NAME: Derley Moreno Daza DATE:

Summit TV Activity Worksheet

(Unit 7)

On-the-Street Interviews: I think there’s too much of it . . .

A. Match each statement with the person who said it.

Tell me your thoughts on

advertising in today’s world.

a. Elli b. Matt c. Herb

c 1. “It’s not as informative as it used to be. It’s more hypnotic.”

b 2. “. . .if I see something on TV and it’s funny, I’ll chuckle.”

d 3. “. . .I think there’s too much of it. And I don’t pay too much
attention to it.”
a 4. “So I doubt that they’re very effective in my case, as a
d. Blanche
consumer, even though I might love them and think they’re
brilliant.”

B. Check each statement True or False. True False

1. Rita only listens to commercials about products she uses.  

2. Blanche never looks for things she sees in ads.  
3. Matt pays attention to commercials that remind him of something he has  
experienced.
4. Elli is more likely to buy products that are advertised creatively than ones  
that are not.
5. Stephan dislikes the business aspect of advertising.  
6. Herb thinks advertising in the past was better than advertising today.  

C. What do Elli and Stephan say about the creative aspect of advertising?

1. Elli: Elli says the ads have no effect on her and that she doesn't remember them very
often

2. Stephan: Stephan says there are different types of advertising that affect him in different
ways

D. What do you think of advertising? Are there anytypes of ads that you particularly
enjoy or dislike? Give examples.
Advertising, in all its different formats, plays a very important role of dissemination and persuasion through
messages that influence the audience, implanting new values or new forms of behavior in individuals.

I like cocacola advertising

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C) 3:22 LISTEN TO DEFINE TERMS Listen to Part 1 of the lecture to answer this
question: What is the difference between an animal that is a predator and one
that is prey?

When we talk about prey and predators, we are referring to one of the most common
relationships between animals: predation. It is a type of biological interaction in which
one animal hunts and feeds on another to survive.
A predator may also be prey to another greater than itself, feeding on some species of
others in what is known as the food chain or food chain, whose balance keeps
organisms in a given ecosystem in balance.

D 3:23 LISTEN FOR EXAMPLES Listen to Part 1 of the lecture again. With a
partner, find an example from the listening to explain each of the following:

1 a benefit of a social group for animals of prey

One of the advantages that birds of prey take advantage of when flying in a group is
energy savings during their movements. For example, birds that move in a V-shape
during migrations do so more efficiently

2 a benefit of a social group for predators

When hunting, predators form a polygon around the prey. Once cornered, it has little
chance of escape, as predators are generally extremely fast and agile.

3 the role of a dominant animal in a social group

a behavior related and linked to behaviors such as competition, struggle, confrontation
or opposition, which occur between one or several dominant and authoritarian
individuals and other individuals who are considered subordinate.

4 the meaning of “fight or flight

The fight or flight reaction is a physiological response to the perception of damage,
attack or threat to survival.
animals react, preparing to fight or flight.