How to Create a Proposal

There are many things needed to cover in a proposal letter. Each different part has a
purpose, and altogether they clearly set out the reason for the letter. Here are five
sections that need to be included:

Introduction – This should grab the attention of the reader. Take this part to
establish your agreement about the issue and begin to set the tone for the next
section.

What is the problem? Define the problem you are working on and what
would happen if it is not resolved. This should be stated clearly and concisely
to convince the reader that what you are proposing is necessary.

How will you solve the problem? What this section includes will vary
depending on the type of proposal, but it will be the most important part of
the document. When describing your proposed solution, any supplemental
information can be added as annexes to the document.

Cost/Schedule – These portions may not apply to all proposal letters, but if
applicable, they will need to be very descriptive so as not to mislead the
reader in any way.

Executive summary – This is the conclusion. It needs to sum up the major

points from your document and leave your reader with a good final
impression.

Steps:
Those five sections can serve you as proposal outline. Using them as a starting point,
there are four important steps to follow to create a strong proposal.

Write the proposal – At this stage, you should write out all your main points
to get everything down on paper. Don’t spend too much time analyzing your
wording now – that comes next.

Edit – Go through your document ruthlessly to make sure your content flows
well and presents all of your ideas. You may also want to consider getting
another person to read through it when you think it is ready, since a fresh pair
of eyes may catch something you have missed.
 Proofread – Once you have arranged and edited all your ideas, you will need
to proofread your document thoroughly to make sure all the spelling and
grammar is correct.

Submit by the deadline – If a deadline has been set, anything submitted after
that date will usually not be considered. Also, make sure you are aware of
what format the company wants the document in; either electronically or in
hard copy.

Types of proposals
Proposals are produced for many different purposes, but they can be split into two
categories: solicited and unsolicited.
The solicited proposal: To respond to ad, notice etc.
The unsolicited proposal: initiated by a person.