consumer’s buying choice. Therefore, application of more attractive visual merchandising materials in their promotions will help to obtain better results. The lighting, Design layout, markets from 6.00p.m. To 9.00p.m. In weekdays and 10.00a.m. To 8.00p.m. During weekends. Therefore, visual merchandisers can pay special attention to make attractive environment in the supermarket themed displays and cleanliness are the key elements of visual merchandizing environment among the tested variables. It can significantly influence on consumer’s buying choice. Therefore, application of more attractive visual merchandising materials in their promotion markets from 6.00p.m. To 9.00p.m. In weekdays and 10.00a.m. To 8.00p.m. During weekends. Therefore, visual merchandisers can pay special attention to make attractive environment in the supermarket s will help to markets from 6.00p.m. To 9.00p.m. In weekdays and 10.00a.m. To 8.00p.m. During weekends. Therefore, visual merchandisers can pay special attention to make attractive environment in the supermarket. The lighting, Design layout, themed displays and cleanliness are the key elements of visual merchandizing environment among the tested variables. It can significantly influence on consumer’s buying choice. Therefore, application of more attractive visual merchandising materials in their promotions will help to obtain better results. The lighting, Design layout, themed displays and cleanliness are the key elements of visual merchandizing