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Address - Gokaldas Exports Ltd. #16/2, Residency Road, Bangalore - 560025 Head Office Address
Karnataka, INDIA Tel: +(91)-(80)-41272200/01/02 Fax: +(91)-(80)33477491
WEBSITE - http://www.gokaldasexports.com/index.html
Gokaldas Exports Ltd (GEX) was incorporated in 1979. GEX is a major player in the readymade
garment industry across the globe. The company which is an ISO 9001:2015 Certified Company is
one of the largest manufacturers in India and amongst the largest internationally. Retaining strong
family values and ethics, it has grown to be one of the world‘s best known and reliable
manufacturers of readymade garments. Headquartered in Bangalore, Gokaldas Exports operates out
of more than 18 factories located in and around Bangalore, Chennai, Hyderabad, Mysore and
Tumkur. The factories are dedicated by buyers and by products, specializing in creating Outerwear,
Blazers and Pants (Formal and Casuals), Shorts, Shirts, Blouses, Denim Wear, Swim Wear, Active and
Sports Wear, keeping pace with the requirements of famous labels in 39 countries. Global customer
base covers USA, Europe, Latin America, Middle East and India, servicing almost all major brands.
Gokaldas has four decades of partnering the world‘s most trusted fashion labels. They have lead the
readymade Indian garment industry, year after year, earning customer loyalty, winning industry
awards and growing reputation for reliability. They have oriented themselves to fashion trends and
customer needs, investing in the latest technology, relentlessly training the high skilled workforce
and setting the highest standards for themselves.
At Gokaldas Exports, production is optimized through state of the art technology and infrastructure.
Computerized spreading machines, auto jig, sleeve setting and pocket welting machines carry out
the relevant processes with swift efficiency. Fully fledged embroidery, printing, seam sealing,
washing and dyeing sections are equipped for accuracy and speed. The vital aspect of fusing is
handled by highly trained technical operators on top of the line fusing machines, to achieve the
perfect quality required.
Highly organized production systems co-ordinate seamlessly for optimal efficiency, each unit is
streamlined, specializing in the manufacture of a specific product. Steady capacity generation and
strategic alliances with leading processing houses enable Gokaldas Exports to raise the bar on quality
and production standards. The factories are automated with state of the art technology and ERP
systems, generated towards mass production. Gokaldas Exports produces and exports 3 million
garments each month. There are 100% export oriented factories, licensed for duty free imports of
fabrics and accessories for re-export. To give greater control over quality and shorten the product-
to market timeline, all processes involved in garment manufacture are handled in house. Factories
have their own in built stores for fabrics and accessories, enabling them to complete one particular
order at a time. The company‘s factories are compliant with modern manufacturing practices to
ensure higher productivity and on time delivery.
COMPANY HISTORY
The Gokaldas Exports group was set up by the late Shri Jhamandas H.Hinduja. At that time group
expanded through partnership firms. The prevailing regulatory environment, labour laws and
reservation for small scale industries made it conducive for growth through forming partnership
firms. The Company is engaged in the business of design, manufacture, and sale of a wide range of
garments for men, women, and children and caters to the needs of several leading international
fashion brands and retailers. The principal source of revenue for the Company is from export of
garments and related products.
The Company started as a business that manufactured silk scarves and stoles and later changed its
business model to manufacture shirts in a 1,000 square feet rented space with 40 leg machines. The
company targeted export markets- primarily The US and Europe and began to expand through
partnership arrangements. As volume grew, technology was introduced for keeping records. The
factory floors were transformed by introducing advanced, computer controlled machines replacing
those run on leg power. The 70 or 80 manual patternmakers once a source of numerous problems
had been replaced by five to six CAD systems. Huge industrial washing machines churned denim
garments to give them the look of the hour stonewashed, acid washed, bleached while other
garments were manually spray painted, sand blasted or laser engraved. Massive multi head
embroidery machines emblazoned shirts and jackets with appliqués, badges, and embroidery.
Gokaldas was able to provide its clients with ―any kind of garment right from ultra-formal to ultra-
casual across men‘s, women‘s and children‘s wear.‖ Eventually, it specialized in outerwear, like coats
and jackets; active wear, like warm ups and swimsuits; bottoms, like trousers and shorts; and casual
wear, including shirts, blouses and dresses.
By end of 2004 Gokaldas had 43 factories with 258 production lines scattered in and around the
southern Indian city of Bangalore. It had more than 35,000 workers, which was nearly double the no.
it employed in 1999-2000, and its total sales had increased at an annual compounded growth rate of
19.67% over this period. The company was valued at approximately $215 million and exported
nearly 90 percent of its production. However, to maintain its already slim margins in an increasingly
competitive environment, Gokaldas needed to become more efficient. Company leaders hoped to
improve profits by 10-15 percent without adding resources and Gaurav Hinduja, COO of the
sportswear division and a third generation family member, became convinced that Lean would be
the best means to make this happen.
GEL, the Company was incorporated on March 1, 2004 by converting the erstwhile partnership firm
Gokaldas India under Part IX of the Companies Act, 1956. Pursuant to the order of the Hon‘ble High
Court of Karnataka dated November 20, 2004, Gokaldas Exports Private Limited and The Unique
Creations (Bangalore) Private Limited have been amalgamated with the Company, with April 1, 2004
being the appointed date.
PRODUCT RANGE
Gokaldas has the capability to produce a wide product range; among these are:
Formal suits, Ladies blouse, Skirts, Dresses, Sports wears, Knits, Denim wear, embroidered garments,
Tie- dyed garments, Sleepwear, Children‘s wear
CUSTOMERS
INTRODUCTION TO THE KAIZEN PHILOSOPHY
KAIZEN
The Definition Kaizen (Ky ‘ zen) is a Japanese term that means continuous improvement, taken from
words 'Kai', which means continuous and 'zen' which means improvement. Some translate 'Kai' to
mean change and 'zen' to mean good, or for the better. If you are aware of the Kaizen philosophy
and strive to implement it, not a day should go by without some kind of improvement being made
somewhere in the company.
FUNCTION OF KAIZEN
Two functions related to the executable work are distinguished in Japan,
Maintenance of the existing condition relying on the operations related to complying with
current standard of technology and management,
Improvement of the existing condition-kaizen, being the function playing the main role while
the procedures and instructions are strictly implemented.
There are no strictly defined principles and instruments, which must be used by management and
employee, in order to achieve benefits and control the processes of continuous improvement.
However, several definitions and techniques are connected with kaizen. These are:
TPM
TPM aims at maximization of machine utilization, operator, material, energy utilization, reducing
losses that that affect the work efficiencies which is extremes of productivity.
5 WHY
Basic for kaizen and at the same time the simplest organizing technique simultaneously, captivated
in motto “when you find a problem, ask why five times”; it ask so many times as you will find the
deepest reason of problem.
PDCA
Pareto diagram, reasons and results diagram (so called Ishikawa diagram),histogram, scheme,
punctual diagram, check card most often with x-R diagram,
Poka-yoke solutions find application in stable processes and enable to drop of frequency of defects
for six sigma level
5S
KAIZEN OBJECTIVES
METHODOLOGY
Total summarization of Kaizen implementation is given below:
KAIZEN APPLICATION
BEFORE
Before implementing Kaizen the existing data and layout were analysed. In the current layout of
sewing section is processing jackets for both men and women. Here loading, subassembly and
checking operations are most important. And there are some non-value added activities are
occurred in this process while studying. These are treated as wastages that must be removed from
the process are the main organization task. The detail layout of fabric section is shown in the below
figure,
The above Figure shows the detailed layout of sewing section from starting point to loading and
checking point. Here the Colombia 1058 jacket is preparing with 154 workstations in 130 minutes of
operation cycle time, where, the waste occurred as 30 seconds for 1 jackets out of 200 jackets
prepared per day and related 1 hour 40 minutes (110 minutes) is the wastage time. The most of the
wastage time is due to improper arrangement of workstations between fashion tab and loading,
unwanted movements made by checker for checking inner jacket.
AFTER
The continuous improvement is made through the application of kaizen principle the same is
achieved by the modification of layout as follows,
Installing front ready before sleeves and collar adding that fashion tab and zip attach near front
ready and collar
Installation of checking table in between the hood and inner finished can eliminate the wastage
of time (30seconds) for an average of 10 jackets.
By reordering the work stations front ready, collar, sleeve tab, sleeve, fashion tab, zip attach, in
the proposed line design we will save 1minutes for an average of 4 jackets.
AFTER KAIZEN IMPLEMENTATION, SEWING LAYOUT
The modification of sewing operation layout the major changes is fashion tab to front ready instead
of fashion tab to direct loading then checking then zip to collar instead of zip to loading and checking
which saves two operation in the view of time saving and its sequence so the cycle time saves up to
50% compared to earlier sequence before modification is made which is towards the time saving and
the productivity so that the both the changes are described in the above figures.
After the application of kaizen principle through the modification of layout for the sewing section of
Columbia 1058 jacket the 15 seconds per jacket is saved and totally for 200 jackets 84 minutes has
saved successfully. Due to which the cycle time for the sewing operation is reduced from 110
minutes to 84 minutes and the number of garments output is increased from 220 to 247 per day is
the achievement of productivity and the same results are shown in the below graph figures.
PLAN-DO-CHECK-ACT CYCLE
Plans were made to improve operation, the problems were identified and ideas were made to solve
those problems. Some changes were implemented on small scale. By checking through Data check
sheets and graphical analysis we were confirmed that plan and action will bring desired result. Then
we act promptly to implement the changes though process standardization.
The objective of SOP is to prepare standard operation sheet for all operation and machine. To
standardize operation procedure time study is require observing the existing method of processes.
Then analyzing the processes slowly and eliminate the unnecessary movement to standardized the
method of processes. A standard method of process was analysed by the line supervisor. Then the
ways or methods of processing were documented. If the operators follow those methods properly,
the non-value added time will be reduced as well as the cycle time within taken time.
5S
For managing cutting wastes of fabric, paper, poly cover waste follow 5‘S system, 5S represents
Japanese words that describe the steps of a workplace organization process. English equivalent
Seiri (Sort)
Seiton (Straighten, Set)
Seiso (Shine, Sweep)
Seiketsu (Standardize)
Shitsuke (Sustain)
In simple terms, the five S methodology helps a workplace remove items that are no longer
needed (sort), organize the items to optimize efficiency and flow (straighten), clean the area in
order to more easily identify problems (shine), implement color coding and labels to stay
consistent with other areas (standardize) and develop behaviours that keep the workplace
SORT -Distinguishing between necessary and unnecessary things, and getting rid of what we do
not need.
WASTE SEGREGATION
In this above picture we can see that all wastes are segregated like they differentiate fabric, paper
Practice of orderly storage so the right item can be picked out without waste at the right time,
SHINE-
Create a clean worksite without garbage, dirt and dust, so problems can be more easily identified.
Standardize mean to setting up standards for a neat, clean, workplace. Standardize best through
'visual management'. Makes it easy for everyone to identify the state of normal or abnormal
conditions.
SUSTAIN -
Implementing and to maintain the established standards over the long term, and making the
INDEX BOARD
REDUCING WASTE
The main objective of lean is to reduce wastes. If sewing floor defective garments are regarded as
wastes. So, if defects are reduced wastes are also reduced. It also improves quality and efficiency of
garments. There are different types of defects in sewing floors. Some defects are given below,
Kaizen implies that strong small, incremental changes are routinely applied and sustain over a long
period which results in significant improvement. At first, the plant layout, machine tool
arrangement, production flow, labour skill, work environment of the sewing floor was taken into
observation.
RESULTS FOR BEFORE KAIZEN IMPLEMENTATION AND AFTER KAIZEN IMPLEMENTATION WITH
COMPARATIVE RESULTS
For the quality improvement in above categories, the basic kaizen techniques PDCA,SOP, 5S scoring,
root cause analysis was used by us. By applying PDCA, whole improvement process were planned
sequentially, the required corrective action were taken. Those actions were checked, calculated and
analyzed that it can be implemented for improvement. By applying SOP the process were
standardized and cycle time were balanced by reducing non-value added activities. Thus working
environment and job safety were improved. After implementing kaizen 5S scoring was increased by
1.16 units. The performance of output is highly dependent on working environment. Improving the
working environment by making it clean and worker friendly the operators were self-motivated to
the works. So, the output was increased day by day. Line efficiency was improved 7% after
implementing Kaizen. Hence Kaizen improves productivity along with the improvement of quality
and reduction of waste.
LEAN SIGMA
India-based Apparel Manufacturer Gokaldas Industry Adopts LeanSigma® and Increases On-time
Delivery, Enhances Productivity and Grows Sales During Global Recession.
CLIENT
One of India’s largest apparel exporters for several major apparel brands. Private Equity owner,
Blackstone Group, wanted to accelerate value creation.
CHALLENGE
Improve profits by 15 to 20% without adding resources or losing market position. Key client,
Nike, suggested adopting lean but GEX’s leadership was sceptical of applying lean in the
garment industry.
The biggest challenge relates to worker absenteeism. Serena explains that when it comes to
choosing between family events and going to work, family wins most of the time, especially
because the garment industry workforce is comprised mostly of women.
Another cultural challenge is that India is a highly structured and segregated culture in many
ways. Socially, there is the well known caste system, and in the workplace, the tradition of
bosses holding power and dictating instructions to workers remains.
At the employee level, training of mid-managers planted lean thinking at the group-leader level
because it was apparent the new practices would have to be accepted among mid-managers
before plant-level employees could be properly trained.
SOLUTION
After attending a TBM “CEO Boot Camp,” GEX invited TBM to conduct an assessment and
subsequent productivity-improvement action plan. This included four weeks of lean training for
three chief operating officers, all of whom received lean certification.
To help combat high absenteeism, GEX created The Lean Fund, which allows employees to earn
and save a bonus when their production line exceeds the 70 percent efficiency target.
GEX appointed dedicated continuous improvement officers to each site. The company now has
65 such officers at 15 locations. The officers have helped to bridge the gap between the ultra-
traditional workplace cultures of India and lean management’s emphasis on employee
empowerment.
Sewing Line - Before Lean/After Lean A 60 percent drop in WIP inventory contributed to a
substantial reduction in lead time, something that GEX’s customers greatly value because it
helps them meet their business goals.
Cutting: Before Lean/After Lean Implementing a cellular design was a significant step toward
improving first-time quality and balancing flow to takt.
RESULTS
Improved productivity by 35%, made significant strides in on-time delivery and first-pass yield.
Increased sales by 2% during a severe economic downturn.
Competitive position was strengthened, lead time improved, and absenteeism and attrition was
reduced.
Work in process inventory: 2.5 days to 1 day
Productivity: A 42% improvement by going from 2.1 units per-person/per day to 3 units per-
person/per-day
First-pass yield: 85%–92%
Changeover improvement: 40%