
currently, adults are able to enjoy drinks like Monkey See Monkey Do
and the Nordic Spritz, as well as the Blood Orange Cosmopolitan and
Rhubarb Negroni.
For those who like to have a hand in more than just pouring their own
drinks, Liquorette also offers tools for crafting one's own cocktails at
the upstairs bar, which is open to those who have completed its
masterclass.
At the self-serve cocktail bar, bills are calculated by staff who monitor
empty bottles.
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Multicultural Greeting Cards
Hallmark's Greeting Card Lines Celebrate Different Cultures
Hallmark recently launched multicultural greeting card lines that

celebrate Chinese, Indian, African American and Latino cultures.
Within the Eight Bamboo, Golden Thread, Uplifted and Love Ya Mucho
card collections, consumers will now find even more heartfelt ways to
connect with others.
The Eight Bamboo and Golden Thread card collections were created
to offer traditional and modern takes on Chinese and Indian cultures,
respectively, and offer meaningful greetings that can be sent for
occasions like a baby's 100th day. These elegant cards boast premium
embellishments like glitter, gems and cut-outs to make the messages
shared all the more special.
While Uplifted celebrates the beauty of black womanhood and female

empowerment, Love Ya Mucho exists within Hallmark Vida, sharing
both English and Spanish words.
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Urban Culture-Celebrating Events
URBANI_T is Returning to Toronto's Nathan Phillips Square
After a successful launch in 2018, URBANI_T is coming back to

Toronto, and will again be hosted in the heart of the city core at
Nathan Phillips Square.
The three-day event is open to the public, allowing all those who pass
by to check out runway shows that spotlight the work of Canadian
designers, impressive art installations, live music and dance
performances, and much more. At scheduled times, URBANI_T
attendees can also check out panel discussions that include creative
leaders and take part in design workshops. When they don't have
their eyes on the stage, attendees can take advantage of the food
trucks and pop-up shops that will be present at the event as well.
URBANI_T is suitable for attendees of all ages, has no entry fee, and
will run from June 27th until the 29th.
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Culturally Expansive Music Services
A Video Honors Leo Burnett Mumbai Launching Spotify in India
Spotify officially launches in India with the efforts of Leo Burnett

Mumbai and to celebrate the occasion, there is a short film that
celebrates the vibrant culture and energy of the music streaming
service. The film highlights Spotify's commitment to artists and music
all over the globe and honors the personalized experience that it
offers to its eclectic users.
Spotify chose to work with Leo Burnett and use it as its agency largely
due to its HumanKind philosophy. Leo Burnett is always placing
purpose and people at the very core of its brand work and Spotify
relates to that concept very closely. The campaign captures the
message, “if music is life for you then there is good news for you,
welcome to a better life.”
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African American Culture-Honoring Initiatives
Alife & the Brooklyn Museum on a Celebratory Project
New York-based lifestyle label Alife works in collaboration with the

Brooklyn Museum on a project series that celebrate a selection of
different artists. the first artist that hits the spotlight is Faith Ringgold -
- an African-American artist, writer, and painter. She is often
recognized for her renowned work in creating political posters that
really push the boundaries of violence and racial issues that reach out
to a broader audience.
She was born in Harlem and one of her most notable pieces is the
'American People Series' that was recently showcased at Brooklyn
Museum's “Soul of a Nation: Art in the Age of Black Power” exhibition.
The latest collaborative series highlight her poster from 1972 entitled
'The United States of Attica" and it adorns a shirt and a sweater. This
was created in response to 1971's Africa Correctional Facility's
prisoner rebellion.
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Cultural Celebratory Projects
Ghetto Gastro & AWAKE NY Join on the Food, Clothes, Shelter Capsule
AWAKE NY works in collaboration with Bronx-centric Ghetto Gastro on

a charitable project entitled 'Food, Clothes, Shelter.' It is set to drop in
two separate releases and it features an event and a limited edition
collection that all come together to celebrate Black History Month. It
aims to bring stronger bonds in the community and the event features
a 'Feed the Community' program located at La Morada Restaurant in
the Bronx.
The event will run all day and is set to provide 100 meals to those in
need within the community The collaborative project also highlight
clothing that follows the same thematic suit. It draws inspiration from
“cultural and political icons of the African American and Afro Latinx
communities.” The capsule features graphics that reference the
Bronx, the slogan that reads "BLACK POWER KITCHEN," and Stokely
Carmicheal.' The event is set to take place on February 21st and the
apparel is set to drop on the following day.
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Chinese Culture-Celebratory Sneakers
Li-Ning's WOW7 Sneakers Celebrate the Lunar New Year
Li-Ning celebrates the Year of the Pig this Lunar New Year with a new
colorway option of its signature WOW7 sneakers made in
collaboration with Dwayne Wade. It draws design cues from the pig
and what the animal stands for in traditional Chinese culture -- it
symbolizes luck, good fortune, and happiness. The new colorway
features vibrant hues of green, pink, and yellow to evoke a positive
energy through bright tones.
The optimistic design is accented with a series of reflective accents

informed by 3M materials, whilst nodding the Chicago and Beijing as a
reference to Wade's birthplace and Li-Ning's headquarters. The new
sneakers honors the past and the future with classic technology and
futuristic visuals. The new colorway is set to launch on February 13th
at Harlem's atmos and Solestage store location.
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Cultural High-End Fashion Pop-Ups
Alexander Wang's Pop-Up Celebrated the Recent Lunar New Year
Alexander Wang's pop-up event takes place at his Soho flagship

location -- it is transformed into a restaurant pop-up for a week. Wang
is a Chinese-American and the purpose of the event is to celebrate the
Lunar new year and honor fresh beginnings to welcome the Year of
the Pig.
This initiative not only pays homage to his heritage but also gives back
to the local community, with 100% of the profits supporting New
York's Chinatown YMCA to support the location's 'New Americans
Welcome Center.' The decor was selected to imitate traditional
Chinese night markets, accompanied by a new fashion collection that
follows the same theme -- the food available is provided by Mission
Chinese Food and Boba Guys.
The pop-up's opening night saw faces from the fashion industry
including Anna Ewers, Issa Lish, and Derek Blasberg. The capsule
collection features a plethora of embroidery with slogans that read
"Send Noods," "StraightOuttaChinatown," and "We've Got Nice Buns."
Alexander Wang's pop-up will run from February 6th to February
[continued online]
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Vintage Cultural Bobsled Jackets
Roots and OVO Join Forces to Revive The Jamaican Bobsled Jacket
Roots and OVO join forces once again to re-launch a previous

collaborative project of theirs. The duo released the Calgary Varsity
Jacket again to commemorate Bob Marley Day. It was originally
dropped during the fall season of last year to celebrate the 30th
anniversary since the 1988 Calgary Olympics. The Canadian brands
showcase national pride with this project, featuring cultural
patchwork accents throughout the jacket.
It was designed specifically for the Jamaican Bobsled Team of 1988, so

there are also cultural cues to Jamaican culture as well. It is mainly
translated through the selection of color, highlighting black, yellow,
and green, with hints of red as well. The patchwork prominently
spotlights the Jamaican Bobsled Team and the 1988 Olympics. The
collaborative Calgary Varsity jacket is set for a limited launch on
February 6th, exclusively at three different retail locations -- Calgary's
Chinook store and Toronto's Eaton Center and Bloor Street stores.
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Culture-Celebrating Sneakers
Nike Unveils the LeBron 16 Equality Sneakers for Black History Month
Last Black History Month, basketball all-star LeBron James introduced

his LeBron 15 sneakers on-court and he returns this year with the
LeBron 16 sneakers. The sneakers are entitled 'Equality' to represent
the cultural recognition of black culture throughout the month of
February. The celebratory sneakers are circulating online with the
powerful message of equality and to follow the theme, the shoes are
set to launch on Martin Luther King Jr. Day on January 21st.
The design aesthetics boasts mismatching elements, translated

through some monochromatic hues. The uppers are constructed from
the label's signature Battleknit 2.0 material in black and white. It sits
on top of an Air Max cushioned foundation and features branding
accents of "LJ" and through the tooling system. To round off the entire
piece is the signature lion emblem and the word "EQUALITY" on the
heel.
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Cultural Neighborhood Food Hubs
The East End Market Showcases Orlando's Local Food System
The East End Market is a local food hub that celebrates community
and food culture in Orlando's Audubon Park Garden District. The
indoor market showcases the city's best artists, chefs, food
entrepreneurs, and tradesmen. The structure boasts two stories and
packed within are offices, retail shops, a large event space, a
demonstration kitchen, an incubator kitchen, and a world-class
restaurant. The inspiration behind the hub is drawn from local farmers
and food-enthused artisans -- all joined together to create a
transparent relationship with the food system to the public.
The East End Market offers freshly baked bread, sushi, coffee, organic
options, raw foods, sauces, soups, flowers, and more. Notably, it is a
space that celebrates food culture as a means of fostering a sense of
collaboration and community.
To learn more about the latest trends, join us at Future Festival

Orlando.
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AI Music Platforms
Mubert, the "Radio for Generation Z," Creates Unique Music for Users
Mubert, dubbed the "radio for Generation Z," is a generative music

app that uses artificial intelligence to create unique music for
individual users. With the app, users are able to tune into music for
various activities like working, studying, relaxing and sleeping, as well
as popular genres and even location-inspired music that's suited to a
shop or cafe setting.
Based on a simple like or dislike system, giving feedback to the AI

system is easy so that the app is better able to cater to one's musical
preferences over time. While the experience of listening to music on
the app is highly tailored, users can choose to share their favorite
moments on social media.
When it comes to discovering new options, users may also try

Mubert's Random, Experimental and Daily Channels.
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Artificial Intelligence Dog Tracking
AI Technology Startup Megvii Uses Nose Prints to Find Dogs
Megvii, the Chinese based AI technology startup, is able to use AI to

track dogs. The company has a new program that can recognize dogs
using their nose prints. The company indicates it is able to recognize
dogs if they are scanned using a phone camera.
The app asks users to photograph their dog's nose form a number of
different angles, from there the app will be able to recognize the dog.
Megvii has indicated it has a 95% accuracy rate, and it has used its app
to bring 15,000 dogs back to their owners.
The AI technology startup says the technology can be implemented for

other purposes. Megvii says its app can be used to monitor dog
owners and find those who do not pick up after their pets.
Image Credit: Megvii
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Musical Beer-Branded House Parties
2 Chainz Preformed at the 2019 Bud Light House Party Tour
Alcohol brands sell more than just drinks, they sell a lifestyle, and Bud
Light is aligning its brand with the same vibrant energy that house
parties create, with the 2019 Bud Light House Party Tour.
This experiential marketing campaign is traveling around Canada,

making stops in Toronto, Montreal and Calgary. Partnering with
musical icons 2 Chainz and Alison Wonderland, this event brings fans a
unique experience that's both intimate and entertaining. Most
recently, 2 Chainz performed a set in Toronto, offering 110 lucky fans
a private show in a decorated home that had plenty of
Instagrammable moments for the guests.
In addition to those in the audience, the event was livestreammed

with an impressive 200,000 viewers tuning in.
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Lab-Grown Diamond Rings
Couple Develops Engagement Rings Using Technology
Startup company Couple unveils an innovative technology that

develops engagement rings with special lab-grown diamonds. This
process is directed towards socially conscious consumers as the online
ring company does not compromise on the quality, carat sizing, or
price point.
This transparent shopping and ring development process offer

couples a close relationship with their product's entire lifecycle. The
lab-grown diamonds are identical to mined diamonds and every ring is
carefully crafted by hand. In total, there are four styles to choose from
along with four metal options of rose gold, platinum, white gold, or
yellow gold. Notably, the engagement rings can also be engraved to
add an extra personal touch. When the rings are ordered online,
customers also receive a trap, care guide, and box, with 60 days of
return or resizing if needed.
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Artist-Empowered Music Services
A UnitedMasters iPhone App Allows for Increased Music Distribution
A UnitedMasters iPhone app recently launched. The app works very

similarly to how its web-based counterpart does. The service allows
artists to upload their music, and gives them the ability to distribute
the music on streaming platforms. UnitedMasters is able to upload
music across a variety of streaming services, which includes Spotify,
Apple Music, Tidal and others. The platform also provides the artist
with analytics regarding how their music is played. The company
charges a 10% stake for its service, however, artists get to maintain
ownership of their material.
The UnitedMasters iPhone app will allow artists to access the service
in new ways. Artists can now access the platform remotely, which will
allow for real-time analytics whenever the artist would like to see how
their music is doing.
Image Credit: UnitedMasters
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Self-Translating Wine Labels
Third Aurora's Technology Lets Shoppers Read Labels in Any Language
Thanks to artificial intelligence and augmented reality, Third Aurora is

introducing a technology that gives consumers the power to read any
wine label, in any language, setting a new precedent for packaging in
the wine industry and beyond. Demonstrations of the self-translating
technology, which will be introduced to Third Aurora's Winerytale
platform in 2020, show bottles with text in English seamlessly
translated to Chinese characters. In all, the technology boasts the
ability to translate more than 100 languages instantly with AR and a
smartphone display.
According to Third Aurora co-founder Dave Chaffey, "this sort of

technology will reach tipping point very quickly" and is set to become
a new standard in packaging in a matter of years and "is widely
anticipated to win over the Millennial market."
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AR Video Magnets
+AUMENTA Magnets are Custom Fridge Magnets with Your Video Content
Creative Brand, an Orlando-based media content and technology

company, recently announced the launch of +AUMENTA Magnets that
can be customized with a user's videos. The magnets connect with the
+AUMENTA App, where users scan the image to view the video on
their smartphones.
To create the new magnets, users simply upload the video and image
desired on to +AUMENTA Magnets' website and will receive the
product shipped directly to them. The video can be up to one minute
in length. The magnets are ideal for birthdays, weddings, graduations,
birth announcements, or other special events. In addition, these AR
magnets can be customized to include texts.
The company hopes to use the technology next on business cards, to

create AR content that will leave individuals with a bespoke
impression. +AUMENTA also plans to open franchise stores that sell
custom gadgets in augmented reality.
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Self-Driving Car Consolidation
Apple Has Purchased the Autonomous Driving Startup Drive.ai
The Autonomous driving startup, Drive.a,i was recently purchased by

the tech giant, Apple. The startup was created in 2015 by the
University of Stanford researchers, working on machine learning.
Since 2015 the company had been running an autonomous ride-
hailing system, located in Texas.
The company has been an industry leader in autonomous driving,

implementing a deep learning system to recognize objects. Last year
the company conducted successful fixed-route tests without human
passengers on public roads.
The autonomous driving startup had a sizeable inventory, consisting of

Nissan NV200s that were retrofitted for self-driving. The cars also had
LED screens on the hood, above the front tires, and on the back. The
screens would show messages to nearby people stating the car's
intentions.
It is unclear at this moment what Apple will do with the company.
Image Credit: Drive.ai
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Website-Building Web Series
Wix's Web Series 'Up for Anything' Features Celebrities and Adventure
Sky diving fashion shows, airplane graveyard parkour and surfing DJs
are among some of the short-form content viewers can expect from
Wix's web series, 'Up for Anything.'
To complete the series, Wix has tapped some of the top talent that
has used its services, and pieced together multiple adventure-packed
episodes that spotlight various designers, personalities and public
figures. Among the list of talent is DJ Steve Aoki, who found the
videographer for his latest music video through her Wix website.
Together, the pair flew to Hawaii to film a surf-inspired video, and
Wix's web series joined to gather some behind the scenes footage.
This clever marketing campaign spotlights the major talent that

benefit from Wix's services, while helping the brand to diversify its
marketing.
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Virtual Reality Collaboration Tools
Squint/Opera's Hyperform is for Designers and Architects
A new tool for designers and architects has surfaced in the industry.
Dubbed 'Hyperform,' the virtual desktop is developed in partnership
between creative digital studio Squint/Opera, Bjarke Ingels Group
(BIG) and UNStudio. Essentially, what this new product does is it
facilitates a connection in virtual reality that allows for individuals,
teams, and companies to seamlessly collaborate with one another. In
an era when designers and architects are increasingly seeking
opportunities to work with one another, a tool of Hyperform's nature
is a logical outcome.
What individuals can do with the asset is "see, share and navigate
digital models of projects." This is yet another example of how
innovation-focused technology is disrupting the industry, allowing for
communal sharing of ideas.
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Themed Monthly Audio Releases
For June, Skullcandy Focuses on the Theme of Empowerment
The theme of empowerment has been a focal point socially, politically

and in terms of new product launches. Earlier this year, Skullcandy
initiated a month-to-month campaign, during which the company
"celebrates how music makes [people] feel." The mood-based
activation revealed its theme for June and it is empowerment.
Teaming up with artist Leikeli47 and athlete Anna Gasser, the theme
of empowerment boasts a limited edition drop. The aesthetic features
a pink-infused pack that is stylish, functional and geared for individuals
on-the-go. The key product in the range is Skullcandy's "massively
popular true wireless headphone PUSH." In addition, the audio gadget
is accompanied by a slick and stylish sling bag. The all-pink pack is
available only through the month of June.
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Voice-Activated AI TVs
LG's TVs with Artificial Intelligence Support Both Google Assistant & Alexa
LG's 2019 AI TVs set themselves apart as the only ones of their kind to
be equipped with the voice assistant platforms for both Amazon Alexa
and Google Assistant. The new update via the Alexa app for LG UHD,
NanoCell and OLED TVs with AI ThinQ has the potential to give
consumers more control through convenient, hands-free features.
LG's 2019 AI TVs boast the ability to recognize hundreds of voice

commands, including complex requests, thanks to LG ThinQ AI
conversational voice recognition technology. Users are even able to
string together Alexa Routines, which link actions such as traffic
information, weather reports and one's scheduled events just by
saying "Alexa, start my morning." Simple voice commands can also be
used to start music, audiobooks or other entertainment offered on
the platform.
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Musician-Led STEM-Learning Platforms
OK Go Sandbox Utilizes Music Videos to Clarify STEM Concepts
OK Go Sandbox is one of the more creative STEM-learning platforms

out there. The kernel of the experience is rock band OK Go who has
made a name for itself through its videos that are identified as
"scientifically choreographed spectacles." Launched as "an online
resource for educators," the tool has been developed in collaboration
between the band and the University of St. Thomas’s Playful Learning
Lab. The resource has gained sponsorship from Google, Morton Salt,
and Cognizant Technology Solutions, as well.
The STEM-learning platform utilizes OK Go's music videos as access to

exploring various STEM-related concepts. Geared toward inspiring and
advancing the knowledge of students, the not-for-profit is sure to
capture attention through musically engaging and immersive methods
of teaching.
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Meme-Inspired Music Ads
Spotify Ads Tap Internet Culture to Spark Enjoyment Among Users
Meme culture is definitely a full-fledged form of communication in the

digital age and these Spotify ads utilize its language to inspire a smile
on music lover's faces. Launched as a global marketing campaign, the
subscription-based streaming service has selected some of the most
high-performing and popular meme formats, reinterpreting them
from the perspective of the business across billboards in the USA, the
UK, Australia, Canada, New Zealand, Sweden, Germany, and the
Netherlands. Roll out in other countries is still underway.
From the tongue-in-cheek 'Me, Also Me' assets to the Spotify ads that
suggest songs based on the mood one is in, the visuals undertake a
uniform aesthetic, while the content is amusing and well-executed. In
addition, these Spotify ads are also supplemented with a few videos of
"relatable micro-moments."
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Personalized High-Tech Beauty Pop-Ups
Clinique's Immersive Shop Embraces Virtual Reality's Perks
During New York Fashion Week, Clinique launches a beauty pop-up

shop that harnesses the power of virtual reality to deliver an
unforgettable consumer experience. The temporary activation is built
around the company's Clinique iD where customers select three
hydration bases and one active cartridge concentrate to treat specific
skin types.
The first point of contact between the client and the beauty pop-up is
the 'Clinical Reality' station where skin issues are identified through a
detailed scan of one's face. After a quick survey, the system
recommends the best course of action and Clinique iD products. Next,
consumers are invited to grab a sample of the recommended Clinique
iD formula and then personalize the packaging with "some very
Instagram-ready stickers."
The virtual reality feature of the beauty pop-up comes as an

immersive extra to Clinique's activation. Guests are invited to take a
virtual reality tour to Iceland.
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Air Freshener Albums
Febreze Created an Eight-Track Brand Album After Its Popular Musical Ads
The immense success of Febreze's musical advertisements led to fans

on social media demanding full songs from the air freshener brand—
and Frebreze is satisfying this request with a new brand album, The
Freshness, as well as a single called 'Nobody Do It Fresher.'
The Freshness is an eight-track music album that shares a compilation

of the most popular songs from Febreze, including cross-genre
creations like Let's Go and Fresh Again, which explore hip-hop and
pop.
According to Martin Hettich, VP of P&G Home Care North America,

“Febreze had no intention of creating an album when we first released
our song ads on radio platforms. But, when consumers started
clamoring for more catchy tunes on social media after hearing our
ads, we decided it was time to give the people what they want."
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Storytelling Music Platforms
'Pandora Stories' Combines Music Playlists and Elements of Podcasting
There are plenty of places online to listen to one's favorite music and
podcasts from a convenient single location but Pandora Stories
introduces a new kind of marketing tool for artists who want to
provide deeper insights for listeners. Rather than having to film videos
or a full-length documentary to share behind-the-scenes information
about songs or an entire album, artists can create playlists that are
intermixed with voice tracks. In this way, artists can create richer
content for their fans by sharing what certain songs mean to them,
what inspired them or any other messages about their music.
Aside from appealing to musicians, Pandora Stories will also be of

benefit for others in creative professions who want to deeply connect
with their consumer base.
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Sustainable Tech Packaging Materials
Samsung Plans to Replace All Plastic Packaging This Year
Samsung recently announced its plans to replace all harmful

packaging materials with paper or other sustainable alternatives. This
is set to launch in the first half of this year, with the incorporation of
recycled plastics and paper materials encasing tablets, home
appliances, and mobile phones. The tech company enables task forces
in areas such as purchasing, quality control, design and development,
and marketing to initiate progressive packaging concepts.
Gyeong-bin Jeon heads the firm's Global Customer Satisfaction Center

and he states that the company is "committed to recycling resources
and minimizing pollution coming from our products. We will adopt
more environmentally sustainable materials even if it means an
increase in cost.” Notably, this sustainable initiative will translate
across all production areas as well, with plans to change the
construction of the holder trays and replacing glossy finishes to matte
in order to eliminate the use of plastic protection films.
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Creativity-Empowering Platforms
adidas Partners with Foot Locker to Launch the Asterisk Collective
Foot Locker works alongside adidas to introduce the latest global

project entitled the 'Asterisk' collective. This partnership celebrates
individuals who stand out and encourage creativity through an
empowering platform. The launch channels creative artists including
Kid Cudi, H.E.R., Candace Parker, Patrick Mahomes, and Donovan
Mitchell. The 'Asterisk' is the name and symbol of the project, meant
to represent a community that bridges sport and creativity. The six
aforementioned ambassadors represent the Asterisk narrative,
evoking a sense of "courage, strength, and action." Each artist and
athlete will debut a 'TRESC Run' model during their respective game
and performances.
Andrew Gray of Foot Locker states that "it's our goal to empower
youth culture through individuality and self-expression." Each
ambassador represents different purposes and outlets that are true to
the overarching story of the global project. Some examples include Kid
Cudi's aim to highlight the role of creativity through music, design,
[continued online]
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Game-Streaming Services
Microsoft's Project xCloud Lets Users Play Xbox Games on Many Devices
Microsoft introduced Project xCloud as a global game-streaming

technology that will give gamers the freedom to play games on the
device of their choosing—such as a console, a PC or an on-the-go
mobile device. Although there are plenty of games that are tethered
to specific platforms, Microsoft is aiming to give gamers more
freedom in the way they want to play—in the same way that music
and movies are offered on-demand via streaming services today.
In 2019, Microsoft will be starting public trials of Project xCloud so

that existing and future Xbox games can be experienced in this new
format. As some gaming systems require controllers, buttons and
keys, Microsoft plans to introduce "a new, game-specific touch input
overlay that provides maximum response in a minimal footprint for
players who choose to play without a controller."
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Music Licensing Subscriptions
Musicbed's Creator Feature Gives YouTubers Access to Music
As YouTube cracks down harder on copyrighted content, Musicbed's

Creator subscription is emerging as a viable solution for YouTubers
looking to add DRM-free music to their videos. Available in its newest
subscription option, Musicbed will now give creatives access to unique
tunes as well as a tool that helps tell YouTube's software that said
music is used legally. This tier of subscription helps combat YouTube's
copyright bots and will automatically clear any copyright flags.
In addition to YouTube, the new Musicbed Creator subscription is also

designed for Vimeo, Instagram, Patreon and other streaming
platforms. The offerings coming from Musicbed includes indie artists
as well as “hundred of chart-topping, nation-touring, genre-defying
Musicbed artists.” The Creator membership currently begins at $8 a
month.
Image Credit: Musicbed
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Rewarding Life Campaigns
Sunlife's Welcome to Life After 50 Gives Boomers an Enjoyable Retirement
Sunlife's 'Welcome to Life After 50' campaign recognizes the longer

life and wealth of baby boomers that many advertisers are neglecting.
In today's modern age, those over 50 feel younger than they are, are
prone to enjoying life more than ever and are less conscious of what
others think about them. Sunlife Chief Executive Dean Lamble
expresses that many are getting their first tattoos and are not
conforming to the standards that society has placed upon their age
group.
The campaign features a community of those that are exploring their

passions, including those that are picking up motorcycling, music,
wrestling, tattooing, skating, and more. Sunlife offers life insurance
that doesn't discourage dreams for those in their middle age.
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Multi-Stream Music Platforms
JD Sports Launched JD-X as a 24-Hour Music-Streaming Platform
'JD-X' is the new 24-hour music-streaming platform from JD Sports

that can be experienced in-store, as well as the retailer's mobile app.
The platform gives users the chance to tune into 21 bespoke

streaming channels with different playlists, genres, DJs and guest
artists. As the new music-streaming platform was unveiled as part of a
customer experience initiative, JD-X gives consumers the chance to
access exclusive content, events and experiences, as well as next-day
delivery and early product launches.
With the rise of ad-blocking tech, live entertainment channels of this

nature have the potential to help brands connect with consumers in
an engaging and meaningful way, all the while maintaining their
unique voice and boosting business.
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Iranian Holiday-Honoring Fashion
Paria Farzaneh Introduces Her '7' Collection to Celebrate Nowruz
Paria Farzaneh is a 24-year-old designer based in London and she

introduces her latest collection crafted in celebration of the Italian
New Year -- also recognized as 'Nowruz.' The collection is entitled '7'
to represent the Seven S's or haft sin which references the seven
essential symbols that come together to celebrate the Iranian
occasion. The pieces are designed for the Spring/Summer 2019 season
and debuts on a small patch of grass in London's Southbank. Models
displayed the garments on raised platforms to give the illusion of
window-gazing into a home. Farzaneh wanted to give off a Tehran
holiday visual concept and delivered correlating music as well.
Paria Farzaneh's new 7 collection is intricately detailed and the

designs adorn pieces such as trousers, shorts, jackets, t-shirts, bags,
bucket hats, and a converse sneaker. Some key accents include
graphic t-shirts that see Iranian script and eyeball motifs.
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Multi-Sensory Music Platforms
The 'Dropin' System Offers Tactile and Visual Elements
The 'Dropin' system has been designed as a set of equipment for

those with hearing impairments to allow them to create their own
music in a multi-sensory manner to ensure they can perform just like
traditional musicians. The system works by utilizing a series of
touchpads that will create vibration feedback along with visual cues on
their smartphone to let them craft their own customized music to be
enjoyed solo or shared with friends.
The 'Dropin' system is the design work of Sojeong Cha, Juan Lee, Junku
Jung, Heo Kim and Sooah Park, and identifies how traditional practices
are being upgraded for those with impairments for an enhanced sense
of inclusion. This is achieved thanks to technological accessories along
with creative thinking to help expand the creative capabilities of
individuals.
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Algorithmic Music-Discovery Platforms
Noiseblend is a Personalized Playlist Generator
One of the reasons why Spotify is ahead in the streaming music battle
is the platform's much-lauded 'Discover Weekly' playlists, and
'Noiseblend' is a new app that helps users to apply that algorithmic
music-finding system to a broader array of topics. The app generates
various genre- and mood-specific playlists that are personally tailored
to the tastes of each user, unlocking the potential of a giant music
platform like Spotify.
Many people love finding new music through Discover Weekly, but
those playlists are also limited to Monday releases. With Noiseblend,
users don't need to wait a week every time they want a new playlist
built specifically for them. The platform uses Spotify's powerful API to
find the music that each user is most likely to appreciate.
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Virtual Music Education Platforms
musicU.Live Grants Access to Expert Music Instructors and More
musicU.Live is an online teaching platform created by Emilia Ku Yazar,

who was inspired to design an accessible resource that her daughter
could take advantage of to ignite her creative passion.
As in-person music lessons can be incredibly costly and impersonal

when students are enrolled into larger classes, musicU.Live aims to
function as a more cost-effective and personal alternative. To do this,
users are able to set up one-on-one video conferencing calls with
instructors, who are readily available to help them practice and
improve. Additionally, users are able to choose from a wide range of
instructors in order to find the one that's right for them, ensuring a
positive experience and a more meaningful connection.
The platform also gives plenty of opportunity to certified teachers that

work as freelancers who are looking to expand their student base,
while benefiting from the innovative technology and secure payment
system that musicU.Live utilizes.
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Bass-Heavy Canadian Music Festivals
Ever After 2018 Boasts Three Days of Hard-Hitting Headliners
Ever After 2018, a Canadian music festival that's located in the

Bingemans Centre in Kitchener, Ontario, is set to run for its fourth
consecutive year on June 8th until the 10th. This year's headliners
include Excision, Claude Von Stroke, Flux Pavilion, Doctor P, and
Illesium, focusing on a bass-heavy sound that appeals to dubstep and
drum and bass fans.
Although the festival will continue to promote these genres at the

forefront, this year will see the inclusion of a house stage as well.
Here, Dirtybird Records' Claude Von Stroke will be joined by Mark
Knight, AC Slater, Drezo, Daniel Portman, Will Clarke, Dombresky, and
DJ-producer duo Chase & Christensen.
In addition to the stacked lineup of DJs and producers that will take
the stage, Ever After 2018 will offer an expansive water park, a game
zone, carnival rides, and a Vendor Village with an array of food and
merchandise for festivalgoers to enjoy over the course of the three
days.
Currently, [continued online]
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AR Concert Apps
The 'U2 Experience' App Treats Live Music Fans to a Futuristic Immersion
Irish rockers U2 will certainly go down as one of the pioneers in the

annals of rock music, but the band is also positioning itself as a
revolutionary force in the realm of augmented reality technologies,
thanks to the release of an innovative new concert app that aims to
give its concert-going fans a different level of immersion altogether.
Dubbed 'U2 Experience,' this AR concert app is available for free

download on both the iOS and Android platforms, and allows users to
go about using their cameras to identify images on the band's latest
album cover, at which point a three-dimensional image of frontman
Bono jumps out of the album cover.
What's more, this concert app will also allow U2 fans to engage in a
high-tech AR introduction for the band's upcoming shows, making this
a fine example of augmented reality being used to boost live
experiences.
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AI Book Discovery Tools
Google's 'Talk to Books' is a Unique Way to Discover New Reads with AI
'Talk to Books' is the name of a new artificial intelligence experiment

from Google that sets itself apart as a non-traditional search tool.
While there are plenty of platforms and apps dedicated to helping
avid readers finding the next best book, Google is combining search
engine technology and AI to offer insights into 100,000 volumes in
Google Books.
As its name suggests, Talk to Books truly gives readers the chance to
spark up a natural conversation using human language. For instance,
Google suggests asking questions like: "What is fun about computer
programming?" or "Would you advise young people to pursue a
career as a musician?" In response, users will receive results from
books in the same way that they would ordinarily receive search
results on Google.
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High School eSports Leagues
The PlayVS Startup Wants to Use eSports as an Educational Tool
Nearly 200 colleges and universities across the US and Canada are
already actively recruiting for eSports scholarships, but the PlayVS
startup is hoping to start the competition at the high school level. The
Los Angeles-based venture-backed organization has already partnered
with the NFHS (National Federation of State High School Associations)
and is aiming to bring eSports to the 14.5 million high schoolers in the
national league. This partnership with NFHS would allow the PlayVS
start-up to easily scale its technology and publisher relations within
the high school athletic league and leverage its network to spread the
first high school eSports league.
While a few high school eSports leagues have spread throughout

North America, PlayVS has a distinct advantage, aside from its
connection to NFHS. The start-up's relation with game publishers
would allow the company to plug games at an API level and could
easily allow for coordination with publishers to have games
introduced to the league. [continued online]
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AI Music-Analysis Platforms
Musiio Helps the Music Industry Curate Tracks and Playlists
One of the best things about music-streaming platforms is the insane

wealth of music that they give every subscriber access to, and Musiio
is a new service that is aiming to ultimately allow consumers to more
efficiently tap into that wellspring. The service uses artificial
intelligence to analyze and curate the music on subscription catalogs,
providing a better listening experience for end users.
To be sure, Musiio is a platform for music streaming services rather

than consumers. Though its value proposition is the ability that is has
to better curate music for people who listen to it, the platform is being
sold to businesses with that in mind. As services like Spotify have
excelled in this burgeoning industry thanks in large part to the ability
to curate personalized playlists, such a service is clearly valuable.
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Streamlined Talent Platforms
Playbook Hub Helps Streamline the Event Planning Process
Playbook Hub recently launched its talent platform in Canada and

aims to connect event planners and entertainers more seamlessly
than ever before. Making the process of event management more
streamlined, the service helps Canadian talent connect with event
planners directly and vice versa, costing members no monthly fee as
an added bonus.
Playbook Hub's database includes talent ranging from visual artists

and astrologists to DJs and musicians. Launched at a Toronto event
that took place earlier this week, the platform aims to give emerging
talent exposure while connecting event planners with a diverse roster
of entertainers that are sure to liven any commercial or corporate
party.
The service makes event planning and execution more organized by

"connecting creatives, agents, and corporates -- mediating the entire
process with everything in one place."
Image Credits: Evan Bergstra / Ryan Emberley Photography
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Inexpensive Musician-Approved Wines
The 'Diving Into Hampton Water' Rosé is Refreshing and Light
The 'Diving Into Hampton Water' Rosé wine has been released as a
new libation created in collaboration with French winemaker Gérard
Bertrand and iconic musician Jon Bon Jovi. Priced at just $25 per
bottle, the relatively inexpensive wine is reported to have a light flavor
that is idea for consumption in the summer months as a refreshment
that will actually offer relief from the heat. Produced in France, the
wine is ornately packaged with a female diver appearing to take the
plunge into the bottle, while a textured bottom is visible through the
clear libation.
The 'Diving Into Hampton Water' Rosé wine is set to start hitting
shelves in Spring 2018 at retailers across the United States.
Image Credit: Getty (Michael Stewart)
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iii. Clustered Lists
Additional related examples for exploration
Clustered lists are collections of specific related examples, making them perfect for finding further inspiration on
the topic we’ve explored in your report. Our team and software has created tens of thousands of clusters, which
you can track and filter at: TrendHunter.com/dashboard-tool
Copyright ©.
12 Connected Packaging Innovations
From Smart Cosmetic Packaging to Wifi Enabled Wine Bottles

Connected packaging innovations are the latest craze in the branding and marketing world, adding a futuristic theme to any product and making the simplest idea into a
must-have. Malibu Rum and SharpEnd IoT created a music festival-connected liquor bottle that allows consumers to unlock an exclusive Snapchat filter and Spotify playlist.
This examples takes the ritual of having a cocktail at a music festival to exciting, technological heights.
By: Madison Mackay
Building Block Chocolate Packaging Connected Wine Bottles Luminous Vodka Bottles Boombox Bottle Packaging
The Hershey's Magic Box Conceptually Barbadillo's White Wine Bottles Boast the Belvedere Vodka's Midnight Saber Boasts Bacardi's Rum Bottle Packaging Doubles as a
Contains Multiple Treats Ability to Interact with Devices Touch-Activated LED Lights 'Real Music Speaker'
Pinball-Themed Lotion Packaging Smart Tequila Bottles App-Connected Wine Bottles Music Festival-Connected Bottles
The New La Mer Lotion is Offered in Astral Tequila Bottles Engage Consumers with TagItwine Offers Detailed Information on a The Malibu Connected Bottle Campaign Offers
Interactive Packaging NFC Technology Bottle of Wine Plenty of Features
SCORE POPULARITY 12 FEATURED, 242 EXAMPLES
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12 Connected Packaging Innovations
Continued 9 to 12
Filmic Collectible Cans QR-Connected Menstrual Products AR Movie Lenses Undead AR Wine Labels
Brisk's High-Tech Black Panther Cans Reveal a Ivonna's Smart Period Pads Boast App The Jumanji DVD Uses Snapchat Lenses to The Last Wine Company is Using Zombie
Special Script Connectivity Immerse Viewers in a Jungle Enviroment Terrors in Its New Wine Labels
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45 Modern Musical Innovations
From Modular Music Stands to Musical Smart Rings

Music is something almost everyone can enjoy and with so much emerging tech, it only makes sense that it would work its way into this auditory art form. There is
something to say about classics and simplistic design, but it's hard to ignore the impact of technology on music. Starting from basic amplifiers to what is possible now may
seem daunting, but embracing technology is art is the first step to embracing it in everyday life.
By: Justin Lam
Fireplace-Inspired Bluetooth Cubic Multi-Room Loudspeakers Vintage Wireless Smart Speakers Luxury Car Brand Speakers
Speakers The Teenage Engineering OD-11 Speaker Klipsch Unveiled Smart Speakers with a The Mercedes-Benz Wireless Speaker
The Fireside Audiobox Features Flames That Comes in Four Color Options Vintage Look at CES 2018 Incorporates a Vehicle Aesthetic
Respond to Music
Motion-Controlled Musical Newfangled String Instruments Musical Smart Rings Surround Sound Helmet Devices
Instruments This Yamaha Electric Violin Gives Time- Enhancia Enhances Performance Through New Domio's New Helmet Audio Device Turns Any
The Wiggle Kit is a Motion Instrument to Honored Sound a New Form Music Technology Helmet into a Sound System
Control One's Voice
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Vintage Director-Inspired Speakers Music-Enhancing MP3 Players Recording Studio Restaurants Rotating Dial Control Headphones
Bang & Olufsen is Retailing 30 David Lynch- The Sony NW-A45 Hi-Res Walkman Offers Up Nando's in London Features a Free-to-Use These Mobile Wireless Earbuds Boast a
Inspired Speakers to 45 Hours of Playback Recording Studio Physical Control Aesthetic
Antiquated Audio Amplifiers Affordable Digital Amplifiers Modular Home Theater Speakers Illegal Firearm-Made Headphones
The Klipsch Heritage Headphone Amplifier The 'NAD D 3020 V2' is a Digital Amplifier that The Damson S-Series Lets Consumers Mix and The Yevo X Humanium Headphones are at CES
Provides Impressive Features Keeps Costs Down Match Units 2018
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Artistic Wooden Wall Speakers Tech-Updated Iconic Guitars FM Radio Bluetooth Speakers Immersive Vehicle Sound Systems
The Room One 'Surface' Speaker Hides in Plain The Spirit of Innovation Continues in the New The HiFi MC Micro Portable Music System Can The New Audi A8 Features a Bang & Olufsen
Sight Fender Classic Guitars Be Carried Anywhere 3D Advanced Sound System
Premium Smart Home Speakers Powerful Palm-Sized Speakers Multi-Purpose Sound Devices Premium Plywood Turntables
The Google Assistant-Powered LG ThinQ The Sphereo X2 Speakers Offer Premium Toshiba's Symbio is a Smart Home Hub, Clearaudio Used Plywood and Aluminum for
Heads Up the 2018 Speaker Lineup Quality and a Compact Design Intercom and Sound Detector Its Luxurious Turntable
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Premium Music-Enhancing Devices Audiophile-Approved MP3 Players Nostalgia-Inducing Stereo Systems Retro Rechargeable Speakers
The McIntosh MHA50 Portable Decoding The HiBy R6 Android HiFi Music Player is The Capitol One Speaker Series Has an Analog The Klipsch Capitol One Speaker Celebrates
Amplifier is Compact Professional Quality or Bluetooth Option Capitol Records
Studio-Quality Audio Recorders Music-Focused Smartwatches VR Music Festival Apps Visible Component Headphones
The Roland R-07 Offers Premium Results The Garmin Forerunner 645 Music Watch Has Beldent Infinit Wants to Make Music Festivals The Sennheiser HD 820 Headphones were
Garmin Pay and More Accessible to All Announced at CES 2018
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Responsive Illumination Speakers Professional Home Audio Products Secure Smart Speakers Bluetooth Workout Headphones
The Harman Kardon Allure Smart Speaker Sennheiser Broadens Its Product Collection to Mitipi Facilitates a Secure Household with This Japan's Audio-Technica Took Part in CES to
Provides 360-Degree Audio Home Speakers Smart Speaker Unveil New Headphones
Music Preference Dating Apps Co-Branded Audio Electronics WiFi Router Speakers Horrific Music Machines
The 'soundm8' Musical Dating App Bases IKEA and Sonos are Collaborating on a The ASUS 'Lyra Voice' Eliminates WiFi Dead 'The Apprehension Engine' is Designed to
Matches on Your Tune Taste Collection of Sound Products Spots and Has Amazon Alexa Make Horror Movie-Style Music
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Intuitive Music-Learning Systems Song-Based Indie Games Portable Directional Speakers Easy-to-Learn Pianos
'Dodeka Music' Teaches Music Theory Through The Indie Game 'Wandesong' is a Whimsical The Samsung S-Ray is a Contactless Alternative The Yamaha Clavinova Piano Flashes Lights
a Revamped Keyboard Adventure of Music and Friendship to Earphones Above Keys to Quicken Learning
Beginner Percussion Synthesizers

Moog's DFAM is a Drum Synth Made for Those
with No Experience
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30 Examples of Branded Milestones
From Celebratory Internet Doodles to Anniversary Burger Promos

These examples of branded milestones range from celebratory internet doodles to anniversary-themed burger promotions. When it comes to brand birthday celebrations,
standouts include IKEA's humorous Billy bookcase promotion which celebrated the home accessory's 40th anniversary. Appropriately renamed William, the bookcase was
sold with an accompanied discount, while #ItsWilliamNow was featured on the brand's social media channels.
By: Jana Pijak
Crystal Wine Barrels Overnight Museum Stays Cosmetic Chain Conventions Family-Friendly Tech Shops
Lalique Created a Showpiece Wine Barrel for a Airbnb is Allowing Two People to Spend the Sephora is Marking Its 20th Anniversary with Galaxy's Harajuku Store Appeals to Millennials
Winery's 400th Anniversary Night at the Louvre the 'Sephoria' Conference with a Lounge and a Cafe
Candy Flavor Challenges Rugged Celebratory Chelsea Boots Celebratory Soup Can Designs High-Fashion Children's Show
HI-CHEW's East Meets West Flavor Challenge Blundstone's Live in My Blundstones Campaign The Heinz X Cath Kidston Collection Evokes the Magazines
Has Fans Decide a New US Flavor Celebrates 50 Years Brand's History InStyle's Sesame Street Cover Celebrates 50
Years
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Diverse Luxuriously Dressed Dolls Futuristic Fast-Food Installations Anniversary Bath Bomb Lines YouTuber Burrito Promotions
Mattel Releases Its Anniversary Barbie Doll in The Futuristic Taco Bell From Demolition Man Lush's Anniversary Bath Bombs Reveal a 54- Chipotle is Celebrating National Burrito Day
Two Skin Tones Was Seen at SDCC Piece Collection with the Dobrik Burrito
Rebranded Bookcase Promotions Six-Course Matcha Meals Women-Celebrating Company Animated Festive Holiday
IKEA Announced a Grown-Up Name Change The Häagen-Dazs 'Matcha Salon' Awakens the Videos Commercials
for Its BILLY Bookcase Senses with Matcha Green Tea This Emirates Video is Aired for International Coca-Cola Polar Bear Commercial is Always
Women's Day Long-Anticipated
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Celebratory Americana Outerwear Ultra-Powerful Anniversary Coupes Celebratory eSports Bars Burger-Celebrating Coin Promotions
The Ralph Lauren RRL 25th Anniversary Jackets The 2020 Ford Mustang Can Come with a High a Fnatic eSports Pop-Up Bar Will Open in The McDonald’s MacCoin Celebrates 50 Years
are Limited-Edition Performance Package Madrid to Celebrate the EU LCS of the Sandwich
Celebratory Casual Asian Meals Rock Star-Inspired Bars Personalized Running Videos Celebratory Futuristic Commercials
P.F. Chang's is Helping Families and Grads Ziggy's Bar Celebrates the Iconic Character adidas Created 30,000 Unique Videos for McDonald's Spain Celebrates the Upcoming 50
Celebrate with Food Portrayed by David Bowie Boston Marathon Runners Years of Big Mac
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Celebratory LGBTQ-Staffed Flights Celebratory Female Creatives Celebratory In-Game Items Celebratory Internet Doodles
Virgin's Pride Flight Praises NYC's World Pride Campaigns Fortnite's Birthday is Being Celebrated With Google's 20th-Anniversary Plays on Internet
Festivities Converse's Spark Progress Campaign Challenges and New Items Nostalgia
Spotlights Female Talent
Global Athletic Anniversary Celebratory Anime Character

Campaigns Mashup
Champion Launches the 100 Years for the Hello Kitty and Gundam Meet in Space to
Team Campaign Celebrate Anniversaries
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12 Creative Publication Ideas
From Inclusive Sci-Fi Fashion Zines to Teen-Created Zine Communities

Creative publications can go a long way in giving a platform for emerging writers and creatives. Whether launched through an artistic collective, a brand or an individual,
zines are a great way to engage in activism, raise awareness and simply connect with an audience.
Provocatively Iridescent Magazine Vibrant 90s-Inspired Streetwear Inclusive Sci-Fi Fashion Zines Bi-Yearly Fashion Brand Publications
Issues The Bodega Spring/Summer 2018 Collection Vagina Dentata Zine Explores Themes Through visvim Boasts a Limited Edition Arts and Crafts
P Magazine's NSFW Edition Spotlights Bambi Honors a Nostalgic Era Striking Visual Layouts Magazine
Northwood
Inaugural Streetwear Collections Collage-Style Multicultural High-End Hostel Publications Socially Empowering Digital
FILA Debuted Its First Solo Showcase at Milan Lookbooks 'The Grand Hostels' Pinpoints the Best Spots Magazines
Fashion Week Eytys Celebrates Diversity in New York with a for Budget Travelers LocalLove Brings Communities Together
112-Page Book Through Events & Media
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12 Creative Publication Ideas
Continued 9 to 12
Teen-Created Zine Communities Authentic Cultural Fashion Zine-Inspired Lookbooks Magazine-Related Collector Packs
The Crybaby Zine Was Created by Teens, for Campaigns The Fifth Advisry Collection is Showcased by Kaleidoscope Magazine's Fall/Winter Issue
Teens Bihor Couture is a Brand That Celebrates Designer, Rooftop Boasts OFF-WHITE Goods
Romanian Fashion
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Top 100 Pop Culture Trends in 2019
From Bold Unisex Neon Clothing to Vintage Fast Food Ads

There are some incredibly exciting examples of 2019 pop culture trends in this list, including a playful and forward-thinking femcare campaign by Libresse, ironic Adobe-
inspired keychains by Yu Xin, tongue-in-cheek and ultra-retro burger ads by McDonalds, as well as quirky social media-referencing illustrations by Toronto-based artist
Scott Martin (also known as Burnt Toast Creative).
Egyptian-Inspired High Fashion Vintage Fast Food Ads Elegant Fashion Editorial Retro Arcade Game-Inspired Fashion
Runways McDonald's Celebrates Its Iconic Burger with a Photography Hermetic Square Embraces Nostalgic Fashion
Pharrell Williams Models in Chanel's Métiers Retro Twist by TBWA\Paris Charlotte Ea's Work for Schön! Magazine Has a with Trippy Lookbook
d’Art Show Delicate Twist
Artistically Deconstructed Fashion Edgy Rave-Inspired Fashion Architecturally Furnished Futuristic Iconic Songstress Holiday Lines
Designs Collections Apartments Beyonce's Holiday Line Comes Complete with
OFF-WHITE's Pre-Fall 2019 Channels 032c Magazine Transitions into Fashion with a Zaha Hadid's Miami Beach Apartment is Chic & Accessories
Unfinished Buildings Striking Line Fluis
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Final Anime-Inspired Footwear Artistically Upcycled Renaissance Contemporary Winter Fashion Lines Festive Beard Lights
Releases Outfits KITH PARK Debuts Its Stylish Designs at Its FIREBOX Pulls All the Stops This Holiday Season
adidas Launches the Last Two Dragon Ball Z Suzanne Jongmans Creatively Highlights Third Annual Show with Its Bizarre Product
Sneakers Ecological Issues
Luxe Streetwear Collaborations Retro-Print Fashion Capsules Funky Cult-Cartoon Apparel Striking Cross Stitch Fashion
Coach Partners with YETI OUT for Exclusive FILA & Too Hot Limited Strike the Right Urban Outfiters x Chinatown Market Boast Stitch Gawd is a Business That Relies on a
Pre-Fall Collection Balance of Modern and Vintage SpongeBob SquarePants T-Shirts Creative Bartering System
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Recreated Iconic Marketing Graphic Design-Inspired Keychains Interactive Holiday Packaging 90s-Inspired Barbie Streetwear
Campaigns These Adobe Keychains by Yu Xin are The Coca-Cola Packaging in Japan is District- Collaborations
Kith Treats Enlists Celebrities for a New Got Hilariously Relatable specific & Collectible Barbie and PUMA Have Collaborated on a
Milk? Campaign Collection
Secluded Cave-Like Galleries Rave Culture-Inspired Sneakers Asian Food-Inspired Clothes Progressively Chic Photographers
OPEN Architecture Arranges a Network of A$AP Rockey and Under Armour Join TO Song for The Mute & NOTHING Created 'Eat, Seachange Studio's Custom Wordmark Builds
Galleries Inside a Sand Dune Create the SRLo Sneaker Sing, Drink, Recover' on a Colorful Identity
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Ultra-Exclusive Sporty Sneaker Drops Golden Cartoon Watches Fictitious Brand-Representing Carved Currency Sculptures
The adidas UltraBOOST Shoe is Available for Steve Harrington Joins Disney & Nixon On the Influencers Scott Campbell's Inaugural Exhibit in Asia
Only a Week Mickey the True Original Line Lil Wavi is a Digital Human with a Scandalous Features Skull Sculptures
Attitude
Music Video-Inspired Bath Bombs Bold Unisex Neon Clothing Chic Cyberpunk Magazine Editorials Luxe Cartoon-Motif Gold Watches
Ariana Grande Inspired Lush's Goddess Bath Eric Emaunel Partners with New Era for a UNDERCOVER's SS19 Collection is Spotlighted The Pie-Eyed Mickey Runwell 41mm Watch is
Bomb Colorful Fashion Collaboration in PRODISM's Issue Made from 18k Gold
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Quirky Social Media Illustrations Designer Gender-Fluid Fashion Lines Provocative Graphic Fashion Character-Centric Limited Edition
Burnt Toast Creative Injects Skepticism in adidas Partners Up with Olivia Oblanc for a Capsules Timepieces
Cheerful Compositions Striking Capsule 40s & Shorties' Holiday 2018 Line Features Swatch & Damien Hirst Launch a Mickey
Some Bold Motifs Mouse Watch Duo
Anthropocene Era Objects Hotel-Branded Luxe Fashion Chef-Designed Glass Containers Pasta Dish-Inspired Tee
Yesenia Thibault-Picazo Foresees the Future of Collaborations The New Christina Tosi x Pyrex is Perfect for The PizzaSlime x Jon & Vinny's Pasta Shirt
Crafts with New Collection Chateau Marmont LA Partners with Gucci for a Holiday Leftovers Debuts in Comedic Editorial
New Range
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Multi-Colored Custom Python Lavish Celebrity-Headed Footwear Intergalactic Film Crew Parkas Old-School Cartoon Timepieces
Sneakers Editorials The Columbia Star Wars Empire Crew Parka is The Timex x Peanuts Snoopy Watch is
The Shoe Surgeon Reworks the OFF-WHITE Air The Falcon Campaign Boasts Kylie Jenner for Ultra-Warm Available from Todd Snyder
Jordan 1 Again adidas
Cartoon-Themed Ice Cream Pop-Ups Transgender-Celebrating Fashion Pint-Sized Fast Food Mascots Toy Car-Inspired Chunky Shoes
The Afters Ice Cream Rick and Morty Pop-Ups Capsules KFC's Sanders' Little Helper is an Adorable The Latest PUMA and Hot Wheels Sneaker
Open December 1 Balenciaga's Take on the Transgender Symbol Trinket for the Holidays Celebrates the Camaro Custom
is Chic
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Political Fashion Runway Statements Chic Hyper-Realistic Digital Avatars Empowering Sneaker Design Cozy Slipper-Inspired Pet Beds
IISE Draws Inspiration from Contemporary Bermuda is the Fully Digitized Entity Behind Initatives Sasquatch Retails a Hilarious and Cozy Pet Bed
Political Climates @Bermudaisbae LeBron James and Nike Set the Spotlight on on Amazon
Women of Color
Race-Exploring Lamps Festive Fantasy Sweaters Incredibly Pessimistic Journals Enigmatic Graphic Streetwear
Devin Troy and Case Studyo Created the 'Color Target's Game of Thrones Shirts Put a Seasonal Nick Asbury Disappointing but Funny Diary The Trilogy Tapes Adorns Basic Pieces with
of the Night' Lamp Spin on the HBO Series Gets an Update for 2019 Graphic Designs
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Social Sci-Fi Card Games British Band-Inspired Workwear TV Series-Inspired Shoes Multi-Sensory Confectionery
This Game Makes the Black Mirror 'Nosedive' The New NOAH Collection Highlights Big Audio Diadora and Adult Swim Collaborate on the Packaging
Episode Playable in Real Life Dynamite N902 and B.Elite Sneakers Electronic Equips Churchill's Tins with an Audio
Component
Anime-Inspired Cozy Sneakers Vintage Rave Flyers Creepy Music Video-Inspired Celebratory Custom Jacket Designs
adidas Introduces the Dragon Ball Z-Themed Hidden Heat's Second Episode Explored Merchandise Alpha Industry Nods to Playboy with Latest
Ultra Tech Vegeta Sneakers Nostalgic Rave Culture Flyers The Aphex Twin Merch Takes an Incredibly Drop of Jackets
Unsettling Turn
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Legendary Cartoon Apparel Series Offbeat Cartoon Board Games Game Console-Inspired Sneakers Romantic Power Plant Restaurants
Vans Commemorates Mickey Mouse with the The Rick and Morty Anatomy Park Edition Reebok's New Aztrek Sneakers Recalls the The Edison in LA is an Entertainment Venue
New November Capsule Operation Board Game is Wacky Design of a Nintendo 64 with Rich History
Canadian Iconic Character Tours Late Artist-Honoring Tees Food System Transformation K-Pop Band-Designed Streetwear
Mickey Mouse's #MickeyinTO Journey John Mayer's Swim Forever Shirt Remembers Platforms Anti Social Social Club and BT21 Joined BTS on
Celebrates His Anniversary the Late Mac Miller EAT Embodies a Vision for Sustainable and a Special Capsule
Accessible Food
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Athlete-Released High-Performance Responsive Robotic Hand Culturally Rich Fashion Collections Interactive eSports Streaming
Athletic Shoes Installations Pier Moss' SS 19 Has a Distinct African- Services
Nike Debuts the 12th Signature Kobe Bryant Madeline Gannon Explores the Robot-Human American Influence Tencent and Silver.tv are Launching a New
Model Relationship eSports Channel
Hybrid Sport-Inspired Fashion Singer-Inspired Minimal Streetwear Elegant Video Dating Applications Branded Kids Smartwatches
Concepts Supreme Introduces a Marvin Gaye Collection Zick Takes a More Direct Approach to Online The Verizon x Disney Mickey Mouse 90th
Heron Preston Debuts His New Brand with Album Graphics Dating Anniversary GizmoWatch is Cutesy
Basketball Skateboards
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Continued 81 to 88
Popular Dog Name Reports Diverse High Fashion Runways Retro Toy Car-Themed Footwear Basketball Team Nubuck Boots
Rover.com Releases an Infographic with the Pyer Moss' Spring/Summer 19 Consists of PUMA and Hot Wheels Recall the 'Sweet 16 Mitchell & Ness Join Timberland to Highlight
Top Canine Names for 2018 Politically-Charged Clothing Line' from 1968 NBA Team Logos
Superheroine Sheet Masks Kid-Friendly Organic Juice Punches Revived 1963 Bag Designs Elegant Celebrity Chef Restaurants
Crazy Foam's New Sheet Masks Work to Apple & Eve's Shelf-Stable Juices Belong in TSATSAS Releases an Iconic and Sophisticated The Gwen Butcher Shop and Restaurant is a
Hydrate Dry and Tired Looking Skin Kid's Lunchboxes Dieter Rams Design Winning Hybrid
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Dominant Monogram Rebranding Wizardly Train Ticket Carriers Multidisciplinary Entertainment Competitive Cosplay Contests
Initiatives Danielle Nicole Partnered with Warner Bros. Spaces The Overwatch Cosplay Battle Tests Costume
The Burberry Monogram is Featured All Over for a Magical Release As a Multi-Functional Venue, Ypsilon Enjoys a Makers and Actors
the Place Quirky Design
Nightclub-Themed Rapper Weirdly Cheeky Branding Identities Autorobot Digital Watches Sporty Nature-Informed Footwear
Merchandise A Group of Collectives Oversee the Visual Casio G-Shock & Transformers Created a Campaigns
Drake Works with Magic City Strip Club for Identity of BABOON Celebratory DW-6900 TF-4 This Gigi Hadid Campaign Boasts Reebok's
Scorpion Line Freestyle Hi
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Video Game Lore Comics Tv Series-Inspired Cushioned Shoes Delicate Feminine Brand Campaigns
The League of Legends Comics Will be adidas' Lannister UltraBOOST Center Around Libresse Celebrates Female Anatomy with a
Published by Marvel Game of Thrones Creative Ad Campaign
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16 Low-Tech Interactive Packaging Innovations
From Creative Soup Packs to Beauty Advent Calendars

These examples of low-tech interactive packaging range from creativity-encouraging soup packs to chapstick-themed beauty advent calendars. Standouts like Yelli Kids'
soup range features colorful packaging that is equipped with ingredient-inspired cutouts like veggies. The packaging is interactive and creative, while aiming to teach
children about nutrition and cultural dishes.
By: Jana Pijak
Personalized Party Cup Decor Playful Independence Day Packaging Dual-Purpose Fashion Packaging Gen Z-Targeting Candy Packaging
These OMY Party Cups are Designed to Be Markobar Boasts Interactive Board Game The 10 pt Eco-Friendly T-Shirt Packaging is Kiskis' Mint Packaging Design is Engaging, Cool
Colored in and Customized Packaging in Indonesia Multifunctional and Vibrant
Measurement Milk Bottle Packaging Fortune-Telling Wine Bottles Mindfulness Advent Calendars Interactive Origami Wrapping Papers
This Stackable Bottle Packaging Can be Reused Blood & Moon's Interactive Label Connects 'The Mindful Advent' Leads a 25-Day Ilovehandles' Gift Wrap is Fun, Engaging and
in the Home Drinkers to a Tarot Reading Therapeutic Self-Care Journey Thoughtful
8.8 ACTIVITY
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Continued 9 to 16
Beach-Themed Cookie Packaging Kid-Friendly Sushi Boxes Playful Collectible Tea Packaging Potato Chip Advent Calendars
Honolulu Cookie Company's Shortbread is Home Sweet Sushi's Packaging Acknowledges Tom's Teas is a Children's Tea Line with a The Snack Advent Calendar by Lay's is Filled
Packed in a Beach Bucket That Kids Eat with Their Hands Creative Aesthetic with Flavorful Surprises
Fantasy Series Whiskies Scented Chapstick Advent Calendars Creative Kid's Soup Packaging Comforting Tissue Boxes
Johnnie Walker White Celebrates Game of The New Lip Smackers Advent Calendar Yelli Kids is Introducing Children to Exotic The 'Talking Animal Ears Tissue Dispenser'
Thrones' Final Season Features 12 Days of Treats Flavors and Cultures Offers Soothing Phrases
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Table of Contents
Consumer Insights 56) Streamed Extension
8) AI Entertainment 58) NFC Engagement
10) Alternative Arcade 60) Sonic Beverage
12) eSports Collaboration 62) Artificial Instrument
14) Musical Therapy Specific Examples

16) Auditory Pet 65) Playful Mood-Based Campaigns
18) Gaming Renaissance 66) Cheerfully Branded Education Centers
20) Musical Wearable 67) Industrially Psychedelic Furniture Designs
22) Sensory Psychedelia 68) Brand-Inspired Graphic Sticker Packs
24) Branded Playlist 69) Brand-Commissioned Modern Art
26) Streamlined Festival 70) Eternal Musical Desert Installations
28) Gamified Charity 71) Rap Group-Honoring Sneakers
30) Musical Themes 72) Color-Focused Sportswear Editorials
32) Augmented Label 73) Artisically Informed Pool Floats
34) eSports Center 74) Modern Social Clubs
36) AI-Assisted Gaming 75) Hip Musician-Honoring Dolls
38) Hybrid Gaming 76) Musician-Themed Apparel Capsules
40) UV Reveal 77) POC-Centric Exhibits
42) Accessible Play 78) Customizable Collaboration Sneakers
44) Familial Gaming 79) Uninspired Vibrant Posters
46) Appified Education 80) Fine Art-Inspired Slot Games
48) Communicative Package 81) Street Party-Inspired Malt Beverages
50) Rap Culture Recognition 82) Retro-Influenced Hip-Hop Sportswear
52) Empowered Gaming 83) Experiential Media Pop-Ups
54) Blockchain Entertainment 84) Musical Computer Science Curriculums

Table of Contents
85) Culture-Blending All-Black Fashion 110) Meme-Inspired Music Ads
86) Self-Serve Cocktail Bars 111) Personalized High-Tech Beauty Pop-Ups
87) Multicultural Greeting Cards 112) Air Freshener Albums
88) Urban Culture-Celebrating Events 113) Storytelling Music Platforms
89) Culturally Expansive Music Services 114) Sustainable Tech Packaging Materials
90) African American Culture-Honoring Initiatives 115) Creativity-Empowering Platforms
91) Cultural Celebratory Projects 116) Game-Streaming Services
92) Chinese Culture-Celebratory Sneakers 117) Music Licensing Subscriptions
93) Cultural High-End Fashion Pop-Ups 118) Rewarding Life Campaigns
94) Vintage Cultural Bobsled Jackets 119) Multi-Stream Music Platforms
95) Culture-Celebrating Sneakers 120) Iranian Holiday-Honoring Fashion
96) Cultural Neighborhood Food Hubs 121) Multi-Sensory Music Platforms
97) AI Music Platforms 122) Algorithmic Music-Discovery Platforms
98) Artificial Intelligence Dog Tracking 123) Virtual Music Education Platforms
99) Musical Beer-Branded House Parties 124) Bass-Heavy Canadian Music Festivals
100) Lab-Grown Diamond Rings 125) AR Concert Apps
101) Artist-Empowered Music Services 126) AI Book Discovery Tools
102) Self-Translating Wine Labels 127) High School eSports Leagues
103) AR Video Magnets 128) AI Music-Analysis Platforms
104) Self-Driving Car Consolidation 129) Streamlined Talent Platforms
105) Website-Building Web Series 130) Inexpensive Musician-Approved Wines
106) Virtual Reality Collaboration Tools Clustered Lists

107) Themed Monthly Audio Releases 132) 12 Connected Packaging Innovations
108) Voice-Activated AI TVs 134) 45 Modern Musical Innovations
109) Musician-Led STEM-Learning Platforms 140) 30 Examples of Branded Milestones

Table of Contents
144) 12 Creative Publication Ideas
146) Top 100 Pop Culture Trends in 2019
159) 16 Low-Tech Interactive Packaging Innovations

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Creative & Cultural Industry

Trend Report for Cámara de Comercio de Bogotá

Sensory Psychedelia UV Reveal eSports Collaboration Augmented Label

Prepared for: Cámara de Comercio de Bogotá Team

Prepared by: Ady & Courtney

Heart Rate Musical Apps Music-Inspired AI Recipes

AI-Powered Entertainment Systems

SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 72 EXAMPLES

How can your brand associate itself

CONSUMER INSIGHT #1 - WORKSHOP QUESTION

Mini Golf Bars Millennial Parent Restaurant

Snack-Dispensing Arcade Machines

SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 54 EXAMPLES

How can your brand combine

CONSUMER INSIGHT #2 - WORKSHOP QUESTION

eSports Footwear Collaborations Gamer-Inspired Underwear Designs

Online Game-Inspired Fashion Anime-Informed eSports

SCORE POPULARITY PATTERNS MEGATRENDS 5 FEATURED, 31 EXAMPLES

What unlikely partnership or

CONSUMER INSIGHT #3 - WORKSHOP QUESTION

Restful Child Meditations Focus-Enhancing Music Apps

Mindfulness Musical Instruments

SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 36 EXAMPLES

In what way could your brand make

CONSUMER INSIGHT #4 - WORKSHOP QUESTION

Cat-Specific Music Stations Therapeutic Sound-Based Pet

Soothing Pet-Friendly Shows

SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 24 EXAMPLES

What is your brand currently doing

CONSUMER INSIGHT #5 - WORKSHOP QUESTION

Personal Retro Arcade Machines All-in-One Nostalgic Gamer Consoles

Traditional Retro Arcade Bars

SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 34 EXAMPLES

How could your brand use nostalgia

CONSUMER INSIGHT #6 - WORKSHOP QUESTION

Music-Making Wearables Music-Enhancing Rings

Musician-Focused Wearables Music Vibration Wearables

SCORE POPULARITY PATTERNS MEGATRENDS 5 FEATURED, 45 EXAMPLES

How could wearable technology

CONSUMER INSIGHT #7 - WORKSHOP QUESTION

Psychedelia-Inspired Clothing Pop- Precious Perfume Pop-Ups

Musician-Honoring AR Exhibits Immersive Singer Activations

SCORE POPULARITY PATTERNS MEGATRENDS 5 FEATURED, 44 EXAMPLES

How can your brand incorporate

CONSUMER INSIGHT #8 - WORKSHOP QUESTION

Problem-Solving Playlists Meal-Paired Playlists

Branded Wedding Playlists

SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 34 EXAMPLES

In what way can you connect with

CONSUMER INSIGHT #9 - WORKSHOP QUESTION

Festival Pick-Up Services AR Festival Merch Shops

SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 29 EXAMPLES

What is the biggest inconvenience in

CONSUMER INSIGHT #10 - WORKSHOP QUESTION

Social Good Gaming Platforms Charitable VR Gaming Initiatives

Charity-Focused Gaming Sidekicks

SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 36 EXAMPLES

How could your brand incorporate

CONSUMER INSIGHT #11 - WORKSHOP QUESTION

Music Culture-Inspired Clothing Electronic Music-Inspired Game

Music-Inspired Chip Flavors Electronic Music-Inspired Capsules

SCORE POPULARITY PATTERNS MEGATRENDS 5 FEATURED, 54 EXAMPLES

Consider an unlikely industry that