DETAILED TEACHING SYLLABUS (DTS) AND INSTRUCTOR GUIDE (IG’S)

PHILOSOPHY
The PHILIPPINE COLLEGE OF SCIENCE AND TECHNOLOGY is committed to the pursuit of excellence relative to student’s professional growth and
development.

VISION
PHILIPPINE COLLEGE OF SCIENCE AND TECHNOLOGY envisions producing quality graduates fully equipped with knowledge, attitudes, values and
skills and who are globally competitive in their chosen profession ever ready to render quality services.

MISSION STATEMENT
PHILIPPINE COLLEGE OF SCIENCE AND TECHNOLOGY provides quality education to every student through a well-balanced research oriented
learning environment that develops critical and creative thinking for maximum development of individual’s talents and capabilities.

INSTITUTIONAL OBJECTIVES
In pursuit of its Vision and Mission, PHILIPPINE COLLEGE OF SCIENCE AND TECHNOLOGY will achieve the following:
1. Provide programs and activities that will enhance the development of the students physically, intellectually, culturally, emotionally,
socially, spiritually and morally.
2. Provide college education opportunities to poor but deserving students through the PHILIPPINE COLLEGE OF SCIENCE AND TECHNOLOGY
scholarship grants.
3. Train students with globally competitive technical skills that will make them competent and capable of handling challenges in life.
4. Provide manpower needs of the country with professionally qualified graduates imbued with dignity and high moral values who are
mature, self-reliant, responsible and self-discipline citizens.

SPECIAL OBJECTIVES
To provide the country with globally competit6ive and professionally licensed graduates as integral part of the total manpower needed for the
economic development in the national and international levels.
Issue Date Prepared by: Reviewed by: Recommended by: Approved by:
Revision Status
Instructor Department Head ELSE MARIE T. VILLANUEVA, CPA, MBA ENGR. RAUL GIRONELLA, Sr.
Revision Date
College Dean VP for Academic Affairs

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 COLLEGE OF ACCOUNTANCY AND BUSINESS PROGRAMS

PHILOSOPHY
The Philippine College of Science and Technology, College of Accountancy and Business Programs provides excellent trainings in business
education in a highly competitive world.

GENERAL OBJECTIVES
1. To develop, implement, evaluate and continually improve programs of business education that enhance administrative competence
and entrepreneurial abilities;
2. To develop the professional and technical proficiency of business education students so that they can become effective leaders in
their chosen careers.

SPECIFIC OBJECTIVES

The above goal will be achieved through the following specific objectives:
1. To provide students with basic concepts of economics, finance, management, marketing and business law;
2. To apply these concepts in business and related professions;
3. To inculcate social responsibilities in business;
4. To develop the entrepreneurial potential of students; and
5. To update students with emerging business trends in consonance with information age.
THREE-YEAR DIPLOMA COURSE IN ACCOUNTANCY

PROGRAM OUTCOMES

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 The Three-Year Diploma Course in Accountancy aims to provide a framework for developing the skills and knowledge needed for
employment and self-employment in the progressively dynamic business environment. The Diploma is developed specifically in recognition of
the growing importance of individuals equipped with essential skills and knowledge in accountancy context.

The objectives of the program are to prepare students to embark on a career in the accountancy field or to further continuing education at the
sub-professional level by providing them:
 Knowledge and skills of accounting, economics, management, business law, business communications, numeracy and information
technology;
 Cognitive, communication and interpersonal skills;
 Information technology skills;
 An educational experience to pursue life-long learning; and
 A strong sense of responsibility as a member of the society.

LEARNING OUTCOMES

At the end of this programme, the students should be able to:

1. Demonstrate the understanding of fundamental accounting knowledge and skills for higher level of study, employment or self-
employment.
2. Record financial transactions and prepare financial statements in compliance with acceptable accounting principles for various forms of
organisations, be it profit or not-for-profit.
3. Demonstrate good interpersonal and communication skills in order to function as a member of the society.
4. Demonstrate analytical, judgment and critical thinking skills in decision-making and problem-solving in relations with financial
information and business operations.
5. Develop values, ethics, and skills necessary to embrace a career in accountancy at sub-professional level and for lifelong learning.

COURSE TITLE INTERNATIONAL BUSINESS TRADE COURSE CODE CAE16

CREDIT UNITS 3 COURSE PREREQUISITE/CO- CBME1

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 REQUISITE
COURSE DESCRIPTION
This introductory course focuses on the core concepts and techniques for entering the international marketplace. Emphasis is on the
effect of sociocultural, demographic, economic, technological, and political-legal factors in the foreign trade environment. As an
introductory survey course, we will cover a variety of topics to illustrate the unique nature of international business including the
patterns of world trade, currency exchange and international finance, globalization of the firm, international marketing, and operating
procedures of the multinational enterprise.
REFERENCE: 1. Kotler, Philip et al,. PRINCIPLES OF MARKETING. Prentice Hall 2004
2. Cateora, Philip K. INTERNATIONAL MARKETING Mc GrawHill. Irwin. 2007
3. Reegan, Warner J. et al., GLOBAL MARKETING. Prentice Hall 2000
4. Kurtz, David L. PRINCIPLES OF MARKETING. Cengage Learning Asia 2011
5. Bahugsina, Pollavi. INTERNATIONAL MARKETING. Centrum Press. 2011

COMPETENCE
COURSE INTENDED LEARNING OUTCOMES (CILO’S)
At the end of the course, the student shall be able to:
1. Discuss the reasons why it is necessary for a company to engage in global trade.
2. Identify the advantages/disadvantages of entering the global market.
3. Discuss the means by which companies enter the global market.
4. Solve case studies.

CHECK-UP PERIOD

CONTENT/TOPIC INTENDED LEARNING OUTCOME SUGGESTED REFERENCES AND ASSESSMENT TASKS

(ILO’S)
Orientation State and apply the meaning of
1.Vision, Mission, Goals SMART.
2.Grading System List and discuss the rules and
3.Code of discipline regulations of the school inside
and outside the school premises.
TEACHING/LEARNING EQUIPMENTS (AT’s)
ACTIVITIES (TLAs)
List the dos and don’ts as PhilCST Manual
to school policy.
Set the rules, principles of
standard of the school
and the department.
Illustration as to the
computation of grades:

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Discuss and analyze the grading
system of the school.
rate allocated to
assignments, recitations,
quizzes and periodic
exams.
Group discussion as to
the attainment of SMART.

At the end of the period,

1. Overview the Scope students should be able to: Introduction of the
and challenge of Global subject, discuss the Reference Books *Lecture/Discussion/Research
Trade & International 1. Understand the progression of syllabus and what to Researches work/case analysis
Marketing; engaging in global marketing; expect in the subject Handouts

2. Dynamic environment Discuss and apply the Preliminary Assignment #1

of International Trade; concept on products by Preliminary Recitation #1
answering the Case
Exercises
Preliminary Assignment #2
Preliminary Recitation #2
Written tests & class
participation

Oral presentation
quizzes, recitations

role playing

PRELIMINARY PERIOD
CONTENT/TOPIC INTENDED LEARNING OUTCOME SUGGESTED REFERENCES AND ASSESSMENT TASKS
(ILO’S) TEACHING/LEARNING EQUIPMENTS (AT’s)
ACTIVITIES (TLAs)
International marketing task; Research on current Reference book Research works, Quiz and
At the end of the period, events Re: different Research Assignment

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Stages of International marketing
Part II
1. History and Geography;
2. Cultural Dynamics in Assessing
global markets;
3. Culture management style, and
business systems;
4.Political Environment: a.
Critical concern
MIDTERM PERIOD
CONTENT/TOPIC
1.Breadith and scope of
marketing research;
2. Problems in Analyzing and
Interpreting Research
Information;
3. Communication with Decision
makers;
4. Developing countries and
students should be able to: practices of people Hand outs Written Exam
1. Assess the reasons and risks in Group Work/Workshop Evaluation of output
encouraging Global Trade & Quizzes
international marketing Mapping Exercises Oral/ Written Report
Long Test
2.Understand the importance of Case Studies
history and geography in the
analyses of international Business Game Preliminary Assignment #3
markets; Preliminary Recitation #3
Experiential exercises
3. Understand the effect of
geographic diversity on economic Preliminary Assignment #4
profiles of a country Preliminary Quiz #1
Preliminary Recitation #4
4. Awareness on the
geographical areas of the globe
INTENDED LEARNING OUTCOME SUGGESTED REFERENCES AND ASSESSMENT TASKS
ILO’S) TEACHING/LEARNING EQUIPMENTS (AT’s)
ACTIVITIES (TLAs)
At the end of the period, Video Presentation of Reference book Evaluation of output
students should be able to: New Product Research Quizzes
Development Hand outs Oral/ Written Report
1. Assess global market Long Test
opportunities through marketing
research; Group Work/Workshop
Midterm Assignment #1
2. Know the emerging marketing Mapping Exercises Midterm Recitation #1
and economic development
Case Studies
3.Updated students-reading the
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emerging markets;
5. Multi national cooperation.
SEMI-FINAL PERIOD
CONTENT/TOPIC
1.Global Marketing
Management: Planning and
Organization;
2. Products and Services for
a. consumers
b. businesses;
3. International Marketing
channels;
current events in international Business Game
marketing
Experiential exercises
On
Creative Branding:
Matching brand name
with product
positioning
Discussion of the case:
Samsung: from gallop
to run
INTENDED LEARNING OUTCOME SUGGESTED
(ILO’S) TEACHING/LEARNING
ACTIVITIES (TLAs)
At the end of the period, Discuss the opening Reference book
students should be able to: case: Deliberation Research
and recitation will Hand outs
take place
Plan for global marketing through
strategies; Assign student for
reporting of specific
Understand alternative market- topic
entry amidst global competition
Group Work/
Updated students-reading the Workshop
current events in Mapping Exercises
Midterm Assignment #2
Midterm Quiz #1
Midterm Recitation #2
Midterm Assignment #3
Midterm Quiz #2
Midterm Recitation #3
Midterm Assignment #4
Midterm Quiz #3
Midterm Recitation #4
REFERENCES AND ASSESSMENT TASKS
EQUIPMENTS (AT’s)
Evaluation of output
Quizzes
Oral/ Written Report
Long Test
Semi-Final Assignment #1
Semi-Final Recitation #1
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 4. Integrated marketing
Communications and
International Advertising.
FINAL PERIOD
CONTENT/TOPIC
1. Dangers of Stereotypes;
2. Impact of culture on
negotiation behavior;
3. Negotiation teams;
4. Negotiation Preliminaries;
5. At the negotiation table;
6. After negotiation
global/international marketing Case Studies
Experiential exercises
Business Game
Semi-Final Assignment #2
Semi-Final Quiz #1
Responsible business Semi-Final Recitation #2
debate
Quizzes, recitations
Semi-Final Assignment #3
active class Semi-Final Quiz #2
participations Semi-Final Recitation #3
written reports
apply the different
methods of web
presentation
INTENDED LEARNING SUGGESTED REFERENCES AND ASSESSMENT TASKS
OUTCOME TEACHING/LEARNING EQUIPMENTS (AT’s)
(ILO’S) ACTIVITIES (TLAs)
At the end of the period, Reference book Evaluation of output
students should be able to: Experiential exercises : Research Quizzes
Actual/mock Hand outs Oral/ Written Report
negotiation with some Long Test
1. Determine the language, business education
non-verbal behaviors, values teachers as marketers
and decision-making processes
of different countries; active class Final Assignment #1
participations Final Recitation #1
2.Analyze how culture written reports
influences behaviors at the
negotiation tables. apply the different
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 methods of web Final Assignment #2
presentation Final Quiz #1
3.Practice in communicating Final Recitation #2
areas in an international
negotiation

Final Assignment #3
Final Quiz #2
Final Recitation #3

Final Assignment #4
Final Quiz #2
Final Recitation #4

COURSE ASSESSMENT:
(Criteria for Grading)
Methods of Evaluation: Students will be evaluated according to the following:
05 Examinations (Check-Up Examination, Preliminary Examination, Mid-Term Examination, Semi-Final Examination and Final Examination);
14 Recitations (Preliminary Recitation, Mid-Term Recitation, Semi-Final Recitation and Final Recitation);
14 Quizzes; and
10 Assessment
The final course grade will be computed according to the following formula:
1. Eighty percent (80%) attendance or better
2. Seventy five percent (75%) general average based on the grading system as follows:
a. Prelim Grade- (5%) (Assignment) + (10%) (Recitation) + (50%) (Quizzes) + (35%)[(Checkup exam + Prelim Exam)/2]
b. Midterm Grade- [(Prelim Grade)+ (TMG)/2]; where :TMG= (5%) (Assignment) + (10%) (Recitation) + (50%) (Quizzes) + (35%) (Midterm Exam)
c. Final Grade = (Midterm Grade) + 2 (TFG)/3; where TFG = (5%) (Assignment) + (10%) (Recitation) + (50%) (Quizzes) + (35%)[(S-Final Exam + Final Exam)/2]

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COURSE POLICIES
(Requirements)
A. Attendance Procedure: Attendance will be taken at the beginning of each class. Students are expected to attend every class. Students are responsible for all
materials covered during any absence and assignments must be completed by the due date for credit. The absence of four or more lectures and/or labs will result
in a “DROPPED” grade. Missed exams will require proof of extenuating circumstances for any make-up consideration;
B. Absence due to illness: if you are sick, DO NOT ATTEND THE CLASS. Contact the instructor by email, telephone, or cellphone to discuss how will you keep up with
the coursework assignments and complete the tasks assigned.
C. Methods of Instruction: Methods will include lectures and demonstrations that discuss the terms, concepts and formulate of the assigned chapter. During the
lecture a quizzes about the basic concepts of each chapter will be given. The student is expected to read one chapter and solve the assigned problems each week.
This will require an average of five hours of study outside of the classroom each week. The previously assigned problems will be collected for grading and the
solution will be derived in class. This process is designed to help the student thoroughly understand the conce3pts and applications of the material covered.
D. Academic Honesty: All students are expected to behave with academic honest. It is not academically honest, for example, to misrepresent another person’s
worlds or ideas as one’s own, to take credit for someone else’s work or ideas; to cope and paste material from another document or from the internet, to accept
help on a test or to obtain advanced information or confidential test materials or to act in a way that might harm another students’ chance for academic success.
When the instructor believes that a student has failed to maintain academic honesty, he or she may be given an “F” grade, either for the assignment, quiz,
examination, or the course depending upon the severity of the offense.

COURSE TITLE SY/TERM OF EFFECTIVITY PREPARED BY APPROVED BY

INTERNATIONAL BUSINESS TRADE SY 2018-2019 ROSALIE SHERYLL T . ROSALES, MBA ENGR. RAUL B. GIRONELLA, MBA
PROFESSOR VICE PRESIDENT FOR ACADEMIC AFFAIRS

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