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Department of Management Studies

Statistics for Management (BBA-303):


Introduction -1
: Dr. Neeraj Sharma (Ph.D (IIT Roorkee) ; PGDM(IIM Shillong); NET(UGC); BE(Dr. B.R. Ambedkar University); NET(UGC); CAIIB(IIBF); JAIIB(IIBF))
Associate Professor
Department of Management Studies, Graphic Era (Deemed to be University), Dehradun
+91-9557185349 neerajsharma.mba@geu.ac.in
SYLLABUS

Core Subject
Statistics for Management

Course Credits 4 Course Evaluation 100 Marks Instruction Hours 40

Course Objectives:

To familiarize students with various Statistical Data Analysis tools that can be used for effective
decision making. Emphasis will be on the application of the concepts learnt.

Learning Outcomes:

1. Calculate and interpret measures for the center and spread of a data set.
2. Calculate and interpret correlation coefficient, regression line and time series equations.
3. Understand some basic terminology in probability, and define probability in a given situation.
SFM 2
Syllabus Coverage Timeline

UNIT 01 UNIT 02 UNIT 03 UNIT 04


(10 Hours) (10 Hours) (10 Hours) (10 Hours)

PLAN
-----------------Mid Term----------------->
----------------------------------------------End-term ------------------------------------→
SFM 3
SYLLABUS Continued… UNIT 01

Unit: 01 Introduction to Statistics (10 Hours)


Introduction to Statistics, Graphical and Diagrammatic
presentation of Data, Collection, Classification and Tabulation of
Data, Frequency Distribution. Measures of Central Tendency –
mean, median, mode, harmonic mean, and geometric mean.
Relationship between averages, Measures of Dispersion: meaning
and significance. Absolute and Relative measures of Dispersion –
Range, Quartile Deviation, Mean Deviation, Standard Deviation,
Coefficient of Variation, Skewness, Kurtosis.

SFM 4
SYLLABUS Continued… UNIT 02

Unit: 02 Correlation and Regression (10 Hours)


Correlation Analysis: Meaning and significance, Types of
correlation. Methods of studying correlation – Scatter diagram,
Karl Pearson’s Coefficient of Correlation, Spearman’s Rank
Correlation Coefficient; Regression Analysis: meaning and
significance, Linear Regression, Regression lines (X on Y, Y on X)
and Standard Error of Estimate.

SFM 5
SYLLABUS Continued… UNIT 03

Unit: 03 Time Series and Index Numbers (10 Hours)


Analysis of time series: meaning and significance. Components of
Time Series, Measurement of Linear Trend; Method of least
squares.
Index numbers: Meaning and significance, problems in
construction of Index numbers, Methods of constructing Index
Numbers: Un- weighted Index numbers and weighted Index
numbers, Laspeyres Method, Paasche Method, Fisher’s Method.

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SYLLABUS Continued… UNIT 04

Unit: 04 Probability and Probability Distributions (10 Hours)


Probability: Meaning and need. Theorems of Addition and
Multiplication, Conditional Probability, Baye’s theorem, Random
Variable – discrete and continuous. Probability Distribution:
Meaning, characteristics (Expectation and variance) of Binomial,
Poisson, and Normal Distributions.

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LEARNING RESOURCES

1. Levin Richard, Rubin David, Statistics for Management. Sixth

Edition Pearson Education.

2. S.P. Gupta, Statistical Methods, Sultan Chand & Sons, 34th Edition

3. Anderson, Sweeny & Williams, Statistics for Business and Economics,

South-Western.

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What is Statistics ?
1. A branch of mathematics dealing with the collection, analysis,
interpretation, and presentation of masses of numerical data.
(Merriam-Webster Dictionary)
2. A collection of quantitative data.
3. The practice or science of collecting and analysing numerical data in
large quantities, especially for the purpose of inferring proportions in a
whole from those in a representative sample.
4. Statistics studies methodologies to gather, review, analyze, and draw
conclusions from data.
5. There are many different types of statistics pertaining to which
situation you need to analyze.
6. Statistics is a form of mathematical analysis that uses quantified
models, representations and synopses for a given set of experimental
data or real-life studies.
7. Statistics are used to make better-informed business decisions.

SFM 9
Thanks….

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